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1,767 Salesforce Marketing Cloud Engagement Reviews
Overall Review Sentiment for Salesforce Marketing Cloud Engagement
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Marketing Cloud Engagement brings your customer touchpoints into one platform - so you have email, SMS, push notifications, advertising, and social in one place. There are few products in the marketplace that can do this on an enterprise level and allow you to use them in orchestration through Journey Builder. Review collected by and hosted on G2.com.
Marketing Cloud is complex and you do need to work with someone who has utilized the platform before. There are many ways to approach a use case, and some are more optimal than others. That prior experience is critical. Review collected by and hosted on G2.com.
Salesforce Marketing Cloud Engagement excels with its 360-degree customer view, Journey Builder, advanced analytics, seamless integrations, powerful email automation, and scalability, making it ideal for delivering personalized, data-driven marketing at scale. Review collected by and hosted on G2.com.
What do you dislike about Salesforce Marketing Cloud Engagement? Review collected by and hosted on G2.com.
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Salesforce Marketing Cloud Suite for its comprehensive multichannel marketing capabilities, enabling personalized and automated campaigns. The platform's integration with Salesforce CRM ensures a unified customer view, fostering collaboration between sales and marketing teams. Robust analytics, scalability, and a strong focus on compliance contribute to its effectiveness. The suite empowers businesses with data-driven insights, efficient automation, and secure, compliant practices, making it a valuable tool for organizations seeking a versatile and integrated marketing solution. Review collected by and hosted on G2.com.
Noteworthy considerations regarding Salesforce Marketing Cloud Suite involve its intricacy, potentially posing a learning curve for new users. The platform's pricing structure may be prohibitive for smaller enterprises, and adeptly navigating its extensive feature set requires a substantial investment in time and training. Customization, while robust, demands technical proficiency. Some users have expressed occasional challenges with customer support, citing delayed responses. Consequently, while the suite offers formidable capabilities, it may be most optimally utilized by larger enterprises equipped to surmount its complexities. Prospective users are advised to thoroughly evaluate their organizational needs and resources before committing to the platform. Review collected by and hosted on G2.com.
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The tool is natively integrated with sales modulo, so that you can easily launch a cmpaign on your customers without too much effort. Journey builder is really easy to be used. Review collected by and hosted on G2.com.
Too much stratification of funtionalities. No final understanding of how much you've spent in terms of supermessages. Review collected by and hosted on G2.com.
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Salesforce Marketing Cloud makes it very easy for our customers to stay in the know! Marketing cloud makes it easy for us to send campaigns and invites out to our entire database with just clicks! Review collected by and hosted on G2.com.
Every once in a while our field names change which requires us to rewrite some flows. Review collected by and hosted on G2.com.
Marketing Cloud has helped my office become more organized and efficient in scheduling emails and analyzing reports and metrics. Review collected by and hosted on G2.com.
Some features are not as intuitive as I thought they would be, so there is a slight learning curve. Review collected by and hosted on G2.com.
The thing I like the most about Salesforce Marketing Cloud is that it is easy to use and its ability to integrate with CRM system, which further helps to leverage customer data, enhance customer engagement and along with that it empowers marketers like me to create a targeted and personalised campaigns on various channels which helps to acieve marketing objectives more effectively. Review collected by and hosted on G2.com.
I have explored a lot in it but I haven't found anything that I don't like though it is quite expensive. Review collected by and hosted on G2.com.
Integration is seamless and the platform works so easily with the CRM. I like having the opportunity tosee analytics and reporting. Review collected by and hosted on G2.com.
At time it can feelvery overwhelming learning tools and very time consuming. Review collected by and hosted on G2.com.
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I am using this platform every day, it's a very powerful software with a large variety of features. Also, I like how the platform is user-friendly because it uses multiple databases to categorize. It allows me to manage my sales data and customer data together in an organized way. The best part of it is its integration with SFDC and the flexibility in creating the audience. The level of support the salesforce marketing cloud offers is awesome. Review collected by and hosted on G2.com.
I have been a user of this platform for a long time and from my personal experience few things need to be addressed in it. There are multiple similar software in the market that are available at low cost. The speed of SFMC needs some extra work, as it is lagging a lot sometimes. Review collected by and hosted on G2.com.
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Make your emails do more with actionable data. If you're emailing to customers or engaging with businesses. Your marketing is more effective when you strategically tailor your messaging with data and SFMC. Review collected by and hosted on G2.com.
Your data needs to be accessible to make the most of this product. Review collected by and hosted on G2.com.