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1,768 Salesforce Marketing Cloud Engagement Reviews
Overall Review Sentiment for Salesforce Marketing Cloud Engagement
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It was easy to pull data that was meaningful for ROI Review collected by and hosted on G2.com.
It was a little hard to fully grasp because of full capabilities but easy once you get the hang of it! Review collected by and hosted on G2.com.

Salesforce Email Studio is excellent for tracking and organizing off-the-record conversations with neighbors. Your team's ability to expertly comprehend the habits and decision-makers of your target customers is essential to its success. By customizing cooperation for your brand, you may suit the specific needs of your target audience while also satisfying their desires. Review collected by and hosted on G2.com.
I dislike Salesforce Email Studio because it can be technical and require a lot of paperwork. Sometimes you need external help with connecting to Salescloud and ongoing maintenance. Review collected by and hosted on G2.com.

I like Salesforce Marketing Cloud makes it easy for us to communicate with our customers and allows us to:
In Email Studio, create emails to complement our customer journeys.
You can communicate with customers through SMS, messaging, and push notifications when you choose the Mobile Studio option.
Through various social media platforms like Facebook, Twitter, and Instagram, you can engage with your customers.
It is useful for teamwork and interaction with a large audience, it provides customized reports to determine what type of message is most effective for the company. Review collected by and hosted on G2.com.
More built-in email templates are required for Salesforce Marketing Cloud.
Because it's not an intuitive platform, teams with no tech experience should first get some training.
Compared to other marketing automation solution providers, the cost is a bit high. Review collected by and hosted on G2.com.
We mostly use HTML templates so I won't speak about the drag & drop tool, but although we don't, I still enjoy that we can have similar use with HTML blocks created. It works the same way, except there's more flexibility since we can then edit those blocks and drag them wherever we want. Review collected by and hosted on G2.com.
The main thing I liked in other tools was being to get quick reporting on performance of an email template used and in active journeys directly in the email template menu. We can then not only look and edit an email, but also see with a popup window with quick performance snapshot. I always found it handy in any of the tools I used. Review collected by and hosted on G2.com.
The basic interface, that offers a lot of different options and ways to monitor, track and improve campaigns. Review collected by and hosted on G2.com.
Potential issues that arise with Chrome mostly, but with other browsers from time to time, that require logging out and logging back in.
Organization of folders - Takes too much time to delete, move, re-order folders, lists or campaigns.
Limit of number of lists that can be created in a single folder. Review collected by and hosted on G2.com.

I compared three Marketing Automation solutions like Hubspot, Marketo, and Salesforce Marketing Cloud by their features and cost. Which one do I choose for my marketing team?
I took all three of them demos. I saw and compare the complexity of using their features, User Experience and visibility (in terms of tracking ) after executing a campaign.
I found the best intuitive dashboard and useful information with its detailing in the salesforce Marketing automation. Creating a Marketing Funnel, Tracking the performance of your campaign, event tracking, who opened your email and when someone clicks on a link from your email, what is he doing on the website, which pages he/she explored and how much time spent by each subscriber. Even if they are coming after two months, we will get to know, for what purpose your prospect visited. There are 'N' numbers of awesome and exciting features they have. It is not expensive as other platforms. Review collected by and hosted on G2.com.
Till now, I have no reason to dislike this marketing automation solution by its awesome features. However, their pricing is a bit expensive as to other marketing automation solution providers. Review collected by and hosted on G2.com.

The best thing about Salesforce Marketing Cloud Email Studio is it provides marketer easy email navigation and email sending process without one having a technical knowledge Review collected by and hosted on G2.com.
Sometimes the content builder portfolio has limitations like format for the multiple images and other file types
it should be open to all type of file and size Review collected by and hosted on G2.com.

Email marketing is simple with Salesforce Email Studio. The programme is really easy to use. I never received appropriate instruction on how to utilize it, which is why. With your email database, you may link to your website and gain insights into a variety of statistics and trends. Review collected by and hosted on G2.com.
Navigation is liIt can be too complicated for a beginner to utilize. For a smooth experience with Salesforce Email Studio, it is therefore strongly advised to have some knowledge of email marketing software and its capabilities a little tough. So please change the navigation system Review collected by and hosted on G2.com.

Salesforce is user-friendly, it is very adaptive for new users as well. the functionality is very interesting and the journey builder is very customizable as per the requirement. Drag-and-Drop tools and advanced content management is possible which many of the email sending platforms lack. Review collected by and hosted on G2.com.
Configuration and setup looks a little complex and time consuming Review collected by and hosted on G2.com.
The automated journey templates are quite handy Review collected by and hosted on G2.com.
Not easy to set up and it required a lot of technical expertise Review collected by and hosted on G2.com.