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1,767 Salesforce Marketing Cloud Engagement Reviews
Overall Review Sentiment for Salesforce Marketing Cloud Engagement
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The tool helps in designing and automating multi-channel customer journeys based on customer interactions and behaviors Review collected by and hosted on G2.com.
Nothing as such. The UI can get better though Review collected by and hosted on G2.com.
Ability to drive engagement among leads and generate instant revenues Review collected by and hosted on G2.com.
Cluster of data sometimes is challenging Review collected by and hosted on G2.com.
Journeys and Content Builder are great features to use Review collected by and hosted on G2.com.
Sometimes the features are a little hard to understand Review collected by and hosted on G2.com.
Ability to adapt customer journeys and personalization blocks Review collected by and hosted on G2.com.
Reporting capabilities, not that intuitive Review collected by and hosted on G2.com.
It makes work very easy and simple to make leads. Review collected by and hosted on G2.com.
Nothing to dislike it just very good platform Review collected by and hosted on G2.com.

One Spot Solution, Easy Configuration and UI. Perfect for use even for novice users. Review collected by and hosted on G2.com.
Slightly costly. And First time implementation is somewhat tricky and require strong technical expertise. Review collected by and hosted on G2.com.
Email marketing is the best feature that I found and its helping us updating my leads in the CRM automatically. I don't have to update them manually and move them to different engagement stages. Review collected by and hosted on G2.com.
It is a bit difficult to use on its own. You will need a certified person to create the automation or learn it. Learning this software is not that easy as its time-consuming. Review collected by and hosted on G2.com.

Nothing - I cant think of one thing that I like about it Review collected by and hosted on G2.com.
Where to start...
- The interface looks about 15 years out of date - because it is. While this may not affect the usage of the platform, it shows how much Salesforce care about Marketing Cloud.
- The user experience is non-existent and basic functions like searching for contacts is extremely limited. I'm writing this review while I sit here and wait to export over a million contacts to search that way, as the search function in MC is so bad.
- Getting your data from an external source is filled with so many problems and breaks a lot - we currently do not have subscribers flowing into our database.
- The email template builder is...you guessed it, incredibly limited and outdated, impacting the quality of emails we are able to send out.
- It's overly complicated just to do the most basic of tasks, something that could be done in a few seconds on better platforms. For example, we have to use SQL just to pull together the most basic form of segmentation going.
I could go on but you get the picture; there really is nothing good about this platform. Salesforce has clearly not updated it in well over ten years and it shows. Instead of creating a competitive product that people want to use, they live up to their name and sell the dream, then lock people into long and expensive contracts. Review collected by and hosted on G2.com.

The most helpful element in Salesforce marketing cloud is that it automatically updates CRM leads and can qualify them based on previously outlined definitions. Review collected by and hosted on G2.com.
The user interface is not intuitive at all. It is very hard to use and visualize the actual email output, and I have a hard time learning it on my own. Their customer support/success is not readily available nor comprehensive, so there is a lot of time spent on enablement and troubleshooting. Review collected by and hosted on G2.com.