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Sailthru by Marigold Reviews & Product Details - Page 12

Sailthru by Marigold Overview

What is Sailthru by Marigold?

Sailthru by Marigold keeps media and retail organizations ahead of the digital curve with an industry-leading suite of cross-channel marketing solutions that maximize audience engagement, drive revenue through deeper personalization, and operationalize and amplify data. Powered by zero- and first-party data, Sailthru by Marigold empowers modern marketers to cultivate deep, life-long relationships with customers by curating personalized journeys that drive rich engagement and secure brand loyalty. The world’s most innovative publishers and fastest-growing ecommerce companies trust Sailthru by Marigold to help them succeed.

Sailthru by Marigold Details
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Product Description

With advanced AI and machine learning capabilities and a dedicated customer success team to match, Sailthru by Marigold is purpose-built for relationship marketing. Leverage cross-channel personalization across the entire customer lifecycle to meet each customer in the right channel, at the right time, with the right message. Sailthru by Marigold is the marketing solution designed for rapid activation across media, publishing and retail businesses. Seller Description: Marigold is a global martech leader focused on delivering relationship marketing solutions that are helping over 40,000 brands and organizations worldwide to find their customers, get to know them, and ultimately turn them into superfans. The company offers industry-tailored martech, email and loyalty solutions — Marigold Grow, Marigold Engage, and Marigold Loyalty — that support the entire customer lifecycle and make it easy for brands to create long-term relationships, build loyalty and grow their businesses.


Seller Details
Seller
Marigold
Year Founded
2017
HQ Location
Nashville, US
LinkedIn® Page
www.linkedin.com
1,331 employees on LinkedIn®
Description

Marigold is a global martech leader focused on delivering relationship marketing solutions that are helping over 40,000 brands and organizations worldwide to find their customers, get to know them, and ultimately turn them into superfans. The company offers industry-tailored martech, email and loyalty solutions — Marigold Grow, Marigold Engage, and Marigold Loyalty — that support the entire customer lifecycle and make it easy for brands to create long-term relationships, build loyalty and grow their businesses.


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Recent Sailthru by Marigold Reviews

Verified User
A
Verified UserMid-Market (51-1000 emp.)
3.5 out of 5
"Good Product but could use better support"
I like the ease of the product. it's best for smaller teams and is easier to implement than SFMC. The ease of audience builder and lifecylce optimi...
Verified User
U
Verified UserMid-Market (51-1000 emp.)
4.5 out of 5
"EXCEEDS EXPECTATIONS"
Sailthru is an easy-to-use platform for businesses looking to improve their marketing effectiveness and create personalized customer experiences. I...
Alan A.
AA
Alan A.Enterprise (> 1000 emp.)
4.5 out of 5
"An amazing Marketing personalization platform."
It is an amazing platform for e-mail advertising with advanced automation and analytics. The analytics facilitates us in recognizing our target aud...
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Sailthru by Marigold Media

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Video Reviews

152 Sailthru by Marigold Reviews

4.2 out of 5
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152 Sailthru by Marigold Reviews
4.2 out of 5
152 Sailthru by Marigold Reviews
4.2 out of 5

Overall Review Sentiment for Sailthru by MarigoldQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Verified User in Newspapers
UN
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Sailthru by Marigold?

Sailthru has a super easy to use interface - which is great for someone who doesn't have a tech background. We use a lot of custom vars, custom pages and flows to power our subscriptions. Review collected by and hosted on G2.com.

What do you dislike about Sailthru by Marigold?

Early on, we had time-outs, but those have since subsided. The ability to organize templates and lists could be better. Review collected by and hosted on G2.com.

What problems is Sailthru by Marigold solving and how is that benefiting you?

Subscription sign up, email management, upsell/downsell, personalized offerings Review collected by and hosted on G2.com.

Verified User in Design
UD
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Sailthru by Marigold?

Multiple features such as options to optimize, A/b testimg, creating audiences, understanding loyal audiences etc Review collected by and hosted on G2.com.

What do you dislike about Sailthru by Marigold?

Dashboard could have bedn more intuitive Review collected by and hosted on G2.com.

What problems is Sailthru by Marigold solving and how is that benefiting you?

Email Marketing of all three brands Review collected by and hosted on G2.com.

Verified User in Computer Games
AC
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Sailthru by Marigold?

I like how easy is it to see all the data associated with the users. Review collected by and hosted on G2.com.

What do you dislike about Sailthru by Marigold?

The new view makes some profiles bug out. Review collected by and hosted on G2.com.

What problems is Sailthru by Marigold solving and how is that benefiting you?

We locate accounts based on email addresses in a very dynamic environment. Review collected by and hosted on G2.com.

Verified User in Media Production
UM
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Sailthru by Marigold?

I find this product easy to use and has a user friendly interface. I use the analytics tool a lot to gage the success of my sends. Review collected by and hosted on G2.com.

What do you dislike about Sailthru by Marigold?

Sometimes the data feed lags when you're trying to rearrange the stories. Review collected by and hosted on G2.com.

What problems is Sailthru by Marigold solving and how is that benefiting you?

Sending out newsletters. Review collected by and hosted on G2.com.

Verified User in Publishing
AP
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
What do you like best about Sailthru by Marigold?

Intuitive platform for delivering feed-based newsletters, with some flexibility for bespoke content. Analytics and smartlists allow the business to react to user interactivity. Review collected by and hosted on G2.com.

What do you dislike about Sailthru by Marigold?

There are certain limitations around how bespoke content is authored, but there seems to be serious development around this. Review collected by and hosted on G2.com.

What problems is Sailthru by Marigold solving and how is that benefiting you?

Analytics are key to help us with our business decisions. Review collected by and hosted on G2.com.

Verified User in Newspapers
AN
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Sailthru by Marigold?

Sailthru is user friendly by providing step-by-step set up. Their customer service is great and quick to respond. They also send out automated emails if there are any issues with their services. Review collected by and hosted on G2.com.

What do you dislike about Sailthru by Marigold?

Sometimes the platform can be slow. There have also been times where the platform is down. Review collected by and hosted on G2.com.

What problems is Sailthru by Marigold solving and how is that benefiting you?

sending mass emails to different email lists. Review collected by and hosted on G2.com.

Verified User in Publishing
AP
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Sailthru by Marigold?

That is it reliable and shows your instant stats Review collected by and hosted on G2.com.

What do you dislike about Sailthru by Marigold?

I would prefer to have all uses on sailthru to use a WYSYUG look & feel Review collected by and hosted on G2.com.

What problems is Sailthru by Marigold solving and how is that benefiting you?

B2C and B2B communications Review collected by and hosted on G2.com.

Verified User in Media Production
UM
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Sailthru by Marigold?

The interface of Sailthru is easy to navigate and I especially like how you can quickly find sent campaigns. Review collected by and hosted on G2.com.

What do you dislike about Sailthru by Marigold?

Sometimes, finding the specific data that you need can be time consuming. Review collected by and hosted on G2.com.

What problems is Sailthru by Marigold solving and how is that benefiting you?

Growing, expanding our newsletters. Review collected by and hosted on G2.com.

Verified User in Online Media
AO
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Sailthru by Marigold?

SailThru has a clean and intuitive layout, but is nothing but power under the hood. It's able to handle basically any email marketing task imagineable Review collected by and hosted on G2.com.

What do you dislike about Sailthru by Marigold?

There is still more work to be done from a data and reporting standpoint Review collected by and hosted on G2.com.

What problems is Sailthru by Marigold solving and how is that benefiting you?

All things email marketing. Review collected by and hosted on G2.com.

Petar D.
PD
Client Engagement Executive
Publishing
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Sailthru by Marigold?

The ease to analyse customer experience and usage of our services. Review collected by and hosted on G2.com.

What do you dislike about Sailthru by Marigold?

I dislike the new versions. It is more complicated. Review collected by and hosted on G2.com.

What problems is Sailthru by Marigold solving and how is that benefiting you?

We are tracking users usage of your eight platforms. We are building audience lists and tracking transactions logs. Review collected by and hosted on G2.com.