metricool Features
What are the features of metricool?
Social Management
- Social Analytics
- Social Publishing
- Campaign Optimization
- Social Engagement
- Social Ads
- Hashtag Capabilites
Reports & Dashboards
- Report Customizability
- Report Exporting
Social Analytics
- Competitor Analysis
- Follower Analysis
- Attribution
Content & Collaboration
- Content Calendar
- Content Library
- Shared Inbox
- Content Creation
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Technology Glossary Features
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metricool Categories on G2
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Social Management
Social Analytics | Based on 37 metricool reviews. Reports on the performance of social media posts and campaigns. | 94% (Based on 37 reviews) | |
Social Publishing | Allows the creation, management, and scheduling of content to be shared across social media channels. This feature was mentioned in 37 metricool reviews. | 94% (Based on 37 reviews) | |
Campaign Optimization | Identifies trends in social media campaigns, such as optimal posting times, to improve performance. 37 reviewers of metricool have provided feedback on this feature. | 86% (Based on 37 reviews) | |
Social Engagement | See feature definition | Centrally manages social media content and conversations across multiple social channels. This feature was mentioned in 36 metricool reviews. | 90% (Based on 36 reviews) |
Social Ads | As reported in 35 metricool reviews. Provides features for managing and optimizing paid advertisements across social channels. | 82% (Based on 35 reviews) | |
Campaign Planning | Allows for categorizing or grouping individual posts to streamline social media marketing campaigns. 34 reviewers of metricool have provided feedback on this feature. | 89% (Based on 34 reviews) | |
Hashtag Capabilites | Monitor hashtags, their trends, and analytics across all social media platforms This feature was mentioned in 35 metricool reviews. | 84% (Based on 35 reviews) |
Reports & Dashboards
Report Customizability | Based on 36 metricool reviews. Allows user flexibility into manipulating and digging deeper into the data that is provided through the tool. | 88% (Based on 36 reviews) | |
Report Exporting | As reported in 36 metricool reviews. Allows users to export reports from the product into an .xsl, .csv, or .pdf file. | 93% (Based on 36 reviews) | |
Scalability | As reported in 34 metricool reviews. Allows marketer to add, track, and measure a multitude of social media accounts. | 90% (Based on 34 reviews) | |
White Label | Offers a white labeling service for agencies or resellers to customize platform branding. 32 reviewers of metricool have provided feedback on this feature. | 85% (Based on 32 reviews) |
Social Analytics
Competitor Analysis | Gathers and compares social data from competitors to help keep tabs on competition and benchmark progess in the social sphere. This feature was mentioned in 35 metricool reviews. | 88% (Based on 35 reviews) | |
Follower Analysis | As reported in 35 metricool reviews. Analyzes and illustrates follower information such as demographics, location, interests, etc. | 92% (Based on 35 reviews) | |
Post Performance | As reported in 34 metricool reviews. Tracks how much engagement (views, likes, favorites, retweets, comments, etc.) each piece of content receives to highlight which types of content resonate best with the target audience. | 93% (Based on 34 reviews) | |
Paid Campaign Tracking | Tracks and measures the success of paid advertising initiatives run on social media sites. 34 reviewers of metricool have provided feedback on this feature. | 80% (Based on 34 reviews) | |
Attribution | Based on 35 metricool reviews. Ties social activity to business results such as leads, conversions, and sales. | 85% (Based on 35 reviews) | |
Hashtag Analytics | Analyzes the performance of hashtags and identifies popular or trending hashtags. This feature was mentioned in 32 metricool reviews. | 90% (Based on 32 reviews) |
Content & Collaboration
Content Calendar | As reported in 35 metricool reviews. Enables users to visualize all scheduled social campaigns and content in a timeline or calendar. | 97% (Based on 35 reviews) | |
Content Library | See feature definition | Based on 35 metricool reviews. Allows users to upload and publish brand content from a shared library. | 88% (Based on 35 reviews) |
Shared Inbox | As reported in 35 metricool reviews. Collects all customer messages and inquiries from multiple social channels and delivers them to a unified inbox. | 87% (Based on 35 reviews) | |
Approval Workflows | Based on 34 metricool reviews. Automates the content approval process to ensure social posts are approved by managers or clients before publishing. | 90% (Based on 34 reviews) | |
Users and Permissions | Allows administrators to assign permissions for different users or teams to access certain platform features. This feature was mentioned in 34 metricool reviews. | 93% (Based on 34 reviews) | |
Content Creation | As reported in 34 metricool reviews. Provides features for creating or editing social media assets. | 94% (Based on 34 reviews) |
