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Dotdigital Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

2 months

Dotdigital Media

Dotdigital Demo - Marketing automation program builder
The program builder features nodes - actions, delays, decisions and end points - linked with connectors, enabling you to create automated marketing workflows. Enrolled contacts make their way through your program based on the rules you've specified.
Dotdigital Demo - Drag and drop email builder
Create stunning emails in a flash with building blocks and pre-built templates.
Dotdigital Demo - Customer dashboard
The customer dashboard shows an interactive visualization of your customers (grouped by RFM persona) and a table showing revenue by persona.
Dotdigital Demo - SMS campaign builder
Make direct and immediate connections with SMS marketing. SMS engagement is growing with click-through rates increasing by over 300% in recent years. With Dotdigital, you can access the ever-growing benefits of SMS marketing to over 200 countries.
Dotdigital Demo - Single customer view
Know who your customers are, their interests, and what drives them. The single customer view brings together all the up-to-date, actionable and real-time data you have on a customer and lets you instantly access it in one single location.
Dotdigital Demo - Opportunities dashboard
The Opportunities dashboard gives you a real-time view of your contacts based on customer persona and their engagement level. From this, we create opportunity groups ranging from Most engaged champions to Lightly engaged non-customers.
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Dotdigital Reviews (1,181)

View 5 Video Reviews
Reviews

Dotdigital Reviews (1,181)

View 5 Video Reviews
4.4
1,181 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise Dotdigital for its ease of use and intuitive interface, which simplifies email campaign creation and management. The platform's robust automation features and excellent customer support enhance the overall experience, making it a reliable choice for marketers. However, some users note that the reporting capabilities could be improved for better insights.

Pros & Cons

Generated from real user reviews
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Verified User in Non-Profit Organization Management
AN
Mid-Market (51-1000 emp.)
"Incredible"
What do you like best about Dotdigital?

This system is utterly flawless, from the time it takes to implement to the services that it provides, there is so much you can do! It has changed the way that we send and automate email and we are even trialing the live chat option - which comes free in our package! Review collected by and hosted on G2.com.

What do you dislike about Dotdigital?

Nothing, it really is that good. Unfaultable. Review collected by and hosted on G2.com.

Response from Darren Hockley of Dotdigital

Hey!

YAY, 'Incredible' review! Thanks for posting it.

Regards

Darren H

Verified User in Retail
IR
Small-Business (50 or fewer emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"Great email marketing platform"
What do you like best about Dotdigital?

Great email marketing tool. Programs and integration with Magento are great. Review collected by and hosted on G2.com.

What do you dislike about Dotdigital?

Pricing is high compare to new email marketing tool. Review collected by and hosted on G2.com.

Response from Darren Hockley of Dotdigital

Hey!

Thank you for the review :-)

Regards

Darren H

Connor D.
CD
Assistant Human Resources Officer
Small-Business (50 or fewer emp.)
"Companies need to have effective communication with their customers."
What do you like best about Dotdigital?

Since the implementation of Comapi we have noticed a huge satisfactory increase in communication with partners and customers. The strong point of Comapi is the ease of use and the quality of communication in real time and very quickly. Comapi is our favorite product and the customer's favorite product because it keeps us in complete interaction. Comapi has a good support service that is always available for any problem. Review collected by and hosted on G2.com.

What do you dislike about Dotdigital?

The integration is a little deficient and does not work as it should. The only defect that I find in Comapi is the deficiency in its integration. Review collected by and hosted on G2.com.

Verified User in Retail
AR
Mid-Market (51-1000 emp.)
"The most powerful platform"
What do you like best about Dotdigital?

Using programs to send campaigns and update contacts in a simple and easy process is what the Engagement Cloud does better than any other service we have used. The Program tool is so easy to use! We have over 40 running at any one time. Review collected by and hosted on G2.com.

What do you dislike about Dotdigital?

The reporting could be a bit more granular. Review collected by and hosted on G2.com.

Response from Darren Hockley of Dotdigital

Hey!

Thanks for your review.

Regards

Darren H

Svetlana G.
SG
Sales and marketing assistant
Small-Business (50 or fewer emp.)
"You can communicate effectively with clients."
What do you like best about Dotdigital?

It is very positive that customers are satisfied. With Comapi customers and our staff are very satisfied. Staff training is simple and quick thanks to how easy it is to learn how to use it. Comapi is a product that has a very simple interface for all users, even novice users. Review collected by and hosted on G2.com.

What do you dislike about Dotdigital?

The integration with messaging products could be better, considering the positive results since the implementation of Comapi, I can say that the results are satisfactory. Review collected by and hosted on G2.com.

DU
Digital Specialist
Mid-Market (51-1000 emp.)
"Supportive and market leading platform"
What do you like best about Dotdigital?

The possibility via the platform's functionality to provide ann omnichannel experience and having the right support partners to help you achieve a high level of customer engagement. I also enjoy the customer feedback portal ensuring the platform is always innovative and customer-led. Review collected by and hosted on G2.com.

What do you dislike about Dotdigital?

No weekend support and adjustments in program schedule that would provide a much smoother and easier experience. Review collected by and hosted on G2.com.

Response from Darren Hockley of Dotdigital

Hey Diana,

Thanks for posting a review for us.

Regards

Darren H

igor enrrique r.
IR
financial analyst
Small-Business (50 or fewer emp.)
"powerful platform to perform markenting emails worldwide"
What do you like best about Dotdigital?

thanks to its high level staff in marketing allowed us to realize I say that the best campaign of our company can automate them in a very fast and secure way beyond that allows you to create other templates and save them is as if you could get ahead of the competition , has a support team which is always attentive to teach you to work with softwere for an estimated period of 6 to 8 weeks, this being a key factor for the performance of your company Review collected by and hosted on G2.com.

What do you dislike about Dotdigital?

I realized that the software is missing, updating it day after day its templates are a little outdated and we all know that this technology plus the markenting are two tools that change day after day, we also have to take into account that there is a lot of competition in the market for which I think that this softwere should not be so expensive of rest everything well I liked the way you work Review collected by and hosted on G2.com.

Luke J.
LJ
Marketing Executive
Mid-Market (51-1000 emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"Great service, product and customer support"
What do you like best about Dotdigital?

The intuitive design and simple layout makes even complex emails seem easy to make. Review collected by and hosted on G2.com.

What do you dislike about Dotdigital?

Sometimes I get a timeout and my email campaigns are unsaved but I think this is a browser issue. Review collected by and hosted on G2.com.

Response from Darren Hockley of Dotdigital

Hey Luke,

Thanks for the review.

Drop us a line on support@dotdigital.com if you'd like us to look at the timeout issue.

Regards

Darren H

RW
Digital Engagement & Journey Manager
Small-Business (50 or fewer emp.)
"Very good email & engagement tool!"
What do you like best about Dotdigital?

Automation is a great way to engage with the right audience at the right time Review collected by and hosted on G2.com.

What do you dislike about Dotdigital?

You can be slightly restricted on certain elements when creating email campaigns Review collected by and hosted on G2.com.

Response from Darren Hockley of Dotdigital

Hey Ross!

Thanks for posting a review for us.

It's great to hear how our Programs and Reports are helping you improve your engagement.

Regards

Darren H

Verified User in Construction
UC
Mid-Market (51-1000 emp.)
"Easy to use "
What do you like best about Dotdigital?

I like the fact digital is pretty easy to use. No training is required and it's easy to navigate around. Review collected by and hosted on G2.com.

What do you dislike about Dotdigital?

the thing I dislike the most is the building blocks, sometimes it can get a bit frustrating moving things around. I think it would be better if you want restricted to putting things where you want them to go. Review collected by and hosted on G2.com.

Response from Darren Hockley of Dotdigital

Hey!

Thanks for posting a review for us.

We're here if you need anything.

Regards

Darren H

Questions about Dotdigital? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

Christophe C.
CC
Christophe Chateau Assoc CIPD
Last activity almost 6 years ago

What's the next big showstopping element or functionality element?

TH
Tony Hayer
Last activity almost 6 years ago

Can I have a loyalist dot digital trooper t shirt

Pricing Insights

Averages based on real user reviews.

Time to Implement

2 months

Return on Investment

12 months

Average Discount

9%

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Dotdigital Features
Building and Personalizing Emails
Sending Outbound Emails
Manage Email Deliverability
Basic Reporting
Web Analytics
Landing Pages and Forms
Dynamic Content
A/B Testing
Data Quality Management
Segmentation
Online Behavior Tracking
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Dotdigital