Ahrefs Pros and Cons

I purchased a subscription thinking I was getting a trial run. Usually companies will say tough luck and not refund you but Amy from Ahrefs responded same day and refunded completely. Very pleased with that experience and I will probably return someday.. Review collected by and hosted on G2.com.

I didn't continue the subscription because I didn't feel like I wanted to learn the ins and outs of the user interface yet. I have heard that it's a great tool though. Review collected by and hosted on G2.com.

I like everything on the platform. It is a very holistic tool and definately something that every company should at least try to have for several months. Review collected by and hosted on G2.com.

Literally nothing. Everything on the platform is very well structured. Review collected by and hosted on G2.com.

Its core functionality is unparalleled. It's critical to my day-to-day and achieving large-scale content marketing and SEO strategies and outcomes. Review collected by and hosted on G2.com.

It's pricing is always changing. They do not communicate this properly to customers. This would be fine if it was a less expensive platform, but Ahrefs is not cheap.

I've been a customer of Ahrefs for nearly my entire marketing career. At my current company, we've been a customer for 5 years and were on a legacy plan. Last summer they announced plans to migrate everyone to a more expensive AND restrictive plan.

Essentially, the core feature of Ahrefs is searching a website or specific URL through its tool to understand and analyze its traffic, keywords, links, etc. I learn from using this feature, and use it dozens of times everyday.

After being forced to migrate from a legacy account (which I was told I would not be forced off, and then received in-app communications and emails stating I was being forced off - no customer 1-1 communication at all), I migrated to a more expensive plan. After a few weeks of using it, I realized I couldn't use to tool anymore because I hit my usage limit. That limit? 600 events a month.

I've NEVER used a tool that is this expensive that has a basic usage limit. I pay over $2,000 a year to be heavily restricted in the usage of the tool. How am I expected to drive value and learn new features and functionalities of the tool if I can't even use it to the day-to-day requirement level.

I've tried to reach out to a CSM to discuss this, and can't even get past the basic tier-1 customer live chat agent who provides no help outside of a disingenuous "sorry". Review collected by and hosted on G2.com.

I have used this tool for more than 4 years. This tool helped me a lot in doing detailed competitor analysis and backlink analysis. This tool provides in-depth report for all the important things that a SEO expert needs. Review collected by and hosted on G2.com.

Realtime traffic that they shows on the dashboard seems different and I found it a little bit incorrect. Review collected by and hosted on G2.com.

The tool is extremely easy to use, has a good variety of features, and I've had nothing but good experiences with the customer support team. The keyword explorer tool is easy to use, and frequently comes up with relevant suggestions. Review collected by and hosted on G2.com.

The backlink builder suggestions are a little generic and unhelpful on the surface. But after diving in a few levels, it can come up with some good suggestions. Review collected by and hosted on G2.com.

The UI of the tool is very focused on what's needed for SEO. For example, the keyword research and backlink report feature gives you all the insights to find competitors' SEO strategies and get audience research done. Review collected by and hosted on G2.com.

The pricing model is quite complex especially because of the recent introduction of the credit system. Also, the search volume metric is not similar to the data of Google Keyword Planner. Review collected by and hosted on G2.com.

I love the fact that Ahref is very good at backlinks. I just finished a course on SEO, I made use of Ahref's backing analytics and the Free Keyword Generator.

Ahref is also very easy to use when compared to competitors like Semrush, Moz, and Similar Web. Plus they have a lot of tutorials on YouTube which are usually very easy to understand. Sam and Tim usually do justice to these tutorials. I will recommend Ahref to SEO beginners and professionals who want to find quality backlinks to their websites. Review collected by and hosted on G2.com.

One of the major flaws of Ahref is the fact that they don't have a free trial. Most SEO platforms like MOZ and SEMrush have a freemium version of their software.

Ahref could also improve on its competitor research. On SEMrush it is called keyword gap analysis which is very comprehensive. If they can integrate this, they will definitely get more customers. Review collected by and hosted on G2.com.

I like the user interface that is really easy to navigate as well as the content gap analysis feature which really helps me deal with the missing keywords and important sections in my content. Competitors analysis made really with this tool. Review collected by and hosted on G2.com.

I litterally dislike the "content explorer" feature which is really bad at providing the desired results. Most of the time it just shows irrelavant things rather than providing a bunch of quality outcome/topics for generating content/blog. Review collected by and hosted on G2.com.

It's got all you need for an SEO and their support is top notch if you have a question. Actually, it has more than you need. It's just mind blowing. Can't understand how any SEO could go without this. Review collected by and hosted on G2.com.

I can't think of anything right now. Maybe better reports for clients, but still, that is manageable. Review collected by and hosted on G2.com.

The best thing about Ahrefs is it's own search engine capability and how accurate data it gives on Google search. The way it provides us the ranking, keywords, competitor's website performance, backlink profile, advertising analysis, and so on is commendable. We've been using this tool for over 5 years and couldn't be happier than ever. Ahrefs has made our marketing efforts a lot easier than ever. It requires a little bit of initial setup and implementation. Review collected by and hosted on G2.com.

When it comes to SEO results, the data is accurate. But, in regards to PPC results, they are somehow outdated and don't reflect the accuracy in real-time keywords. So, we believe this can be fixed. Review collected by and hosted on G2.com.