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Contentstack Reviews & Product Details

JB
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 Gives Campaign
Incentivized Review
What do you like best about Contentstack?

Ease of use, product funcitionality and enterprise readiness Review collected by and hosted on G2.com.

What do you dislike about Contentstack?

Nothing comes top of mind, they are great all around Review collected by and hosted on G2.com.

What problems is Contentstack solving and how is that benefiting you?

Helps our customers and prospects realize the true value of a composable architecture and modernize thier web applications Review collected by and hosted on G2.com.

Contentstack Overview

What is Contentstack?

Contentstack is on a mission to deliver the world’s best digital experiences through a fusion of cutting-edge content management, customer data, personalization and AI technology. Iconic brands, such as AirFrance KLM, ASICS, Burberry, Mattel, Mitsubishi and Walmart, depend on the platform to rise above the noise in today's crowded digital markets and gain their competitive edge. Contentstack and its employees are dedicated to the customers and communities they serve. The company is recognized for its unmatched customer care and tradition of giving back globally through the Contentstack Cares program, including proud support of Pledge 1% and Girls Who Code.

Contentstack Details
Product Website
Languages Supported
Afrikaans, Amharic, Arabic, Assamese, Azerbaijani, Bashkir, Belarusian, Bengali, Bosnian, Bulgarian, Catalan, Cebuano, Czech, Chuvash, Welsh, Danish, German, Greek, English, Esperanto, Estonian, Basque, Persian, Finnish, French, Scottish Gaelic, Irish, Galician, Gujarati, Haitian, Hebrew, Hindi, Croatian, Hungarian, Armenian, Iloko, Indonesian, Icelandic, Italian, Javanese, Japanese, Kannada, Georgian, Kazakh, Central Khmer, Kirghiz, Korean, Kurdish, Latin, Latvian, Lithuanian, Luxembourgish, Malayalam, Marathi, Macedonian, Malagasy, Mongolian, Malay, Burmese, Nepali, Newari, Dutch, Norwegian, Oriya, Punjabi, Polish, Portuguese, Pushto, Quechua, Romanian, Russian, Sanskrit, Sinhala, Slovak, Slovenian, Sindhi, Somali, Spanish, Albanian, Serbian, Sundanese, Swahili, Swedish, Tamil, Tatar, Telugu, Tajik, Tagalog, Thai, Turkmen, Turkish, Uighur, Ukrainian, Urdu, Uzbek, Vietnamese, Yiddish, Yoruba, Chinese (Simplified), Chinese (Traditional), Tibetan, Fijian, Maltese, Maori, Samoan, Tonga (Tonga Islands), Xhosa
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Product Description

Contentstack™ is the leader in Headless CMS. Contentstack accelerates and simplifies content management across today's and tomorrow's digital channels, including web, mobile and IoT. The award-winning technology has been recognized by analysts as the future of digital, omnichannel content management.

How do you position yourself against your competitors?

Unlike legacy monolithic DXPs, which are rigid, complex, and outdated, Contentstack EDGE breaks the mold with the agility and intelligence needed to craft and deliver meaningful, connected experiences across every digital touchpoint. By seamlessly integrating intelligent content, real-time first-party data activation and brand-aware AI, Contentstack EDGE empowers businesses to craft journeys that dynamically adapt to every customer interaction while staying authentically on-brand.


Seller Details
Company Website
Year Founded
2018
HQ Location
Austin, TX
Twitter
@Contentstack
2,420 Twitter followers
LinkedIn® Page
www.linkedin.com
581 employees on LinkedIn®
Description

Contentstack is on a mission to deliver the world’s best digital experiences through a fusion of cutting-edge content management, customer data, personalization and AI technology. Iconic brands, such as AirFrance KLM, ASICS, Burberry, Mattel, Mitsubishi and Walmart, depend on the platform to rise above the noise in today's crowded digital markets and gain their competitive edge. Contentstack and its employees are dedicated to the customers and communities they serve. The company is recognized for its unmatched customer care and tradition of giving back globally through the Contentstack Cares program, including proud support of Pledge 1% and Girls Who Code.


JW
Overview Provided by:

Recent Contentstack Reviews

RH
Rachel H.Enterprise (> 1000 emp.)
5.0 out of 5
"User friendly platform to manage content across Web or App!"
A lot of customize features for different content types that fits into frontend platforms simply with API integration. This also avoid multiple dep...
JS
Joseph S.Enterprise (> 1000 emp.)
4.0 out of 5
"Easy to develop with and Use"
As a product manager, I like the flexibility that Content stack provides us to develop and implement components with and the ease of use for busine...
Verified User
A
Verified UserEnterprise (> 1000 emp.)
4.0 out of 5
"Nicely built SAAS headless tool with room for further improvement"
1. CS support 2. Flexible setup 3. Easy setup of content builder 4. User friendly UI

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Video Reviews

204 out of 205 Total Reviews for Contentstack

4.4 out of 5
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204 out of 205 Total Reviews for Contentstack
4.4 out of 5
204 out of 205 Total Reviews for Contentstack
4.4 out of 5

Contentstack Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for ContentstackQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
BC
Digital product owner
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Contentstack?

Contentstack feels like a win for anyone who wants a straightforward, user-friendly CMS. The interface is very intuitive so pushing content to my sites was a breeze thanks to its headless setup. As a tool I rely on daily, the integration into regular workflows is always smooth. Contentstack handles repetitive tasks with consistency and speed.

One feature I really appreciate is the user group management. I could assign different access levels—like “Content Manager” or “Developer”—right from the dashboard, no fuss. The ability to create custom roles also means I can fine-tune who sees what, down to specific entries or fields, which keeps things organized and secure.

It’s been a time-saver for me and my team to manage our projects. Review collected by and hosted on G2.com.

What do you dislike about Contentstack?

The initial learning curve can be more demanding than anticipated. The basics are simple, but configuring content models requires more adjustments and demanding a learning curve.

The API rate limits are sometimes a headache to the team. During high-demand scenarios, hitting the rate cap poses the occasional technical hurdles that disrupts the workflow. Review collected by and hosted on G2.com.

What problems is Contentstack solving and how is that benefiting you?

First, team coordination. With its user group management, I can assign different roles to different team members, so in terms of structure, we can avoid overlap or confusion.

Second, inflexible content systems and limited scalability. With the setup, I can build and manage web content once and scale it across pages or even new channels without starting over. Also, I don't have to work with rigid templates anymore. Review collected by and hosted on G2.com.

JS
Product Manager
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Contentstack?

As a product manager, I like the flexibility that Content stack provides us to develop and implement components with and the ease of use for business to update content on the platform.

It has also been easy to integrate with other downstream systems and provided flexibility not just for our website but for other platforms in our organisation.

Additionally, the customer support has been very good whenever we have had any questions. Review collected by and hosted on G2.com.

What do you dislike about Contentstack?

The learning curve for Content Stack sometimes can be quite high depending on how you build it. I also think that some documentation could be more in depth. Review collected by and hosted on G2.com.

What problems is Contentstack solving and how is that benefiting you?

Content Stack allows my team to build and manage the corporate and eCommerce platforms for the organisation. It allows us to scale the components across multiple markets, and additionally allows business users to update content, without any code change. Review collected by and hosted on G2.com.

RH
Digital Product Manager
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Contentstack?

A lot of customize features for different content types that fits into frontend platforms simply with API integration. This also avoid multiple deployments for the platform, but simply by updating on Contentstack and push to respective environment! Love the convenience! Review collected by and hosted on G2.com.

What do you dislike about Contentstack?

It's a bit low when bulk-publishing entries & assets, especially on videos. Review collected by and hosted on G2.com.

What problems is Contentstack solving and how is that benefiting you?

As mentioned earlier, to avoid multiple deployments on App for a change on FE, Contentstack is really helpful in a quick change for the FE or content displaying to users. It also allow us to manage in different sections on the app that requires frequent updates, business side also has the access to update those content for their use, which foster collaboration! Review collected by and hosted on G2.com.

Verified User in Retail
UR
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Contentstack?

As a content writer and creator, I am constantly publishing various forms of long and short form content. Our company previously used dated CMS systems for each form of content, and I love that we're now able to have it all in one place. The design is sleek, easy to use, and the Contentstack team has been so helpful to adapt the dashboard to fit the unique needs of our business. Review collected by and hosted on G2.com.

What do you dislike about Contentstack?

The variety of features can be overwhelming at times, as we are coming from a very basic CMS system. There was definitely a learning curve in the beginning! But I do think this will actually prove to be a strength as our company grows into the new system. Review collected by and hosted on G2.com.

What problems is Contentstack solving and how is that benefiting you?

ContentStack is helping streamline our content management by keeping our blogs and individual posts all in one place. It's improved the collaboration across teams since we're now all working out of the same system. Review collected by and hosted on G2.com.

TN
Product Marketing Coordinator
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Contentstack?

It's so easy to find where everything is. Every page is set up basically the same so you can duplicate and organize your elements on each page quickly. I also really like the modern and simple UI because it's easy to the eyes. I don't have an extensive background in web development, so Contentstack makes it a breeze to update our website and publish blogs. I've ran into some minor issues before, but the support team is super responsive and helpful! Review collected by and hosted on G2.com.

What do you dislike about Contentstack?

It seems base features are not super customizable, you really have to explore different partners in their ecosystem to be able to do more sophisticated things. Minor complaints from me are that there are some inconsistencies in what you can or can't do in certain elements (ex. being able to hyperlink in one text box but not another). This might be an issue in other CMS platforms as well, but I wish Contentstack would be able to publish quicker or at least show a preview quicker without having to refresh or wait for a while. Review collected by and hosted on G2.com.

What problems is Contentstack solving and how is that benefiting you?

Contentstack helps me with collaborating with my marketing team members when we are working on a new product page or blog together and it also makes it easy for me to publish pages without a web development background or having to ask one of our dev team members. I did not need too much training when I first started using Contentstack, so learning curve barrier is not too high. Review collected by and hosted on G2.com.

SC
Manager of Ecommerce
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Contentstack?

No coding is needed for the vast majority of tasks. Very minimal code knowledge (such as using a <strong> tag for bold) for certain text areas is useful, but again not strictly necessary. Review collected by and hosted on G2.com.

What do you dislike about Contentstack?

Hidden content and navigation. Unless you instinctively know where to click or what to look for through experience, some content modules are hidden until clicked/opened then clicked again then clicked to open. For saving screen space on a smaller screen, perhaps this is useful. But in an age of 32" to 42" HD monitors, this is more of a hinderance. Review collected by and hosted on G2.com.

What problems is Contentstack solving and how is that benefiting you?

Once the user gains sufficient experience the system is actually fairly intuitive and making updates can be both fast and easy to execute. Being able to set up multiple content areas and schedule changes in advance is a critical feature for our use. Review collected by and hosted on G2.com.

JG
Front End Developer
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Contentstack?

Contentstack is versatile and very effective to administer contents in an enterprise environment with many users working simultaneously.

Constantly evolving to offer more functionality and to improve the performance of the product. Review collected by and hosted on G2.com.

What do you dislike about Contentstack?

Even the register and following of tickets are good. Sometimes the response time is not the best.

Would be great to have more material to know better new functions like live preview or timeline. Review collected by and hosted on G2.com.

What problems is Contentstack solving and how is that benefiting you?

Manage many websites in an enterprise environment with a lot of users.

Provide a version management system to the content. Review collected by and hosted on G2.com.

MS
product marketing manager
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Contentstack?

It hosts our website, so that's a good thing. Review collected by and hosted on G2.com.

What do you dislike about Contentstack?

To be fair, I don't know if a lot of my challenges arise from Content Stack as a CMS or the agency that built the website, but it has been riddled with bugs and breaks constantly. It's not super user friendly and the way the components are set up it makes it confusing to build new pages. Also, it takes a very long time to publish. Sometimes hours. It's impossible to work in real time because of this issue. I would not recommend this system to anyone, unfortunately. Again, not sure if it works well for other people but our agency did not do a great job. Review collected by and hosted on G2.com.

What problems is Contentstack solving and how is that benefiting you?

It hosts our website. Now people can see we have a digital presence. Review collected by and hosted on G2.com.

Response from Bianca Anderson of Contentstack

Thank you for sharing your experience. We're sorry to hear you've encountered challenges. Contentstack prides itself on providing a flexible, easy-to-use CMS, designed to support quick publishing and smooth content creation.

It sounds like some of the setup issues you're experiencing might stem from how the initial implementation was handled, and we’d love to help! We encourage you to reach out to your Customer Success Manager directly—they’re here to ensure you get the most out of Contentstack and can help resolve any specific issues swiftly.

Thank you again for your feedback; we’re committed to supporting your success with our platform!

JL
Product Manager
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Contentstack?

Great UI, easy for users to update and create content. Also easy for developers to integrate. Review collected by and hosted on G2.com.

What do you dislike about Contentstack?

None so far for me. Met all my use cases. Review collected by and hosted on G2.com.

What problems is Contentstack solving and how is that benefiting you?

Headless content allows me to create and update content quickly and my dev team is able to integrate very quickly. Review collected by and hosted on G2.com.

Response from Bianca Anderson of Contentstack

Hi John,

Thank you for the fantastic review! We’re thrilled to hear that you’re finding Contentstack easy to use and that it’s meeting all your use cases. It’s great to know both your team and your developers are benefiting from the intuitive UI and quick integration capabilities.

Your feedback motivates us to continue delivering a powerful CMS experience that supports both business users and technical teams.

Thanks again for taking the time to share your experience.

AK
Italian Content Editor
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Contentstack?

it is professionally built, the possibility of making mistakes in its use is minimised. Furthermore, I am impressed by the fast customer service Review collected by and hosted on G2.com.

What do you dislike about Contentstack?

Since the frequency of use is not limited to a few times a week, we should work on making the integration easier. Each save takes at least 10 minutes and writing an article is too laborious for me. Review collected by and hosted on G2.com.

What problems is Contentstack solving and how is that benefiting you?

The possibility of making mistakes, even regarding the maximum number of characters, is reduced to a minimum Review collected by and hosted on G2.com.

Response from Bianca Anderson of Contentstack

Hi Alice,

Thank you so much for taking the time to share your thoughtful feedback. We're glad to hear you're finding Contentstack professionally built and appreciate our customer service!

We’re sorry to hear that saving content feels time-consuming. That’s definitely not the experience we aim to deliver. Typically, save times are nearly instantaneous, so what you’re experiencing may be tied to specific workflow configurations, large content payloads, or potential custom extensions or integrations in your stack.

We’d love the opportunity to look into this with you and optimize your setup. Please feel free to reach out to our support team directly and your customer success manager. We’re happy to help streamline things and ensure that Contentstack works as efficiently as possible for your team.

Thanks again for your honest review; we’re always listening and working to improve.