BuzzSumo Pricing Overview

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Free Trial

Content Creation

$199.00

For marketers and marketing agencies wanting to take their content to the next level ($159/month when billed yearly)

PR & Comms

$299.00

For agencies needing to monitor coverage, research journalists, and track trends ($239/month when billed yearly)

Suite

$499.00

Ideal for the entire marketing team in large brands and agencies ($399/month when billed yearly)

5 Years of Historical Data

10 Users

Unlimited Exports

30 Trending Feeds

Unlimited Projects & Items

10 Alerts

Brief Generator

Content Analyzer

Backlink Analyzer

Topic Explorer

Keyword Tool

Question Analyzer

Monitoring

Coverage Reports

RSS Feed

Chrome Extension

Slack Integrations

Journalist Profiles

Twitter Influencers

YouTube Influencers

Facebook Pages

TikTok Influencer Database

YouTube Analyzer

Facebook Analyzer

Advanced Chrome Extension

Article Uploads

Self-Serve Help Center

Media Database & Outreach

Content Ideas Generator

Unlimited Searches

Enterprise

$999.00

No-holds-barred access. Everything household-name brands and agencies need. Still want more than what's listed here? Get in touch and we'll be happy to help.

5 Years of Historical Data

30 Users

Unlimited Exports

50 Trending Feeds

50 Alerts

Unlimited Projects & Items

Brief Generator

Content Analyzer

Backlink Analyzer

Topic Explorer

Keyword Tool

Question Analyzer

Monitoring

Coverage Reports

RSS Feed

Chrome Extension

Slack Integrations

Journalist Profiles

Twitter Influencers

YouTube Influencers

Facebook Pages

TikTok Influencer Database

YouTube Analyzer

Facebook Analyzer

Advanced Chrome Extension

Article Uploads

Self-Serve Help Center

Dedicated Customer Success

Early Access To New Features

Media Database & Outreach

Content Ideas Generator

Unlimited Searches

We offer a 30-day completely free trial with our plans, so you can test the features we know you'll love. There's no credit card required, so what are you waiting for?

BuzzSumo has 4 pricing editions, from $199 to $999. A free trial of BuzzSumo is also available. Look at different pricing editions below and see what edition and features meet your budget and needs.

Pricing information for BuzzSumo is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase BuzzSumo must be conducted with the seller.

Questions, comments or enquiries? Email help@buzzsumo.com.

Pricing information was last updated on October 10, 2024

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BuzzSumo Alternatives Pricing

The following is a quick overview of editions offered by other Social Media Analytics Software

Hootsuite Standard	$199.001 user Per Month	Up to 10 social accounts Unlimited post scheduling Best time to post recommendations AI assistant with image and caption generator Canva and Adobe Express templates One inbox for all social accounts DM automations Search the past 7 days for brand and competitor mentions Analyze brand and competitor sentiment Benchmark against 5 competitors Assign DMs to teammates … and much more! Show More
Sprout Social Essentials	Starting at $79.001 user/per month (billed annually)	Created for social media professionals focused on simplifying publishing workflows. Connect up to 5 social profiles Increase your visibility with optimal send times Track performance with profile and post-level reporting
Brand24 Individual	$199.00Per Month	For tracking a small brand. 3 keywords, 1 user 2K mentions / mo Basic AI features Update every 12h Monitoring of Facebook, Instagram, Twitter, News, Blogs, Forums, Reddit Mentions Volume Engagement tracking (likes, shares & comments) Sentiment Analysis Daily and Weekly Reports Storm Alerts Push Notifications (Mobile App) Custom email notifications Filtering by Boolean search Sorting by Mention's importance, Date and Popular Adding Extra Users Grouping Mentions Tagging Mentions Show More

Various alternatives pricing & plans

Free Trial

Pricing information for the above various BuzzSumo alternatives is supplied by the respective software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase any of these products must be conducted with the seller.

BuzzSumo Pricing Reviews

(2)

Verified User in E-Learning

Mid-Market (51-1000 emp.)

7/1/2025

"A Must-Have Tool for Content Marketers and Strategist"

4.5/5

What do you like best about BuzzSumo?

BuzzSumo makes it incredibly easy to discover high-performing content across any topic or industry. I love how I can instantly see which articles are getting the most engagement across social platforms like Facebook, LinkedIn, and X (Twitter). The Content Analyzer and Trending Feeds are my favorite features — they save me hours of research and help me plan content that’s more likely to succeed. It also helps identify top influencers and competitors’ best-performing content, which is a huge bonus. Review collected by and hosted on G2.com.

What do you dislike about BuzzSumo?

While BuzzSumo is a powerful tool, some of its best features — like full historical data, backlink analysis, and advanced filters — are only available on higher-tier plans, which can be expensive for small teams or individual users. Also, the UI, while clean, could be a bit more intuitive in terms of navigation between reports. Lastly, data for some newer or niche topics can be limited. Review collected by and hosted on G2.com.

What problems is BuzzSumo solving and how is that benefiting you?

BuzzSumo helps me eliminate the guesswork in content creation. It solves the problem of not knowing what topics or formats resonate with my target audience by showing what’s already working across the web and social platforms. I can easily track trending topics, monitor competitors, and discover content gaps — all in one place.

As a result, I’m able to plan content that drives more engagement, improve SEO performance, and stay ahead of trends without spending hours on manual research. It has made my content strategy smarter and more data-driven. Review collected by and hosted on G2.com.

Sahana B.

Marketing Executive

Mid-Market (51-1000 emp.)

8/5/2024

"Good Content Research Tool"

4/5

What do you like best about BuzzSumo?

Updating blogs, and newsletters is a crucial part of marketing work. Developing good content needs a huge amount of research & time-consuming. Buzzsumo can help by providing valuable content ideas. Additionally, I will get the engagement metrics as well (engagement, likes, and shares).

It has advanced features like customizing the feed. I can analyze content, and see performance reports & backlinks also. Overall, Buzzsumo is a helpful tool for content research & marketing. Review collected by and hosted on G2.com.

What do you dislike about BuzzSumo?

Only pricing is a challenge for small industries. Otherwise, it has lots of things to explore. Review collected by and hosted on G2.com.

What problems is BuzzSumo solving and how is that benefiting you?

For searching trending topics BuzzSumo is very helpful. I am using it to know better the most popular search terms, and phrases and develop optimized content. It isn't easy to keep track of all upcoming news for my industry, but this tool gives alerts for any latest news in the market. Also, I used to check the engagement for a particular search term/keyword. Review collected by and hosted on G2.com.