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Based on my experience, Wordstream sees best suited for companies that do not want to outsource their PPC advertising and want a Done With You solution. User interface and reporting have some excellent features but also some limitations, especially for agencies, see below. Weekly task list, the 20-minute work week, is good as is the consulting and coaching service but neither is a replacement for time spent working through the details of an account. Quality score suggestions are helpful. Query analysis is good. Ability to push to Google and Bing helps save time by reducing duplicated effort. Review collected by and hosted on G2.com.
It's expensive and I prefer working directly in Google AdWords, the new version. Using Wordstream I felt one step removed from the process and preferred to work directly in Google AdWords. Reports are limited to services managed by Wordstream, making it necessary to send multiple reports in cases where other services need to be reported on. The other reporting issue I ran into is that I needed more robust call tracking features for my clients (Wordstream only provides one number) but when I switched to another call tracking provider I was not able to pull those results into my Wordstream reporting. This was a major limitation and the ultimate deal breaker that caused me to cancel the service. Review collected by and hosted on G2.com.
The slimmed down 20-minute work week does a lot of the advisory work for you, while still allowing you to make the best educated decision based on data. Review collected by and hosted on G2.com.
So far I don't have any negative feedback. The consulting is a huge perk, but in my first 3 months I've seen lots of new features and updates as the WordStream folks continually grow their product. Review collected by and hosted on G2.com.
The product is excellent at managing your Google Adwords accounts and optimizing many aspects of it. The added on staff help is a great benefit too; bi-monthly meetings keep your accounts up to date and running smoothly. Review collected by and hosted on G2.com.
Sometimes it is hard to get ahold of someone if there is a problem with software and you may wait a couple of days to hear back Review collected by and hosted on G2.com.
Wordstream has helped me increase my efficiency in campaign creation and keyword planning. The user intuitive interface helps advertisers like myself do their job in a much more productive manner. Review collected by and hosted on G2.com.
Wish the software would support shopping ads, which I heard they're in the works to do! Review collected by and hosted on G2.com.
I greatly appreciate the one-on-one time with the rep. He's been very helpful in assisting me and providing me with the knowledge I need to have effective campaigns. Review collected by and hosted on G2.com.
I haven't found anything that I dislike so far and I've been using WordStream for a few months now. Review collected by and hosted on G2.com.
I like that we have a dedicated rep to help us build our campaigns and give advise. It's better than us guessing at what we should do. The meetings are helpful in us being able to stay on track as well. Review collected by and hosted on G2.com.
May just be the nature of it but our campaigns aren't performing as well as we would like. I think part of it is just us figuring out the right keywords. Review collected by and hosted on G2.com.
The onboarding process was fantastic! They immediately trained me on best practices and made sure I was up and running ASAP. The ongoing consulting has been so important to my success. My consultant (James) is always dialed into my campaigns & his advice always produces better results. Review collected by and hosted on G2.com.
The speed of the system is a tad slower than the AdWords platform...but it's pretty minor. It's something I'm willing to deal with for the added benefit of using their platform. Review collected by and hosted on G2.com.
Querystream and 20 minutes work week are the very good tools vs google ads manager Review collected by and hosted on G2.com.
Facebook does not give any advantage. Also there are no that much in display advertising that i could have benefit. Review collected by and hosted on G2.com.
The best thing I like about Wordstream is how easy it is to use. Review collected by and hosted on G2.com.
The advisors give me so many ideas and ways to improve my account I often don't finish my "homework" in between my calls. Review collected by and hosted on G2.com.
