Save to My Lists
Paid
Claimed

Ahrefs Reviews & Product Details

Ali S.
AS
Digital Marketing Executive
Electrical/Electronic Manufacturing
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Ahrefs?

What I really dig about Ahrefs is how it's like having a secret weapon for your website. The way it uncovers competitor strategies and gives you the lowdown on their backlinks and keywords is pure gold. And those keyword research features? They've saved me hours of guesswork and brought in serious traffic. Plus, the site audit – it's like having a virtual detective that points out exactly what's wrong with your site's SEO. Honestly, Ahrefs feels like a backstage pass to the SEO world, and it's become my go-to for nailing search rankings. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

One thing that can be a bit of a bummer about Ahrefs is the price tag. It's definitely not the cheapest tool out there, and for smaller businesses or individuals, it can be a bit of a stretch. Also, while Ahrefs is a powerhouse for backlink info, sometimes the backlink index updates can take a tad longer compared to some competitors. Oh, and the learning curve – it's not the most beginner-friendly tool, so if you're new to SEO, it might feel a bit overwhelming at first. But hey, once you get the hang of it, it's like riding a bike – you'll cruise along just fine. Review collected by and hosted on G2.com.

What problems is Ahrefs solving and how is that benefiting you?

Let me share my experience with how Ahrefs transformed my SEO journey into a success story. Picture this: I was navigating the intricate world of SEO, striving to elevate my website's visibility amidst the competition. Enter Ahrefs – a game-changer that swiftly resolved my SEO challenges.

Ahrefs became my digital compass, guiding me through the labyrinth of keywords and backlinks. It unveiled the strategies of my rivals, offering insights into their tactics. This revelation armed me with a strategic advantage, enabling me to tailor my content and strategies for optimal results.

The keyword research tool was nothing short of a revelation. No more shooting in the dark; Ahrefs allowed me to pinpoint high-potential keywords, driving the right audience straight to my doorstep. The result? Increased organic traffic and improved conversions.

However, the real magic happened during the website audit. Ahrefs meticulously analyzed my site, revealing hidden issues that held back its SEO performance. Broken links, sluggish pages – it highlighted them all, giving me a crystal-clear roadmap for enhancements. Armed with this knowledge, I could optimize my site's performance, ensuring a seamless user experience.

I won't sugarcoat it – Ahrefs has a learning curve. But investing time in understanding its features and functionalities was undoubtedly worth it. Ahrefs might not be the ultimate solution to all SEO dilemmas, but it's the robust toolkit that empowered me to make well-informed decisions and address crucial aspects of my online presence.

In a nutshell, Ahrefs transformed my SEO struggles into victories. It armed me with insights, guided my strategies, and provided a comprehensive perspective on my website's health. While it may not be a magical fix, Ahrefs is a powerhouse that every serious marketer should consider harnessing for their SEO journey. Review collected by and hosted on G2.com.

Ahrefs Overview

What is Ahrefs?

Ahrefs is a leading marketing intelligence platform powered by big data that helps marketers run search engine optimization, pay-per-click, content marketing, website auditing, and competitive research campaigns that drive impact. Whether you're making day-to-day decisions or defining your long-term digital strategy, Ahrefs delivers real-time insights that help you grow your brand's visibility and claim market share. Ahrefs in numbers: - #1 most active web crawler in the SEO industry and #2 worldwide (after Google) - #35 fastest supercomputer worldwide (Yep1) - Over 35 trillion external backlinks, the freshest backlink index in the industry - Over 110 billion keywords, and 28.7 billion have positive search volumes - Yep.com: our own privacy-first search engine

Ahrefs Details
Product Website
Languages Supported
German, English, French, Italian, Japanese, Dutch, Polish, Portuguese, Russian, Spanish, Swedish, Turkish, Chinese (Simplified)
Show LessShow More
Product Description

Ahrefs is an all-in-one SEO toolset that can help anyone to stay on top of their competitors, drive more search traffic and optimize their website.


Seller Details
Seller
Ahrefs
Company Website
Year Founded
2010
HQ Location
Singapore
Twitter
@ahrefs
160,724 Twitter followers
LinkedIn® Page
www.linkedin.com
126 employees on LinkedIn®
Phone
1-347-809-6773
Description

Ahrefs Pte. Ltd. is a software company that develops online SEO tools and free educational materials for marketing professionals.Ahrefs is an all-in-one SEO toolset for growing search traffic and optimizing websites. To do that, Ahrefs crawls the web, stores tons of data and makes it accessible via a simple user interface.When Ahrefs launched its first tool, Site Explorer, it disrupted the stagnant field of backlink analysis and kickstarted a new round of competition among SEO tool providers. It quickly became one of the world’s best backlink analysis tools.Since then, Ahrefs has grown into a complete SEO suite by developing tools like Keywords Explorer for keyword research, Content Explorer for analyzing content, Rank Tracker for monitoring keyword rankings, and Site Audit for auditing and optimizing websites.


Michal P.
MP
Overview Provided by:

Recent Ahrefs Reviews

Colin G.
CG
Colin G.Small-Business (50 or fewer emp.)
5.0 out of 5
"The tool I trust most for KW search demand and backlink analysis"
Industry-leading backlink analysis capabilities that provide exceptional depth and accuracy Intuitive user interface that makes navigating complex...
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
2.5 out of 5
"Great customer service"
I purchased a subscription thinking I was getting a trial run. Usually companies will say tough luck and not refund you but Amy from Ahrefs respond...
Brian D.
BD
Brian D.Small-Business (50 or fewer emp.)
4.5 out of 5
"MY thought on using Ahrefs"
The many ways you can find keyword opportunities with the software.
Security Badge
This seller hasn't added their security information yet. Let them know that you'd like them to add it.
2 people requested security information

Ahrefs Media

Ahrefs Demo - Ahrefs Site Explorer
See any website's organic and paid performance
Ahrefs Demo - Ahrefs Keywords Explorer
Get relevant keyword ideas supported by accurate SEO metrics from our 110B keyword database
Ahrefs Demo - Ahrefs Site Audit
Check your website for 170+ pre-defined and technical SEO issues
Ahrefs Demo - Ahrefs Content Explorer
Discover top-performing content in your niche and find thousands of link prospects
Ahrefs Demo - Ahrefs AI Content Helper
Write content that’s comprehensive, engaging, and SEO-friendly
Ahrefs Demo - Ahrefs Web Analytics
Get instant insights about your website traffic and visitors -- no noise, no cookies, no need for GDPR consent

Official Downloads

Answer a few questions to help the Ahrefs community
Have you used Ahrefs before?
Yes

Video Reviews

549 out of 550 Total Reviews for Ahrefs

4.5 out of 5
The next elements are filters and will change the displayed results once they are selected.
Search reviews
Popular Mentions
The next elements are radio elements and sort the displayed results by the item selected and will update the results displayed.
Hide FiltersMore Filters
The next elements are filters and will change the displayed results once they are selected.
The next elements are filters and will change the displayed results once they are selected.
549 out of 550 Total Reviews for Ahrefs
4.5 out of 5
549 out of 550 Total Reviews for Ahrefs
4.5 out of 5

Ahrefs Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for AhrefsQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
Log In
Want to see more insights from verified reviewers?
Log in to view review sentiment.
G2 reviews are authentic and verified.
Colin G.
CG
Agency Owner
Marketing and Advertising
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best about Ahrefs?

Industry-leading backlink analysis capabilities that provide exceptional depth and accuracy

Intuitive user interface that makes navigating complex SEO data straightforward

Comprehensive Site Audit tool that quickly identifies critical SEO issues

Keyword research tools that show valuable metrics like Keyword Difficulty and Click potential

Regular updates and new features that keep the platform cutting-edge Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

The tools in the backend appear disconnected and not complete

There are a number of "2.0 beta" tools that have been out for years

Stale progress on the things that matter, distracted by things like Analytics suite

API access restricted to higher-tier plans Review collected by and hosted on G2.com.

What problems is Ahrefs solving and how is that benefiting you?

Ahrefs has been a useful tool for addressing our basic SEO needs, though it's far from perfect. The platform helps us track keywords and identify some backlink opportunities, which has moderately improved our site visibility. While the competitor analysis provides adequate insights, the interface can be clunky and data sometimes feels outdated. We've seen modest improvements in our rankings, but nothing dramatic, and the premium price is difficult to justify given the limitations. It gets the job done when we need baseline SEO metrics, but we often find ourselves supplementing with other tools to fill in the gaps that Ahrefs misses. Review collected by and hosted on G2.com.

Shekhar L.
SL
Digital marketing executive
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Ahrefs?

The best thing about ahrefs is the data accuracy when compared with other tools like SEMrush. Ahrefs is the closest you can get to actual google search results data.

I am using this tool for almost 2 years now and it has helped me a lot whether it is for finding new keyword ideas, technical SEO, on page SEO. Its very easy to use and has features that you cannot even count.

For someone working in SEO or want to scale their business online visibility then this tool is the best fit for them. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

The number of credits they provide in the pricing plan, I think this is the only thing that I dislike. Sometimes, I run out of credits when doing a lot of analysis as ahref uses credits whenever of search on their platform. Review collected by and hosted on G2.com.

What problems is Ahrefs solving and how is that benefiting you?

I use this tool to get insights on my website performance, how it is ranking, what are the technical errors, where I stand when compared with my competitors. This tool helps me to find fresh keywords for my content, sometimes I take it from competitors and so on.

Overall, this tool is a huge help for making my SEO tasks easy. Review collected by and hosted on G2.com.

CY
Founder
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Ahrefs?

I am using AHrefs to do SEO research. The main tool I use is their Rank Tracking tool.

I like it best because they arguably has the largest crawler network outside of search engines. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

Pricing I guess, the tool is solid, however, I couldn't help but to think the pricing is on the high side. Review collected by and hosted on G2.com.

What problems is Ahrefs solving and how is that benefiting you?

I am using it to do SEO like keyword research and rank tracking. Review collected by and hosted on G2.com.

Richard P.
RP
Affiliate Marketing
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Ahrefs?

I like the most about this Ahrefs is that I can easily monitored my website performances. This is one my reliable search engine tool . How my own website ranking goes and I can easily detect internal errors or any top issues about some URLs. It is my own business guide on how to optimise my websites to reach more traffic to visit customers to my website. The dashboard are all complete from tools and reports. So far it is my best overview software in monitoring my website. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

Maybe presenting the real time data. It is overviewing atlst last 7 days performaces. But its reliable enough to create some adjustment in term of some errors or issue about my website. Review collected by and hosted on G2.com.

What problems is Ahrefs solving and how is that benefiting you?

The problem is that this software help me to determined some errors or issue about my website, Thet even email me about the performances of my website that was a big help to me as a busy social media marketer. Proper adjustment and fixing some issues are very easily to manage because of its interface that has all in one . Review collected by and hosted on G2.com.

Manaf M.
MM
Ecommerce Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Ahrefs?

Fake Promises, saying you get this and that but at the end nothing really there every turn need to pay more. No trial period or even refund granted after few minutes of paying to see if they have the feature you need. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

No trial or trust in their own solution to help you get better SEO. It is more like pay per view. Once you pay then you can see and test the feature. Customer service is good. However just after 2 hours of signing up and finding out the feature i need is not there. they said we can't refund you. Reading thier refund policy afterward to find out they are getting lot's of refunds that's why they are saying basically sue me to get your money back :D

"Refund policy

Unless required by law, Ahrefs is not obligated to provide you a refund at any time or for any reason. For your monthly subscription, you may request for a refund after payment has been made for non-use, but please be advised that we reserve the right to decline your refund request should we see any material activity in your account." Review collected by and hosted on G2.com.

What problems is Ahrefs solving and how is that benefiting you?

they don't Review collected by and hosted on G2.com.

Philippe T.
PT
Founder
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Ahrefs?

I like the UI and some of the features are really nice. Like competitor analysis and keyword clustering Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

That they do not care about their customers who were with them for many years Review collected by and hosted on G2.com.

What problems is Ahrefs solving and how is that benefiting you?

It is a great SEO Tool and a Competitive Analysis Tool, we had some good experiences working with it Review collected by and hosted on G2.com.

JC
CEO
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Ahrefs?

Very robust tools woth accurate analysis. It is my go to for Pre-client analysis for proposals when clients give me access to plug it in. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

LIke most tools, it lacks context on why t calls certain purposely done things like rdeircts and robots.txt files errors. An SEO Ppro would know to over look this. Review collected by and hosted on G2.com.

What problems is Ahrefs solving and how is that benefiting you?

I mostly use it to determine technical erroros on the site. Review collected by and hosted on G2.com.

Sahana B.
SB
Marketing Executive
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Ahrefs?

My overall experience is great. Ahrefs offers all the crucial data needed for SEO analysis. It gives a detailed study on backlink analysis, competitors analysis, site audits, Rank tracker also. For doing competitor research it is one of the best tool. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

Pricing is very high compared to its competitors. For small companies it would be difficult to purchase. Indeed the tool offers advanced SEO analysis. Review collected by and hosted on G2.com.

What problems is Ahrefs solving and how is that benefiting you?

Ahrefs is a great SEO tool, I have used. Competitor analysis part is very good. For any campaign preparation it gives a good insight based on keywords. The platform's ability to generate a detailed report on keyword ranking, site health, competititor and backlink health is very much helpful. Review collected by and hosted on G2.com.

Narek S.
NS
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Ahrefs?

It has a high-quality keyword research tool that can help you find relevant keywords to grow your business. However, under their new pricing scheme, it became useless. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

Once one of the most excellent SEO tools, it became a tool that confused customers with complicated pricing schemes and tried to charge as much as possible.

We have been AHREFS customers for almost five years, and their recent changes have made us wonder how far this company can go in terms of customer service, customer respect, and pricing schemes. The new scheme is so complicated that your credit card can suddenly charge $1000s without your knowledge.

When we contacted to customer support, they told us that beside the $2000 annual fee we pay, we also need to pay $3500 for additional keyword tracking (which we never signed up for, it was migrated from our old account, where usage was free) without our knowing.

We decided to stop partnering with ahrefs due its complicated pricing model which scams users and surprisingly charges you and we're moving to different platform now.

Usage is not recommended due to the high scam and confusion rate. Recommendation from a company with over 1 million organic monthly traffic and 22 million visitors. Review collected by and hosted on G2.com.

What problems is Ahrefs solving and how is that benefiting you?

The most important strength of the tool is Keyword research Review collected by and hosted on G2.com.

Tomer H.
TH
Content Marketer
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best about Ahrefs?

Ahrefs is packed with features with new ones coming out monthly. The new AI tools are really useful, considering a lot of the SEO work is analyzing data (which AI is extremely good at). Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

Our company is in a very niched market, so many of our keywords aren't crawled very often (or not at all). This means we need to consume credits to gain data insights. Review collected by and hosted on G2.com.

What problems is Ahrefs solving and how is that benefiting you?

Rank Tracker is by far the best tool on Ahrefs. It lets you track your SERP rankings across the keywords that matter to you with plenty of competitor comparison tools. Review collected by and hosted on G2.com.