Show rating breakdown
Save to My Lists
Claimed
Claimed

Top Rated Freshmarketer Alternatives

Freshmarketer Reviews & Product Details

Verified User in Consumer Services
IC
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Freshmarketer?

Robust, easy to use, and great support. Above the competition. Review collected by and hosted on G2.com.

What do you dislike about Freshmarketer?

Time taken to resolve the issue many a times Review collected by and hosted on G2.com.

What problems is Freshmarketer solving and how is that benefiting you?

It can help us to create targeted and effective marketing campaigns Review collected by and hosted on G2.com.

Freshmarketer Overview

What is Freshmarketer?

Freshmarketer helps marketing teams deliver more personalized customer experiences at every touchpoint across their lifecycle. Get insights into your audience’s behavior and engagement to create unique buyer experiences. You can automate conversations with website visitors using AI chatbots, segment contacts into lists, create targeted personalized email campaigns using journeys, and nurture customers to keep coming back. With powerful campaigns analytics in Freshmarketer, you gain insights on opens, clicks, and responses to improve engagement and generate quality leads for sales teams. Also, the self-serve landing page builder and native CRO help to accelerate lead generation and conversion. If you need to build a better partnership between marketing and sales, Freshsales Suite provides an all-in-one solution. It brings sales force automation, marketing automation, chat, and telephony together so that you can organize customer information and engagement in one central location. Marketing teams better understand who they are marketing to, and sales teams know who they’re selling to.

Freshmarketer Details
Languages Supported
Arabic, Catalan, Czech, Danish, German, English, Estonian, Finnish, French, Hebrew, Hungarian, Indonesian, Italian, Japanese, Korean, Latvian, Dutch, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Swedish, Thai, Turkish, Ukrainian, Vietnamese, Chinese (Simplified)
Show LessShow More

Seller Details
Year Founded
2010
HQ Location
San Mateo, CA
Twitter
@FreshworksInc
18,851 Twitter followers
LinkedIn® Page
www.linkedin.com
8,591 employees on LinkedIn®
Ownership
NASDAQ: FRSH
Phone
+1 (866) 832-3090
Description

Freshworks makes it fast and easy for businesses to delight their customers and employees. We do this by taking a fresh approach to building and delivering software-as-a-service that’s affordable, quick to implement, and designed for the end-user. Unlike legacy software, Freshworks builds tech that works for everyone, making it easy for IT, customer service, sales, marketers, and HR to do their job and delight their customers. More than 50,000 companies use Freshworks’ SaaS to enable a better customer experience (CX, CRM) and employee experience (ITSM, HRSM).


Snigdha V.
SV
Overview Provided by:

Recent Freshmarketer Reviews

Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"Smart, Efficient, and Budget-friendly CRM system"
It is a smart, efficient, and budget-friendly option that offers a user-friendly interface, robust automation capabilities, and excellent customer ...
Rumshaa Y.
RY
Rumshaa Y.Small-Business (50 or fewer emp.)
4.0 out of 5
"Freshmarketer Review"
The customer scoring feature is most useful for us. Based on the score, important details can be gathered and agents can actively connect with them...
Geetika  C.
GC
Geetika C.Enterprise (> 1000 emp.)
5.0 out of 5
"Excellent All in One Marketing Tool"
Freshmakers is the choicest software tool for marketers. The dashboard is so impressive that it visualises the marketing analytics and stats. Email...
Security Badge
This seller hasn't added their security information yet. Let them know that you'd like them to add it.
0 people requested security information

Freshmarketer Media

Freshmarketer Demo - AI Chatbots
AI Chatbots
Freshmarketer Demo - Email Campaigns
Email Campaigns
Freshmarketer Demo - Dashboard
Dashboard
Freshmarketer Demo - Chat Campaigns
Chat Campaigns
Answer a few questions to help the Freshmarketer community
Have you used Freshmarketer before?
Yes

15 out of 16 Total Reviews for Freshmarketer

4.2 out of 5
The next elements are filters and will change the displayed results once they are selected.
Search reviews
Popular Mentions
The next elements are radio elements and sort the displayed results by the item selected and will update the results displayed.
Hide FiltersMore Filters
The next elements are filters and will change the displayed results once they are selected.
The next elements are filters and will change the displayed results once they are selected.

Freshmarketer Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
G2 reviews are authentic and verified.
Verified User in Cosmetics
UC
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Freshmarketer?

It is a smart, efficient, and budget-friendly option that offers a user-friendly interface, robust automation capabilities, and excellent customer support.

It also offers customizable workflows and dashboards, strong reporting features with customizable analytics, making it a comprehensive and user-friendly option for businesses of all sizes. Review collected by and hosted on G2.com.

What do you dislike about Freshmarketer?

This is a very comprehensive solution, and there is nothing significant we dislike about the product. Review collected by and hosted on G2.com.

What problems is Freshmarketer solving and how is that benefiting you?

It solves marketing problems such as inefficient lead tracking, lack of automation in marketing workflows, difficulty in segmenting and targeting audiences, and limited visibility into campaign performance. It also helps with managing customer interactions and provides tools for effective follow-up and engagement. Review collected by and hosted on G2.com.

Rumshaa Y.
RY
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Freshmarketer?

The customer scoring feature is most useful for us. Based on the score, important details can be gathered and agents can actively connect with them to increase deals. Moreover, the multi-currency support also helps in effectively closing deals across multiple regions. Review collected by and hosted on G2.com.

What do you dislike about Freshmarketer?

We haven't had any I'll experience yet. We are still exploring and mapping features onto our use case. a walk through blog or guide on benefits of it should also be helpful. Review collected by and hosted on G2.com.

What problems is Freshmarketer solving and how is that benefiting you?

We are a made-to-measure, luxury clothing business with a large international clientele. This platform helps us in running Ad campaigns on our social media platforms and contact premium customers in bulk. Review collected by and hosted on G2.com.

Geetika  C.
GC
Sales & Marketing Manager
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Freshmarketer?

Freshmakers is the choicest software tool for marketers. The dashboard is so impressive that it visualises the marketing analytics and stats. Email marketing is so easy and fun to do in Freshmarketers. Review collected by and hosted on G2.com.

What do you dislike about Freshmarketer?

I have no regrets about working on this tool that comes at a good price. Review collected by and hosted on G2.com.

What problems is Freshmarketer solving and how is that benefiting you?

Being a Sales & Marketing Manager for my Region, Freshmarketer is helping us out with our daily email marketing and push SMS to our Loyalty Members. It offers various advanced features that come in incredible price. Customer support is also remarkable. Review collected by and hosted on G2.com.

SJ
Sales Coordinator
Hospitality
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Freshmarketer?

Freshmarketer is the best marketing tool which comes with great features that provides the best marketing & sales analytics support, great branding customisation features, email marketing. Review collected by and hosted on G2.com.

What do you dislike about Freshmarketer?

The customer support response is quite slow. The services are average. Review collected by and hosted on G2.com.

What problems is Freshmarketer solving and how is that benefiting you?

Working on fresh marketers is so easy, the seamless features of building email templates, powerful analytics, content creation and sms push services are just quite excellent. I highly recommend this toll. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Freshmarketer?

Integration with other tools: Freshmarketer integrates seamlessly with other marketing tools, such as CRMs and email marketing platforms, making it easier for my business to manage its marketing efforts.

Powerful analytics: Freshmarketer's features provide valuable insights into user behaviour, allowing my business to make data-driven decisions and optimise marketing campaigns accordingly.

Excellent customer support: Freshmarketer has a helpful customer support team available via chat, email, and phone and is known for being responsive and knowledgeable. Review collected by and hosted on G2.com.

What do you dislike about Freshmarketer?

Pricing can be relatively expensive, especially for smaller businesses or startups.

Customization options can be limited in certain areas.

Occasional bugs or glitches can occur.

There can be a steep learning curve for some users.

Reporting options may be somewhat limited, making it difficult to get a comprehensive view of website performance. Review collected by and hosted on G2.com.

What problems is Freshmarketer solving and how is that benefiting you?

1. Freshmarketer provides various marketing optimisation tools, including A/B testing, heatmaps, and funnel analysis.

2. These tools help businesses understand user behaviour and optimise their website.

3. Freshmarketer's analytics features provide valuable insights into customer behaviour, allowing businesses to make data-driven decisions and improve their marketing campaigns.

4. Using Freshmarketer can improve website performance, increase conversion rates, and optimise marketing efforts for better ROI. Review collected by and hosted on G2.com.

MS
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Freshmarketer?

As their tag line "ridiculously easy-to-use" already says everything. I don't feel like adding but I would say, It is damm easy to use it toggle around with this tool. Very responsive Ui and sharp features make it perfect. Review collected by and hosted on G2.com.

What do you dislike about Freshmarketer?

So far so good, I didn't find any reason to hate or dislike this tool. If I had any problems I would enquire with Freshmarketer's support team. Review collected by and hosted on G2.com.

What problems is Freshmarketer solving and how is that benefiting you?

My Client wants to send automated replies to all their travelling customers and those are onboarding the travelling agencies' services. We make it happen with freshmarketer and it feels awsome. Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion
UA
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Freshmarketer?

It has user friendly interface for landing page building which allows me to build it without any problem. Very straight forward and powerful tool that helps to make better informed decision using the data it provides. Review collected by and hosted on G2.com.

What do you dislike about Freshmarketer?

Statistical analysis, AB testing, behaviour tracking, heatmaps, funnel analysis could be improved as it lags often which can be fixed. Conversion rate optimization doesn't work at all. Review collected by and hosted on G2.com.

What problems is Freshmarketer solving and how is that benefiting you?

Several apps and functions in one place, cleans up my routine. Very straight forward, effective for onboarding the histogram and funneling tools are excellent. The expense has been more than offset by the value of the A/B test insights. Review collected by and hosted on G2.com.

Srikumar S.
SS
Director
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Freshmarketer?

Freshmarketer helps to gain more context about your leads and deliver personalised and targeted emails that convert better. The overall product also seamlessly integrates sales and marketing Review collected by and hosted on G2.com.

What do you dislike about Freshmarketer?

The UI hangs sometimes, but that recovers quickly. The segmentation capabilities, especially on leads to prospects, can be a little better to allow marketers to filter out the right segments for targetting. Review collected by and hosted on G2.com.

What problems is Freshmarketer solving and how is that benefiting you?

Helping us target our audience footfall better, enabling us to segment our audience in a much more granular fashion, allowing us to create cohorts of segments that marketers use to run campaigns against. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Freshmarketer?

The tool is very easy to use and simplifies your email marketing campaigns. It has many other tools such as A/B testing, heatmaps, etc., to see the engagement of the visitors. Review collected by and hosted on G2.com.

What do you dislike about Freshmarketer?

The contact section is limited. The free option provides very few options. The paid services are very expensive. Review collected by and hosted on G2.com.

What problems is Freshmarketer solving and how is that benefiting you?

Needed a bulk emailing tool that would track the open rates and click rates. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Freshmarketer?

The tool is quite user friendly and allows for flexibility. Review collected by and hosted on G2.com.

What do you dislike about Freshmarketer?

Lack of certain useful features. A bit costly. Review collected by and hosted on G2.com.

What problems is Freshmarketer solving and how is that benefiting you?

helped the sales team with outbound campaigns Review collected by and hosted on G2.com.