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Heap | by Contentsquare Reviews & Product Details

Brittany P.
BP
Product Analytics Manager
Mid-Market(51-1000 emp.)
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Verified Current User
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What do you like best about Heap | by Contentsquare?

The snapshot feature allows you to enrich ANY event (page view *and* click event) with data from pretty much any element on the page (css, form field info, javascript values) which makes the tool so useful and the reporting so much more valuable than simple clickstream data. The team consistantly iterates and is launching new features to compete with tools like Fullstory/Hotjar with session replay. Review collected by and hosted on G2.com.

What do you dislike about Heap | by Contentsquare?

I wish it had the ability to do guided tours/banners/nps surveys the way Pendo and other tools does so that you could get a truly holistic picture of user behavior plus user sentiment. Review collected by and hosted on G2.com.

What problems is Heap | by Contentsquare solving and how is that benefiting you?

We did not log first-party clickstream data on our product for years. Heap fills this gap in a way that does not require hours and hours of engineering work and allows people to self-service analytics, go "analytics exploring" to think about improvements to the product, and finally gives us insights into how people engage with our product. Review collected by and hosted on G2.com.

Heap | by Contentsquare Overview

What is Heap | by Contentsquare?

Heap is the only digital insights platform that gives you complete understanding of your customers’ digital journeys, so you can quickly improve conversion, retention, and customer delight. - Improve customer experience: Pinpoint exactly where users are struggling and quickly make improvements to the customer experience, ensuring an intuitive, enjoyable user experience. - Speed time-to-market and optimize the impact of product and business teams: Rather than relying purely on gut instinct, leverage digital engagement data to test hypotheses and answer questions as they arise. With data-driven insights, confidently bring new features & experiences to market. - Build increasingly valuable features and experiences: Leverage data to build consensus on engineering investments that can be clearly tied to business outcomes. -Understand the full user journey: With native session replay, a complete data foundation, and automated data science, only Heap can surface the insights teams need to win. Over 8,000 businesses use Heap to drive business impact by delivering better experiences and better products. Customers include companies in B2B SaaS, eCommerce, and Financial Services such as Twilio, Logitech, Snapfish, Eventbrite, Esurance, Northwestern Mutual, and e*Trade.

Heap | by Contentsquare Details
Languages Supported
English
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Product Description

Heap’s mission is to power business decisions with truth. We empower product teams to focus on what matters — building the best products — not wrestling with their analytics platform.

How do you position yourself against your competitors?

Heap's Key Differentiators:

- Data Foundation: Unlike manual tracking, Heap Autocapture provides complete granularity into every single digital interaction along the customer journey without additional engineering or administrative burdens. To manage this streaming data, the data engine delivers instant access to high quality, trusted data at virtually any scale.

-Session Replay: Heap’s One-Click Session Replay brings instant context to your analytics so your teams can immediately find friction, fully understand user behavior, and quickly identify solutions to your biggest challenges.

- Proactive Insights: Data science applied to complete, retroactive digital engagement data from Heap Autocapture enables users to uncover blind spots (unknown unknowns) in their business, while exploring and analyzing all their data in real-time.

- Automated Action: Users can quickly answer questions and act on their insights in their chosen tools or data warehouse via streamlined workflows and fully automated data pipelines.


Seller Details
Seller
Heap
Year Founded
2013
HQ Location
San Francisco, CA
Twitter
@heap
5,879 Twitter followers
LinkedIn® Page
www.linkedin.com
199 employees on LinkedIn®
Description

Instant, retroactive analytics for web and iOS. No code required.


Suzi H.
SH
Overview Provided by:

Recent Heap | by Contentsquare Reviews

Verified User
A
Verified UserMid-Market (51-1000 emp.)
2.0 out of 5
"Price is what you pay. Value is what you get."
Intuative UI, the new AI tool is really awesome
Mitali C.
MC
Mitali C.Mid-Market (51-1000 emp.)
5.0 out of 5
"Easy to use analytics tool"
Very easy to use and implement Has a lot of features to analyze the data effectively.
CJ
Charlie J.Enterprise (> 1000 emp.)
4.5 out of 5
"Data Science to Remove Blindspot"
Am comfortable with it's advanced data science capabilities to alert me in key moments of friction and opportunities in my digital experience.
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Heap | by Contentsquare Media

Heap | by Contentsquare Demo - Dashboards (Gather insights via dashboards)
Dashboards allow you to collect reports that tell stories across your organization in a single place!
Heap | by Contentsquare Demo - Top Events
Heap Illuminate looks for the most common events between two steps in a funnel and generates a Top Events table that displays how well paths including different events convert to the next step so you can understand how that behavior is helping or hurting conversion.
Heap | by Contentsquare Demo - Path Comparisons
From Top Events you can then choose an event and use Path Comparison to fork your funnel and see how the selected behavior impacts conversion downstream.
Heap | by Contentsquare Demo - Effort Analysis
Effort Analysis provides the first-ever quantitative measurement of user friction, capturing the difficulty users face when moving through every step of every user flow in your digital experience.
Heap | by Contentsquare Demo - Playbooks
Playbooks condense insights from thousands of customers to provide curated dashboards that help you standardize on key metrics.
Heap | by Contentsquare Demo - Integrations
Create unforgettable user experiences by connecting digital insights with a complete network of best-of-breed tools like Marketo as shown above.
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Video Reviews

1,088 out of 1,089 Total Reviews for Heap | by Contentsquare

4.4 out of 5
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Heap | by Contentsquare Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
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Overall Review Sentiment for Heap | by ContentsquareQuestion

Time to Implement
<1 day
>12 months
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48+ months
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MK
Executive Director in Engineering
Enterprise(> 1000 emp.)
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Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Heap | by Contentsquare?

Heap Analytics' autocapture and post-capture event definition combine to enable us to capture everything up-front and to only making the investment to categorize user events that are actually business-significant. This lets us defer investment or even eliminate investment in defining events. It also enables us to avoid the expense of having valuable developer time taken up inserting event capture code throughout the front-end codebase.

The business value of putting the event definitions and taxonomy in the hands of both our Product Manager and Customer Experience Managers has revolutionized the User Analytics and Product Analytics functions in our company. The value of the freed-up opportunity cost to engineering is multiplicative because it really lets engineering focus on development of customer features instead of being distracted by the cross-cutting concerns of implementing user analytics and in particular of implementing taxonomized product analytics. Review collected by and hosted on G2.com.

What do you dislike about Heap | by Contentsquare?

The graphical and data analysis features that come out-of-the-box are fine, but not fancy. We also bought Heap Connect so we do have the capability to define arbitrarily complex queries and visualization on Heap data, but it would be nice to have better capabilities out-of-the-box. Review collected by and hosted on G2.com.

What problems is Heap | by Contentsquare solving and how is that benefiting you?

We use Heap to:

1. Measure and track customer engagement for our busines-to-business web applications.

2. We use these engagment measures to identify issues in upcoming annual renewal processes and ongoing customer engagement.

3. Measure and analyze the success of new product features and identify areas for improvement in our existing features. Review collected by and hosted on G2.com.

AN
Head of UX Research & Design
Enterprise(> 1000 emp.)
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Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Heap | by Contentsquare?

You can get very granular detail on user behaviour, knowing exactly who is using what and how often is exactly the information every business should be leveraging for product improvement!

Installation is so easy, development don't need to do a lot of work to add the script and you are collecting data from day 1.

Our CSM and their support team are excellent resources for helping with complex problems and the UI is always improving and easy for beginners to get started with!

I use it almost every day, it's as valuable as having 3 extra research resources and 3 times as fast! Review collected by and hosted on G2.com.

What do you dislike about Heap | by Contentsquare?

It can be kind of pricey depending on what you use it for - pay attention to the sessions and the volume of projects you intend to have. They are great people and will try to get you good value for your money, explain in detail what you want to get out of it, and they will try to get you the best deal! Review collected by and hosted on G2.com.

What problems is Heap | by Contentsquare solving and how is that benefiting you?

It gives me data and insight into who uses what and when, these are the most important questions to answer in UX.

One of the latest AI features has really hit on exactly what the challenge is for new users which is how to get answers to specific questions using data - this is one of the benefits of Heap which really helps me in my daily work, getting answers to business questions without needing to wait weeks for answers, all the data is at your fingertips, and once you have answered that question, you can keep those charts and dashboards and share them with anyone else in the company!

Very happy and proud of the work we have done in our company using Heap as the catlyst, it's all about getting questions answered and FAST. Review collected by and hosted on G2.com.

Open Discussions in Heap | by Contentsquare
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Brittany P.
BP
Senior Content Strategist
Mid-Market(51-1000 emp.)
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Verified Current User
Review source: G2 invite on behalf of seller
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What do you like best about Heap | by Contentsquare?

The live data stream makes tagging exactly the right event beyond easy. The metadata that comes along with each event out of the box is better than other autocapture tools and saves me so much time. The reporting capabilities are also more robust than other options, and you can build a wider variety of reports with Heap than you can with similar tools. Review collected by and hosted on G2.com.

What do you dislike about Heap | by Contentsquare?

I have not found Journeys to be as helpful as it was cracked up to be, but otherwise the reporting is great. Other very minor things, like checking on plan usage only shows you how many total sessions you've used, not X sessions out of Y allottment, so it's not helpful really. Review collected by and hosted on G2.com.

What problems is Heap | by Contentsquare solving and how is that benefiting you?

We previously had zero clickstream data on our product! It made understand where to make platform changes, how to design interactions, and other business-critical decisions incredibly difficult, and we did a lot of work based on annecdotal feedback and gut feeling. Review collected by and hosted on G2.com.

TJ
Small-Business(50 or fewer emp.)
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Verified Current User
Review source: G2 invite on behalf of seller
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What do you like best about Heap | by Contentsquare?

My team has used Heap for product analytics about three years now and we've made good use of it. We review it constantly to improve our product. Here are some things that I think make Heap unique:

- Heap captures a lot of information about user events, so often tracking does not have to be thought out ahead of time.

- Heap's visual analyzer tool is wonderful at helping us look at any page in our product and knowing what our users do on that page.

- Heap provides some good high-level metrics to see how many unique users view our product.

- Heap has good exploration tools to find new problems and data points to study.

A couple of times we've had to reach out to Heap support, and we have received acceptable support in a reasonable amount of time. They were friendly to work with. Review collected by and hosted on G2.com.

What do you dislike about Heap | by Contentsquare?

Here are some of the things we've struggled with on Heap:

- The initial setup is simple and similar to other analytics tools. However, to get their visual analyzer tool to work, we had to do some extra steps that were a little tedious, and it was hard to detect when we had done them incorrectly.

- Because Heap tracks so much data, it is sometimes hard to find the event we're looking for and have even resorted to tracking events with their manual API. (Their manual API is so easy to use)

- Heap has a feature that tracks frustrations clicks, and I think that while it's a valid metric to track, it's really ambiguous to tell when we've fixed it (and trust me, we've tried). Review collected by and hosted on G2.com.

What problems is Heap | by Contentsquare solving and how is that benefiting you?

Heap serves as our product analytics. It helps us find answers to many questions, including:

- What do users do in our product?

- Are users adopting new features?

- For our features that consume a lot of resources, what functionality do they use, and therefore which should we prioritize development on?

We benefit greatly from Heap. It often allows us to find answers when we ask them, and not just when we anticipate questions in the future. This saves us development time because we now spend less time instrumenting analytics in our product than before. And Heap's visual analyzer tool allows us to see how pages are used by our users. Review collected by and hosted on G2.com.

Mitali C.
MC
Product Management Trainee
Mid-Market(51-1000 emp.)
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Verified Current User
Review source: Organic
(Original )Information
What do you like best about Heap | by Contentsquare?

Very easy to use and implement

Has a lot of features to analyze the data effectively. Review collected by and hosted on G2.com.

What do you dislike about Heap | by Contentsquare?

Nothing as of now. Will update if anything comes up Review collected by and hosted on G2.com.

What problems is Heap | by Contentsquare solving and how is that benefiting you?

It helps you to analyze product related data which can further help to make product related decisions Review collected by and hosted on G2.com.

Sashank K.
SK
Enterprise(> 1000 emp.)
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Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Heap | by Contentsquare?

1. The speed. Heap is amazing at running queries at lightning speed on event streams (which is what most product instrumentation is about). Using traditional SQL methods takes much longer.

2. Very intutive to use once you get the hang of it. It takes some time to get used to events and properties BUT once you do it is very seamless.

3. Amazing customer support. I have found Heap's customer success team to be one of the most proactive success teams around and they are super helpful in getting things done. Review collected by and hosted on G2.com.

What do you dislike about Heap | by Contentsquare?

1. They could improve their integration with Segment by bringing in more metadata from Segment. This is a very meek downside compared to all the plus points to be honest. Review collected by and hosted on G2.com.

What problems is Heap | by Contentsquare solving and how is that benefiting you?

1. Heap provides key insights into user journeys on the app - which helps us take decisions around improvement of UX.

2. Heap allows us to quickly get from question to insight saving a lot of time for tech and non-tech folks alike. Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Heap | by Contentsquare?

Intuative UI, the new AI tool is really awesome Review collected by and hosted on G2.com.

What do you dislike about Heap | by Contentsquare?

missing features comparing to competition. horrible support since it was moved to the east (I guess it happened post the contentsquare acqusition) Review collected by and hosted on G2.com.

What problems is Heap | by Contentsquare solving and how is that benefiting you?

getting analytics about my product Review collected by and hosted on G2.com.

JX
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Heap | by Contentsquare?

Heap is constantly announcing news regarding new developments into their product. Some examples are their release of Session Replay and Journeys. They are constantly doing research into product improvement by requesting input from various customers and have even as far gone into a one-on-one session with me to ask for my input. There is also a ton of solid documentation and resources to help you navigate/ utilize the tool.

Besides the product, team success managers are always very attentive to my needs and have been readily available for assitance Review collected by and hosted on G2.com.

What do you dislike about Heap | by Contentsquare?

There is definitely a learning curve to using Heap. Thankfully there are resources to mitigate that issue.

Setting up definitions for both iOS/ Android platforms and organizing them can be a pain. I easily have 100 definitions of general app interactions due to having a seperate definition for each platform. Using combo definitions can be hard to find if you aren't using naming conventions properly. Nonetheless, Heap is constantly changing organizational structure which has improved over the course of this year. For example, they included later on the option to define an event in addition to a combo in a single step.

Dashboards and graphs are very simplistic and have found it challenging to get other team members appealed to the visuals. Journeys for example use the entire definition name for the labels which often don't fit and make it hard for other team members to visualize. Review collected by and hosted on G2.com.

What problems is Heap | by Contentsquare solving and how is that benefiting you?

Heap has given us greater visibility on how our users interact with our app and how they purchase our products. Because of Heap we were able to determine areas of high churn rate. Review collected by and hosted on G2.com.

Verified User in Real Estate
UR
Mid-Market(51-1000 emp.)
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Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Heap | by Contentsquare?

I've used a few other user metrics tools before. Heap has had the best self-service aspect. It took a little work going through the education materials to figure out what I needed to do, but once I understood all the tools and metrics available it was pretty fast for me to start creating charts.

The Live Data Feed is great. It allows you to pinpoint the exact user interaction you are trying to measure without having to work with engineers to add segment events.

Heap has allowed me to gather quick insights when I needed to make fast prioritization decisions and I have set up longer-term monitors on things I want to keep an eye on. Review collected by and hosted on G2.com.

What do you dislike about Heap | by Contentsquare?

Heap auto generates great visualizations for each metric and you can choose the type of chart based on your data (bar, donut, line, table). I do wish I could customize visualizations with my own colors or add notes to data points when I want to create a chart for a presentation. Now, I have to take a screenshot and add the notes outside of Heap. Review collected by and hosted on G2.com.

What problems is Heap | by Contentsquare solving and how is that benefiting you?

The self-service Live Data Feed allows me to gather quick user metrics of exactly what I need so I make faster decisions. Review collected by and hosted on G2.com.

MM
Enterprise(> 1000 emp.)
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Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Heap | by Contentsquare?

Heap is a simple enough analytical tool to learn for anyone at any skill level with data analytics and non-data analyts. The platform allows for the creation of data visuzalizations while analyzing the requested data, which essentially makes the site a "one stop shop". Review collected by and hosted on G2.com.

What do you dislike about Heap | by Contentsquare?

Heap's functionality is limited to the pre-designed analysis charts that the system has built-in to the platform. So there are limitations with what can be analyzed. Additionally, the data is more directional than it is accurate so it does not do the best job of providing exact data. Review collected by and hosted on G2.com.

What problems is Heap | by Contentsquare solving and how is that benefiting you?

Heap is answering the question, "what are users doing on our platform". The tool was beneficial because it allowed the creation of events, charts, and visuzalizations to answer those questions and place those charts into easy to read dashboards. Review collected by and hosted on G2.com.