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1,018 LocaliQ Reviews
Overall Review Sentiment for LocaliQ
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I can't speak from an agency perspective (of managing multiple accounts), but I can speak from a brand/in-house perspective that is expanding rapidly into international territory with an estimated Google Ad spend of over $1M this year. For us, this was a no brainer! The streamlined management UI (the "manage" tab and the Query Stream are extremely powerful tools), the single pane view for both Microsoft and Google Ads, and the wealth of knowledge the Wordstream staff provides have been extremely rewarding (and helpful) in optimizing this large and ever-expanding account. We plan on continuing to expand our account and we are happy for Wordstream to expand with us as we do. Review collected by and hosted on G2.com.
The only thing I wish Wordstream had is a script library. As I move farther away from an individual contributor role and more towards management/strategy, it's hard for me to keep up with all the best practice scripting, ad scheduling techniques, etc. I'd like to take a bit of my manual excel analysis, and script hunting, and have it all within this platform - that would make Wordstream a true one-stop-shop for Advertisers. Review collected by and hosted on G2.com.
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The 20 min work week ensures you're on top of regular activities with the minimum of effort.
Other important information is simply presented so the owner can gain useful insights quickly and easily. Review collected by and hosted on G2.com.
There should be more checks and balances to prevent unwanted outcomes - overspend, low CPI, pausing ineffective ads etc.
Secondly, I only found it partially useful for the strategy of the account. The user still needs to know how to set up online ads, but once that is decided, Wordstream is great at making it easy to manage. Review collected by and hosted on G2.com.
There are many ways that Wordstream has helped us to organize our campaigns, help our staff focus on important information, and even helps us with simple reporting to our clients. Review collected by and hosted on G2.com.
While it does have some shortcomings, Wordstream listens to feedback and has implemented a lot of new and great features. Review collected by and hosted on G2.com.
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The blog content is likely to capture the attention of many looking to improve campaigns. Review collected by and hosted on G2.com.
Aggressive sales tactics, no follow up with me after the deal was signed for a month. The consulting call was a joke. Review collected by and hosted on G2.com.
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My wordestream reps have helped me setup proper conversion tracking that actually has meaning. This has enabled me to finally see which campaigns are generating results. Also, their direct partnership has helped answer questions and solve account problems that I could not solve on my own. Review collected by and hosted on G2.com.
None at this point. I had issues at the start with a rep that wanted to shoehorn me into her idea of what I needed, but as soon as I complained, I was matched with someone who has been helpful in ways my business needs Review collected by and hosted on G2.com.
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WordStream has proven a great asset to our company and the management of our clients AdWords accounts. The obstacles it helps us overcome and or prevent all together have proven how valuable WordStream is has a performance tool. Review collected by and hosted on G2.com.
I have nothing to declare at this time and as an agency, we are quite happy. Review collected by and hosted on G2.com.
The 20 minute work week is easily the greatest feature. I love that if I'm having a busy day that I don't have to put in any guesswork and I have suggestions ready to go that I can act on. Review collected by and hosted on G2.com.
The only thing I dislike really is the limited control over facebook ads. It would be cool to see some of the tools (Like working with dynamic ads) that are available in Facebook's interface. Review collected by and hosted on G2.com.
You should know that you can do most of what WordStream does directly in Google AdWords - but it's going to take you a lot longer and you'll end up very frustrated. With WordStream, they take the always-changing AdWords interface and offer a consistent view into managing your Campaigns, Keywords, Ad Groups and individual ads. You can make bulk changes and then publish when you're ready.
The best feature for me is their 20-Minute Work Week dashboard. If I do nothing else, I make sure Ii visit my dashboard every Monday and review their suggestions. Not all of them are 100% relevant, but most are. When it's not relevant, you indicate it as such and their AI learns and provides better suggestions later.
I've seen a marked increase in our conversions and a decrease in our overall ad spend since adopting the WordStream platform. I highly recommend it. Review collected by and hosted on G2.com.
There aren't any significant issues or dislikes that I have come across so far. There's a slight learning curve, but their on-boarding team is very helpful, friendly, and patient to help you get going. Review collected by and hosted on G2.com.