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Buffer Reviews & Product Details - Page 93

Buffer Overview

What is Buffer?

Buffer is an intuitive, streamlined social media management platform trusted by brands, businesses, agencies, and individuals to help drive meaningful engagement and results on social media. Buffer is a team of real people, aligned with common values. Being a Buffer customer should feel like you have a whole team of people cheering for you. We want to see you succeed on social!

Buffer Details
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Buffer Community
Languages Supported
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Product Description

Buffer makes it super easy to share any page you're reading. Keep your Buffer topped up and we automagically share posts for you through the day.

How do you position yourself against your competitors?

Buffer places a premium on customer support, user experience, education resources, and clarity. We want to see you succeed on social media, as easily and completely as you can.

The suite of Buffer tools puts a premium on publishing and analytics.


Seller Details
Seller
Buffer
Year Founded
2010
HQ Location
San Francisco, CA
Twitter
@buffer
942,935 Twitter followers
LinkedIn® Page
www.linkedin.com
226 employees on LinkedIn®
Description

The most flexible social media toolkit from the most flexible company. ✨Create, schedule, publish, and analyze your posts in one place.


ME
Overview Provided by:

Recent Buffer Reviews

SS
StartupStage S.Small-Business (50 or fewer emp.)
3.5 out of 5
"Great software solution for managing Social media!"
Simplcity of sending and adjusting tone and hastags by platform. However I did notice a a 20% decrease when I start using the feature. I am unsure ...
AO
Anne O.Small-Business (50 or fewer emp.)
4.5 out of 5
"Buffer manages your social media pipeline"
I love that I can customize the posts for each different platform I plan to post on. It really helps cater the message to the audience that uses di...
CF
Cori F.Small-Business (50 or fewer emp.)
5.0 out of 5
"Great for building a social media presence"
You can connect most of your social media platforms and create a schedule. It allows you to cusomize the posts so while they may be similar, you're...

Buffer Media

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Video Reviews

1,008 Buffer Reviews

4.3 out of 5
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1,008 Buffer Reviews
4.3 out of 5
1,008 Buffer Reviews
4.3 out of 5

Buffer Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for BufferQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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LE
Copywriter
Marketing and Advertising
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Buffer?

I love how easy it is to use. I love that it automatically shortens links, finds photos for you to attach to what you're sharing, and includes character count. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

I love everything except that you can't share to Instagram. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Being able to have everything scheduled and ready to go for the day makes my job so much easier. I have more time to focus on other things during my day. Buffer basically does part of my job for me. It's insanely useful. Review collected by and hosted on G2.com.

Verified User in Writing and Editing
UW
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

It's very easy to schedule content and to see the content I have created. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

I can't - or haven't found a way to - tag brands/companies using Buffer. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

N/A Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

I am able to schedule a lot of social media posts for my company with ease. Review collected by and hosted on G2.com.

DA
Editor in Chief
Marketing and Advertising
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

Plugin on chrome that allows me to easily add to my twitter feed. I am trying to grow my twitter followers, and staying active is much easier with buffer. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

Wish there were more analytics. Or maybe I just don't know how to use them! Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

The chrome plugin makes it super simple to stay active on FB, twitter, linkedin, etc. Also works well for social media managers. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Staying active on twitter. It has helped me post more often. Review collected by and hosted on G2.com.

KN
Press and Communication Ofiicer
Media Production
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

My favourite characterestique of this product is that I don't have to enter every single time the time and date I want something posted. I just add content and it is qued to be posted to both facebook and twitter account. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

I would like more specific programming, different days-different hours, maybe the ability to clone some posts in order to repost them some days later. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Definitely life saving! Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

I don't have to enter every single day and more than once to the business facebook page and twitter to post content. I queue posts for some days and then I just enter buffer to check the performance. Review collected by and hosted on G2.com.

Verified User in Internet
UI
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

I like the scheduled posts and ease of use Review collected by and hosted on G2.com.

What do you dislike about Buffer?

I don't like that Buffer took away library Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Helps give me a presence. Review collected by and hosted on G2.com.

LL
Senior Community Manager
Hospitality
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

I've been working in social media for quite some time and for the myriad of social outlets I've managed (including my own), I've always needed a steady stream of posts to schedule. Buffer was among the first scheduling systems to allow for attaching pictures to posts which I loved. It's easy to repost popular tweets for future use as well (especially if you have evergreen content).

I love that updates are pushed automatically making for a seamless user experience. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

My only complaint is that with the non-enterprise/ not free version is tough to backtrack to months past and sometimes cuts off at a certain month so I'm not able to look at old content. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Try out the free version if you're considering the paid/ enterprise version. The free version only lets you schedule 10 posts per social network so be sure to keep that in mind! Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Saves me time in posting social media content! Review collected by and hosted on G2.com.

Verified User in Religious Institutions
UR
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

How I can use it from anywhere. It's easy to learn and easy to use. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

Hootsuite is one step above Buffer in that they offer more options across multiple accounts. I liked Buffer to start out with, but use Hootsuite now. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

I'd go for Hootsuite first. Buffer was a good starter, Hootsuite is next, but if you're considering more professional things, go with another program directed at content managers. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Solving social media scheduling. I took over our Mobilization department's social media for awhile and was able to use this platform from anywhere I traveled, and schedule posts across time zones. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

Buffer is simpler, lighter and easier to use/schedule posts than any other social media management application I've come across. Their recent integration of pinterest makes them even more versatile as well. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

There's not a lot to dislike. I guess they could make assigning specific posts to a specific spot on the schedule easier, but that's fairly nitpicky. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Try out their free plan for awhile before taking it up a notch with their pro plan. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

I use buffer to manage all my social media posting (sans instagram). It makes it easy to schedule, they offer pinterest scheduling and they offer tremendous support, and content strategy help. Review collected by and hosted on G2.com.

Verified User in Internet
AI
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
What do you like best about Buffer?

I LOVE that you can integrate multiple channels, select the times you'd like to post, and post from one platform. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

I wish you could use Instagram from the software. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

If you'd like to save time and store all your posts in one pace, use Buffer! Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

This saves me so much time when it comes to managing social media for several clients. I also love that Buffer looks into analytics and can tell you when the best time to post is. It optimizes posting so I don't have to guess when people will see my work. Review collected by and hosted on G2.com.

Verified User in Design
UD
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

- easy to use interface

- scheduling functionality

- analytics provided

- can add RSS feeds and share things easily

- you can add images Review collected by and hosted on G2.com.

What do you dislike about Buffer?

- they send way too many emails (sure you can unsubscribe, but this is annoying)

- you can't directly connect Instagram with Buffer (you have to IFTTT to do this)

- can't view Twitter feed

- pricing is expensive Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

It is a fine tool if social media isn't the biggest priority for you. The free plan is very basic, but it satisfies my small company's needs. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

I use this to schedule social media posts beforehand. I have a calendar for posting and I can schedule all the posts all at once in a day for the month, and then not have to worry about updating social media constantly. I like that I can not only schedule the day but the time as well. Buffer has allowed me to experiment and optimize my social media posts. Review collected by and hosted on G2.com.