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Iconosquare Reviews & Product Details - Page 3

Iconosquare Overview

What is Iconosquare?

Iconosquare is a powerful analytics and management platform for social media marketers. Businesses and agencies easily manage and report their performance on their social media accounts. Whether it's Instagram, Facebook, Twitter, LinkedIn, or TikTok. Here's how Iconosquare can help you: - In-depth social media analytics: get detailed analytics on your social media account and content. Measure, benchmark, and improve your paid/organic social media performance with in-depth, actionable insights. - Quick and easy reporting: as social media managers, sharing key metrics is essential. Iconosquare allows you to create and automate your reports in a few clicks. Download clear PDF or CSV reports to show to your team, manager, or clients. - Competitors and industry tracking: keep a close eye on selected competitors and understand how your performance stacks up to the rest of your industry. - Powerful and intuitive scheduler: save time by drafting, scheduling, & automatically publishing content. Iconosquares' scheduler also allows you to understand your best times to post for maximum engagement. - Multi-profile management: take care of multiple social profiles for different clients within the same dashboard. Create custom dashboards for an easy overview of your most valuable metrics. Add team members and assign them different roles & permissions. Iconosquare also offers free tools for social media managers: Instagram Audit, Facebook Audit, Omnilink, Random Comment Picker.

Iconosquare Details
Languages Supported
German, English, French, Spanish
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Product Description

Iconosquare is the all-in-one social media management platform that facilitates the lives of SMMs with multiple profiles to manage, thanks to best-in-class analytics, swift publishing and powerful reporting features.

How do you position yourself against your competitors?

Iconosquare is the all-in-one social media management platform that facilitates the lives of experienced social media managers.


Seller Details
Year Founded
2011
HQ Location
Limoges, France
Twitter
@iconosquare
33,490 Twitter followers
LinkedIn® Page
www.linkedin.com
36 employees on LinkedIn®
Description

Iconosquare is a powerful analytics and management platform for social media marketers. Businesses and agencies easily manage and report their performance on their social media accounts. Whether it's Instagram, Facebook, Twitter, LinkedIn, or TikTok. Here's how Iconosquare can help you: - In-depth social media analytics: get detailed analytics on your social media account and content. Measure, benchmark, and improve your paid/organic social media performance with in-depth, actionable insights. - Quick and easy reporting: as social media managers, sharing key metrics is essential. Iconosquare allows you to create and automate your reports in a few clicks. Download clear PDF or CSV reports to show to your team, manager, or clients. - Competitors and industry tracking: keep a close eye on selected competitors and understand how your performance stacks up to the rest of your industry. - Powerful and intuitive scheduler: save time by drafting, scheduling, & automatically publishing content. Iconosquares' scheduler also allows you to understand your best times to post for maximum engagement. - Multi-profile management: take care of multiple social profiles for different clients within the same dashboard. Create custom dashboards for an easy overview of your most valuable metrics. Add team members and assign them different roles & permissions. Iconosquare also offers free tools for social media managers: Instagram Audit, Facebook Audit, Instagram Giveaway Picker and Instagram Caption Generator.


IM
Overview Provided by:
Partnerships Manager

Recent Iconosquare Reviews

Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
4.0 out of 5
"Very good for my SMMA"
Great for reporting to clients, tracking analytics and scheduling different types of posts.
JO
Jamie O.Small-Business (50 or fewer emp.)
2.5 out of 5
"Service seems to work well."
It seems to work and our marketers are fairly satisfied with the service. Pretty easy to implement. We use it every day for multiple accounts acros...
KW
Karli W.Small-Business (50 or fewer emp.)
5.0 out of 5
"Alice Boschiroli from Iconosquare Was Wonderful!"
The insights available made monthly reporting a breeze at our agency. The format of everything was super intuitive and it not only saved our team t...
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Iconosquare Media

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Video Reviews

127 out of 128 Total Reviews for Iconosquare

4.5 out of 5
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Iconosquare Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for IconosquareQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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LJ
Marketing Lead
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Iconosquare?

I first started using Iconosquare some time back in 2016. I've always found the "Listening" tools very insightful.

I'm able to see the benchmark for my market and also compare what my competitors are doing.

This gives me fantastic data points to make strategic decisions for my social media. Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

The downside to Iconosquare is that it's quite pricey. However, the price justifies the value that you'll be getting.

Another area for improvement would be the user experience. It would be helpful to state how long it will take for the reports to be generated.

When I did a competitive analysis, I was under the impression that it will take a few minutes or an hour max for it to be generated. However, it took about 24 hours for the report to be ready and reflected on the dashboard. Review collected by and hosted on G2.com.

What problems is Iconosquare solving and how is that benefiting you?

The problem I was trying to solve was to find a platform where I could do competitive analysis, gain insights into my social media performance and also to schedule my content. Essentially a productivity tool for my social media activities. Review collected by and hosted on G2.com.

Response from Iconosquare Marketing of Iconosquare

Hi Lyndel!

Thank you so much for your review, we really appreciate your feedback. Unfortunately the time that it takes to generate a report can vary vastly, although we are always working on improving this.

JG
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Iconosquare?

fast feedback, generally a very helpful tool Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

more detailed check of the tickets regarding further emails Review collected by and hosted on G2.com.

What problems is Iconosquare solving and how is that benefiting you?

more accurate tracking of paid and unpaid Review collected by and hosted on G2.com.

Response from Iconosquare Marketing of Iconosquare

Hi Julia,

Thank you so much, we really appreciate you taking the time to leave us a review. We're so glad to hear that you're enjoying the platform!

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Iconosquare?

Iconosquare has a slick user interface and provides a meaningful amount of social media insights via their reporting/analytics functionality. They also support TikTok analytics which most other tools don't yet.

I mostly use the tool for analytics but they have a very good social scheduler that is especially well suited to visual social networks like IG and Facebook.

They also have a bunch of IG specific features such as hashtag lists which come in very useful. Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

It would be nice to see their conversations feature support Twitter but I understand real-time mentions/messages are tricky because of the price Twitter charges for it's API. Also, it would be nice to see LinkedIn support for their PDF/XLS report feature. Review collected by and hosted on G2.com.

What problems is Iconosquare solving and how is that benefiting you?

Being a small business owner, I rely on being able to jump into tools and get the data that I need fast. No messing around. No need to take a 3 month course to find data. Iconosquare's depth of data coupled with it's slick UI, makes this easy. Review collected by and hosted on G2.com.

Response from Iconosquare Marketing of Iconosquare

Hi there!

Thank you so much for reviewing us on G2, we really appreciate it. It's great to hear that you are enjoying our platform and that our social scheduler tool is particularly helpful to you! LinkedIn exports and analytics have been available since August 2021 and we've recently just launched LinkedIn scheduling on our platform!

I hope that this helps, thanks again for the review!

Verified User in Leisure, Travel & Tourism
UL
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about Iconosquare?

Iconosquare est une plateforme claire et intuitive pour la gestion / planification / reporting sur les réseaux sociaux, ++ avec Instagram Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

Une amélioration est toujours possible pour le rubriquage des datas. Review collected by and hosted on G2.com.

What problems is Iconosquare solving and how is that benefiting you?

Il simplifie grandement le reporting pour analyser nos chiffres et notre stratégie sur les réseaux sociaux Review collected by and hosted on G2.com.

RU
Senior Consultant Digital Transformation
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Iconosquare?

Creating specific dashboards for your social media accounts is amazingly easy in Iconosquare. You can do it quickly and intuitively with just a drag-and-drop menu. Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

Sometimes there could be a slight difference in the numbers that Iconosquare shows on its metrics and those that you see on the platform, specifically on Facebook and Instagram. Review collected by and hosted on G2.com.

What problems is Iconosquare solving and how is that benefiting you?

As a consultant I can monitor various profiles for many of my clients in the same account, this is something I've been not able to do in other social media metric tools. Review collected by and hosted on G2.com.

Response from Iconosquare Marketing of Iconosquare

Hi Rogelio,

Thank you so much for your review, it means a lot to us at Iconosquare. We're so happy to hear that you're finding the platform easy to use in your consulting work.

Unfortunately the metrics can slightly differ on our platform in comparison to directly via the social media sights. This can be due to numerous factors such as how we track when likes and comments have been posted, there might be a slight lag but usually our analytics are highly accurate.

I hope that this helps!

Verified User in Transportation/Trucking/Railroad
AT
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Iconosquare?

The user experience and the interfaces are really amazing of the platform and also the support team is really helpful to solving any issue you are facing. One more thing is you have the ability to create your custom report Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

you have a limitation on auto-publishing, ex: the size of the image or video should be less than 8MB, and there is no filtration of the received if it is positive or negative Review collected by and hosted on G2.com.

What problems is Iconosquare solving and how is that benefiting you?

It helps me to track my social media performance and see what is work and what is not for the content that I published. Also, the ability to auto-publish or schedule your content. Review collected by and hosted on G2.com.

Response from Iconosquare Marketing of Iconosquare

Hi there,

Thank you so much for taking the time to review us on G2, we really appreciate your feedback. At present there is currently a limitation on the size of files when auto-publishing, however I have forwarded your feedback to our product team and as we continue to grow and develop Iconosquare, we will hopefully be able to resolve this issue.

Thank you again for leaving a review, I hope that this helps!

Verified User in Cosmetics
UC
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Iconosquare?

As a member of a small team, I like that iconosquare gives me in-depth tools to track + measure our growth across platforms in a customizable easy to use way. The ability to customize date ranges and export reports are especially beneficial to gaining insight into and tracking our growth as a small business. Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

I am finding slight inconsistencies in the numbers presented in iconosquare compared to the numbers shown in Instagram's app. It seems that when iconosquare loses connection to the app, there is a loss of accuate data collection and so results can be skewed, which has been a bit frustrating in our efforts to ensure accurate reporting. I also wish Iconosquare more insight offered into instagram stories as well as TikTok metrics. Review collected by and hosted on G2.com.

What problems is Iconosquare solving and how is that benefiting you?

We're still early on in our use of the platform, however, being able to benchmark our performance against competitors and our general industry has been a really helpful tool. It's allowed us to gauge how we're performing in the bigger picture as opposed to simply monotoring our performance on a micro level. Review collected by and hosted on G2.com.

Response from Iconosquare Marketing of Iconosquare

Hi,

Thank you for sharing your experience with Iconosquare.

Concerning the loss of data during disconnections, I just wanted to clarify that these disconnections can happen for no specific reason. Only the following data is inaccurate for the period your Iconosquare account was disconnected:

- Follower growth

- Engagement Rate

- Engagement on Reach

- Stories posted during the period of disconnection, as these are only stored on the API for 24 hours.

We always make sure to inform you of any disconnections so that you can reconnect as soon as possible ;)

However, I'm happy to hear that your beginnings on the platform go smoothly and that our platform is of a great help in your daily social media management!

Feel free to send over your feedback anytime, we'd be happy to hear from you.

Have a great day.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Iconosquare?

Iconosquare allows us to better understand our social media performance by providing a clear comprehensive dashboard for different metrics. You can either get an overview of top indicators or get deep into the analytics with precise data points. Our team loves how easy it is to use Iconosquare to provide insight and inform our social strategy. Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

At times, it would be useful to have an account manager to reach out to for additional support and insight. That said, for the price of our package we are quite satisfied with the level of support available. Review collected by and hosted on G2.com.

What problems is Iconosquare solving and how is that benefiting you?

Iconosquare allows us to streamline our social media reporting and performance analysis into one easy-to-use platform. This has allowed us to improve our team's workflow and maximize internal resources. Gone are the days of trying to interpret different data natively in each platform without having a clear visual representation of where you are succeeding and which areas could be improved. Review collected by and hosted on G2.com.

Response from Iconosquare Marketing of Iconosquare

Hi,

Thank you for sharing this amazing and detailed review with the G2 community! We're very happy to hear that you and your team love working with Iconosquare.

Cheers,

Tania

JD
Founder & Owner NJ Center for Laser & Cosmetic Dentistry
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Iconosquare?

Helpful posting to social media. Everything can be posted from one place Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

Constomer service can sometimes be difficult to reach, Review collected by and hosted on G2.com.

What problems is Iconosquare solving and how is that benefiting you?

Ease of posting to social media. Excellent reports. Review collected by and hosted on G2.com.

Response from Iconosquare Marketing of Iconosquare

Hi Joseph,

Thank you so much for taking the time to review on on G2, we really appreciate your feedback. It's great to hear that you're enjoying the platform. Thank you for raising this issue with us, our customer success team endeavors to contact all enquires within a 24 hour period, however this is not always possible. We will be taking you feedback into account moving forward.

Thanks again for the review!

JS
Social Media Manager
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Iconosquare?

It's so easy to navigate and the analytics are always on point. Review collected by and hosted on G2.com.

What do you dislike about Iconosquare?

That it doesn't provide Reels analytics. Review collected by and hosted on G2.com.

What problems is Iconosquare solving and how is that benefiting you?

It gives me information to track important data! Review collected by and hosted on G2.com.

Response from Iconosquare Marketing of Iconosquare

Hi Jocelyne,

Thank you so much for lovely review, we really appreciate it! Since last week we've added reels analytics so that you can now track this data.

I hope that this helps!