Heap | by Contentsquare Features
What are the features of Heap | by Contentsquare?
Metrics
- Sessions - Digital Analytics
- Engagement
- Standard Event Tracking
- Custom Event Tracking
- Conversions
- Funnels
Reporting
- Real-Time Reporting
- Retroactive Reporting
- Segmentation
- Custom Reports and Dashboards
Other
- User Data
Administration
- Performance and Reliability
- User, Role, and Access Management
Product Analytics
- User-Level Analytics
- Funnels
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Technology Glossary Features
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Heap | by Contentsquare Categories on G2
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Metrics
Sessions - Digital Analytics | As reported in 396 Heap | by Contentsquare reviews. Accurately measure total web traffic and present data elegantly. | 86% (Based on 396 reviews) | |
Engagement | As reported in 364 Heap | by Contentsquare reviews. Configure and accurately measure an appropriate measure of engagement, such as average session length, page views per session, amount of scrolling, etc. | 84% (Based on 364 reviews) | |
Entry and Exit Pages | As reported in 326 Heap | by Contentsquare reviews. Accurately determine where most people enter your site and where they leave and present data elegantly. | 83% (Based on 326 reviews) | |
Standard Event Tracking | As reported in 397 Heap | by Contentsquare reviews. Software automatically tracks standard user actions. | 90% (Based on 397 reviews) | |
Custom Event Tracking | Based on 390 Heap | by Contentsquare reviews. Able to set up custom variables to track any user activity on the site. | 88% (Based on 390 reviews) | |
Retention | Accurately measure bounce rate. This feature was mentioned in 304 Heap | by Contentsquare reviews. | 80% (Based on 304 reviews) | |
Return | Track user return rates and related metrics. This feature was mentioned in 278 Heap | by Contentsquare reviews. | 81% (Based on 278 reviews) | |
Conversions | As reported in 346 Heap | by Contentsquare reviews. Track what proportion of users convert via a certain action. | 87% (Based on 346 reviews) | |
Funnels | Based on 367 Heap | by Contentsquare reviews. See how many users proceed down a certain path to conversion. | 87% (Based on 367 reviews) | |
Engagement | As reported in 65 Heap | by Contentsquare reviews. Configures and accurately measures an appropriate measure of engagement, such as average session length. | 83% (Based on 65 reviews) | |
Exit Tracking | As reported in 51 Heap | by Contentsquare reviews. Accurately determines where users close the app during their sessions. | 79% (Based on 51 reviews) | |
Retention | Accurately measures bounce rate. This feature was mentioned in 56 Heap | by Contentsquare reviews. | 80% (Based on 56 reviews) | |
Return | Tracks user return rates and related metrics. 57 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 82% (Based on 57 reviews) | |
Conversions | Tracks what proportion of users convert via a certain action. 68 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 84% (Based on 68 reviews) |
Reporting
Real-Time Reporting | As reported in 364 Heap | by Contentsquare reviews. Obtain live data for who is currently accessing your site. | 86% (Based on 364 reviews) | |
Trending | Report on how any user activity has changed over time. This feature was mentioned in 292 Heap | by Contentsquare reviews. | 80% (Based on 292 reviews) | |
Retroactive Reporting | Based on 329 Heap | by Contentsquare reviews. Report on user activity in the past and set up predictive models for the future. | 87% (Based on 329 reviews) | |
Segmentation | Break down a population of users by demographics, sequence actions, time, and able to build custom segments. 357 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 83% (Based on 357 reviews) | |
Mobile Reporting | See feature definition | Analytic tools are also available for mobile and tablet versions of websites. This feature was mentioned in 204 Heap | by Contentsquare reviews. | 82% (Based on 204 reviews) |
Unification Across Devices | As reported in 224 Heap | by Contentsquare reviews. Able to unify user data across devices, recognizing returning users. | 84% (Based on 224 reviews) | |
Custom Reports and Dashboards | Allows users to easily build customized reports and dashboards. This feature was mentioned in 374 Heap | by Contentsquare reviews. | 83% (Based on 374 reviews) | |
Segmentation | Break down a population of users by demographics, sequence actions, time, and able to build custom segments. 64 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 84% (Based on 64 reviews) | |
Reports and Dashboards | Based on 65 Heap | by Contentsquare reviews. Access pre-built and custom reports and dashboards. | 82% (Based on 65 reviews) |
Other
User Data | Able to access user-specific data such as location, language, gender, and activity while on the site. This feature was mentioned in 338 Heap | by Contentsquare reviews. | 84% (Based on 338 reviews) | |
Site Search Reporting | Report on keywords used in internal searches. This feature was mentioned in 184 Heap | by Contentsquare reviews. | 80% (Based on 184 reviews) | |
Load Time Monitoring | Track load times on different devices and systems. This feature was mentioned in 191 Heap | by Contentsquare reviews. | 76% (Based on 191 reviews) | |
Campaign Tracking | As reported in 213 Heap | by Contentsquare reviews. Analyze inbound marketing traffic to identify which campaigns are working best. | 83% (Based on 213 reviews) | |
E-Commerce | Track revenue and transactions. This feature was mentioned in 148 Heap | by Contentsquare reviews. | 81% (Based on 148 reviews) | |
Promotional Messages | See feature definition | Based on 44 Heap | by Contentsquare reviews. Able to deploy promotional or other pop-up messages based on user actions. | 80% (Based on 44 reviews) |
Administration Alerts | Based on 46 Heap | by Contentsquare reviews. System can self-monitor critical metrics and alert administrators when they reach concerning levels. | 79% (Based on 46 reviews) |
Administration
API / Integrations | Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc. with other software applications. This feature was mentioned in 273 Heap | by Contentsquare reviews. | 84% (Based on 273 reviews) | |
QA Testing | Able to test that event and variable setup are reporting data accurately. 98 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 87% (Based on 98 reviews) | |
Performance and Reliability | Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond. 411 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 86% (Based on 411 reviews) | |
User, Role, and Access Management | Based on 387 Heap | by Contentsquare reviews. Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. | 87% (Based on 387 reviews) | |
API / Integrations | Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc. with other software applications. 52 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 81% (Based on 52 reviews) | |
QA Testing | See feature definition | Able to test that event and variable setup are reporting data accurately. 15 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 78% (Based on 15 reviews) |
Performance and Reliability | Based on 62 Heap | by Contentsquare reviews. Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond. | 85% (Based on 62 reviews) | |
User, Role, and Access Management | Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. This feature was mentioned in 63 Heap | by Contentsquare reviews. | 89% (Based on 63 reviews) | |
Data Storage | The ability to store large quantities of data for analysis within the platform itself. This feature was mentioned in 69 Heap | by Contentsquare reviews. | 81% (Based on 69 reviews) | |
A/B Testing | Tools to fascilitate testing various user experience tweaks in order to determine which configuration has the best results. 50 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 82% (Based on 50 reviews) | |
Integrations | Based on 65 Heap | by Contentsquare reviews. Integrations with other software tools in order to fascilitate the exchange of data collected by various software. | 85% (Based on 65 reviews) |
Variation Testing
A/B Testing | Test changes to a screen by administering the change to a portion of visitors and measuring conversion. This feature was mentioned in 37 Heap | by Contentsquare reviews. | 85% (Based on 37 reviews) | |
Conversion Goal | As reported in 45 Heap | by Contentsquare reviews. Able to set any user action as the conversion goal of the test. | 87% (Based on 45 reviews) | |
Percentage of Traffic | Able to adjust both the percentage of total traffic being tested and the proportion of the tested traffic that sees A and that sees B. 45 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 86% (Based on 45 reviews) | |
Confidence Level | Able to view or adjust the necessary confidence level of your test. 43 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 83% (Based on 43 reviews) | |
Multivariant Testing | Based on 29 Heap | by Contentsquare reviews. Test multiple changes at once by directing traffic to a random combination of all changes being analyzed. | 82% (Based on 29 reviews) |
Personalization
Data Segmentation | Segment data by various user demographics to find deeper trends within specific user groups. 38 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 83% (Based on 38 reviews) |
Survey Management
Brand Design Consistency | As reported in 18 Heap | by Contentsquare reviews. Creates feedback forms that are consistent with the design of the site. | 87% (Based on 18 reviews) | |
Survey Deployment | As reported in 23 Heap | by Contentsquare reviews. Supports the creation and deployment of different survey types on different channels or devices. | 91% (Based on 23 reviews) | |
Feedback Collection | Based on 26 Heap | by Contentsquare reviews. Solicits, captures, and centralizes feedback from both structured and unstructured sources. | 90% (Based on 26 reviews) | |
Device Responsiveness | Based on 25 Heap | by Contentsquare reviews. Allows designs to adapt automatically to the device that users access the survey or software. | 93% (Based on 25 reviews) |
Process Management
Feedback Aggregation | Aggregates feedback and transforms feedback into actionable insights. This feature was mentioned in 23 Heap | by Contentsquare reviews. | 91% (Based on 23 reviews) | |
Trigger Alerts | As reported in 23 Heap | by Contentsquare reviews. Triggers creation of a new case after customer leaves feedback. | 91% (Based on 23 reviews) | |
Real-Time Analysis | Based on 26 Heap | by Contentsquare reviews. Analyze collected feedback near or in real-time. | 94% (Based on 26 reviews) | |
Real-Time Action | Based on 25 Heap | by Contentsquare reviews. Trigger strategic workflows to quickly resolve issues and increase customer satisfaction. | 93% (Based on 25 reviews) |
System Management
Security | Provides a secure and compliant system. 20 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 94% (Based on 20 reviews) | |
System Monitoring | Continually inspects, audits, and monitors system to keep it up to date. This feature was mentioned in 14 Heap | by Contentsquare reviews. | 93% (Based on 14 reviews) |
User Identification
Demographics | Identifies user demographics like gender or age. 41 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 81% (Based on 41 reviews) | |
User Segmentation | See feature definition | Enables the view of analytic data based on user segment. This feature was mentioned in 94 Heap | by Contentsquare reviews. | 86% (Based on 94 reviews) |
Geolocation | Based on 68 Heap | by Contentsquare reviews. Identifies users locations. | 85% (Based on 68 reviews) |
Tracking & Reporting
Custom Event Tracking | As reported in 102 Heap | by Contentsquare reviews. Enables you to define custom events for analysis. | 86% (Based on 102 reviews) | |
Real-Time Insights | Based on 93 Heap | by Contentsquare reviews. Provides real-time reports. | 84% (Based on 93 reviews) | |
Attribution | Measures user acquisition analytics. 80 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 81% (Based on 80 reviews) | |
Dashboard | Provides a holistic summary of your data. This feature was mentioned in 97 Heap | by Contentsquare reviews. | 81% (Based on 97 reviews) | |
User Path Tracking | Displays a users progress throughout specific paths in an application. 96 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 82% (Based on 96 reviews) | |
User Activity History | Displays a users activity history. 90 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 84% (Based on 90 reviews) |
User Behavior
Click Tracking | Based on 82 Heap | by Contentsquare reviews. Tracks where users are clicking on a web page. | 94% (Based on 82 reviews) | |
Eye Tracking | Based on 51 Heap | by Contentsquare reviews. Tracks where users are hovering over on a web page. | 91% (Based on 51 reviews) | |
Mouse Movement | As reported in 72 Heap | by Contentsquare reviews. Tracks mouse movement over a web page. | 91% (Based on 72 reviews) | |
Frustration Tracking | See where users experience the most difficulty on a web page. 68 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 90% (Based on 68 reviews) |
A/B Testing
Error and Bug Tracking | Based on 51 Heap | by Contentsquare reviews. Tracks sessions where users encountered errors and bugs. | 92% (Based on 51 reviews) | |
Split URL Testing | Based on 23 Heap | by Contentsquare reviews. Split web traffic to a page between two different URLs. | 91% (Based on 23 reviews) | |
Data Analysis | Offers insights into relationships between user information and user behavior. This feature was mentioned in 60 Heap | by Contentsquare reviews. | 93% (Based on 60 reviews) | |
Notes | Leave notes on sessions and bugs. 43 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 93% (Based on 43 reviews) |
Visitor Information
User Identification | As reported in 65 Heap | by Contentsquare reviews. Collects user information (location, IP address, email, etc.). | 93% (Based on 65 reviews) | |
Search Box | As reported in 60 Heap | by Contentsquare reviews. Search sessions by keywords or IP address. | 89% (Based on 60 reviews) |
Product Analytics
Account-Level Analytics | Ability to see analytics at the account level. 296 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 83% (Based on 296 reviews) | |
User-Level Analytics | Ability to see analytics at the user level. 354 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 87% (Based on 354 reviews) | |
Segmentation | As reported in 323 Heap | by Contentsquare reviews. Ability to compare usage across segments such as role, company size, etc. | 85% (Based on 323 reviews) | |
Funnels | See how users move though a product via grouped page sequences 347 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 87% (Based on 347 reviews) | |
Alerts | As reported in 101 Heap | by Contentsquare reviews. Receive automated alerts and reports based on gains or losses in performance. | 79% (Based on 101 reviews) | |
Multi-Product Analytics | View analytics for multiple products in a single dashboard, including cross-product engagement 219 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 84% (Based on 219 reviews) | |
User Scoring | Scores customers and visitors to identify at-risk or thriving accounts. This feature was mentioned in 89 Heap | by Contentsquare reviews. | 79% (Based on 89 reviews) | |
Integrations | Breadth and functionality of integrations with third-party products. 250 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 83% (Based on 250 reviews) |
Analytics
Reports | Based on 85 Heap | by Contentsquare reviews. Data collected and analyzed by the platform delivered in an easily digestible format. | 86% (Based on 85 reviews) | |
Dashboard | Reports and other relevant data housed in a single, easy-to-navigate location. This feature was mentioned in 87 Heap | by Contentsquare reviews. | 84% (Based on 87 reviews) | |
Web Analytics | Tools to analyze how customers use the site in order to optimize user experience and determine which pages are most successful. This feature was mentioned in 83 Heap | by Contentsquare reviews. | 86% (Based on 83 reviews) | |
Campaign Tracking | Tools to track the success of various marketing campaigns in order to optimize marketing efforts. 69 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 82% (Based on 69 reviews) | |
Customer Demographics | Based on 72 Heap | by Contentsquare reviews. The ability to collect and analyze customer data in order to determine which demographics make up a customer base. | 78% (Based on 72 reviews) | |
Predictive Analytics | As reported in 49 Heap | by Contentsquare reviews. Predictions of future behavior based on past and present data. | 73% (Based on 49 reviews) |
Platform Basics
Dynamic Segmentation | Provides users the ability to dynamically segment their users based on varying criteria (i.e. email opens, product features, etc.). 30 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 92% (Based on 30 reviews) | |
Journey Optimization | Based on 31 Heap | by Contentsquare reviews. Automates the testing and optimization of customer-facing messaging and campaigns. | 92% (Based on 31 reviews) |
Platform Data
Journey Reporting | Ability to uncover and visualize how users move through your website, marketing campaigns, and product(s). This feature was mentioned in 31 Heap | by Contentsquare reviews. | 90% (Based on 31 reviews) | |
Trends Reporting | As reported in 33 Heap | by Contentsquare reviews. Ability to measure product usage by feature, campaign performance by source, and other trending metrics. | 87% (Based on 33 reviews) | |
Dashboards | Based on 32 Heap | by Contentsquare reviews. Provides dashboards to combine and visualize quantitative and qualitive customer journey data. | 92% (Based on 32 reviews) | |
Advanced Data Filtering | Provides advanced data filtering capabilities to help users drill down, sort, filter, aggregate, and group customer journey data. 32 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 89% (Based on 32 reviews) |
Platform Additional Functionality
Journey Mapping | Ability to create visualizations or maps of past, current, or future customer journeys based on behavioral data. This feature was mentioned in 32 Heap | by Contentsquare reviews. | 93% (Based on 32 reviews) | |
Integrations | Integrates with additional marketing analytics and other marketing, sales, and e-commerce-related software to provide one source of truth for customer journey analytics. This feature was mentioned in 30 Heap | by Contentsquare reviews. | 89% (Based on 30 reviews) | |
Automated Alerts | Provides the ability to setup automated alerts to drive targeted actions and customer experience improvements. 15 reviewers of Heap | by Contentsquare have provided feedback on this feature. | 79% (Based on 15 reviews) |
