# Constant Contact Advanced Automation Reviews **Vendor:** Constant Contact **Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) **Average Rating:** 4.4/5.0 **Total Reviews:** 960 ## About Constant Contact Advanced Automation Constant Contact Advanced Automation helps you send the right message at the right time. From Social to SMS and email to ecommerce, we deliver tools to help you build deeper relationships with your audience. Our powerful digital marketing platform helps you be more efficient with your marketing so you can focus on your building your business. Engage Your Audience where They are with Multi-Channel Campaigns - Create comprehensive marketing campaigns with just a few clicks. Our Campaign Builder tool will help you launch a multi-channel campaign across email, social, and SMS to help you achieve your goals. Get Started Fast With Pre-Built Automation Templates - Setup your automations quickly with pre-built automation templates to help you send timely SMS and email messages. Easily Manage Your Contacts - Manage customer segments automatically using customer tags. Then, trigger automations based on how customers engage with your businesses. Automate Your Messaging - Deliver timely, relevant content with SMS and email marketing automation using our drag-and-drop Automation Path Builder. Make sure that your audience receives the right message, at the right time: automatically. Learn more at www.constantcontact.com ## Constant Contact Advanced Automation Pros & Cons **What users like:** - Users find Constant Contact Advanced Automation to be **user-friendly and intuitive** , making campaign setup and management effortless. (56 reviews) - Users value the **easy automation** of email marketing with Constant Contact, simplifying customer engagement effortlessly. (42 reviews) - Users love the **easy-to-use automation** features in Constant Contact, streamlining processes and enhancing engagement effortlessly. (35 reviews) - Users praise the **ease of automation** in Constant Contact, enabling effortless campaign management and personalized communications. (28 reviews) - Users find Constant Contact Advanced Automation's **easy creation** process intuitive, enabling seamless newsletter and campaign setup. (28 reviews) - Users appreciate the **time-saving automation** of Constant Contact, simplifying email management and enhancing efficiency. (28 reviews) - Automations (25 reviews) - Easy Setup (24 reviews) - Intuitive (24 reviews) - Automation Efficiency (22 reviews) **What users dislike:** - Users express frustration over the **limited customization** options in Constant Contact Advanced Automation, impacting their flexibility. (24 reviews) - Users find **missing features** like limited user access and integration frustrating in Constant Contact Advanced Automation. (24 reviews) - Users find **limited features** in Constant Contact Advanced Automation, noting outdated UI and lack of customization. (22 reviews) - Users often face **editing issues** that lead to time-consuming resets and frustrating errors in the email creation process. (13 reviews) - Users find it challenging to generate **email performance reports** and often struggle with template creation and errors. (13 reviews) - Users face **email issues** with limited automation and customization options, making workflow creation challenging for nonprofits. (12 reviews) - Limited Options (12 reviews) - Users find **template issues** frustrating, noting the lack of options and slow loading times hinder efficiency. (12 reviews) - Layout Issues (11 reviews) - Automation Issues (10 reviews) ## Constant Contact Advanced Automation Reviews ### 1. Simple, All-in-One Marketing Platform with Easy Email Campaigns **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Oil & Energy | Mid-Market (51-1000 emp.) **Reviewed Date:** May 13, 2026 **What do you like best about Constant Contact Advanced Automation?** What I like about this constant contact platform is their simplicity it makes email marketing for small businesses and growing teams much easier specifically their drag and drop email editor ready made templates list management segmentation of real time reporting and mobile access makes this platform much easier for us to send professional campaigns without needing designer or a development I also like how it expands beyond email right into social media marketing landing pages SMS marketing a writing assistance and automation platform overall helps us to manage more marketing activities right famous single place this platform highlights 97% deliverability rate which is more important for our email campaign performance. **What do you dislike about Constant Contact Advanced Automation?** The main drawback of this platform is its pricing because it can increase as the contact list grows so it is expensive for business with larger database like pause also this platform is very good for basic and intermediate email marketing but users who are looking for them advanced automation deep CRM workflows or complex campaign journeys this won't be solving the purpose where platforms out their like HubSpot will meet our recruitment some design customization option should also most of the design options feels bit limited. **What problems is Constant Contact Advanced Automation solving and how is that benefiting you?** This platform helps us by solving the challenge of creating sending and tracking email campaigns without depending on technical it also helps us to manage our contact list newsletter promote offers automate welcome and building landing pages and track or campaign performance there AI tool are very much helpful in generating email SMS and social media post which gives more quick ideas with save or campaign time and planning the reporting dashboard also helps our team to understand their open rate engagement and landing page visitors ad overall campaign performance which is very helpful for our decision making for future campaigns. ### 2. Easy Set-Up, Multi-Domain Capability **Rating:** 5.0/5.0 stars **Reviewed by:** James C. | Marketing Director, Small-Business (50 or fewer emp.) **Reviewed Date:** December 05, 2023 **What do you like best about Constant Contact Advanced Automation?** I like its ease of use and find it very easy to set up. We use Constant Contact Advanced Automation for client emailing, and it enables us to store all of our client contacts and email them our newsletter and any updates about their plans. We're also able to store multiple domains in our system, which allows us to email clients from different domains since we have a few websites. **What do you dislike about Constant Contact Advanced Automation?** more affordable prices to store contacts **What problems is Constant Contact Advanced Automation solving and how is that benefiting you?** Constant Contact Advanced Automation stores all client contacts for emailing newsletters and updates. It's easy to use, allows us to email from multiple domains for different websites, and facilitates efficient client communication. **Official Response from RJ McLaughlin:** > Thanks for updating your rating, James! ### 3. Strong Reach and Targeting Capabilities, but Limited Customization **Rating:** 2.0/5.0 stars **Reviewed by:** Gian Z. | Events Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** April 28, 2026 **What do you like best about Constant Contact Advanced Automation?** This is an ideal avenue and platform to leverage when trying to reach a broad audience. We want to connect with our current clientele while, most importantly, engaging new audiences. Their system helps make this possible. **What do you dislike about Constant Contact Advanced Automation?** The customization of the layouts is very limited, which restricts our ability to align them with our own branding. As a result, most updates follow a similar format, making it difficult to differentiate our outreach from that of other customers. **What problems is Constant Contact Advanced Automation solving and how is that benefiting you?** As we communicated in waves of promotion for our events, it helped us better segment our outreach and refine our lists to target the right audience for each event. **Official Response from RJ McLaughlin:** > Thank you for leaving a review, Gian. We're thrilled our targeting tools help you engage new audiences, but we're sad to hear that you feel restricted by the customization of our platform. To help with that, try out our Custom Code editor if you'd like to edit the HTML to get the look of your email just right. ### 4. Efficient, Reliable, and Built for Results – A Great Fit for B2B Email Strategy **Rating:** 4.5/5.0 stars **Reviewed by:** Larry J. | Chief Marketing Officer, Small-Business (50 or fewer emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Constant Contact Advanced Automation?** Constant Contact's advanced automation tools give me exactly what I need to run fast, responsive cold outreach campaigns. I love how easy it is to segment and nurture leads through triggered sequences, especially for B2B decision-makers in government and IT. The new editor is intuitive, and building 5-part email drips with integrated CTAs (like booking a consultation or downloading a lead magnet) is seamless. Tracking and reporting is simple but helpful—and integrates well with our analytics stack. **What do you dislike about Constant Contact Advanced Automation?** There’s room to improve when it comes to testing and optimization. A/B testing options are limited for advanced users, and we could use better UX for building long sequences (e.g., visual flowcharts like ActiveCampaign). Also, it can be a bit rigid when it comes to customizing resend logic or conditionals. But overall, these are minor issues in day-to-day operations. **What problems is Constant Contact Advanced Automation solving and how is that benefiting you?** We’re running cold outreach campaigns for IT consulting and cybersecurity services across municipalities in Michigan. Constant Contact allows us to: Segment new leads by location and title Run multi-day nurturing sequences Deliver lead magnets (like a Cybersecurity Checklist) Track click-throughs and conversions for audits and discovery calls In short, it’s helping us turn contacts into conversations, at scale. **Official Response from RJ McLaughlin:** > Thank you for your detailed review, Larry! We're thrilled to hear the success you're seeing from our automation capabilities, and we appreciate the insight you shared on ways to improve. I'll pass along your feedback on adding more advanced testing & optimization features so that our team can work to deliver an even better user experience in future updates. ### 5. Constant Contact Makes Email Marketing Easy with Great Templates **Rating:** 5.0/5.0 stars **Reviewed by:** Tanya D. | Accounting and Marketing Assistant, Small-Business (50 or fewer emp.) **Reviewed Date:** April 28, 2026 **What do you like best about Constant Contact Advanced Automation?** Constant Contact has made our email marketing better with templates and easy to use features **What do you dislike about Constant Contact Advanced Automation?** I do not think that I have much that I could say I don't like **What problems is Constant Contact Advanced Automation solving and how is that benefiting you?** It is solving some time issues and also creativiity by providing templates as a starting point **Official Response from RJ McLaughlin:** > Thank you so much for the fantastic review, Tanya! We are thrilled that our easy-to-use features and templates have made your email marketing better. We are here for the long haul to keep helping you maximize your results! ### 6. Simplifies Email Automation with Ease **Rating:** 3.5/5.0 stars **Reviewed by:** Rylan G. | Small-Business (50 or fewer emp.) **Reviewed Date:** April 30, 2026 **What do you like best about Constant Contact Advanced Automation?** I like that with Constant Contact Advanced Automation, I can send emails without needing a natively built solution or tech support. It's great that I can manage it without techy people. I also enjoy the email template curation because it works especially well. **What do you dislike about Constant Contact Advanced Automation?** the design could be a little more flexible or better starting points **What problems is Constant Contact Advanced Automation solving and how is that benefiting you?** Constant Contact Advanced Automation helps us send mass emails without needing our own solution or tech support, and we can manage it without techy people. **Official Response from RJ McLaughlin:** > Thank you for your review and valuable feedback, Rylan! ### 7. Transformative Automation with Intuitive Workflows **Rating:** 4.0/5.0 stars **Reviewed by:** Ansh J. **Reviewed Date:** December 04, 2025 **What do you like best about Constant Contact Advanced Automation?** I use Constant Contact Advanced Automation mainly to streamline email marketing workflows and enjoy how it turns simple email lists into smart, behavior-based customer journeys. The automation builder is visual and intuitive, allowing me to map out multiple paths without coding. It saves me tons of time with a set-it-and-forget-it convenience, as workflows run automatically once set up. The standout feature for me is the behavior-based triggers, allowing sequences to react to subscriber actions, ensuring tailored content. I also love the easy segmentation based on engagement history and campaign interactions, improving conversions by making emails feel personal. The integration with landing pages and sign-up forms is smooth, automatically putting leads into the correct sequences. These features combine power with usability, making email marketing feel simple and manageable. **What do you dislike about Constant Contact Advanced Automation?** A few things in Constant Contact Advanced Automation could definitely be improved to make it smoother and more competitive with other automation platforms: Limited branching logic. The workflows are visual, but the conditional logic can feel basic. Sometimes I want deeper 'if/then' paths (like stacking multiple conditions or combining behavioral and demographic filters), and the system doesn’t allow that level of complexity yet. Reporting isn’t granular enough. The analytics dashboard gives high-level stats, but it would be more useful to have detailed performance metrics inside each step of an automation sequence — for example, seeing drop-off rates by email, trigger performance, and A/B split data in one view. A/B testing could be much stronger. You can test subject lines and variations, but true multi-step A/B testing for entire workflows isn’t really supported. It's a missed opportunity for optimizing long sequences. Setup can feel rigid. Once a sequence is live, editing it is sometimes clunky. Making changes mid-flow is limited, and any major adjustment might require duplicating or rebuilding parts of the automation. Integrations are good but not deep. Forms and landing pages integrate well, but I’d like more robust native connections with CRMs or e-commerce platforms without needing additional middleware. **What problems is Constant Contact Advanced Automation solving and how is that benefiting you?** Constant Contact Advanced Automation streamlines my email marketing workflows by automating follow-ups and segmenting based on subscriber behavior. This reduces my manual efforts, boosts engagement, and saves me time, allowing me to focus on content creation while enhancing conversions and maintaining consistent audience relationships. ### 8. Beginner-Friendly Automation with Great Support **Rating:** 5.0/5.0 stars **Reviewed by:** Ofelia A. | Affiliate Marketing Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** December 11, 2025 **What do you like best about Constant Contact Advanced Automation?** I like the simplicity of use and the automation and follow-up functions of Constant Contact Advanced Automation. The software automates emails such as welcome email sequences and abandoned-cart reminders that would otherwise be forgotten. I appreciate that it makes my life easier. It's beginner-friendly by prioritizing simplicity, onboarding, and live support, which enhances the overall ease of use. The initial setup was very easy, especially for beginners and small businesses, thanks to the helpful onboarding guide. **What do you dislike about Constant Contact Advanced Automation?** Automation could be less linear and limiting. They could add full visual workflow builder with more points and reusable subflows. Expand its triggers like site tracking, event tracking, and multi-channel behavior. Enhance segmentation and personalization. **What problems is Constant Contact Advanced Automation solving and how is that benefiting you?** I use Constant Contact Advanced Automation for managing and segmenting contact lists for better targeting. It automates emails like welcome sequences and abandoned-cart reminders, simplifying follow-ups. ### 9. Easy Email Automation and Branding Control, Though the Interface Feels Basic Which Some May Like **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** April 28, 2026 **What do you like best about Constant Contact Advanced Automation?** The automation workflows make it easy to set up triggered email sequences without needing a lot of technical knowledge. This helps our franchisees save a lot of time. The drag-and-drop email builder and ability to create templates is nice. It helps us as the franchisor keep our branding and marketing strategy aligned. **What do you dislike about Constant Contact Advanced Automation?** Interface feels a bit basic and automations capabilities are good but may not be up to par of competitors. **What problems is Constant Contact Advanced Automation solving and how is that benefiting you?** It automates recurring email communications and reduces the manual effort. It helps support and coordinate marketing communications across multiple franchise locations. Saves a lot of time and helps us look over our entire network. **Official Response from RJ McLaughlin:** > Thank you for your review and your valuable feedback! ### 10. Affordable, Effective, but Needs a Modern Interface **Rating:** 3.0/5.0 stars **Reviewed by:** Covania W. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** November 10, 2025 **What do you like best about Constant Contact Advanced Automation?** I appreciate that Constant Contact Advanced Automation is affordable, especially when compared to other options in the market like Mailchimp or Klaviyo, which makes it a cost-effective choice for my needs. I love the landing page feature because it allows me to create free offers that attract new email subscribers. It's user-friendly, allowing customers to easily enter their name, email, and phone number in exchange for valuable content like infographics or workbooks. Furthermore, I found the initial setup process easy, as I just needed to take my time and go step by step. **What do you dislike about Constant Contact Advanced Automation?** I would say the interface can be updated. You can tell that with Constant Contact that they've been around for a long time. So, the back end looks outdated and complicated. Not very user friendly. Building the blocks of the actual email, it's itself, was very challenging. Again, it wasn't user-friendly, and I had to look at a YouTube video to support me. **What problems is Constant Contact Advanced Automation solving and how is that benefiting you?** I use Constant Contact Advanced Automation to maintain communication with customers, ensuring repeat purchases, and it facilitates growing my email list through user-friendly landing pages for new subscribers. ## Constant Contact Advanced Automation Discussions - [What is the best way you've found for selling marketing automation/CRM services to prospects/clients?](https://www.g2.com/discussions/24841-what-is-the-best-way-you-ve-found-for-selling-marketing-automation-crm-services-to-prospects-clients) - 6 comments, 3 upvotes - [How do you use personas to better serve your clients?](https://www.g2.com/discussions/13735-how-do-you-use-personas-to-better-serve-your-clients) - 2 comments, 2 upvotes - [Who is in Charge of Fixing SharpSpring's Data Integrity Issues?](https://www.g2.com/discussions/13261-who-is-in-charge-of-fixing-sharpspring-s-data-integrity-issues) - 1 comment, 2 upvotes - [What agency benefits does SharpSpring provide?](https://www.g2.com/discussions/what-agency-benefits-does-sharpspring-provide) - 1 comment, 2 upvotes - [How long does it take to onboard?](https://www.g2.com/discussions/how-long-does-it-take-to-onboard) - 1 comment, 2 upvotes - [View Constant Contact Advanced Automation pricing details and edition comparison](https://www.g2.com/products/constant-contact-advanced-automation/reviews/constant-contact-advanced-automation-review-8983711?section=pricing&secure%5Bexpires_at%5D=2026-05-14+13%3A42%3A51+-0500&secure%5Bsession_id%5D=8886a6de-c12d-4ab6-a8e7-58e5e32493ff&secure%5Btoken%5D=27c8e8496afc5a77803f3296e2316fa9892b1be4990d9f66cbabba6762b32e95&format=llm_user) ## Constant Contact Advanced Automation Integrations - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) - [Canva](https://www.g2.com/products/canva/reviews) - [Eventbrite](https://www.g2.com/products/eventbrite/reviews) - [Facebook](https://www.g2.com/products/facebook/reviews) - [Instagram for Business](https://www.g2.com/products/instagram-for-business/reviews) - [Smartsheet](https://www.g2.com/products/smartsheet/reviews) - [Square Point of Sale](https://www.g2.com/products/square-point-of-sale/reviews) - [Wufoo](https://www.g2.com/products/wufoo/reviews) - [Xero](https://www.g2.com/products/xero/reviews) - [Zapier](https://www.g2.com/products/zapier/reviews) ## Constant Contact Advanced Automation Features **Sales Force Automation** - Contact & Account Management - Opportunity & Pipeline Mgmt. - Task / Activity Management - Desktop Integration - Product & Price List Management **Email Marketing** - Building and Personalizing Emails - Sending Outbound Emails - Manage Email Deliverability - Automated Email Responses **Marketing Automation** - Email Marketing - Campaign Management - Lead Management - Marketing ROI Analytics **Online Marketing** - Landing Pages and Forms - Dynamic Content - A/B Testing - Mobile Optimized - Search Tracking and Optimization **Lead Generation** - Lead Builder - CRM Integration - Marketing Automation Integration - Social Media Integration - Data Import & Export Tools **Templates** - Text and Themes - Proofing - Mobile Responsive **Attribution Modeling** - Single-Touch Attribution - Multi-Touch Attribution - Algorithmic Attribution - Cross-Device Attribution - Offline Attribution **Content & Collaboration** - Content Calendar - Content Library - Users and Permissions - Content Creation **Platform Basics** - Dynamic Segmentation - Journey Optimization **Page Customization** - Drag and Drop - Templates - Advanced Customization - Content Library **Customization** - Custom Fields - Conditional Logic - Multi-page Forms - Design **Agentic AI - Visitor Identification** - Cross-system Integration **Agentic AI - Attribution** - Autonomous Task Execution - Cross-system Integration - Natural Language Interaction - Proactive Assistance **Agentic AI - Sales Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance **Customer Support** - Case Management - Customer Support Portal - Knowledge Base - Call Center Features **Lead Management** - Marketing Lead Database - Data Quality Management - Segmentation - Lead Scoring and Grading - Lead Nurturing - Online Behavior Tracking - Automated Alerts and Tasks - CRM Lead Integration **Social Management** - Social Publishing - Social Ads - Campaign Planning - Hashtag Capabilites **Data Sourcing** - Data Sourcing - Exporting & Sharing Data - Multi-Device Data Visualization - Interactive Dashboards - Data Segmentation **Marketing Distribution** - Segmentation - Personalized Messaging - Website Personalization - Email Campaigns - Digital Advertising - Direct Mail **Marketing Operations** - ROI Tracking - Data Collection - Customer Insights - Multi-User Access **Edit** - Pre-Made - Build - HTML **Marketing** - B2B Attribution - B2C Attribution - Marketing Channels - Integrations **Platform Data** - Journey Reporting - Trends Reporting - Dashboards - Advanced Data Filtering **Page Optimization** - Mobile Responsive - Web Analytics - SEO **Additional Functionality** - Embedded Forms - Offline Capability - Notifications - Payments - Mobile Forms **Reporting & Analytics** - Reporting - Dashboards - Forecasting **Campaign Management** - Program Management - Event / Webinar Marketing - Calendaring - Budgeting **Predictive Analytics** - Lead Scoring - Opportunity Scoring - Risk Analysis **Campaign Planning** - Strategy Mapping - Prioritized Accounts - Trending Accounts - Sales Activation **Logistics** - Analytics - Issues - Integrations - Shareable Link **Reporting** - Dashboards - Data Visualizations - Custom Reporting **Platform Additional Functionality** - Journey Mapping - Integrations - Automated Alerts **Integrations** - E-Commerce Integration - Email Marketing Integration - Domain Integration **Agentic AI - Social Media Management** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Mobile & Social** - Social Network Integration - Mobile User Support **Social** - Social Listening - Social Sharing - Social Campaigns - Social Media Engagement - Social Media Advertising **Sales Management** - Live Pipeline Management - Activity Tracking **Campaign Activity** - Campaign Insights - Reports and Dashboards - Campaign Stickiness - Multichannel Tracking - Brand Optimization - Predictive Analytics **Generative AI** - AI Text Generation - AI Text Summarization **Generative AI** - AI Text Generation **Agentic AI - Customer Journey Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance **Agentic AI - Marketing Analytics** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance **Platform** - Customization - Workflow Capability - User, Role, and Access Management - Internationalization - Document & Content Mgmt. - Performance and Reliability **Reporting & Analytics** - Basic Reporting - Web Analytics - ROI Analytics - Revenue Analytics - SEO / Keyword Analytics **Integrations** - Ad Network Integrations - Buyer Intent Data Integration - Marketing Automation Integration - CRM Integration **Agentic AI - Landing Page Builders** - Cross-system Integration **Agentic AI - Email Template Builder** - Autonomous Task Execution - Cross-system Integration **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications **Platform** - Customization - Workflow Capability - User, Role, and Access Management - Internationalization - Sandbox / Test Environments - Performance and Reliability - Output Document Generation **Generative AI** - AI Text Generation **Agentic AI - Marketing Automation** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - CRM** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications ## Top Constant Contact Advanced Automation Alternatives - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - 4.4/5.0 (14,137 reviews) - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - 4.4/5.0 (14,066 reviews) - [Klaviyo](https://www.g2.com/products/klaviyo/reviews) - 4.6/5.0 (1,301 reviews)