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Reply Reviews & Product Details

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Pricing

Pricing provided by Reply.

Free

Free

Email Volume

Starting at $49.00
1 User Per Month

Reply Media

Reply Demo - Reply.io
Generate leads via multichannel sequences with unlimited mailboxes, convert website traffic into booked meetings, or hire AI SDR Agents to handle it for you – all within Reply.
Reply Demo - AI SDR
Book more meetings by automating sales outreach, from finding prospects to handling responses.
Reply Demo - Multichannel outreach
Automate cold outreach across multiple channels—emails and follow-ups, LinkedIn touchpoints, WhatsApp, SMS, calls, or any other channel via Zapier integration—all combined in dynamic, conditional sequences. These sequences adapt based on recipient behavior and available data , ensuring personaliz...
Reply Demo - Email deliverability kit
Ensure your emails reach the right people with our Email Deliverability Kit
Reply Demo - AI-personalization
Stand out with AI-driven personalization. Automatically tailor your emails to each prospect, boosting engagement and response rates.
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Reply Reviews (1,535)

View 3 Video Reviews
Reviews

Reply Reviews (1,535)

View 3 Video Reviews
4.6
1,535 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the user-friendly interface and exceptional customer support of the product, highlighting how easy it is to set up and manage outreach campaigns. The platform effectively automates follow-ups and provides clear analytics, which helps users optimize their outreach strategies. However, some users note that the learning curve can be steep for new users due to the extensive features available.

Pros & Cons

Generated from real user reviews
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G2 reviews are authentic and verified.
Verified User in Computer Software
UC
Small-Business (50 or fewer emp.)
"Bait and switch / AVOID"
What do you like best about Reply?

Reply was great in the beginning, but out of the blue they decided to go upmarket and triple their prices. Which is understandable, but they also applied it to existing users. I’ve been using it for two years, and they still decided to 3x my price. Thankfully, there are now plenty of alternatives with better features and fewer bugs. Definitely not coming back. Review collected by and hosted on G2.com.

What do you dislike about Reply?

They could definitely handle pricing changes more fairly. I’m super disappointed that they decided to triple the price for existing users after years of loyalty. There should’ve been a transition plan or at least a grandfathered rate. It really feels like they stopped caring about long-term customers. Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Small-Business (50 or fewer emp.)
"Great Support and Smooth Onboarding at a Fair Price"
What do you like best about Reply?

We looked at different email sequencers and heard good things about Reply. We find they have good customer support and the onboarding went well. Gets the job done and not too costly. Review collected by and hosted on G2.com.

What do you dislike about Reply?

It can take some getting used to and some of the functionality is not intuitive. Review collected by and hosted on G2.com.

Verified User in Financial Services
AF
Small-Business (50 or fewer emp.)
"Reply: Simple, Easy-to-Use Email Campaigns with Everything We Need"
What do you like best about Reply?

I’ve used many services for sending email campaigns, and Reply is by far the best. It’s simple, straightforward, and easy to use, and it includes all the features my company needs. Review collected by and hosted on G2.com.

What do you dislike about Reply?

I personally don't want ai to handle replies so I turn it off for each sequence I create. It would be nice if I can turn the setting off completely so that way I don't need to do it for each sequence. Review collected by and hosted on G2.com.

Simona  J.
SJ
Senior Marketing and Outreach Manager
Mid-Market (51-1000 emp.)
"I've been using Reply for 6 months now"
What do you like best about Reply?

The platform is super intuitive, setting up a new campaign is really straightforward, even if you’re using it for the first time. I especially love being able to combine email and LinkedIn outreach in the same sequence, it’s made a big difference in response rates.

I've been using it daily, and any time I’ve run into a question or issue, the support team has been very helpful. Overall, it’s a reliable and easy-to-use tool. Review collected by and hosted on G2.com.

What do you dislike about Reply?

The support team is lovely and always helpful once they jump in, but I do wish response times were a bit faster. Occasionally it can take over an hour to get a reply, which can be tricky when you're trying to move quickly. Review collected by and hosted on G2.com.

Ákos C.
ÁC
Small-Business (50 or fewer emp.)
"Lots of bugs, not trustworthy system"
What do you like best about Reply?

Compared to others in the industry reply has many good features and integrations, if they would work. Review collected by and hosted on G2.com.

What do you dislike about Reply?

Almost every feature malfunctions from time to time and it is super hard to spot. The support team does not warn you of bugs and issues. I had now for the 10th time had sequences go out wrong, with the wrong formatting, messages skipped, contacts skipped, days skipped, etc. Whatever could go wrong it happened, and the answer is always the same: it is a technical issue and they escalate it to the technical team. At this point I do not trust this platform anymore.

There is also a lack of customization, you cant customize the reporting at all, and the majority of the filters simply not work together/ always show incorrect data. Review collected by and hosted on G2.com.

MS
VP of Sales
Small-Business (50 or fewer emp.)
"Great tool for scheduled email campaigns"
What do you like best about Reply?

I like that I can schedule followups with multiple methods, including automated emails, custom emails, LinkedIn, phone calls, etc (manual methods require me to mark the action as complete). Reply recently added an AI tool to help write new versions of the email so it's not the exact same copy going out to prospects, though you will of course want to look at the AI copy closely and make sure it's what you want to send. I appreciate the email verification is embedded in the tool and easy to use. It's also easy to set limits on the campaign, such as total emails sent per day per campaign, total emails across all campaigns, max emails per domain per day, time in between email sends, etc. Review collected by and hosted on G2.com.

What do you dislike about Reply?

Reply does best when it's fairly automated and everything is set up ahead of time. The nature of my sales cycle involves updates throughout the calendar year, and ideally I would write new copy as we hit certain milestones. But, it's a little clunky in this scenario. If the campaign is only one email, and the email is sent, the user is marked as "finished". If I add another email later in the year to the campaign, the "finished" contacts will not receive it. Adding "finished" contacts to new campaigns can be a little clunky. But, overall, I continue to use this program over others since it serves my needs best. Review collected by and hosted on G2.com.

Michael G.
MG
Campaign Manager
Small-Business (50 or fewer emp.)
"Game-Changer for Sales Outreach and Automation"
What do you like best about Reply?

Reply.io has transformed the way our team handles outreach. The multi-channel automation (email, LinkedIn, calls) is a massive productivity booster, we can create complex sequences that feel human and personalized at scale. The interface is intuitive, the A/B testing tools are easy to use, and the analytics give clear insights into what’s working. I also love how seamlessly it integrates with our CRM and other tools, saving us tons of time. Customer support is fast and actually helpful, which is rare these days! Review collected by and hosted on G2.com.

What do you dislike about Reply?

Honestly, not much. If I had to nitpick, I'd say the initial learning curve with setting up custom sequences could be a bit tricky for new users. But once you’re past that, it’s smooth sailing. Review collected by and hosted on G2.com.

Yulia S.
YS
Business Development Representative
Small-Business (50 or fewer emp.)
"Reply.io gets the job done and saves me hours every week"
What do you like best about Reply?

I use Reply.io to run cold email campaigns at scale, and it has everything I need. I can build sequences quickly, automate follow-ups, and track my performance. The analytics are detailed, and I love how I can test and tweak campaigns based on real results.

It saves me hours I’d otherwise spend doing manual follow-ups.

Also, their support team is genuinely friendly, whenever I needed help, they supported me.

Once you learn it, it works really well. I’d recommend it to anyone serious about outbound outreach and looking for a powerful tool to scale their efforts. Review collected by and hosted on G2.com.

What do you dislike about Reply?

It’s not the most beginner-friendly platform. It took me a bit of time to feel confident using all the features.

I’d love to see more onboarding tips for users without prior experience in similar outreach tools. Review collected by and hosted on G2.com.

DC
CEO
Small-Business (50 or fewer emp.)
"12 Years of Use"
What do you like best about Reply?

I started using Reply 12 years ago when it was a very new app. They caught our attention using their MVP for cold outreach. It was buggy but solved our email scaling problem wonderfully well. You could see the potential of the product already.

Fast forward to now: I have a new company with the same outreach challenges. Reply is so sophisticated that it easily stays ahead of the cold outreach cat and mouse game. Every time a channel is over saturated, the product has already adjusted or added a new outreach channel.

The sequences are amazing. Both what they can do and also the amazingly designed UI. What's incredible is that the price is still the same as 2014. Review collected by and hosted on G2.com.

What do you dislike about Reply?

It's a beast now. The sophistication in the app has been added very carefully by the UX team. But it inevitably adds to the learning curve as a team-critical platform like Reply adds more features and addresses more edge cases. Cold outreach is just complicated now. I don't trust simplified apps that can get me blocked. Review collected by and hosted on G2.com.

Brittany T.
BT
Business Development Representative
Mid-Market (51-1000 emp.)
"Flexible Campaign Creation That Empowers"
What do you like best about Reply?

The flexibility and being able to create various types of campaigns. Review collected by and hosted on G2.com.

What do you dislike about Reply?

The tool can be a bit difficult to learn to use. Review collected by and hosted on G2.com.

Questions about Reply? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

AT
Alekas Topskaya
Last activity over 3 years ago

How does the AB test algorithm work, does the system send the best emails? Where to see examples of efficient tunnels, for different fields of activity.

Javel R.
JR
Javel Romero
Last activity over 3 years ago

When exactly would Linked-in be automated completely i am really excited about that part.

Pricing Options

Pricing provided by Reply.

Free

Free

Email Volume

Starting at $49.00
1 User Per Month

Multichannel

Starting at $89.00
1 User Per Month
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