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Best Data Preparation Tools and Software

Shalaka Joshi
SJ
Researched and written by Shalaka Joshi

Data preparation software tools assists in the process of discovering, blending, combining, cleansing, enriching, and transforming data so large datasets can be easily integrated, consumed, and analyzed with business intelligence and analytics solutions. Data preparation tools provide IT departments, data analysts, data scientists, and average business users a platform to integrate disparate data sources in a quick and efficient way. It makes for a much smoother analysis experience when businesses attempt to extract actionable insights from their data. Many data preparation solutions offer the functionality of data governance software, metadata management, and machine learning features. Data preparation is necessary to improve data quality.

Data preparation services are used by data-driven companies that empower their employees to explore business data to enhance decision making and drive productive change. Data preparation platforms integrates with analytics platforms and other analytics tools to clean datasets that can be easily understood and acted upon. The integration with intelligence and analytical software helps in the actual analysis of the data. Data preparation tools may also be used in conjunction with data integration software to make it easier when combining data sources.

Many business intelligence platforms and self-service business intelligence software have data preparation capabilities. Additionally, data preparation functionality can be included in data quality software.

To qualify for inclusion in the Data Preparation category, a product must:

Provide data preparation capabilities such as blending, combining, and transforming datasets for simple analysis and integration
Provide cleansing and enrichment capabilities for a higher level of data quality
Offer integrations with analytics and data integration solutions
Exist as standalone software or in integration with an analytics platform, with clear mention of data preparation capabilities

Best Data Preparation Software At A Glance

Best for Small Businesses:
Best for Mid-Market:
Best for Enterprise:
Highest User Satisfaction:
Best Free Software:
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Best for Enterprise:
Highest User Satisfaction:
Best Free Software:

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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83 Listings in Data Preparation Available
(2,200)4.4 out of 5
2nd Easiest To Use in Data Preparation software
View top Consulting Services for Tableau
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Entry Level Price:$15.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Tableau is the world’s leading AI-powered analytics platform. Offering a suite of analytics and business intelligence tools, Tableau turns trusted data into actionable insights so you can make better

    Users
    • Data Analyst
    • Business Analyst
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 44% Enterprise
    • 34% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Tableau is a data visualization tool that allows users to create interactive dashboards and reports by connecting to various data sources.
    • Users like Tableau's user-friendly interface, its ability to handle large datasets, and the variety of chart options available, including the ability to create customized charts.
    • Users experienced performance issues with large datasets, found the learning curve for advanced features steep, and expressed concerns about the high cost of licenses.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Tableau Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    420
    Data Visualization
    377
    Visualization
    305
    Visualizations
    211
    Intuitive
    191
    Cons
    Expensive
    127
    Learning Curve
    118
    Learning Difficulty
    93
    Data Management
    86
    Slow Performance
    83
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Tableau features and usability ratings that predict user satisfaction
    8.6
    Has the product been a good partner in doing business?
    Average: 9.0
    8.5
    Data Workflows
    Average: 8.8
    8.3
    Profiling and Classification
    Average: 8.6
    8.5
    Data Joining
    Average: 8.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    1999
    HQ Location
    San Francisco, CA
    Twitter
    @salesforce
    584,242 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    78,543 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Tableau is the world’s leading AI-powered analytics platform. Offering a suite of analytics and business intelligence tools, Tableau turns trusted data into actionable insights so you can make better

Users
  • Data Analyst
  • Business Analyst
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 44% Enterprise
  • 34% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Tableau is a data visualization tool that allows users to create interactive dashboards and reports by connecting to various data sources.
  • Users like Tableau's user-friendly interface, its ability to handle large datasets, and the variety of chart options available, including the ability to create customized charts.
  • Users experienced performance issues with large datasets, found the learning curve for advanced features steep, and expressed concerns about the high cost of licenses.
Tableau Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
420
Data Visualization
377
Visualization
305
Visualizations
211
Intuitive
191
Cons
Expensive
127
Learning Curve
118
Learning Difficulty
93
Data Management
86
Slow Performance
83
Tableau features and usability ratings that predict user satisfaction
8.6
Has the product been a good partner in doing business?
Average: 9.0
8.5
Data Workflows
Average: 8.8
8.3
Profiling and Classification
Average: 8.6
8.5
Data Joining
Average: 8.9
Seller Details
Company Website
Year Founded
1999
HQ Location
San Francisco, CA
Twitter
@salesforce
584,242 Twitter followers
LinkedIn® Page
www.linkedin.com
78,543 employees on LinkedIn®
(625)4.6 out of 5
Optimized for quick response
1st Easiest To Use in Data Preparation software
View top Consulting Services for Alteryx
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    The Alteryx AI Platform for Enterprise Analytics offers integrated generative and conversational AI, data preparation, advanced analytics, and automated reporting capabilities. The platform is powered

    Users
    • Data Analyst
    • Consultant
    Industries
    • Financial Services
    • Accounting
    Market Segment
    • 64% Enterprise
    • 22% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Alteryx Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    146
    Intuitive
    55
    Automation
    53
    Easy Learning
    46
    Ease of Learning
    43
    Cons
    Learning Curve
    40
    Expensive
    34
    Learning Difficulty
    25
    Complexity
    19
    Missing Features
    17
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Alteryx features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 9.0
    9.3
    Data Workflows
    Average: 8.8
    8.5
    Profiling and Classification
    Average: 8.6
    9.1
    Data Joining
    Average: 8.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Alteryx
    Company Website
    Year Founded
    1997
    HQ Location
    Irvine, CA
    Twitter
    @alteryx
    26,732 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    2,287 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

The Alteryx AI Platform for Enterprise Analytics offers integrated generative and conversational AI, data preparation, advanced analytics, and automated reporting capabilities. The platform is powered

Users
  • Data Analyst
  • Consultant
Industries
  • Financial Services
  • Accounting
Market Segment
  • 64% Enterprise
  • 22% Mid-Market
Alteryx Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
146
Intuitive
55
Automation
53
Easy Learning
46
Ease of Learning
43
Cons
Learning Curve
40
Expensive
34
Learning Difficulty
25
Complexity
19
Missing Features
17
Alteryx features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.0
9.3
Data Workflows
Average: 8.8
8.5
Profiling and Classification
Average: 8.6
9.1
Data Joining
Average: 8.9
Seller Details
Seller
Alteryx
Company Website
Year Founded
1997
HQ Location
Irvine, CA
Twitter
@alteryx
26,732 Twitter followers
LinkedIn® Page
www.linkedin.com
2,287 employees on LinkedIn®

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(409)4.3 out of 5
7th Easiest To Use in Data Preparation software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Organizations face increasing demands for high-powered analytics that produce fast, trustworthy results. Whether it’s providing teams of data scientists with advanced machine learning capabilities or

    Users
    • Statistical Programmer
    • Biostatistician
    Industries
    • Pharmaceuticals
    • Banking
    Market Segment
    • 34% Enterprise
    • 33% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • SAS Viya is a data analysis platform that allows users to switch between low-code/no-code and hands-on coding to engineer, model, and analyze data.
    • Reviewers appreciate SAS Viya's ability to handle big data, its user-friendly interface, its integration with open-source languages like Python, R, and Java, and its efficient automation of programming tasks.
    • Users mentioned that SAS Viya has a steep learning curve, can be expensive compared to open-source alternatives, may require significant infrastructure for optimal performance, and lacks the flexibility of open-source tools for highly customized solutions.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • SAS Viya Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    269
    Features
    167
    Analytics
    136
    Data Analysis
    112
    Performance Efficiency
    108
    Cons
    Learning Curve
    116
    Learning Difficulty
    106
    Complexity
    102
    Difficult Learning
    83
    Expensive
    82
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • SAS Viya features and usability ratings that predict user satisfaction
    8.0
    Has the product been a good partner in doing business?
    Average: 9.0
    8.7
    Data Workflows
    Average: 8.8
    8.5
    Profiling and Classification
    Average: 8.6
    8.9
    Data Joining
    Average: 8.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    1976
    HQ Location
    Cary, NC
    Twitter
    @SASsoftware
    62,434 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    17,268 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Organizations face increasing demands for high-powered analytics that produce fast, trustworthy results. Whether it’s providing teams of data scientists with advanced machine learning capabilities or

Users
  • Statistical Programmer
  • Biostatistician
Industries
  • Pharmaceuticals
  • Banking
Market Segment
  • 34% Enterprise
  • 33% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • SAS Viya is a data analysis platform that allows users to switch between low-code/no-code and hands-on coding to engineer, model, and analyze data.
  • Reviewers appreciate SAS Viya's ability to handle big data, its user-friendly interface, its integration with open-source languages like Python, R, and Java, and its efficient automation of programming tasks.
  • Users mentioned that SAS Viya has a steep learning curve, can be expensive compared to open-source alternatives, may require significant infrastructure for optimal performance, and lacks the flexibility of open-source tools for highly customized solutions.
SAS Viya Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
269
Features
167
Analytics
136
Data Analysis
112
Performance Efficiency
108
Cons
Learning Curve
116
Learning Difficulty
106
Complexity
102
Difficult Learning
83
Expensive
82
SAS Viya features and usability ratings that predict user satisfaction
8.0
Has the product been a good partner in doing business?
Average: 9.0
8.7
Data Workflows
Average: 8.8
8.5
Profiling and Classification
Average: 8.6
8.9
Data Joining
Average: 8.9
Seller Details
Company Website
Year Founded
1976
HQ Location
Cary, NC
Twitter
@SASsoftware
62,434 Twitter followers
LinkedIn® Page
www.linkedin.com
17,268 employees on LinkedIn®
(193)4.2 out of 5
15th Easiest To Use in Data Preparation software
View top Consulting Services for AWS Glue
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    AWS Glue is a serverless data integration service that makes it easier for analytics users to discover, prepare, move, and integrate data from multiple sources for analytics, machine learning, and app

    Users
    • Data Engineer
    • DevOps Engineer
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 48% Enterprise
    • 28% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • AWS Glue Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    21
    Data Integration
    13
    ETL Process
    11
    ETL Efficiency
    10
    ETL Solutions
    10
    Cons
    Feature Limitations
    8
    Expensive
    7
    Limited Functionality
    7
    Complexity
    6
    Data Limitations
    5
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • AWS Glue features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.0
    8.3
    Data Workflows
    Average: 8.8
    8.3
    Profiling and Classification
    Average: 8.6
    8.8
    Data Joining
    Average: 8.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2006
    HQ Location
    Seattle, WA
    Twitter
    @awscloud
    2,230,610 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    136,383 employees on LinkedIn®
    Ownership
    NASDAQ: AMZN
Product Description
How are these determined?Information
This description is provided by the seller.

AWS Glue is a serverless data integration service that makes it easier for analytics users to discover, prepare, move, and integrate data from multiple sources for analytics, machine learning, and app

Users
  • Data Engineer
  • DevOps Engineer
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 48% Enterprise
  • 28% Mid-Market
AWS Glue Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
21
Data Integration
13
ETL Process
11
ETL Efficiency
10
ETL Solutions
10
Cons
Feature Limitations
8
Expensive
7
Limited Functionality
7
Complexity
6
Data Limitations
5
AWS Glue features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.0
8.3
Data Workflows
Average: 8.8
8.3
Profiling and Classification
Average: 8.6
8.8
Data Joining
Average: 8.9
Seller Details
Year Founded
2006
HQ Location
Seattle, WA
Twitter
@awscloud
2,230,610 Twitter followers
LinkedIn® Page
www.linkedin.com
136,383 employees on LinkedIn®
Ownership
NASDAQ: AMZN
By IBM
(163)4.2 out of 5
14th Easiest To Use in Data Preparation software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    IBM Watson Studio on IBM Cloud Pak for Data is a leading data science and machine learning solution that helps enterprises accelerate AI-powered digital transformation. It allows businesses to scale t

    Users
    • Software Engineer
    • CEO
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 50% Enterprise
    • 29% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • IBM Watson Studio Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    7
    AI Capabilities
    4
    AI Integration
    4
    AI Technology
    4
    Features
    4
    Cons
    Expensive
    2
    Learning Curve
    2
    Limited Language Support
    2
    Limited Userbase
    2
    Poor Customer Support
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • IBM Watson Studio features and usability ratings that predict user satisfaction
    8.0
    Has the product been a good partner in doing business?
    Average: 9.0
    9.2
    Data Workflows
    Average: 8.8
    9.0
    Profiling and Classification
    Average: 8.6
    9.0
    Data Joining
    Average: 8.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    IBM
    Year Founded
    1911
    HQ Location
    Armonk, NY
    Twitter
    @IBM
    711,154 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    317,108 employees on LinkedIn®
    Ownership
    SWX:IBM
Product Description
How are these determined?Information
This description is provided by the seller.

IBM Watson Studio on IBM Cloud Pak for Data is a leading data science and machine learning solution that helps enterprises accelerate AI-powered digital transformation. It allows businesses to scale t

Users
  • Software Engineer
  • CEO
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 50% Enterprise
  • 29% Small-Business
IBM Watson Studio Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
7
AI Capabilities
4
AI Integration
4
AI Technology
4
Features
4
Cons
Expensive
2
Learning Curve
2
Limited Language Support
2
Limited Userbase
2
Poor Customer Support
2
IBM Watson Studio features and usability ratings that predict user satisfaction
8.0
Has the product been a good partner in doing business?
Average: 9.0
9.2
Data Workflows
Average: 8.8
9.0
Profiling and Classification
Average: 8.6
9.0
Data Joining
Average: 8.9
Seller Details
Seller
IBM
Year Founded
1911
HQ Location
Armonk, NY
Twitter
@IBM
711,154 Twitter followers
LinkedIn® Page
www.linkedin.com
317,108 employees on LinkedIn®
Ownership
SWX:IBM
(18)4.9 out of 5
Optimized for quick response
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Savant Labs is a cloud-native, no-code solution designed to help users automate processes and generate insights from their data sources quickly and effortlessly. This innovative platform enables organ

    Users
    No information available
    Industries
    • Computer Software
    Market Segment
    • 61% Mid-Market
    • 22% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Savant Labs Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    15
    Automation
    12
    Integrations
    9
    Data Integration
    8
    Intuitive
    8
    Cons
    Missing Features
    7
    Lack of Tutorials
    4
    Poor Documentation
    4
    Learning Curve
    2
    Complex Calculations
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Savant Labs features and usability ratings that predict user satisfaction
    10.0
    Has the product been a good partner in doing business?
    Average: 9.0
    9.8
    Data Workflows
    Average: 8.8
    8.2
    Profiling and Classification
    Average: 8.6
    9.8
    Data Joining
    Average: 8.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2021
    HQ Location
    San Francisco, California
    LinkedIn® Page
    www.linkedin.com
    45 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Savant Labs is a cloud-native, no-code solution designed to help users automate processes and generate insights from their data sources quickly and effortlessly. This innovative platform enables organ

Users
No information available
Industries
  • Computer Software
Market Segment
  • 61% Mid-Market
  • 22% Enterprise
Savant Labs Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
15
Automation
12
Integrations
9
Data Integration
8
Intuitive
8
Cons
Missing Features
7
Lack of Tutorials
4
Poor Documentation
4
Learning Curve
2
Complex Calculations
1
Savant Labs features and usability ratings that predict user satisfaction
10.0
Has the product been a good partner in doing business?
Average: 9.0
9.8
Data Workflows
Average: 8.8
8.2
Profiling and Classification
Average: 8.6
9.8
Data Joining
Average: 8.9
Seller Details
Company Website
Year Founded
2021
HQ Location
San Francisco, California
LinkedIn® Page
www.linkedin.com
45 employees on LinkedIn®
(266)4.5 out of 5
Optimized for quick response
6th Easiest To Use in Data Preparation software
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    DemandTools is the secure data quality platform that ensures your data remains your most valuable asset. With DemandTools, you manage your CRM data in minutes, not months, so you always have accura

    Users
    • Salesforce Administrator
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 48% Mid-Market
    • 33% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • DemandTools Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    18
    Time-saving
    8
    Features
    6
    Automation
    5
    Customer Support
    5
    Cons
    Expensive
    3
    Learning Curve
    3
    Learning Difficulty
    2
    Limited Functionality
    2
    Missing Features
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • DemandTools features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.0
    9.0
    Data Workflows
    Average: 8.8
    8.5
    Profiling and Classification
    Average: 8.6
    9.1
    Data Joining
    Average: 8.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2018
    HQ Location
    Boston, Massachusetts
    Twitter
    @TrustValidity
    1,157 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    276 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

DemandTools is the secure data quality platform that ensures your data remains your most valuable asset. With DemandTools, you manage your CRM data in minutes, not months, so you always have accura

Users
  • Salesforce Administrator
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 48% Mid-Market
  • 33% Enterprise
DemandTools Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
18
Time-saving
8
Features
6
Automation
5
Customer Support
5
Cons
Expensive
3
Learning Curve
3
Learning Difficulty
2
Limited Functionality
2
Missing Features
2
DemandTools features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.0
9.0
Data Workflows
Average: 8.8
8.5
Profiling and Classification
Average: 8.6
9.1
Data Joining
Average: 8.9
Seller Details
Company Website
Year Founded
2018
HQ Location
Boston, Massachusetts
Twitter
@TrustValidity
1,157 Twitter followers
LinkedIn® Page
www.linkedin.com
276 employees on LinkedIn®
(177)4.6 out of 5
Optimized for quick response
10th Easiest To Use in Data Preparation software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Visier gives organizations a Workforce AI Edge: a set of AI-powered capabilities that help leaders understand the relationship between people and work, elevate employee productivity, and win by adapti

    Users
    No information available
    Industries
    • Hospital & Health Care
    • Information Technology and Services
    Market Segment
    • 81% Enterprise
    • 18% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Visier Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    62
    Insights
    41
    Analytics
    36
    Intuitive
    31
    Data Visualization
    24
    Cons
    Limited Customization
    20
    Learning Curve
    14
    Expensive
    12
    Difficult Learning
    11
    Difficulty
    11
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Visier features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.0
    7.5
    Data Workflows
    Average: 8.8
    7.8
    Profiling and Classification
    Average: 8.6
    8.3
    Data Joining
    Average: 8.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Visier
    Company Website
    Year Founded
    2010
    HQ Location
    Vancouver, British Columbia
    Twitter
    @visier
    6,335 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    557 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Visier gives organizations a Workforce AI Edge: a set of AI-powered capabilities that help leaders understand the relationship between people and work, elevate employee productivity, and win by adapti

Users
No information available
Industries
  • Hospital & Health Care
  • Information Technology and Services
Market Segment
  • 81% Enterprise
  • 18% Mid-Market
Visier Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
62
Insights
41
Analytics
36
Intuitive
31
Data Visualization
24
Cons
Limited Customization
20
Learning Curve
14
Expensive
12
Difficult Learning
11
Difficulty
11
Visier features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.0
7.5
Data Workflows
Average: 8.8
7.8
Profiling and Classification
Average: 8.6
8.3
Data Joining
Average: 8.9
Seller Details
Seller
Visier
Company Website
Year Founded
2010
HQ Location
Vancouver, British Columbia
Twitter
@visier
6,335 Twitter followers
LinkedIn® Page
www.linkedin.com
557 employees on LinkedIn®
(159)4.8 out of 5
5th Easiest To Use in Data Preparation software
View top Consulting Services for dbt
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    dbt is a transformation workflow that lets data teams quickly and collaboratively deploy analytics code following software engineering best practices like modularity, portability, CI/CD, and documenta

    Users
    • Analytics Engineer
    • Data Engineer
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 59% Mid-Market
    • 25% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • dbt Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    30
    Features
    23
    Transformation
    16
    Integrations
    13
    Analytics
    12
    Cons
    Feature Limitations
    13
    Missing Features
    12
    Limited Functionality
    10
    Learning Curve
    7
    Learning Difficulty
    7
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • dbt features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.0
    9.2
    Data Workflows
    Average: 8.8
    8.1
    Profiling and Classification
    Average: 8.6
    9.3
    Data Joining
    Average: 8.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    dbt Labs
    Company Website
    Year Founded
    2016
    HQ Location
    Philadelphia, US
    Twitter
    @getdbt
    13,121 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    535 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

dbt is a transformation workflow that lets data teams quickly and collaboratively deploy analytics code following software engineering best practices like modularity, portability, CI/CD, and documenta

Users
  • Analytics Engineer
  • Data Engineer
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 59% Mid-Market
  • 25% Small-Business
dbt Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
30
Features
23
Transformation
16
Integrations
13
Analytics
12
Cons
Feature Limitations
13
Missing Features
12
Limited Functionality
10
Learning Curve
7
Learning Difficulty
7
dbt features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.0
9.2
Data Workflows
Average: 8.8
8.1
Profiling and Classification
Average: 8.6
9.3
Data Joining
Average: 8.9
Seller Details
Seller
dbt Labs
Company Website
Year Founded
2016
HQ Location
Philadelphia, US
Twitter
@getdbt
13,121 Twitter followers
LinkedIn® Page
www.linkedin.com
535 employees on LinkedIn®
(56)4.4 out of 5
Optimized for quick response
4th Easiest To Use in Data Preparation software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Incorta’s open data delivery platform simplifies access to data from multiple, complex enterprise systems to unlock the full value of organizational data, making it readily available for analysis. Bac

    Users
    No information available
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 59% Enterprise
    • 27% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Incorta Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    5
    Speed
    5
    Data Access
    3
    Performance
    3
    Analysis Efficiency
    2
    Cons
    Slow Loading
    4
    Slow Performance
    4
    Bugs
    2
    Data Inaccuracy
    2
    Software Bugs
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Incorta features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 9.0
    8.6
    Data Workflows
    Average: 8.8
    8.5
    Profiling and Classification
    Average: 8.6
    8.6
    Data Joining
    Average: 8.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Incorta
    Company Website
    Year Founded
    2013
    HQ Location
    San Mateo, CA
    Twitter
    @incorta
    1,647 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    295 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Incorta’s open data delivery platform simplifies access to data from multiple, complex enterprise systems to unlock the full value of organizational data, making it readily available for analysis. Bac

Users
No information available
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 59% Enterprise
  • 27% Mid-Market
Incorta Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
5
Speed
5
Data Access
3
Performance
3
Analysis Efficiency
2
Cons
Slow Loading
4
Slow Performance
4
Bugs
2
Data Inaccuracy
2
Software Bugs
2
Incorta features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 9.0
8.6
Data Workflows
Average: 8.8
8.5
Profiling and Classification
Average: 8.6
8.6
Data Joining
Average: 8.9
Seller Details
Seller
Incorta
Company Website
Year Founded
2013
HQ Location
San Mateo, CA
Twitter
@incorta
1,647 Twitter followers
LinkedIn® Page
www.linkedin.com
295 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Designer Cloud powered by Trifacta is part of the Alteryx Analytics Cloud platform. Designer Cloud democratizes data analytics across the organization with an open and interactive cloud platform for a

    Users
    No information available
    Industries
    • Information Technology and Services
    • Hospital & Health Care
    Market Segment
    • 35% Enterprise
    • 35% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Designer Cloud Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Connectivity
    2
    Connectors Quantity
    2
    Ease of Use
    2
    Features
    2
    Flexibility
    2
    Cons
    Limited Functionality
    3
    Limitations
    2
    Missing Features
    2
    Expensive
    1
    Lack of Functionality
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Designer Cloud features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.0
    8.6
    Data Workflows
    Average: 8.8
    8.4
    Profiling and Classification
    Average: 8.6
    8.8
    Data Joining
    Average: 8.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Alteryx
    Year Founded
    1997
    HQ Location
    Irvine, CA
    Twitter
    @alteryx
    26,732 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    2,287 employees on LinkedIn®
    Ownership
    Private
Product Description
How are these determined?Information
This description is provided by the seller.

Designer Cloud powered by Trifacta is part of the Alteryx Analytics Cloud platform. Designer Cloud democratizes data analytics across the organization with an open and interactive cloud platform for a

Users
No information available
Industries
  • Information Technology and Services
  • Hospital & Health Care
Market Segment
  • 35% Enterprise
  • 35% Small-Business
Designer Cloud Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Connectivity
2
Connectors Quantity
2
Ease of Use
2
Features
2
Flexibility
2
Cons
Limited Functionality
3
Limitations
2
Missing Features
2
Expensive
1
Lack of Functionality
1
Designer Cloud features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.0
8.6
Data Workflows
Average: 8.8
8.4
Profiling and Classification
Average: 8.6
8.8
Data Joining
Average: 8.9
Seller Details
Seller
Alteryx
Year Founded
1997
HQ Location
Irvine, CA
Twitter
@alteryx
26,732 Twitter followers
LinkedIn® Page
www.linkedin.com
2,287 employees on LinkedIn®
Ownership
Private
(25)4.9 out of 5
3rd Easiest To Use in Data Preparation software
Save to My Lists
Entry Level Price:$99.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    DataGroomr is the modern, leading-edge solution to Salesforce data quality. Data cleansing is critical for any organization to be successful, but it doesn’t need to be so painful. Duplicate records

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 72% Mid-Market
    • 16% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • DataGroomr Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Duplicate Management
    18
    Ease of Use
    14
    Customer Support
    12
    Efficiency
    10
    Product Quality
    10
    Cons
    Learning Curve
    3
    Difficult Learning Curve
    2
    Difficult Setup
    2
    Learning Difficulty
    2
    Poor User Experience
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • DataGroomr features and usability ratings that predict user satisfaction
    9.9
    Has the product been a good partner in doing business?
    Average: 9.0
    8.8
    Data Workflows
    Average: 8.8
    9.0
    Profiling and Classification
    Average: 8.6
    8.3
    Data Joining
    Average: 8.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2018
    HQ Location
    Philadelphia, PA
    LinkedIn® Page
    www.linkedin.com
    6 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

DataGroomr is the modern, leading-edge solution to Salesforce data quality. Data cleansing is critical for any organization to be successful, but it doesn’t need to be so painful. Duplicate records

Users
No information available
Industries
No information available
Market Segment
  • 72% Mid-Market
  • 16% Small-Business
DataGroomr Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Duplicate Management
18
Ease of Use
14
Customer Support
12
Efficiency
10
Product Quality
10
Cons
Learning Curve
3
Difficult Learning Curve
2
Difficult Setup
2
Learning Difficulty
2
Poor User Experience
2
DataGroomr features and usability ratings that predict user satisfaction
9.9
Has the product been a good partner in doing business?
Average: 9.0
8.8
Data Workflows
Average: 8.8
9.0
Profiling and Classification
Average: 8.6
8.3
Data Joining
Average: 8.9
Seller Details
Year Founded
2018
HQ Location
Philadelphia, PA
LinkedIn® Page
www.linkedin.com
6 employees on LinkedIn®
(31)4.7 out of 5
13th Easiest To Use in Data Preparation software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    SolveXia empowers finance and accounting teams to automate spreadsheet-driven and manual processes. The SolveXia platform significantly reduces the time and effort needed to combine, reconcile, map, a

    Users
    No information available
    Industries
    • Financial Services
    • Staffing and Recruiting
    Market Segment
    • 45% Small-Business
    • 42% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • SolveXia Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    20
    Automation
    12
    Customer Support
    10
    Time-saving
    10
    Reporting
    9
    Cons
    Learning Curve
    4
    Steep Learning Curve
    3
    Learning Difficulty
    2
    Outdated Interface
    2
    Poor Interface Design
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • SolveXia features and usability ratings that predict user satisfaction
    9.3
    Has the product been a good partner in doing business?
    Average: 9.0
    8.6
    Data Workflows
    Average: 8.8
    8.3
    Profiling and Classification
    Average: 8.6
    9.0
    Data Joining
    Average: 8.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    SolveXia
    Year Founded
    2008
    HQ Location
    Sydney, AU
    Twitter
    @solvexia
    429 Twitter followers
    LinkedIn® Page
    au.linkedin.com
    25 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

SolveXia empowers finance and accounting teams to automate spreadsheet-driven and manual processes. The SolveXia platform significantly reduces the time and effort needed to combine, reconcile, map, a

Users
No information available
Industries
  • Financial Services
  • Staffing and Recruiting
Market Segment
  • 45% Small-Business
  • 42% Mid-Market
SolveXia Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
20
Automation
12
Customer Support
10
Time-saving
10
Reporting
9
Cons
Learning Curve
4
Steep Learning Curve
3
Learning Difficulty
2
Outdated Interface
2
Poor Interface Design
2
SolveXia features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 9.0
8.6
Data Workflows
Average: 8.8
8.3
Profiling and Classification
Average: 8.6
9.0
Data Joining
Average: 8.9
Seller Details
Seller
SolveXia
Year Founded
2008
HQ Location
Sydney, AU
Twitter
@solvexia
429 Twitter followers
LinkedIn® Page
au.linkedin.com
25 employees on LinkedIn®
(70)4.9 out of 5
11th Easiest To Use in Data Preparation software
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    TIMi is the most efficient Data Science and Data Processing Platform. Since 2007, we have been creating and improving the most powerful framework to push the barriers of analytics, predictive analyt

    Users
    No information available
    Industries
    • Information Technology and Services
    • Banking
    Market Segment
    • 39% Small-Business
    • 33% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • TIMi Suite Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    4
    Customer Support
    3
    Features
    3
    Performance Efficiency
    3
    Speed
    3
    Cons
    Coding Difficulty
    1
    Complexity
    1
    Complex Syntax
    1
    Confusing Syntax
    1
    Difficulty
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • TIMi Suite features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 9.0
    9.2
    Data Workflows
    Average: 8.8
    8.8
    Profiling and Classification
    Average: 8.6
    9.4
    Data Joining
    Average: 8.9
  • What G2 Users Think
    Expand/Collapse What G2 Users Think
  • User Sentiment
    How are these determined?Information
    These insights are written by G2's Market Research team, using actual user reviews for TIMi Suite, left between December 2021 and May 2022.
    • Reviewers of TIMi Suite like that the product is memory-efficient and fast.
    • Reviewers wish that the product had a more attractive user interface.
    • Reviewers have reported that the product is easy to use, regardless of the technical expertise of the user.
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    TIMi SPRL
    Company Website
    Year Founded
    2007
    HQ Location
    Brussels
    Twitter
    @TIMiSuite
    3,679 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    71 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

TIMi is the most efficient Data Science and Data Processing Platform. Since 2007, we have been creating and improving the most powerful framework to push the barriers of analytics, predictive analyt

Users
No information available
Industries
  • Information Technology and Services
  • Banking
Market Segment
  • 39% Small-Business
  • 33% Enterprise
TIMi Suite Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
4
Customer Support
3
Features
3
Performance Efficiency
3
Speed
3
Cons
Coding Difficulty
1
Complexity
1
Complex Syntax
1
Confusing Syntax
1
Difficulty
1
TIMi Suite features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 9.0
9.2
Data Workflows
Average: 8.8
8.8
Profiling and Classification
Average: 8.6
9.4
Data Joining
Average: 8.9
User Sentiment
How are these determined?Information
These insights are written by G2's Market Research team, using actual user reviews for TIMi Suite, left between December 2021 and May 2022.
  • Reviewers of TIMi Suite like that the product is memory-efficient and fast.
  • Reviewers wish that the product had a more attractive user interface.
  • Reviewers have reported that the product is easy to use, regardless of the technical expertise of the user.
Seller Details
Seller
TIMi SPRL
Company Website
Year Founded
2007
HQ Location
Brussels
Twitter
@TIMiSuite
3,679 Twitter followers
LinkedIn® Page
www.linkedin.com
71 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Zoho DataPrep is an AI-powered advanced self-service data preparation software that helps organizations prepare huge volumes of data. As a no-code ETL platform, it eliminates the need for complex codi

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 67% Small-Business
    • 25% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Zoho DataPrep Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    6
    AI Modeling
    2
    Cloud Computing
    2
    Data Integration
    2
    Data Preparation
    2
    Cons
    Data Management
    3
    Complexity
    1
    Connectivity Issues
    1
    Expensive
    1
    Formatting Issues
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Zoho DataPrep features and usability ratings that predict user satisfaction
    8.3
    Has the product been a good partner in doing business?
    Average: 9.0
    8.3
    Data Workflows
    Average: 8.8
    7.9
    Profiling and Classification
    Average: 8.6
    8.1
    Data Joining
    Average: 8.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Zoho
    Year Founded
    1996
    HQ Location
    Austin, TX
    Twitter
    @Zoho
    102,964 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    24,715 employees on LinkedIn®
    Phone
    +1 (888) 900-9646
Product Description
How are these determined?Information
This description is provided by the seller.

Zoho DataPrep is an AI-powered advanced self-service data preparation software that helps organizations prepare huge volumes of data. As a no-code ETL platform, it eliminates the need for complex codi

Users
No information available
Industries
No information available
Market Segment
  • 67% Small-Business
  • 25% Mid-Market
Zoho DataPrep Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
6
AI Modeling
2
Cloud Computing
2
Data Integration
2
Data Preparation
2
Cons
Data Management
3
Complexity
1
Connectivity Issues
1
Expensive
1
Formatting Issues
1
Zoho DataPrep features and usability ratings that predict user satisfaction
8.3
Has the product been a good partner in doing business?
Average: 9.0
8.3
Data Workflows
Average: 8.8
7.9
Profiling and Classification
Average: 8.6
8.1
Data Joining
Average: 8.9
Seller Details
Seller
Zoho
Year Founded
1996
HQ Location
Austin, TX
Twitter
@Zoho
102,964 Twitter followers
LinkedIn® Page
www.linkedin.com
24,715 employees on LinkedIn®
Phone
+1 (888) 900-9646

Learn More About Data Preparation Software

What are data preparation tools and software?

The amount of data companies collect is staggering. Even a mid-sized business can quickly generate millions of raw data points about its customers, business, and technology performance. As a company’s analytics multiply, proper data management can become insurmountable for even the most seasoned data prep expert — not to mention companies without a specialist on hand. Data prep tools are designed to rummage through this pile of data and aggregate relevant insights for users. These tools are increasingly valuable and necessary for businesses with an endless influx of large data sets. These tools help draw valuable conclusions about important data points through the noise of excess information.

A popular term for this process is called data wrangling. Data wrangling evokes the full capabilities of these tools. They can mine useful, relevant analytics from an overwhelming stream of different data sources. Modern businesses must make timely, critical decisions in response to the diverse insights generated by these data wrangling tools. These tools compile real-time analytics about product users, sales numbers, system performance, and more. The tools in this emerging space help streamline the data preparation process, gleaning precise information from large data sets. As a business’s data piles up, data prep tools enable users to find important data points with the push of a button. This way, companies can leverage actionable insights immediately without sorting through hours of data.

Key benefits of using data preparation tools

  • Performing comprehensive scans of large data sets from disparate data sources
  • Profiling relevant data based on custom workflows and filters
  • Blending actionable data from large, distributed sets into a clean, optimized file
  • Enabling faster, more accurate analysis of relevant information without the need for manual combing of databases

Why use data preparation solutions?

In the early days of analytics, a small team would be responsible for manually preparing data — managing quality assurance for an entire company’s database, and pulling together actionable insights. This is still the case for thousands of organizations across multiple industries. As technology advances, the volume of unstructured data has grown immensely. People generate more data than businesses know what to do with, creating a unique and unprecedented challenge for data science experts and executives trying to make sense of the analytics. Data prep technology was created out of this growing necessity, with the ability to pick through massive amounts of unstructured data and present only the data points that matter for a given scenario. This relieves IT specialists of this strenuous task and makes an impossible amount of data more digestible.

In addition to finding, profiling, and combining data based on user specifications, certain solutions in this category assist with data transformation or converting data types into different forms or structures for analysis purposes. This creates a unified view of the most relevant analytics for convenient analysis and eventual exporting into external systems. Just as the amount of data has increased in recent years, so has the variety of data types, formats, and sources. Data preparation platforms work to identify or profile the most valuable data across these various types and deliver it in the most useful way for each new scenario. These advanced tools can save employees time while creating opportunities with previously unattainable data, especially if a business has an extensive portfolio of data sources.

Who uses data prep tools?

The solutions in this category benefit companies with a substantial pool of data and a complex network of data sources. For smaller companies in certain industries, data prep may still be a manual process that does not require new technology. However, since many organizations utilize various types of software and third-party partnerships, they generate mountains of data on a daily basis. As a result, more and more businesses are eligible for these tools.

The following teams or individuals will most likely use these solutions in a given organization.

IT specialists — If a company has an IT department, these employees are the most logical choice for general data and test data preparation. IT specialists already have a comprehensive view of the computer systems and software platforms used across an organization. They may already be the primary owners of analytics tasks such as data enrichment and data cleaning. The analytics platforms featured in this category empower IT specialists to expedite the quality assurance process and create clean data sets for internal use or to be shared across their organization.

Data analysts and engineers — As the data realm has swelled in size, tech-forward companies have started to seek designated employees to collect and draw conclusions from company analytics. These data analyst roles are typical in organizational structures and third-party agency settings, such as data governance services providers. Whether employed with one of these firms or on a company’s full-time staff, data specialists benefit from one of the tools in this space. In some cases, data prep will be a daily responsibility in this line of work. Pulling various data sets for additional analysis or tests and using the results to influence business outcomes emphasizes the impact this technology can have on a given organization. The correct data prep solution can be an indispensable asset for data engineers, analytics executives, and others with a strong focus on data work.

Features of data preparation software solutions

The robust tools in this software category offer a diverse range of functionalities related to the process of data preparation. The following are some prominent features of these unique offerings.

Workflow scheduling and monitoring — Depending on the intended use of these tools, employees may want to map out an automated query to prepare certain groupings of data regularly. This might involve a custom data flow builder or a similar user interface for customization. Using these tools, administrators can adjust the specific details of each workflow, including analytics filters, which sources to pull from, and the schedule for executing the query. A company may be able to adjust other components of the process, such as validation details and the destination for exporting finished data sets. Dashboards on some tools can help display analytics related to data prep workflows, including general efficiency and results summaries.

As a company creates data prep queries, whether for one-off events or routine workflows, a company may be able to configure the data blending and joining process as it relates to each function. Data blending is another common term used to describe the merging of analytics from separate sets into a cohesive group to draw conclusions and continued analysis. When configuring the intelligent algorithms on these platforms, companies can specify how they want the data joined together and presented, for instance, which data type they prefer and how the data should be ordered. Whether called data preparation, data wrangling, or data blending, the solutions in this category can assist with this increasingly popular business strategy to help bring divergent analytics together for a unified purpose.

Data profiling — Once the intended analytics are pulled and organized using these tools, certain platforms can assess the data and help determine the additional purposes it can be used for. This is also known as data profiling. Some tools in this category offer more powerful profiling features than others, allowing for rich analytics and summaries about prepared data sets as they are constructed. If data profiling features are not present, a company might assign certain data analysts or other specialists to profile the finished data sets and determine the best course of action to take as the results are delivered.

How to choose the best data preparation tool

When selecting a data preparation tool, consider a few key factors to ensure it aligns with your unique data needs and organizational resources.

First, assess your data's complexity and your team's technical skill level. Some tools are better suited for advanced technical users with programming knowledge, while others are designed for ease of use, making them accessible to non-technical team members. Look for a tool that strikes the right balance between functionality and usability for your team.

Next, think about performance and scalability. As your data grows, your tool should be able to handle increased volumes without a dip in efficiency. Make sure the tool integrates smoothly with your existing infrastructure, such as cloud storage, data lakes, or on-premises systems, to avoid compatibility issues down the line.

Don’t overlook the specific needs of your data workflows. Consider how often your data is updated and whether you need real-time processing capabilities. Advanced features like data profiling, which helps uncover patterns and quality issues, or specialized data transformation options might be essential for more complex datasets. Evaluate these aspects carefully to ensure the tool meets your immediate and long-term data preparation needs.

By evaluating these factors, you’ll be well on your way to choosing a data preparation tool that meets your current requirements and can scale as your organization grows.