A single SDK for everything: app install attribution, behavior analytics, stability monitoring and push campaigns in a single marketing platform. A full-fledged tool for monitoring all traffic sources, including retargeting campaigns. Tracking of Facebook campaigns. The API allows to fetch aggregated and raw data and generate reports on your side. API-based access to raw data, in particular, can be used for linking – for getting a user path by a web/mobile product – as well as for forming audiences for retargeting and generation of custom reports. Control over sampling in reports. Push-campaigns supporting targeting for different types of report data: behavior, traffic sources, previous push campaigns. Behavioral cross-segmentation is available for all reports (including traffic sources, cohort analysis, push campaigns). No limitations on the amount of audience data and the number of events. Very good support service. Constant improvement of the service and adding new features and reports. Review collected by and hosted on G2.com.
There are no reports with funnels in the web solution. However, they can be generated on the basis of the data collected by the system. No churn reports. Review collected by and hosted on G2.com.
42 out of 43 Total Reviews for AppMetrica
Overall Review Sentiment for AppMetrica
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AppMetrica is a powerful and user-friendly analytics tool that covers all essential metrics for mobile apps. The dashboards are well-structured, visually clear, and provide deep insights without unnecessary complexity.
One of the standout features is how easy it is to integrate via API. Setting up event tracking is straightforward, making it simple to monitor user behavior and app performance. The platform offers real-time data updates, which is crucial for making fast, data-driven decisions.
Overall, AppMetrica is a solid choice for product managers and marketers who need a reliable, all-in-one analytics solution without excessive setup effort. Review collected by and hosted on G2.com.
it’s not entirely free—after a certain number of events, you have to pay))) Review collected by and hosted on G2.com.
I use appmetrica for my small project and am completely satisfied with it.
We use it to analyze data every day.
With its help, we collect errors, look for problems with users by creating funnels.
Not long ago, we discovered a major problem related to language settings in a region whose language was not tested.
One of the big advantages is that it is completely free and solves 95% of our project needs.
There is a convenient data export for research.
Convenient intuitive interface.
Easy implementation. The integration did not cause any difficulties.
Support is able to quickly resolve emerging issues. Review collected by and hosted on G2.com.
There is no integration with some ad networks for tracking. Review collected by and hosted on G2.com.
Пока лучшее, что есть на отечественном рынке, но уступающее мировым конкурентам. Review collected by and hosted on G2.com.
Отчеты, которые живут своей жизнью!
1. Данные по событиям User Acquisition отличаются от Events.
2. Данные "ИТОГО" отличаются от суммы сложенных цифр по отдельности, что вводит в заблуждение.
3. Скаченная выгрузка не имеет структуру, которую собрал в отчёте, а имеет произвольную форму.
4. Долго подгружает данные.
5. У агентств нет возможности получать данные о трафике через API
6. Events не доступен агентам по умолчанию, данных по событиям в нем больше, а рекламодатели подводят итоги по отчету User Acquisition, что является прямым шейвом.
7. Нет третьего уровня прав доступа "Рекламодатель>Агентство>Партнер"
8.Семплирование - кнопка, вредная для здоровья из-за которой самые частые споры по сверкам - где цифры больше, по тем и требуют отчитаться.
9. Вы же "Яндекс"! Почему такой топорный и не юзер-френдли интерфейс?
10. Нет возможности агентствам блокировать свой трафик по IP/DEVICE/GEO и т.п., с редиректом на заглушку.
11. Нет ИИ отчетов с рекомендациями по оптимизации или с детектами аномалий или паттернов! В My Target уже давно реализовано, а у Вас Алиса ни к чему не пришита...
- Review collected by and hosted on G2.com.
1. Easy connection and detailed technical documentation, which allows you to quickly connect the service to the application using ready-made drawings.
2. Intuitive interface. Employees have no difficulty in studying it, generating reports and building funnels.
3. Insights. The platform itself says what you should pay attention to and promptly compare the version difference.
4. Additional information. Yandex provides information that it collects from its services (gender, region, and more), and this allows you not to annoy the user by offering to provide information about yourself. Review collected by and hosted on G2.com.
1. It is not possible to send notifications to uploaded audiences by push_id. There is often a need to use internal analytical resources (separately in the retail area) to form an audience, for example, who took advantage of a certain promotion in an offline store. To send them a push, I had to configure my interface using push_api. It would be wonderful if it were possible to download push_ids from the database and send a notification to them, and not just guided by the application data. Review collected by and hosted on G2.com.
Since a beautiful and convenient presentation of data is important to me, I liked AppMetrica. I decided to connect and try it. And now I've been using it for more than six months. What I like most is that the interface is not overloaded and there are no overly complex features. Only the essentials. I can also mention a fairly easy connection. Review collected by and hosted on G2.com.
Of course, there are disadvantages. For example: click-through and installation schedules do not load periodically. User retention is also not considered accurate, which does not provide a complete and, most importantly, accurate picture of what is happening. Review collected by and hosted on G2.com.
I personally like the ease of filtration and A/B test functionality, which are crucial in comparison of different user behaviour while implementing new features. I use it daily for error analytics and usage statistics. It was easy to implement and integrate to our daily work. Customer support is reliable and react to questions fast. Review collected by and hosted on G2.com.
It would be better to always have a search bar at the top of each page to smoothly find what needed. Review collected by and hosted on G2.com.
An easy way to manage and create different trackers and partners. Review collected by and hosted on G2.com.
Poor report management comparing to Yandex.Metrica. No way to create report based on UTM, you can use only first level of utm, e.g. utm_source. But classical utm_source={}&utm_medium={}&utm_campaign={} won't work. Review collected by and hosted on G2.com.
Very easy to understand. You dont have to take efforts to learn how to use the service Review collected by and hosted on G2.com.
You cant fully trust the data. Sometimes AppMetrica shows "random data" that does not match the statistics from the app stores. The tool is fine to check the trends if you have same service on different platforms (Android + iOS) in many stores Review collected by and hosted on G2.com.
Все достаточно просто для получения основных данных с аналитики, очень классный ui/ux и понятно что делать. Review collected by and hosted on G2.com.
Ничего чтобы я не понял пока нету, недостатков пока считаю нет Review collected by and hosted on G2.com.
It was really quite easy to integrate AppMetrica into our mobile application. AppMetrica tracks the user, not the specific installation. Even if the user has reinstalled our application, we will see it. Review collected by and hosted on G2.com.
Some of our reports are empty, for example, for Ecommerce and PUSH. It's quite difficult to figure out how to set them up step by step. Review collected by and hosted on G2.com.
