CampaignDrive by Pica9 Pros and Cons

It functionally transformed how we go to market with our POS material. Prior to campaign drive, we at Heineken USA couldn't meet all of our national and regional stakeholders' needs - in that we couldn't localize our messaging at scale and cost. Campaign Drive allowed us to do that, and we've seen 200% jumps in activation in market because we're delivering messaging that actually resonates and are customized to each market.

If you're looking for a clear, ready-to-use and user friendly platform, CampaignDrive is it. Review collected by and hosted on G2.com.

Downsides are few and far between, however our only point is at times the platform requires too many log-ins to get to the creative directly. That said, as a company that values security, as so many do, this can certainly be seen as a benefit. Review collected by and hosted on G2.com.

With integration taking place over a year ago, we are still learning the platform, Pica9 offers the necessary customer support of CampaignDrive to better utilize the features available. I am using it more frequently and when I run into time sensitive snags, their support team has been able to problem-solve through our issues. Review collected by and hosted on G2.com.

I see an improvement in the timely response and accurateness of understanding our issues as we've gone beyone the implementation stage to work out some remaining kinks and make overall improvements for easier use of the capabilities offered. Review collected by and hosted on G2.com.

Campaign Drive gives our corporate marketing team the necessary controls to drive meaningful content downstream to our sales teams while allowing us to maintain compliance. More importantly, it allows our end users the experience to deliver a tailored client experience at scale by customizing print materials, ordering them directly through our CampaignDrive instance and communicating or reporting on it all the way through. Jessica and the team are always super helpful and on top of our requests when we have issues. Pica9 has been an amazing partner from implementation to now the optimization stage we are a few years into our journey. Review collected by and hosted on G2.com.

Not a ton to dislike. We need to continue to make our user experience in our instance better and customize the platform to our needs. Review collected by and hosted on G2.com.

Streamlines workflow and increases efficiency – using CampaignDrive, our team has successfully built a one-stop shop for our locations to get everything they need for key promotions throughout the year. Our self-service ad builder site has significantly reduced the number of one-off requests submitted to our Marketing team, and we are confident in knowing that the materials downloaded from the site are both brand and legally compliant.

User friendly – with minimal training, our field users can easily download assets and generate documents in minutes. There’s certainly a learning curve for those who are less tech savvy, but they report that it’s easy to use and intuitive once they get acquainted with the site.

Customer support – our Customer Success representative has been a really great partner for us. She’s taken the time to get to know us and our business over the years, and she works alongside us to help find effective solutions for our field users. There aren’t always out-of-the-box solutions available for our unique business model/use case, but she is been extremely supportive in helping us brainstorm and implement custom solutions to fit our needs. Review collected by and hosted on G2.com.

Time consuming – depending on the size of your company, it could be someone’s full-time job to maintain and enhance the site, as it takes a lot of time to build campaigns and troubleshoot along the way.

Enhancements may or may not be relevant – many feature releases are specific to landing pages, digital assets, HTML templates, order fulfillment, etc. Kudos to Pica9 for expanding offerings in these areas, but it's just not our primary use for the tool. I look forward to seeing how AI can enhance the CampaignDrive experience, both for admins and normal users. Review collected by and hosted on G2.com.

The team has been really helpful. The platform seems to meet our needs and I'm looking forward to seeing it grow with our company over the next several months. I gave it an 8/10 because I haven't fully implemented it yet, but it seems to be working really well. Review collected by and hosted on G2.com.

There is some limitations in the implentation but I think overall it will fit our needs. Review collected by and hosted on G2.com.

As a graphic designer, whatever designs I can conceive of can generally be done using the Pica9 system. It's robust and offers a lot. It also offers a great amount of flexility on which design elements I want the end user to have access to and which ones I can make inaccessible to them. Most importantly, the responsiveness of the customer support is fast and very helpful, and the Pica9 Knowledge Base has many helpful articles. Review collected by and hosted on G2.com.

It's not a very intutive system, and there's a pretty steep learning curve. It's also a bit cumbersome to re-create and re-size new design elements one at a time rather than simply being able to copy and paste. It would also be great to be able to shift-click objects to drag them in a stright line, or to have a command-Z undo feature. Review collected by and hosted on G2.com.

CampaignDrive really helped me to amplify my hotel's voices and offers. It's a great organizational and promotional tool that is very user friendly. Review collected by and hosted on G2.com.

I ran into some issues with speed, as sometimes it took a while to load. Otherwise it was great. Review collected by and hosted on G2.com.

Unlimited space to upload assets.

Allows us to segment various gyms to choose which content they can use.

User-friendly for franchisees.

Good reporting which gives us key insights on how Pica9 is being used by franchisees.

Uploading assets is generally simple and swift. Review collected by and hosted on G2.com.

Editing multiple assets can be time-consuming.

When you have many assets in one folder it can be time-consuming to scroll through pages.

The tagging/keyword system could be improved as it is time-consuming to add keywords to multiple assets after they have been uploaded. Review collected by and hosted on G2.com.

Pica9 ensures the brand consistency in messaing and visually identity across multiple locations, which is helpfull for large, multi-location brands and products, it alsi userfriendly once you are familiar with alongwith comprehensive digital asset managment, reporting and alaytics capabilities Review collected by and hosted on G2.com.

While its a powerfull plateform, The steep learning curve somet time be a challenging for users, with occasional performance issues and most importantly Cost with respect to smaller organizations

Some time i also felt the customization and integration limitations as well Review collected by and hosted on G2.com.

The comprehensive set of features provided by CampaignDrive is impressive. Having everything we need in one platform has significantly streamlined our marketing workflow. From campaign creation to managing assets and tracking performance, CampaignDrive covers it all. The seamless integration of diverse functionalities contributes to increased efficiency and a more cohesive marketing strategy. Review collected by and hosted on G2.com.

Occasionally, we've encountered layout quirks and glitches in specific elements. However, the standout feature here is the responsiveness of the support and development team. Every time we've raised an issue, we've not only received prompt acknowledgement but also practical solutions. The team at Pica9 takes our feedback seriously and actively looks into ways to improve the platform.

While these minor layout issues exist, the fact that the team is committed to finding solutions and enhancing the overall user experience is commendable. It's a testament to their dedication to delivering a top-notch product and ensuring customer satisfaction. Review collected by and hosted on G2.com.