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Salesforce Review
Are use salesforce email to communicate with my CRM.
1,767 Salesforce Marketing Cloud Engagement Reviews
Overall Review Sentiment for Salesforce Marketing Cloud Engagement
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Its excellence customer relationship management using database through cloud and helps with more queries. the support the customer gets is almost immediate which is the need of the customer. All mails are received in a good format. Review collected by and hosted on G2.com.
everything is good so far using the software. Review collected by and hosted on G2.com.
Helps in customer journey building and profile tracking Review collected by and hosted on G2.com.
In the roadmap, It is dependent on data cloud which is duplicative of a capability we already have Review collected by and hosted on G2.com.
Within Email Studio, creating an email marketing campaign is fairly intuitive provided you've taken the time to familiarise yourself with the platform's functions.
Tasks like uploading assets into the Content Builder manager, designing emails, and selecting target audiences can be achieved in a short period of time.
For the less technical, the ability to drag Content Blocks such as Buttons, Image Blocks and Text Blocks helps to build a professional design without knowledge of HTML. Likewise, the Layouts option provides users with the ability to divide the email into separate sections.
I'm also fond of the A/B testing features which help us improve key KPIs such as Open Rates and Clicks, as well as the automation choices provided by the Journey Builder. Review collected by and hosted on G2.com.
Salesforce Marketing Cloud can be quite complicated. Although it offers some useful ready-made features like the Preference Center and standard email templates, it requires administrators to make sure that team members are properly trained and have limited access to certain parts of the platform.
For instance, if team members who aren't very familiar with HTML accidentally make changes to email templates, it can seriously affect the quality of your marketing campaigns. This can lead to frustration among users, lower internal use of the platform, and slow down the work of more experienced users. Review collected by and hosted on G2.com.
I love Marketing Cloud Engagement because it allows us to better track our Marketing Initiatives Review collected by and hosted on G2.com.
I dislike that it takes extra training in order to implement. Review collected by and hosted on G2.com.
Very easy for marketers to start and easy to organize data. Review collected by and hosted on G2.com.
Initial set up were little difficult for me. Review collected by and hosted on G2.com.
Salesforce Marketing Cloud helps to setup everytbing easily using jour ey builder and all the features. Review collected by and hosted on G2.com.
Imability to try out marketing cloud in a sandbox for leanring purposes. Review collected by and hosted on G2.com.
Salesforce Marketing Cloud Engagement is impressive because of its extensive toolkit, which is made to help you understand and interact with customers. Its extensive analytics provide priceless information that enable tailored, targeted marketing that result in significant interactions. Review collected by and hosted on G2.com.
The platform's complexity is one factor that is frequently taken into account. Because of its vast capabilities, novice users may have a steep learning curve that takes time and resources to fully grasp. Review collected by and hosted on G2.com.
Capabilities for Demand Generation and tracking customer engagement Review collected by and hosted on G2.com.
Reporting capabilities can be be more advanced Review collected by and hosted on G2.com.
Access to multiple channels on one single path platform, you can handle various marketing section with ease especially email marketing Review collected by and hosted on G2.com.
Lightning version still have jitter bitter issues and can be difficult to learn if you are a fresher Review collected by and hosted on G2.com.
I really like how easy it is to straight up build automated workflow that decide the flow of emails. Users who fall in a particular segment are given lead scoring depending on easy it is to convert those users Review collected by and hosted on G2.com.
Once the automation is fired, it is a bit difficult to see list of users to whom the emails were delivered. It does give a count of users who fall in a particular segment to whom the emails will be delivered but there are times when those delivered emails fail due to so many reasons Review collected by and hosted on G2.com.
