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Extremely detailed analytics around e-commerce conversion funnel and CAC. It would be a lot of work for us to set it up ourselves using GA and similar web analytics tools. Review collected by and hosted on G2.com.
It'd be great to have recommendations & insights on how to use the product. Review collected by and hosted on G2.com.
23 out of 24 Total Reviews for Metrilo
Overall Review Sentiment for Metrilo
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Metrilo makes it extremely easy to track, segment and market to customers in more intelligent, targeted ways. Review collected by and hosted on G2.com.
The interface sometimes is slow to respond or generate data sets based on queries. Review collected by and hosted on G2.com.
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Bright, potent, intuitive & easy to use, Metrilo offers trigger-based emails depending on users' behavior.
I love being able to configure an email for those users that spent a lot of time on a specific page or product, offering them a relevant discount based on their purchase intention. It narrows down the engagement and promotional campaigns to just a few parameters, demanding a very short time. Review collected by and hosted on G2.com.
Although it's a great software, the pricing has increased too much in the last few years. Review collected by and hosted on G2.com.
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It has all the requirements that a basic CRM software would need. The cohorts is very helpful tool Review collected by and hosted on G2.com.
very primitive email designer to communicate with customers. Also they are improving with feedback from customers to better their service offerings.
Also Campaign tracking is little weak as your values do not usually match up with GA Review collected by and hosted on G2.com.
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Metrilo makes eCommerce data analysis simple, with live stream product and sales data, to live action customer data there is nothing like it on the market. The Email Automation increased our sales recovery by 76%. The easy to set up campaigns for different product categories, allows us to target specific products to certain customer profiles. We use this product on the daily to make our marketing decisions, and help our accounts team seek out the lowest hanging fruit sales calls. Its exceptional. Review collected by and hosted on G2.com.
Exporting email templates in an HTML format so we can upload them into our website is not a feature yet. Review collected by and hosted on G2.com.
1. Individual Customer journey
2. Create micro segments for repurchase reminder, or after view a product
3. Report on the effective marketing campaign
4. Built in email services. (Very limited but good for beginners.) Review collected by and hosted on G2.com.
1. I expect email service should be at least as good as mailchimp free version, but it isn’t.
2. Only rely on email marketing, which majority people prefer chatbot pop up/prompt on the website
3. No API to integrate with other services. Very limited potential.
4. Can’t track landing page as content marketing. Review collected by and hosted on G2.com.
It is extremely easy to integrate and get up and running. The dashboard is very intuitive and it's easy to get email sequences up and running. Review collected by and hosted on G2.com.
There are some features in Metrilo that I feel should be standard but are not available, such as customer feedback scores for individual products. Review collected by and hosted on G2.com.
I love how visual Metrilo is. Now the entire team can be involved with minimal training. Compared to Mail Chimp this is a game changer. Review collected by and hosted on G2.com.
The setup had some difficulties but our agency managed pretty fast to solve it. Review collected by and hosted on G2.com.
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Where Metrilo adds the most value for me as a small business is generating reports and revenue possibilities that have been lost in the past. Having to hire a Google analytics expert to get the data I need to make decisions was a laborious process and didn't always hav accurate data. With Metrilo everything is under one roof. Review collected by and hosted on G2.com.
I wish they had opt-in/lead gen forms built into their system rather than having to integrate with 3rd party providers. Review collected by and hosted on G2.com.