I like the use of AI technology in Nielsen’s Marketing Cloud solution. It allows me to make live changes, as they happen. Review collected by and hosted on G2.com.
I am not a huge fan of the multi-touch attribution, as I don’t often use it. Review collected by and hosted on G2.com.
Credible data that is the linear currency in the ad sales industry. Review collected by and hosted on G2.com.
UI is slow and hard to use. Not straightforward or user friendly. Review collected by and hosted on G2.com.