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Avis et détails du produit de Hootsuite

Présentation de Hootsuite

Qu'est-ce que Hootsuite?

Trop de marques échouent sur les réseaux sociaux. La vôtre n'est pas obligée. Cela commence avec les bons outils. Des milliers de marques s'appuient sur la plateforme et les solutions de Hootsuite pour lancer des campagnes sociales brillantes, offrir des expériences de commerce social 5 étoiles, et gérer toutes leurs conversations clients en un seul endroit. Avec Hootsuite, vous pouvez programmer des publications en toute confiance sur plusieurs réseaux sociaux (y compris Instagram, TikTok, Threads, X (Twitter), Facebook, LinkedIn, Pinterest et YouTube), gérer ensemble le contenu social organique et payant, suivre facilement les conversations clients, et obtenir des informations exploitables en temps réel à partir des médias sociaux pour prendre des décisions commerciales critiques—tout cela depuis un tableau de bord intuitif. En tant que solution de gestion des médias sociaux la plus largement reconnue au monde, Hootsuite peut vous préparer au succès avec des certifications d'experts, des formations et du coaching en marketing social, écoute sociale, service client et commerce social. Poussez vos résultats plus loin et tirez plus des réseaux sociaux avec Hootsuite.

Détails de Hootsuite
Site Web du produit
Langues prises en charge
Arabic, German, English, French, Italian, Portuguese, Spanish
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Description du produit

Hootsuite est le leader de la gestion des médias sociaux, approuvé par plus de 18 millions d'utilisateurs. Avec Hootsuite, vous pouvez programmer des publications en toute confiance, participer à des conversations et suivre vos performances sociales, le tout en un seul endroit, vous offrant les bons outils pour développer vos marques, entreprises et relations clients avec les réseaux sociaux.


Détails du vendeur
Vendeur
Hootsuite
Site Web de l'entreprise
Année de fondation
2008
Emplacement du siège social
Vancouver, BC
Twitter
@hootsuite
7,056,759 abonnés Twitter
Page LinkedIn®
www.linkedin.com
1,664 employés sur LinkedIn®
Description

Hootsuite is a leading global provider of social media management software. With over 210,000 paid accounts and millions of users, Hootsuite powers social media for brands and organizations around the world, with unparalleled expertise in social media management, social insights, employee advocacy, social selling, and social customer care. Hootsuite's comprehensive, easy-to-use platform empowers brands and organizations to build enduring relationships with their audiences on social, at scale through social networks and 1:1 messaging channels. Hootsuite Academy, the industry-leading online learning platform, educates and inspires brands, organizations, and individuals about the power of social media. Hootsuite Academy has delivered over one million courses to over half a million people worldwide.


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Aperçu fourni par:
Customer Engagement @ Hootsuite

Avis récents sur Hootsuite

Utilisateur vérifié
U
Utilisateur vérifiéPetite entreprise (50 employés ou moins)
5.0 sur 5
"Very quick and efficient"
How simple it was to sign up and start the courses
Jessica F.
JF
Jessica F.Marché intermédiaire (51-1000 employés)
5.0 sur 5
"Excellent Tool for Busy Marketers"
Hootsuite is very user friendly and easy to schedule our social media posts, freeing up valuable time for our busy team!
SK
Sowmya K.Marché intermédiaire (51-1000 employés)
5.0 sur 5
"One amazing tool , great time saver"
Hootsuite deserves a huge shoutout, as it has reduced lot of manual work , introducing Ai post generator, has literally saved lot of my time, as mu...

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Média de Hootsuite

Démo de Hootsuite - Monitoring
Monitor all of your social media profiles in one place and track the topics that matter to your brand.
Démo de Hootsuite - OwlyWriter AI
We've trained OwlyWriter AI with all of our social media expertise. It writes captions for any platform, generates tons of post ideas, and helps you re-work your best content with the click of a button.
Démo de Hootsuite - Scheduling
Plan social content as a team with an intuitive, shared calendar that features collaborative post drafts and built-in approval workflows.
Démo de Hootsuite - Publishing
Create, publish and schedule engaging posts across your social channels.
Démo de Hootsuite - Customer Engagement
Never miss a message and respond to customer inquiries faster with a consolidated stream of messages across networks that can be triaged and assigned. Provides optional chatbot handover for automated responses.
Démo de Hootsuite - Analytics & Reporting
Measure the effectiveness of your social media strategy and turn strategy into execution with meaningful and actionable insights. Customize and share reports according to your unique business goals and objectives.
How to use Hootsuite in 4 minutes!
Lancer la vidéo de Hootsuite
How to use Hootsuite in 4 minutes!
How to use OwlyWriter AI to generate social captions in 60 seconds!
Lancer la vidéo de Hootsuite
How to use OwlyWriter AI to generate social captions in 60 seconds!

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Avis sur 5,591 Hootsuite

4.2 sur 5
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Avis sur 5,591 Hootsuite
4.2 sur 5
Avis sur 5,591 Hootsuite
4.2 sur 5

Hootsuite Avantages et Inconvénients

Comment sont-ils déterminés ?Information
Les avantages et les inconvénients sont compilés à partir des commentaires et regroupés par thèmes pour fournir un résumé facile à comprendre des avis des utilisateurs.
Avantages
Inconvénients

Sentiment de l'avis global pour HootsuiteQuestion

Temps de mise en œuvre
moins d'un jour
plus de 12 mois
Retour sur investissement
moins de 6 mois
48+ mois
Facilité d'installation
0 (Difficile)
10 (Facile)
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Les avis G2 sont authentiques et vérifiés.
Mindi R.
MR
LinkedIn Programs Manager | Pipeline Strategist
Petite entreprise(50 employés ou moins)
Évaluateur validé
Utilisateur actuel vérifié
Source de l'avis : Invitation du vendeur
Avis incitatif
Qu'aimez-vous le plus à propos de Hootsuite?

Being able to schedule posts across all of our social media channels in one easy-to-use platform makes Hootsuite one of my favorite tools. I can hop into the platform and visually see the posts that are scheduled on the calendar on each channel. This lets me notice any gaps in content posting and address them right away. I also like the preview of the post for each channel. It's easy to get up-and-running right away after you connect your channels. I tend to use Hootsuite at least a few times per week. Avis collecté par et hébergé sur G2.com.

Que n’aimez-vous pas à propos de Hootsuite?

There are sometimes issues with Hootsuite disconnecting from Threads, and this means a post needs to be rescheduled. Hootsuite does send an email notification so the issue can be addressed. The cost is also a bit higher than that of some other tools, so it may not be worth the investment unless you are posting to many different channels. Avis collecté par et hébergé sur G2.com.

Quels sont les problèmes que Hootsuite résout, et en quoi cela vous est-il bénéfique?

Hootsuite helps me schedule a variety of posts across our social channels in an efficient way. I do not have to rely on using native scheduling tools on each channel, so I can be more productive with Hootsuite. Avis collecté par et hébergé sur G2.com.

EJ C.
EC
Digital Content Marketing Manager
Marché intermédiaire(51-1000 employés)
Évaluateur validé
Utilisateur actuel vérifié
Source de l'avis : Invitation du vendeur
Avis incitatif
Qu'aimez-vous le plus à propos de Hootsuite?

Hootsuite's intuitive interface and robust scheduling features stand out the most. I love the ability to manage multiple social media accounts in one centralized dashboard, which saves a tremendous amount of time. The calendar view is particularly helpful for visualizing and planning content across platforms. Their analytics tools are also excellent, offering detailed insights into post performance and engagement, which makes tracking ROI and refining strategies much easier. Additionally, the integration with various platforms and apps makes it versatile for almost any social media need. Avis collecté par et hébergé sur G2.com.

Que n’aimez-vous pas à propos de Hootsuite?

One downside of Hootsuite is its pricing structure, which can feel steep for smaller businesses or solo marketers, especially when you need access to advanced features like team collaboration tools or detailed analytics. Avis collecté par et hébergé sur G2.com.

Quels sont les problèmes que Hootsuite résout, et en quoi cela vous est-il bénéfique?

Hootsuite streamlines scheduling by allowing you to plan and publish posts in advance across multiple platforms from a single dashboard. This saves a significant amount of time compared to posting manually. Avis collecté par et hébergé sur G2.com.

Kristin K.
KK
Brand Manager
Petite entreprise(50 employés ou moins)
Évaluateur validé
Utilisateur actuel vérifié
Source de l'avis : Invitation du vendeur
Avis incitatif
Qu'aimez-vous le plus à propos de Hootsuite?

Hootsuite is one of the easiest interfaces I have ever worked with for social media management. The platform is incredibly intuitive and I can bring new users up to speed quickly and with confidence that they can function independently. It has all of the features I need to use on a daily basis and they often implement upgrades to offer new features that can make my processes more efficient. Avis collecté par et hébergé sur G2.com.

Que n’aimez-vous pas à propos de Hootsuite?

The cost is the only thing I do not like about Hootsuite. I work for a small business so when platforms increase their pricing to match the market, it can make it difficult to keep getting approval for the subscription. Avis collecté par et hébergé sur G2.com.

Quels sont les problèmes que Hootsuite résout, et en quoi cela vous est-il bénéfique?

Hootsuite makes it easy to do my job because it is a one-stop shop platform. I don't need to go to several platforms to complete my job duties. I simply just login to Hootsuite and see everything I need. Avis collecté par et hébergé sur G2.com.

Brooke B.
BB
Digital Engagement Specialist
Marché intermédiaire(51-1000 employés)
Évaluateur validé
Utilisateur actuel vérifié
Source de l'avis : Invitation du vendeur
Avis incitatif
Qu'aimez-vous le plus à propos de Hootsuite?

The layout of the platform, particularly the calendar function is incredibly nice to look at and easy to use. It makes planning the week's social media calendar very simple. I'm a very visual person so I love thus, The analytics reports are also very user-friendly and simple to generate. It does give you quite a few data points to look at, and having a platform generate that data for you and export it into a visually pleasing and understandable report saves me an incredible amount of time.

One of my favorite parts is that when you're composing a new post, it shows you a preview of how the posts will look on each platform you're posting to. I often make edits to my posts based on how those previews look. It's a great feature.

I will also add that I've been to a few of Hootsuite's free webinars that they hold on social media management, and I appreciate those opportunities very much. Some are more general and some are more in-depth and specific, but I can tell they are all well thought out. It means a lot that the Hootsuite team genuinely cares about its users. Avis collecté par et hébergé sur G2.com.

Que n’aimez-vous pas à propos de Hootsuite?

I've had a couple issues with the data. Sometimes an analytics report will give me numbers that don't make sense and I won't notice until I'm preparing an engagement report. However, if I refresh the auto-generated report, the numbers will correct. Not sure why it does this sometimes but this is something to keep in mind while using the analytics feature. Also, I tend to export my reports as a PowerPoint because Hootsuite makes them look all nice and pretty and easy to look at, but the reports tend to come out all jumbled with slides out of order and completely mixed up. There is some work involved with preparing those reports, you can't always just export them and send them on their way as is. Avis collecté par et hébergé sur G2.com.

Quels sont les problèmes que Hootsuite résout, et en quoi cela vous est-il bénéfique?

I oversee many Facebook subpages and also generate content for my organization's main social media pages, so I'm often very busy. Without Hoosuite, I cannot even tell you how disorganized and busy I would be. Avis collecté par et hébergé sur G2.com.

Wright F.
WF
Director of Digital Marketing
Marché intermédiaire(51-1000 employés)
Évaluateur validé
Utilisateur actuel vérifié
Source de l'avis : Avis organique du profil utilisateur
Avis incitatif
Qu'aimez-vous le plus à propos de Hootsuite?

Hootsuite's Planner is the feature I appreciate most. It allows us to efficiently manage future scheduling across 10 different social channels, offering both a comprehensive overview of all scheduled content and the flexibility to focus on specific channels as needed. The drag-and-drop functionality makes rescheduling effortless, which is especially useful when plans change. Additionally, the ability to schedule content months or even years in advance helps with long-term planning. Another valuable feature is the image adjustment tools, which allow for quick edits without needing to use Photoshop, saving time and streamlining the content creation process.

We use the platform continually not just for planning and managing our calendar, but also social monitoring as well to see what our fans are saying about us and how they're engagin with our content. Avis collecté par et hébergé sur G2.com.

Que n’aimez-vous pas à propos de Hootsuite?

I wish hootsuite offered more integration options to allow us to use BlueSky and YouTube more effectively. Avis collecté par et hébergé sur G2.com.

Quels sont les problèmes que Hootsuite résout, et en quoi cela vous est-il bénéfique?

The primary thing is giving us a one stop location to schedule and monitor everything. That is a huge time saver for our small team. Avis collecté par et hébergé sur G2.com.

KR
Director of Communications
Petite entreprise(50 employés ou moins)
Évaluateur validé
Utilisateur actuel vérifié
Source de l'avis : Invitation du vendeur
Avis incitatif
Qu'aimez-vous le plus à propos de Hootsuite?

Hootsuite allows me to post on Instagram, two Facebook accounts, plus Twitter all at the same time! I have used it for work since August/September of 2020, and it has been a great experience. I never knew programs like this existed until I got into my job as Director of Communications. One of my favorite features is how it suggests optimal times to post, based on the engagement of viewers from previous posts. It is easy to use and very user friendly. Integrating it into my work has been seamless. I highly recommend it! Avis collecté par et hébergé sur G2.com.

Que n’aimez-vous pas à propos de Hootsuite?

The only two downsides I've experienced is that sometimes accounts will disconnect, although reconnecting them is quick and easy, and items will fail to post for a variety of reasons. When that happens, I just post them or schedule them for later, so that's not a big deal to me. Avis collecté par et hébergé sur G2.com.

Quels sont les problèmes que Hootsuite résout, et en quoi cela vous est-il bénéfique?

Hootsuite is a major time-saver by allowing me to post on all of our social media platforms at once. Avis collecté par et hébergé sur G2.com.

Cherelynn B.
CB
Multi media director who writes and produces family adventure stories while side gigging on the mic
Petite entreprise(50 employés ou moins)
Évaluateur validé
Utilisateur actuel vérifié
Source de l'avis : Invitation du vendeur
Avis incitatif
Qu'aimez-vous le plus à propos de Hootsuite?

I've been using the Hootsuite social media schedule service for several years. At first with a free account and then I invested in the paid account for more platform profiles. I find that the data analytics telling me which posts performed well and demonstrating suggested times to increase performance is really helpful in targeting my audience with content they need. Avis collecté par et hébergé sur G2.com.

Que n’aimez-vous pas à propos de Hootsuite?

In using Hootsuite over the years it has upgraded it's performance. The one thing I don't like is I get comfortable in the rut of how it used to work and when they add features it gives me a learning curve to adapt to the enhancements. Avis collecté par et hébergé sur G2.com.

Quels sont les problèmes que Hootsuite résout, et en quoi cela vous est-il bénéfique?

Hootsuite solves the problem of needing to keep social media accounts current and active across multiple platforms. It is easy to update LinkedIn, Instagram, Facebook, and Twitter for several different brand pages and a personal account. I can schedule out and see a timeline of the hours as well as days and month at a time to be sure that holidays are noted, birthday shout outs are remembered and across the platforms I have engaged, commented and posted all inn one space. Avis collecté par et hébergé sur G2.com.

Dion C.
DC
Social Media & Hotline Manager
Petite entreprise(50 employés ou moins)
Évaluateur validé
Utilisateur actuel vérifié
Source de l'avis : Invitation du vendeur
Avis incitatif
Qu'aimez-vous le plus à propos de Hootsuite?

I work for a smallish non-profit and being able to plan out all my social media communications weeks or even months in advance makes a huge difference in my workflow. I can look back on the previous year and duplicate relevent posts to reuse, and it's always easy to see what times and days work best for posts, based on previous months' engagment. The calendar view makes it easy to drag and drop to rearrange posts and to see any gaps I may have missed in the week's schedule. I love the new feature that shows all the funny "special" days on the calendar, like National Superhero Day, or World Wildlife Day - everyone thinks I am super on top of things because I never forget a red latter day, even an obscure one! Additionally, tech support has generally been very helpful when I have needed to contact them for assistance. Avis collecté par et hébergé sur G2.com.

Que n’aimez-vous pas à propos de Hootsuite?

Hootsuite does have a tendency to get disconnected occasionally or miss sending a scheduled post, but I feel like this has improved recently so maybe it's less of a problem now than in the past. It would be nice if the internal editor was a little fancier so if you upload a photo or video that doesn't fit it's easier to fix without going back into Photoshop or Premiere, etc. I am not a fan of the AI integration or the big push to have it write posts, but that is just personal preference. Avis collecté par et hébergé sur G2.com.

Quels sont les problèmes que Hootsuite résout, et en quoi cela vous est-il bénéfique?

Being able to schedule posts way in advance and trusting the application to handle the post uploads allows me to work on other things and not constantly be worrying about socials. The suggested time frames are really helpful for picking a good time slot for posts on different days. Avis collecté par et hébergé sur G2.com.

Laurin Y.
LY
Creative Director
Petite entreprise(50 employés ou moins)
Évaluateur validé
Utilisateur actuel vérifié
Source de l'avis : Invitation du vendeur
Avis incitatif
Qu'aimez-vous le plus à propos de Hootsuite?

Hootsuite is very user intutitive. I like that it's easy to use from either desktop or mobile. It's very easy to integrate with multiple platforms. I also like how easy it is to chat with customer support, when needed. The platform is easy to use daily, or to schedule weeks at a time. I also like that I can not only schedule content, but edit prescheduled content easily and respond to comments and likes all from the dashboard. Avis collecté par et hébergé sur G2.com.

Que n’aimez-vous pas à propos de Hootsuite?

One of my least favorite things about Hootsuite is from their mobile app. You cannot reschedule content to be posted in real time. It has to be posted at least 10 minutes in the future, where the desktop allows you to reschedule in real time. Avis collecté par et hébergé sur G2.com.

Quels sont les problèmes que Hootsuite résout, et en quoi cela vous est-il bénéfique?

Hootsuite helps me manage my time efficiently. The recommended scheduled posting times help reduce the amount of time researching the best times to post. Avis collecté par et hébergé sur G2.com.

Chris B.
CB
Marketing Director
Petite entreprise(50 employés ou moins)
Évaluateur validé
Utilisateur actuel vérifié
Source de l'avis : Invitation du vendeur
Avis incitatif
Qu'aimez-vous le plus à propos de Hootsuite?

User experience in the platform - very intuitive,powerful capabilities

Customer support is always on point - and a great partner to our business Avis collecté par et hébergé sur G2.com.

Que n’aimez-vous pas à propos de Hootsuite?

No downsides when compared to other social media management platforms Avis collecté par et hébergé sur G2.com.

Quels sont les problèmes que Hootsuite résout, et en quoi cela vous est-il bénéfique?

We use Hootsuite to manage social media for our business - it saves a tremendous ammount of time to be able to post to all platforms at once, schedule posts, and review aggregate data and engagement from a single dashboard.

We also use the amplify platform as a core deliverable for our clients, by providing them a platform to intergrate all social accouts, but filled with content related to their businesses that they can use to expand their reach and client engagemenet. The ability to manage, create and distribute content in amplify for our clients is extremely easy

Lastly - we manage social media content development, deployment and management for a number of our clients - Hootsuite allows us to easily manage their content, post on their behalf and report on the success we're seeing to help enhance our own valye proposition. Avis collecté par et hébergé sur G2.com.