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EXADS Reviews & Product Details

Evangelos Z.
EZ
Director of Sales & Ad Operations
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Validated Reviewer
Review source: Organic
What do you like best about EXADS?

Ad campaign optimization option

Real-time analytics in multiple dimensions

Open RTB & Prebid Integrations Review collected by and hosted on G2.com.

What do you dislike about EXADS?

Some basic training is needed to make use of all the available features, especially on programmatic campaigns. Review collected by and hosted on G2.com.

What problems is EXADS solving and how is that benefiting you?

It can be used as a DSP, SSP or an Adnetwork, all three at the same time.

As a DSP it allows you to connect with your traffic source via OpenRTB, Prebid or standard ad tags. Similarly, as an SSP you can add demand partners. Finally, you can provide full access to your demand and supply partners to self manage their accounts, analyze stats, manage payments, etc. Review collected by and hosted on G2.com.

EXADS Overview

What is EXADS?

EXADS is a White-label Ad Serving Technology provider that has been developing platforms for advertisers, publishers, ad networks and agencies for over 10 years. At EXADS, we build scalable solutions for big and small companies and cater to all their ad serving needs. EXADS delivers powerful and customized ad platforms that come with an extensive range of features, from automatic optimizations to some of the best analytics capabilities, without any additional costs. Our team of ad tech experts are always available to provide the best support possible and answer any questions. With EXADS you can save time and money by having your own ad platform ready in weeks!

EXADS Details
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Product Description

EXADS is a powerful and easy to use ad serving platform that is trusted by networks, advertisers and publishers alike to serve 9+ billion ad impressions daily. The platform is fully customizable with your brand name, look & feel and unique ad serving domain. We offer a large range of quality and high performing IAB standard ad formats. Our customizable dashboards give you real-time statistics to access ad serving data and examine client performance.


Seller Details
Seller
EXADS
Year Founded
2013
HQ Location
Sandyford, IE
Twitter
@exads
90 Twitter followers
LinkedIn® Page
www.linkedin.com
67 employees on LinkedIn®

Barry O.
BO
Overview Provided by:

Recent EXADS Reviews

AS
Ana S.Small-Business (50 or fewer emp.)
5.0 out of 5
"Robust white label solution for your DSP"
- All in one Solution DSP - Good reporting tools , real time stats - Wide targeting options - Advanced tools as Bidder, Smart Bid - Very intu...
David A.
DA
David A.Small-Business (50 or fewer emp.)
5.0 out of 5
"Intuitive platform taking our network to new heights"
The reporting is easy to navigate and the ability to create custom dashboards for each user democratises analysis and gives visibilty to all levels...
Marc D.
MD
Marc D.Mid-Market (51-1000 emp.)
5.0 out of 5
"Probably one of the BEST Ad Serving Platforms! 🔝"
I've tried many ad serving platforms and I must say that EXADS provides one of the best UX. The platform is not only easy to use, but also allows y...
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EXADS Media

EXADS Demo - Advanced Statistics
Our customizable dashboards give you real-time statistics to access ad serving data and examine client performance. Deep dive into statistics using multiple dimensions and metrics to maximize your advertising potential.
EXADS Demo - Customisable Dashboards
Our customizable dashboards give you real-time statistics to access ad serving data and examine client performance. Deep dive into statistics using multiple dimensions and metrics to maximize your advertising potential.
EXADS Demo - System Roles Sample Setup
With EXADS, you can customise your own ad platform as you require and ensure that each member of your team has the access they need.
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Have you used EXADS before?
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14 out of 15 Total Reviews for EXADS

5.0 out of 5
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14 out of 15 Total Reviews for EXADS
5.0 out of 5
14 out of 15 Total Reviews for EXADS
5.0 out of 5

EXADS Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
G2 reviews are authentic and verified.
AS
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about EXADS?

- All in one Solution DSP

- Good reporting tools , real time stats

- Wide targeting options

- Advanced tools as Bidder, Smart Bid

- Very intuitive and user friendly platform Review collected by and hosted on G2.com.

What do you dislike about EXADS?

- I would like to have more payments options, especially for asian market as for example wechat Review collected by and hosted on G2.com.

What problems is EXADS solving and how is that benefiting you?

We use the WL DSP solution of Exads, we are missing some small details, but generally the platform has everything we need: diferent ad formats, openRTB technology to connect any SSPs, the great features for our advertisers. The platform is very intuitive and user friendly which is very important for self-service platform. We receive also good support guideness from Exads , they always try to fix any issue or adjustment we need in the shortest of time Review collected by and hosted on G2.com.

David A.
DA
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about EXADS?

The reporting is easy to navigate and the ability to create custom dashboards for each user democratises analysis and gives visibilty to all levels of the business. Review collected by and hosted on G2.com.

What do you dislike about EXADS?

Further customisations on the front end to ensure the experience can be differentiated further from other networks. Review collected by and hosted on G2.com.

What problems is EXADS solving and how is that benefiting you?

Allowing the monetisation of our member's area and our publishing partners to be much greater than if we weren't utilising the software. Democratising the analysis of our performance from both a revenue and volume perspective. Review collected by and hosted on G2.com.

Juanma C.
JC
Head of Tech Support
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about EXADS?

The easily that I'm able to create new zones and campaigns and interact with them.

Great real time statistics that allow me to multi filter by several dimensions.

The improvements on the bidder. Dashboards. Blacklist section which allows me to block entire sites and advertisers on account level. Review collected by and hosted on G2.com.

What do you dislike about EXADS?

There are some limitations while doing bulk actions, for instance, as an advertiser my domain got blocked, and I want to update it in all my XXX campaigns but the campaign URL have different parameters which I cannot do a bulk action for that.

On campaign creation, display which are the most common keywords used by zone, so I can add them in keywords targeting. On statistics allow me to target/block by all the dimensions that are not profitable for me (only available for zones/sites) Review collected by and hosted on G2.com.

Recommendations to others considering EXADS:

I'm daily dealing with the platform in all the possible sections and seeing how is improving day after day. Worth to give a try as it is very complete comparing it with other platforms in the market. Review collected by and hosted on G2.com.

What problems is EXADS solving and how is that benefiting you?

I can switch between the advertiser and publisher section easily and check their stats.

Additionally, as a publisher, I can set internal campaigns and close direct deals with advertisers that want to promote in my site. Review collected by and hosted on G2.com.

Marc D.
MD
Customer Services Team Lead
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: Organic
(Original )Information
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about EXADS?

I've tried many ad serving platforms and I must say that EXADS provides one of the best UX. The platform is not only easy to use, but also allows you to perform different customizations to make it look as you wish. Moreover, the statistics are displayed intuitively and being able to use multi-filtering allows me to review and optimize my campaigns based on real-time data efficiently. Review collected by and hosted on G2.com.

What do you dislike about EXADS?

I miss being able to target in-App traffic when running certain types of affiliate campaigns and I would improve the keyword targeting by adding some suggested keywords based on your other targeting settings and your offers, but in general terms, I am really happy. Review collected by and hosted on G2.com.

Recommendations to others considering EXADS:

I think that is enough Review collected by and hosted on G2.com.

What problems is EXADS solving and how is that benefiting you?

EXADS is constantly working on improving the platform, adding new features that make my life easier! Review collected by and hosted on G2.com.

Anastasiya S.
AS
Head of Programmatic
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: Organic
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about EXADS?

The white label programmatic advertising is very robust and sophisticated! Probably is one of the best solutions on the market. I like that the majority of programmatic features are aligned with open RTB protocol and the standards of the industry, so it will make it very easy to integrate with other partners. Also, we are constantly working with Exads on the development of new perks to maintain the system competitive and innovative. Review collected by and hosted on G2.com.

What do you dislike about EXADS?

If we go deeper in detail, there are some small features that could be added, however, the solution is very not missing anything important that other players have. Review collected by and hosted on G2.com.

What problems is EXADS solving and how is that benefiting you?

Adding new ad formats, and adding more information regarding targeting to the requests so it helps us to sell the traffic more efficient way and our advertisers can narrow down their target audience and improve the campaign performance. Review collected by and hosted on G2.com.

Jerome F.
JF
Head of Publisher
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about EXADS?

We took a big leap in quality when we started using EXADS a few years ago. The platform is very powerful for our business and offers a wide range of ad formats to monetize all types of traffic. The interface is very intuitive and user-friendly for our publishers. They also offer very good and responsive support. Review collected by and hosted on G2.com.

What do you dislike about EXADS?

Sometimes some direct variables are missing when we do global reporting, such as fill rate, but I'm sure they will make these improvements in the future. Review collected by and hosted on G2.com.

What problems is EXADS solving and how is that benefiting you?

At busy times, it's good for us that publishers can create their own placements and update their personal information to automatically generate invoices for payments. Review collected by and hosted on G2.com.

Mohammed S.
MS
Team Leader
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about EXADS?

Everything is in a presented precise manner, tool tips are great and there is a lot of statistics available for managing. Review collected by and hosted on G2.com.

What do you dislike about EXADS?

maybe more color schemes should be made available for the AP Review collected by and hosted on G2.com.

Recommendations to others considering EXADS:

Really great product and I recommend everyone to use it Review collected by and hosted on G2.com.

What problems is EXADS solving and how is that benefiting you?

making more tracking data available such as costs and revenue to better optimise campaigns Review collected by and hosted on G2.com.

Ada L.
AL
Head of Publishing
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: Organic
What do you like best about EXADS?

The platform is very intuitive, detailed statistics, and is easy to integrate with other partners, directly and via RTB.

It's the most advanced platform compared to our main competitors, a very powerful software. Review collected by and hosted on G2.com.

What do you dislike about EXADS?

It would be nice to have an interactive guide with the step by step when getting started with Exads platform because this software offers so many features that a quick guide would make it easier. Review collected by and hosted on G2.com.

What problems is EXADS solving and how is that benefiting you?

Fast stats, delivered in real time and easy integration with other partners. We are competitive in the market thanks to Exads platform and pioneer technology. Review collected by and hosted on G2.com.

Giles H.
GH
Presenter of TheAdditive tech news show
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: Organic
What do you like best about EXADS?

I present ad tech news show on Youtube called The Additive. I am always interested in looking at what white label ad server solutions have to offer, and EXADS has it all Review collected by and hosted on G2.com.

What do you dislike about EXADS?

One improvement would be in-app advertising, but for web based ad formats it competes with the likes of Google Ads as a platform, even offering RDA ads. Review collected by and hosted on G2.com.

What problems is EXADS solving and how is that benefiting you?

I think that the EXADS team has the foresight of looking at market forces and trends in ad tech to provide its clients with the latest tech solutions. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about EXADS?

I have been using Exads for a few years now and I am delighted with it. Exads offer high reliability and a great level of support. The platform is easy to use, very intuitive and fast. Having real-time statistics provides me with all the data I need to be up to date with all the changes that might happen and provide my clients with the best service Review collected by and hosted on G2.com.

What do you dislike about EXADS?

occasionally there might be bugs and downtimes but this happens with all technology companies and normally they are fixed very fast Review collected by and hosted on G2.com.

What problems is EXADS solving and how is that benefiting you?

In our very competitive environment, Exads offers the latest ad formats in the market aligned with the standards of the industry so we can make sure that we offer the best quality to our partners in terms of ad format technology and security Review collected by and hosted on G2.com.