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BuzzSumo Reviews & Product Details

SA
Social Media Officer
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about BuzzSumo?

I find their Content Analyzer feature quite useful, as it allows me to conduct in-depth keyword-based research on various topics, brands, or websites by simply entering their URLs. Review collected by and hosted on G2.com.

What do you dislike about BuzzSumo?

BuzzSumo has so many features that optimal platform usage can be complex, particularly in aspects that don't apply to my work. Also, their user interface needs to be updated and can be made more engaging and attractive. Review collected by and hosted on G2.com.

What problems is BuzzSumo solving and how is that benefiting you?

BuzzSumo has become my number one choice for analyzing several types of content, which helps us create better content marketing strategies for my company in the most structured and guided manner. Furthermore, I'm also able to analyze how other similar social media pages are doing so that we could also improve ours. Review collected by and hosted on G2.com.

BuzzSumo Overview

What is BuzzSumo?

Founded in 2013 and loved by marketers worldwide ever since, BuzzSumo is the all-in-one content marketing tool that gives you the content research and performance insights you need, fast. From Facebook, Twitter, Pinterest and Reddit data, to large scale content analysis, influencers, trending news stories and media alerts, you get it all and more with just one simple BuzzSumo subscription. Oh, and BuzzSumo is the world’s largest index of social engagement data, with over 300 trillion engagements, 8bn articles and millions more indexed every day, giving you quality data you can rely on.

BuzzSumo Details
Languages Supported
English
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Product Description

BuzzSumo shows you the most shared links and key influencers for any topic or website. Ideal for content strategy, outreach and competitive research.


Seller Details
Seller
Cision
Year Founded
1867
HQ Location
Chicago, IL
Twitter
@Cision
50,055 Twitter followers
LinkedIn® Page
www.linkedin.com
3,852 employees on LinkedIn®
Description

Cision is a leading global provider of earned media software and services to public relations and marketing communications professionals. Cision’s software allows users to identify key influencers, craft and distribute strategic content, and measure meaningful impact. Cision has over 4,800 employees with offices in 24 countries throughout the Americas, EMEA, and APAC.


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BuzzSumo

Recent BuzzSumo Reviews

Sahana B.
SB
Sahana B.Mid-Market (51-1000 emp.)
4.0 out of 5
"Good Content Research Tool"
Updating blogs, and newsletters is a crucial part of marketing work. Developing good content needs a huge amount of research & time-consuming. Buzz...
JW
Jason W.Enterprise (> 1000 emp.)
4.5 out of 5
"Analytics For Best Performance"
Analysising potential markets through prediction of helpful trading and links.
NF
Nicolas F.Small-Business (50 or fewer emp.)
5.0 out of 5
"Monitoring Web Mentions With BuzzSumo"
BuzzSumo monitoring brand alerts and keyword alerts have been two great and useful features, enabling us to monitor our online presence and mention...
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BuzzSumo Media

BuzzSumo Demo - Content Analyzer
Looks for keywords, topics, URLs and more using our Content Analyzer. See engagements from Facebook, Twitter, Reddit, and Pinterest, as well as backlinks across multiple channels.
BuzzSumo Demo - Content Analysis
See trends in results, what worked, where it worked and why. View engagement over time, average engagement by network, average engagement by day published, top domains, Facebook reactions, and more.
BuzzSumo Demo - Trending Feeds
See what's trending where you are, whether geographically or in business! See where stories are being shared and how quickly they're getting attention. View our pre-defined curated feeds, or build your own custom feed to follow the stories that matter to you.
BuzzSumo Demo - Question Analyzer
What questions is the Internet asking that Google can't answer? Identify opportunities for where your content could fit, and understand what your audience really wants to know.
BuzzSumo Demo - Keyword Tool
Generate thousands of relevant keywords and understand the popularity of keywords to identify topics with high demand.
BuzzSumo Demo - Media Mention Monitoring
BuzzSumo monitors your competitors, brand mentions, backlinks, and industry updates. Alerts ensure you catch important events, and discover media opportunities.
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102 out of 103 Total Reviews for BuzzSumo

4.5 out of 5
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102 out of 103 Total Reviews for BuzzSumo
4.5 out of 5
102 out of 103 Total Reviews for BuzzSumo
4.5 out of 5

BuzzSumo Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for BuzzSumoQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
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Sahana B.
SB
Marketing Executive
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about BuzzSumo?

Updating blogs, and newsletters is a crucial part of marketing work. Developing good content needs a huge amount of research & time-consuming. Buzzsumo can help by providing valuable content ideas. Additionally, I will get the engagement metrics as well (engagement, likes, and shares).

It has advanced features like customizing the feed. I can analyze content, and see performance reports & backlinks also. Overall, Buzzsumo is a helpful tool for content research & marketing. Review collected by and hosted on G2.com.

What do you dislike about BuzzSumo?

Only pricing is a challenge for small industries. Otherwise, it has lots of things to explore. Review collected by and hosted on G2.com.

What problems is BuzzSumo solving and how is that benefiting you?

For searching trending topics BuzzSumo is very helpful. I am using it to know better the most popular search terms, and phrases and develop optimized content. It isn't easy to keep track of all upcoming news for my industry, but this tool gives alerts for any latest news in the market. Also, I used to check the engagement for a particular search term/keyword. Review collected by and hosted on G2.com.

Shivam A.
SA
Content Manager at AiSensy
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about BuzzSumo?

Buzzsumo has so many awesome features. But here are some which I like the most:

1. Content ideas generator - Gave me so many creative blog titles

2. Backlink analysis - Helped me track competitor backlinks & gain opportunities.

3. Content Analyzer - Allowed me to get hands-on experience of top content for a particular keyword.

4. Backlink Analyzer Review collected by and hosted on G2.com.

What do you dislike about BuzzSumo?

There's not much to dislike. Though I feel they can upgrade the app by integrating Chat GPT into it. This will certainly help users like me to not just get analysis of the content but also create awesome content. Review collected by and hosted on G2.com.

What problems is BuzzSumo solving and how is that benefiting you?

I majorly use Buzzsumo for handling content & SEO for the company I work at. The tool helps me get accurate analysis for keywords, backlinks and also allows me to know what my competitors are up to by monitoring their backlinks and high ranking pages. Review collected by and hosted on G2.com.

Prem K.
PK
Accountant
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about BuzzSumo?

BuzzSumi is one the best content marketing tool. I can quickly generate content ideas, view trending feeds, and research keyword tools. I can also analyze content, Facebook pages, and youtube. Review collected by and hosted on G2.com.

What do you dislike about BuzzSumo?

There are no downsides to using it. It is a simple and straightforward tool. Review collected by and hosted on G2.com.

What problems is BuzzSumo solving and how is that benefiting you?

It allows us to monitor the brands, competitors, content, keyword, and backlinks which helps in business. I can use influence marketing to promote my content through social media. It also allows us to create projects where we can manage the work with other teammates. Review collected by and hosted on G2.com.

NF
CEO
Sports
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about BuzzSumo?

BuzzSumo monitoring brand alerts and keyword alerts have been two great and useful features, enabling us to monitor our online presence and mention by third parties.The Content Analyzer and Facebook Page Analyzer are also two great features, enabling us to optimize our social media presence. Review collected by and hosted on G2.com.

What do you dislike about BuzzSumo?

One word: pricing.At $249 per month, this is a tool that will not be affordable for small businesses. Review collected by and hosted on G2.com.

What problems is BuzzSumo solving and how is that benefiting you?

BuzzSumo helped us tracked and monitor our brand mentions in a simple way, though a centralized dashboard. It definitely took our web and social media monitoring to the next level. Review collected by and hosted on G2.com.

Laura Amairani  M.
LM
Head of data
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about BuzzSumo?

buzzsumo has ton of tools and dashbords to find any kind of information about specific topics or to explore trends Review collected by and hosted on G2.com.

What do you dislike about BuzzSumo?

It is most guided by English language so most of the trends are EEUU or other English languages countries Review collected by and hosted on G2.com.

What problems is BuzzSumo solving and how is that benefiting you?

Whenever we want to discover specific topics, we use Buzzsumo to learn about trends and find other related topics. It is more valuable than using Google or any search engine tool. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Mid-Market(51-1000 emp.)
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Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about BuzzSumo?

We use BuzzSumo primarily for monitoring, tracking mentions and trends. I love that I can receive an email daily with brand mentions. There are other functions in BuzzSumo that we personally don't use, but also seem useful. Review collected by and hosted on G2.com.

What do you dislike about BuzzSumo?

Their user interface could be improved, but we are generally happy with the reporting. It is. functional and does what it needs to do! Review collected by and hosted on G2.com.

What problems is BuzzSumo solving and how is that benefiting you?

BuzzSumo helps us track backlinks and understand how people on the internet are talking about our company and products. The reporting gives visibility to our team to better understand customers. Review collected by and hosted on G2.com.

Verified User in Broadcast Media
IB
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about BuzzSumo?

BuzzSumo really helps in the production of great content. It in every step let's its user know what modifications would bring more engagement and how can one achieve that goal. Review collected by and hosted on G2.com.

What do you dislike about BuzzSumo?

Nothing as such. The website may use a little more work rest everything else is great. Review collected by and hosted on G2.com.

What problems is BuzzSumo solving and how is that benefiting you?

What content is going to strike with the audience and how the curated content may influence my content follower. Who should I target and why should I target is pretty good. Review collected by and hosted on G2.com.

Verified User in Higher Education
TH
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about BuzzSumo?

Buzzsumo is an absolute amazing help! It has helped so much in getting the best kind of engaging content and enables to stay in trend. Review collected by and hosted on G2.com.

What do you dislike about BuzzSumo?

Nothing as such at the moment. Would likes to use to more to tell Review collected by and hosted on G2.com.

What problems is BuzzSumo solving and how is that benefiting you?

Buzzsumo helps me with what content would driver my social media marketing to another level! The keywords suggestion is the biggest help in today's market! Review collected by and hosted on G2.com.

DK
Digital Marketing Manager
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about BuzzSumo?

Buzzsumo has various stunning tools, such as a content analyzer that assists us in identifying top-performing content throughout the web and a content ideas generator that helps us produce fantastic content ideas for our websites. Also, this software is quite helpful in building backlinks of the web application for a better digital presence that contributes to the overall search engine optimization. Review collected by and hosted on G2.com.

What do you dislike about BuzzSumo?

One of the dislike parts of Buzzsumo is its topic explorer feature which is not entirely helpful and accurate as it displays all the words into a single display, highlighting only a few of them. Also, the pricing plan is quite expensive as compared to other analysis tools available in the market. Review collected by and hosted on G2.com.

What problems is BuzzSumo solving and how is that benefiting you?

With the use of Buzzsumo's analytical tool, we can better understand the competitive digital presence practices. It assists us in producing an overview of how other comparable solutions are functioning, generating practical content ideas, and optimizing the application's digital presence starting at the beginning of the development process. Review collected by and hosted on G2.com.

JW
Fixed Operations
Enterprise(> 1000 emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about BuzzSumo?

Analysising potential markets through prediction of helpful trading and links. Review collected by and hosted on G2.com.

What do you dislike about BuzzSumo?

It has been a supportive pillar in our operations, we are very grateful. Review collected by and hosted on G2.com.

What problems is BuzzSumo solving and how is that benefiting you?

Team mobilisation and new markets zones marking.

For demand guidance and field strategy layout. Review collected by and hosted on G2.com.