Clay Reviews & Product Details

There's just so much to like about Clay. Here are the highlights for me:

1. A lot of integrations that automate our entire workflow

2. A lot of in-built features and tools for free such as Clay Company Search and People Search, Company URL verification etc.

3. Paid tools like Claygent Neon and Clay enrichment are great too

4. Allows you to create a custom waterfall for each task making the whole process tailored to your needs.

5. Can be cheaper than alternatives if used correctly for certain things like phone data enrichment using low credit options and APIs.

6. Customer Support is great and friendly.

I have been using it daily and has found it very useful. I can't imagine going back to what life was before Clay. Review collected by and hosted on G2.com.

I don't dislike anything specifically, but few things can be definitely improved:

1. Ease of Use/Learning Curve: It can get very expensive if you don't know how to use it with API's and integrations. Creating the correct waterfall and using the correct API's can make it a game changer for your outbound.

2. Payment Transparency: This is common with most tools that they show pricing in terms of credits which can be straight forward if an action takes one credit but with different credit usage for different actions, I think it would be better to either show the cost of an action in dollars (mobile enrichment using a certain tool costs 2 credits so can be mentioned the ollar equivalent amount, or at least before an action is run, a pop-up showing the total cost in credits would give some idea). P.S. They say you'll get 3000 free credits to play around with Clay if used a referral link, but they don't mention that you'll only get those if you subscribe to a paid plan.

3. UI: The UI can be a bit complex for new users since you buy credits on a workspace level and not on account level. So if you use a referral link, create a workspace and then while subscribing to pro create a different workspace (can happen if you are new) in the same account, you'll not get your referral link credits unless you talk to CS. I prefer account level billing for all Workspaces.

4. Its ease of implementation can be improved as some options are tough to find. I think the earlier UI worked better than the newer one but that's just me. Review collected by and hosted on G2.com.

Clay has democratized programmic, automated lead sourcing, enriching, researching, and outreach. Sales tech development is now way more accessible to non-programmers like me. Review collected by and hosted on G2.com.

There are frequent bugs, updates, and things that are still missing like credit use tracking and bucketing (for multiple projects/clients in one table) but it is still leagues ahead of every other core sales tech platform like Apollo, Hubspot, Outreach, etc Review collected by and hosted on G2.com.

I love how Clay takes the busywork out of my outreach, pulling all the data I need into one place so I can move faster and focus on what actually matters. Review collected by and hosted on G2.com.

I honestly can’t think of anything to dislike. At first, it felt a bit intimidating, but once I dove in, it’s like playing a video game at the highest difficulty level and winning - I’m hooked now, and there’s no going back. Review collected by and hosted on G2.com.

I actually love how how you can make your imagination run wild with this, from over 100 data providers incl the use of AI, to do 10X from what was possible before Review collected by and hosted on G2.com.

CLay is absolutely awesome, however if you do not have API's it can work out rather expensive depending on what you want or need to do Review collected by and hosted on G2.com.

As a RevOps Strategist with an expert-level proficiency in Excel, I am absolutely floored by how much more efficient my workflow has become since integrating Clay Labs into our tech stack. The AI assistant is not just a game-changer; it’s a revolution in productivity. I can simply instruct it to create a complex similarity score to compare two columns, and within seconds, the formula is drafted and finely tuned, saving me countless hours of manual configuration. This is just the tip of the iceberg—Clay’s ability to seamlessly integrate with any data source connected to the internet means that our GTM strategy is always informed by real-time, accurate data. The AI assistant within Clay has turned what used to be a labor-intensive task into a streamlined, automated process, allowing our team to focus on strategy rather than getting bogged down in the weeds of data manipulation. Review collected by and hosted on G2.com.

Honestly, there’s very little to dislike about Clay. If I had to nitpick, it would be that the sheer depth and breadth of its capabilities can be overwhelming at first. However, with a little time and the excellent customer support team, this quickly becomes a non-issue. Review collected by and hosted on G2.com.

Provides the most accurate data by using multiple providers so it has improved our reachability a great deal. Has the feel of a spreadsheet so quite easy to get up and running. Review collected by and hosted on G2.com.

Can go through credits very quickly if you don't know what you are doing. It can become expensive very quickly and there is only pricing relief in terms of cost per credit on the highest plan. Review collected by and hosted on G2.com.

Really powerful data tools, I love being able to combine all the sources of data while prospecting. The enrichment is amazing. Also the AI copy writing tools are great, they take some upfront investment but are worth it. Generally, so easy to use and get started. Review collected by and hosted on G2.com.

Nothing I dislike, but I wish it was easier to integrate with my CRM and LinkedIn. Review collected by and hosted on G2.com.

Support seem to be helpful and responsive but I shouldn't have to be speaking with them so often. I used Cognism before and it was far better. Review collected by and hosted on G2.com.

It is so complex, so much so that I am put off using it. It takes so much time to get anywhere, and I still haven't gotten any benefit from the tool. It is incredibly frustrating to have a prospecting tool that wastes so much of my time trying to use it. Review collected by and hosted on G2.com.

Its a whole package in itself, can help you do A-Z in all the data work. From scarping and enriching lead data to sending super personalised email campaigns, it does it all. I also love how it allows you to integrate with your existing techstack for free too so that we dont waste double credits here. Review collected by and hosted on G2.com.

Can be more on the costlier side when it comes to actual credit usage. Review collected by and hosted on G2.com.

Clay is a good tool made for sales to optimize their time and enhance efficiency in the outbound sales process.

What I like most about Clay is that it is a tool that works quickly, has a good, accurate database, and can be integrated with another tool. Review collected by and hosted on G2.com.

The interface looks like a spreadsheet, which is not bad, but it would be better to have something more explicit. Review collected by and hosted on G2.com.