Sprout Social Avantages et Inconvénients

Sprout social makes it easy for me to see all my company's social posts and user replies in one place. The interface and filtering options make it easy to sort by specific social channels and reply, tag, mark for review ( as needed). I like being able to hide comments /ban users directly from the Sprout dashboard, which helps save time and ensure only appropriate comments are visible. Avis collecté par et hébergé sur G2.com.

We receive a lot of replies in Spanish and while Sprout Social does have a translate feature, it requires me to manually click "translate to En-US" for each message - which isn't as convenient as it could be. Automatically translating reviews to the preferred language would be a great solution.

Also, the Macros / Automated Rules features are helpful for some use-cases but do not give the option to create automated actions/replies based on rule sets.

Ex: If a user replies to a Post and simply @someone and leaves no written text, there's no way for me to automatically tag/mark those as completed.

If someone asks "How much does it cost?" or "how Does It work?," there's no way to automatically reply to that post using a macro / asset library.

If someone uses profanity, I can create an automated rule to tag it / mark it as completed, but there's no option for me to ban user or delete the message off a social platform.

Lastly, there's no ability to add words/phrases to automated rules from the Smart Inbox/messages. I have to copy the desired text from a message, jump into settings and update the rule each time I want to add another word/phrase. Avis collecté par et hébergé sur G2.com.

Manual scheduling of publications, switching between platforms and wasting hours on spreadsheets analyzing data was taking too long and we were not efficient. Now with the ease with which one can organize posts across multiple social networks using Sprout Social was the initial element that caught my eye. We can publish on almost all popular sites, and the user interface is very intuitive. Surprisingly, I can schedule content on-demand while you browse the web with the Chrome extension. This has saved me many times when I wanted to quickly share some relevant services or offers. Avis collecté par et hébergé sur G2.com.

It would be great if the analytics were more comprehensive and could compare different campaigns or break down types of content. Because of this, we could improve our strategies and choose better options. Avis collecté par et hébergé sur G2.com.

Sprout Social is a powerful tool that makes managing social media seamless. The user-friendly and intuitive interface and robust scheduling features save time, while the in-depth analytics provide valuable insights. I particularly love the feature that allows you to create different versions of the copy and the option to schedule posts at the optimal time to reach the largest audience. Integration with multiple platforms is smooth, and the customer support is swift, responsive and helpful. Avis collecté par et hébergé sur G2.com.

The Social Listening feature could be more robust, as it doesn’t always provide in-depth results. We often have to apply multiple filters to refine the data, which can be time-consuming. Enhancing the depth of insights and improving filtering efficiency would make this tool even more powerful. Avis collecté par et hébergé sur G2.com.

Sprout Social provides an intuitive dashboard that simplifies scheduling, monitoring, and analysing social media performance. The reporting tools offer useful insights across multiple platforms, and the collaboration features help teams stay organised. It’s a solid choice for businesses managing multiple accounts, with strong automation and engagement tracking. Avis collecté par et hébergé sur G2.com.

The standard package has become more limited over time, removing features that were previously included. For the high price, I would expect weekly reports to be available, yet they are not included in the expensive plans. Additionally, the customisation options for reports could be improved, and some platform integrations feel restrictive. Avis collecté par et hébergé sur G2.com.

The ease and features available in scheduling make Sprout one of my favorite social tools I've used as a marketer. Approval flows are easy and allow for direct, simple feedback throughout the chain which speeds up the scheduling process for both myself and those approving. The initial implementation and onboarding process was very smooth as well. Although I have not used it, customer support appears to be ample and instantaneous. I look forward to building more reports and diving into the analytical features. Avis collecté par et hébergé sur G2.com.

A few things are missing, such as the ability to monitor competitors through LinkedIn, an important platform for us as a B2B company. Currently, Sprout only allows us to track via Instagram or Facebook, which limits our landscape understanding. Avis collecté par et hébergé sur G2.com.

If you're on the hunt for a social media management software, look no further. Sprout is the best of the best. Sprout Social makes it incredibly easy to manage multiple accounts across different platforms, and with their robust reporting capability, analyzing your strategy is easier than ever. The asset library is one of my favorite features, allowing me to store content to use on a 'rainy day' as well as hashtags for your Instagram first comment. The smart inbox organizes all your messages, allowing you to review and prioritize quickly. The smart inbox has gone a long way in helping me remove spam messages, and focus on actual customers. Sprout also makes it very easy to export reports & your content calendars to send to the rest of your team. Sprout is truly worth every penny, and I wouldn't use any other platform for social media management! Avis collecté par et hébergé sur G2.com.

Honestly, the only thing I dislike is the fact that you can't have two people logged into the same account at once. Avis collecté par et hébergé sur G2.com.

I love everything about Sprout, so much so that I really pushed for it when I made the move from my old job to my current one. The interface is really easy to use, it looks really nice, and we're able to really have an almost "one stop shop" so social post scheduling. I use it every day, multiple times a day. Avis collecté par et hébergé sur G2.com.

One thing I do really wish I could do with Sprout would be to edit the post copy for multiple channels at once when scheduling a post. Currently, I just "schedule and duplicate" each post, but it would be nice to just be able to just adjust the copy for each post in one go. Avis collecté par et hébergé sur G2.com.

Les analyses sont très robustes et globalement si simples à naviguer. J'adore que vous puissiez séparer la performance payante de l'organique ainsi que comparer d'une période à une autre. La granularité de Smart Inbox est très utile pour les gestionnaires de communauté qui supervisent plusieurs comptes à travers plusieurs marques/produits, car vous pouvez décomposer les messages par type de message, plateforme, source et tags. Le support client répond toujours en temps opportun et fournit des instructions/détails étape par étape pour offrir une résolution sans faille. J'aime aussi que vous puissiez rechercher des messages dans Smart Inbox et des publications dans les rapports par mot-clé. Avis collecté par et hébergé sur G2.com.

Aussi détaillée que soit la fonctionnalité d'analyse/rapport, il est frustrant de ne pas pouvoir voir la performance du profil uniquement pour l'organique. Je comprends que cela est probablement une limitation au niveau de la plateforme/API, mais je souhaite qu'il y ait de meilleurs rapports pour l'organique. Avis collecté par et hébergé sur G2.com.

I haven't had a lot of time to dig into everything, but the onboarding was very comprehensive and helpful. Some of the other services we use email us constantly (to the point of excessiveness), but sprout, social has been great about the frequency of their communication. Avis collecté par et hébergé sur G2.com.

I have been having trouble with my login and password, but that might have something to do with the fact that we purchased the service for one user. But I work from my home computer and the office one, and I think being signed on in both was causing issues. Avis collecté par et hébergé sur G2.com.

Spout's scheduling tool is simple to use and helps you determine the best time for your social media content to be posted to best reach your audience. The analytics offered help you dive deeper into the status of your content and help simplify how social media is performing to people who may not know social media analytics or data. Avis collecté par et hébergé sur G2.com.

I do not like how difficult it is to tag users on LinkedIn. Even when people are following your LinkedIn page, it is impossible to tag their profiles. As LinkedIn continues to integrate new features, I'd like to see more from Sprout to integrate these features into the platform. Avis collecté par et hébergé sur G2.com.