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Semrush Bewertungen & Produktdetails

Paul C.
PC
Founder & CTO
Information Technology and Services
Kleinunternehmen(50 oder weniger Mitarbeiter)
Bestätigter Bewerter
Verifizierter aktueller Benutzer
Bewertungsquelle: G2-Einladung im Namen des Verkäufers
Anreizbasierte Bewertung
Was gefällt dir am besten Semrush?

There are way too many aspects to modern marketing to NOT have some type of platform to manage it all. Semrush IS that platform. It gives you all the tools you need to optimize and track the effectiveness of your marketing campaigns beyond what the typical Analytics tools provide.

It has been indispensable for SEO & SEM Management, and we have just begun using its Social Media capabilities and are using some tools and receiving some insights we did not have access to before. Bewertung gesammelt von und auf G2.com gehostet.

Was gefällt Ihnen nicht? Semrush?

There's definitely a learning curve and integrations that require some technical know-how, so it may be a bit too advanced for some. Though the pricing is affordable even for small businesses, the costs can quickly ramp up when adding more of the additional a la carte options. Bewertung gesammelt von und auf G2.com gehostet.

Was ist ein Problem? Semrush Solving und wie profitieren Sie davon?

The best part of Semrush is organizing everything in one place. We're not missing any glaring errors or significant opportunities for mprovement. Bewertung gesammelt von und auf G2.com gehostet.

Semrush Übersicht

Was ist Semrush?

Semrush ist eine führende SaaS-Plattform für das Management der Online-Sichtbarkeit, die es Unternehmen weltweit ermöglicht, Suchmaschinenoptimierung, Pay-per-Click, Content, Social Media und Wettbewerbsforschungskampagnen durchzuführen und messbare Ergebnisse aus dem Online-Marketing zu erzielen. Semrush bietet Einblicke und Lösungen für Unternehmen, um Kampagnen über verschiedene Marketingkanäle hinweg aufzubauen, zu verwalten und zu messen. Semrush, mit über 87.000 zahlenden Kunden. Semrush in Zahlen: - 808 Millionen Desktop-Domain-Profile und 32,1 Millionen mobile Domain-Profile - Über 43 Billionen Backlinks und über 25 Milliarden URLs, die durchschnittlich pro Tag gecrawlt werden - Über 24,3 Milliarden Keywords und 20 Millionen Ideen für ein einzelnes Keyword - 30% der Fortune 500-Unternehmen nutzen Semrush als ihr bevorzugtes Marketing-Tool

Semrush Details
Produktwebsite
Diskussionen
Semrush Community
Unterstützte Sprachen
German, English, French, Italian, Japanese, Portuguese, Spanish, Chinese (Simplified)
Weniger anzeigenMehr anzeigen
Produktbeschreibung

Online-Sichtbarkeit und Content-Marketing SaaS-Plattform

Wie positionieren Sie sich gegenüber Ihren Mitbewerbern?

Unsere Software hilft Vermarktern in Unternehmen jeder Größe und Branche, ihre Online-Sichtbarkeit über wichtige Kanäle (von der Suche bis zu sozialen Medien und PR) zu optimieren und ansprechende Inhalte für ihre Nutzer zu erstellen. Unsere Reichweitendaten ermöglichen es, großartige Wachstumschancen zu entdecken, während Workflow- und Tracking-Lösungen den Nutzern helfen, ständig Experimente durchzuführen und Ergebnisse genau zu messen.


Verkäuferdetails
Verkäufer
Semrush
Unternehmenswebsite
Gründungsjahr
2008
Hauptsitz
Boston, MA
Twitter
@semrush
288,468 Twitter-Follower
LinkedIn®-Seite
www.linkedin.com
2,099 Mitarbeiter*innen auf LinkedIn®
Eigentum
NYSE: SEMR
Telefon
1-855-814-4510
Beschreibung

Semrush is a leading online visibility management SaaS platform that has been used by 7,000,000 digital marketers worldwide. Back in 2008, Semrush started as a small group of SEO and IT specialists united by one mission—to make online competition fair and transparent with equal opportunities for everyone.
In 13 years, we've grown into an all-in-one marketing suite consisting of more than 50 products, tools and add-ons that help companies market better online. Our vision is to create the only tool a digital marketing team would ever need to improve their online marketing results, ensure a smooth workflow between team members and save time on routine tasks.
Semrush is a trusted data provider. Our information on online behavior is used by the largest media outlets around the world such as Bloomberg, The Washington Post, Reuters and others.


S
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Aktuelle Semrush Bewertungen

Verifizierter Benutzer
D
Verifizierter BenutzerKleinunternehmen (50 oder weniger Mitarbeiter)
5.0 von 5
"Using Semrush for our Agency"
Semrush has a whole toolset of SEO and website optimization tools that help us, help our clients to the best of our abilities. Our clients are supe...
Verifizierter Benutzer
I
Verifizierter BenutzerKleinunternehmen (50 oder weniger Mitarbeiter)
4.0 von 5
"Perfect tool for SEO"
I like all the features in the SEMrush tool, including the Keyword Magic Tool and Site Audit tool
Verifizierter Benutzer
A
Verifizierter BenutzerUnternehmen mittlerer Größe (51-1000 Mitarbeiter)
5.0 von 5
"Amazing Product Which I Use Every Day"
The user interface is very easy to understand, with a wide variety of features available. The ease of use is matched with the quality of available ...
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Semrush Medien

Semrush Demo - Topic Research
Topic Research gives SEOs and content writers and strategists a helping hand in content brainstorming efforts. Enter a topic in the search bar and the tool will generate cards of related subtopics and ideas to include in your content. Use it to generate ideas for new articles, headlines, and topi...
Semrush Demo - Position Tracking
Position Tracking lets you track a website’s daily rankings for a custom set of target keywords. You can set your targeting to watch any specific geographic location and any device type (mobile phone, tablet or desktop). The tool comes with tons of features like tagging, sorting, filtering and ex...
Semrush Demo - Projects
The Projects section allows you to gather marketing data from outside of the Semrush database. By launching a project, you can set up a number of different tools (like Site Audit and Position Tracking) that each focus on different aspects of online marketing. A single project contains several ana...
Semrush Demo - Site Audit
The Semrush Site Audit tool is a tool that can crawl websites to detect technical SEO issues and provide useful data for analysis. There are many factors that influence the state of health on any website, so the Site Audit tools provides users with plenty of checks that focus on the website's cra...
Semrush Demo - Keyword Magic Tool
The Keyword Magic Tool gives you a powerful resource to analyze an entire search market, study niche subtopics and groups, and save your research as you go. You will be able to find niche topics, explore semantically related phrases, and generate ideas to fuel your search marketing campaign or co...
Semrush Demo - Semrush Toolkits
The software tools available on Semrush are categorized into six different toolkits: SEO Toolkit, Advertising Toolkit, Content Marketing Toolkit, Competitive Research Toolkit, Social Media Toolkit, and Management Toolkit
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2,440 von 2,441 Gesamtbewertungen für Semrush

4.5 von 5
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2,440 von 2,441 Gesamtbewertungen für Semrush
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4.5 von 5

Semrush Vor- und Nachteile

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Vor- und Nachteile werden aus dem Feedback der Bewertungen zusammengestellt und in Themen gruppiert, um eine leicht verständliche Zusammenfassung der Benutzerbewertungen zu bieten.
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Gesamtbewertungsstimmung für SemrushFrage

Implementierungszeit
<1 Tag
>12 Monate
Return on Investment
<6 Monate
48+ Monate
Benutzerfreundlichkeit der Einrichtung
0 (Schwierig)
10 (Einfach)
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Melden Sie sich an, um die Bewertungsstimmung zu sehen.
G2-Bewertungen sind authentisch und verifiziert.
Ethan M.
EM
Marketing Communications Coordinator
Unternehmen(> 1000 Mitarbeiter)
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Was gefällt dir am besten Semrush?

So easy to use, DETAILED analytics, super reliable. In almost 2 years of using the platform it never goes down. The tracker abilities and analytical reporting are incredible and so easy to use, much better than other social media software tools I've used. The calendar is extremely friendly and just flows together, all of it wraps in well and JUST MAKES SENSE. That's one of biggest issues I've seen with other software, data and action points are all over the place. Analytics are great, I have to show yearly reports and semrush makes that incredbily easy. Tools seems to be updated every so often, but the features aren't always the greatest. It's good to see an evolving tool though. Bewertung gesammelt von und auf G2.com gehostet.

Was gefällt Ihnen nicht? Semrush?

There's a lot of "N/A" on certain reporting analytics, but that is pretty understandable. Being very picky here, but I think when looking at data over a year or more, the program lacks on the reporting. That being said, I don't think Meta or LinkedIn keep much data past a year, so pretty understandable. I would really enjoy more updates, and definitely try to have more tracker ablilites on LinkedIn. That was a huge loss for us. Customer support is lacking, with the FEW issues we've had, it's hard to get in contact with one account manager, and they seem to change out frequently. Bewertung gesammelt von und auf G2.com gehostet.

Was ist ein Problem? Semrush Solving und wie profitieren Sie davon?

Quality and CONSISTENT content. We post as much as we can, and I'm thankful to have a tool that can keep up with myself and my team. Bewertung gesammelt von und auf G2.com gehostet.

Mariah L.
ML
SEO Consultant &amp; Educator
Kleinunternehmen(50 oder weniger Mitarbeiter)
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Was gefällt dir am besten Semrush?

Being an SEO consultant, I've tried a TON of other SEO tools and nothing compares to Semrush. I use it literally everyday. I love the depth of data they have, how easy it is to nvaigate and connect different tools together, and just how powerful it is at helping me see the gaps in my client's marketing strategies. Also a big fan of the AI updates they've made recently. In terms Bewertung gesammelt von und auf G2.com gehostet.

Was gefällt Ihnen nicht? Semrush?

I do wish there was a "light" version so that I could recommend the tool to my DIY SEO students who don't have a huge budget and don't need all the bells & whistles, but would definitaly use the Keyword Magic Tool all the time. Bewertung gesammelt von und auf G2.com gehostet.

Was ist ein Problem? Semrush Solving und wie profitieren Sie davon?

Semrush helps me do SEO keyword research with ease because their data is unmatched. And their SEO audit tool is what I use to be able to see "under the hood" of my clients websites. Bewertung gesammelt von und auf G2.com gehostet.

Keith F.
KF
Marketing &amp; Sales Director
Unternehmen mittlerer Größe(51-1000 Mitarbeiter)
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Was gefällt dir am besten Semrush?

Allows us to see our digital marketing footprint. What works, what doesn't, what needs to be adjusted or improved. It provides a complete picture for our company to create further reach to our targeted audience. The Social AI tools are also impressive. It helps when running into "writers block" to find new ideas and have all of our analytics in one place along with scheduling systems instead of buying other additional tools.

The overall experience is easy to use, simple to implement and integrate into Google analytics as well as the overall website and social media profiles. Allowing us to see our short comings as well as our competitors strengths in one platform helps tremendously to close the gap or expand our market leading presence. I log in daily to use this tool even though SEO is a long term strategy. The helpful tips, guides, and strategy suggestions that are provided is an added bonus beyond what our current strategy entails. Bewertung gesammelt von und auf G2.com gehostet.

Was gefällt Ihnen nicht? Semrush?

The price point for small businesses can be a bit steep beyond the base level subscription. Those insights are incredibly valuable, so I understand the price. There's also a lot of additional add-ons that are good to have but not included in the base or even in some of the upper level subscriptions. Bewertung gesammelt von und auf G2.com gehostet.

Was ist ein Problem? Semrush Solving und wie profitieren Sie davon?

Semrush provides all of our relevant data at our fingertips. We know how to better set up our pages on our website, can see social media posts that are doing well, where our audience is, how we can better serve them, and how our digital marketing efforts are affecting our search and ppc traffic. Bewertung gesammelt von und auf G2.com gehostet.

SL
Web Admin
Unternehmen mittlerer Größe(51-1000 Mitarbeiter)
Bestätigter Bewerter
Verifizierter aktueller Benutzer
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Was gefällt dir am besten Semrush?

I like all the areas it provides, from SEO, Content, and Social. I also find it helpful that they have started coming out with AI content options. If we didn't have our own copywriters, I would definitely trial the AI features for sure. This is the only platform I use currently, I find it easy to navigate once figuring out where everything resides. Bewertung gesammelt von und auf G2.com gehostet.

Was gefällt Ihnen nicht? Semrush?

The Extremely high-cost features. For example, the competitive research cost seems outrageous, especially for a small family-owned business. Sometimes, the Position Tracking Data doesn't seem to add up. And I use the Social Media poster, it used to create a snippet photo when adding a YouTube link in the post box, and now it does not - which is quite frustrating. Bewertung gesammelt von und auf G2.com gehostet.

Was ist ein Problem? Semrush Solving und wie profitieren Sie davon?

Keeping track of our keyword positions and competitors. In addition to being able to post to all social media platforms. Bewertung gesammelt von und auf G2.com gehostet.

Sebastien C.
SC
Lead Website Developer
Marketing and Advertising
Kleinunternehmen(50 oder weniger Mitarbeiter)
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Bewertungsquelle: G2-Einladung im Namen des Verkäufers
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Was gefällt dir am besten Semrush?

The abundance of analytical tracking within Semrush is definitely the bet thing for us, as the manager of over 15 websites it's easy for me to see the direct correlations between the content we publish for clients and the impact this has on the website and social media traffic, using this information we are able to better optimise the content in future to ensure maximum traffic is achieved. I frequently speak to the customer support on Semrush to suggest new features and to aid my working style, the discussions I've had have always been beneficial and have quick responses. When onboarding new staff, Semrush has been simple enough to teach and new staff have picked up the software to make it part of their day to day operations. Bewertung gesammelt von und auf G2.com gehostet.

Was gefällt Ihnen nicht? Semrush?

I have spoken to the support of Semrush who have promised me this is coming but bulk edits for report integrations is a must! Occasionally the stats do disconnect which can be annoying to fix but for the most part Semrush doesn't have any downsides, the features they implement work well and it is constantly being improved upon. Bewertung gesammelt von und auf G2.com gehostet.

Was ist ein Problem? Semrush Solving und wie profitieren Sie davon?

Quick reporting software for us to keep our clients updated on the progress of their websites, easy explanations of more in depth topics in terms of SEO and analytics are making things even easier for our customers to comprehend. The SEO tools on the content write make content even quicker and simpler to plan, we can track the keywords in content and make sure we hit the marks with every piece of content we create which speeds up our process significantly. Bewertung gesammelt von und auf G2.com gehostet.

Anna G.
AG
Marketing Manager
Kleinunternehmen(50 oder weniger Mitarbeiter)
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Was gefällt dir am besten Semrush?

I'd say that there are 2 top things about Semrush that won me over.

1) The amount of tools and features inside the platform that can be used for all kinds of SEO and analytics in general. You practically don't need anything else.

2) Before purchasing Semrush for our brand, I wasn't really familiar with SEO, so I had to learn it from scratch. And I literally did it by watching Semrush courses and reading tons of educational articles in the blog. The educational materials were so clear, detailed, and easy to understand - I didn't even think about opening any other websites. Plus, everything is free! I genuinely feel like I learned a lot and became a better specialist.

This free education part is such a nice touch that it made me convince our leadership to purchase the subscription. It is absolutely invaluable! Bewertung gesammelt von und auf G2.com gehostet.

Was gefällt Ihnen nicht? Semrush?

The only thing that I found lacking was diversity in best practices.

It feels like the majority of On-Page SEO-related tools and education articles are focusing on a specific kind of business with a long lifespan content. For example, blogs and e-commerce websites with articles sections.

Since our business is in media and mostly does news articles, all Keyword Research tools and suggested best practices don't really work for us. So, it would be nice to get more information on how to do SEO for different kinds of businesses. Maybe also some industry specific features? Bewertung gesammelt von und auf G2.com gehostet.

Was ist ein Problem? Semrush Solving und wie profitieren Sie davon?

Before Semrush we didn't really have any SEO processes established. However, our business depends on organic traffic a lot. So, it's really helpful to finally analyze everything and get proper stats and understand the areas of improvement on both technical and content sides. We used to do things based on intuition and experience but now we have some data & best practises to back it up with. Bewertung gesammelt von und auf G2.com gehostet.

Richa T.
RT
Senior Manager - Growth Marketing
Unternehmen mittlerer Größe(51-1000 Mitarbeiter)
Bestätigter Bewerter
Verifizierter aktueller Benutzer
Bewertungsquelle: Verkäufer einladen
Anreizbasierte Bewertung
Was gefällt dir am besten Semrush?

SEMRush has been a game-changer in driving measurable results for our marketing efforts. Within three months of integrating it, we saw a 25% increase in organic traffic and identified over 200 high-value keywords that aligned with our target audience. The platform’s competitor analysis uncovered gaps in our strategy, enabling us to capture market share in areas we previously overlooked.

Its PPC tools helped us optimize ad campaigns, cutting our cost-per-click by 18% while boosting click-through rates by 22%. The content optimization features have been invaluable, helping us refine over 50 pieces of content and improve our rankings for critical industry terms.

The real-time visibility it provides into performance metrics makes decision-making faster and more informed. SEMRush doesn’t just offer insights—it delivers actionable data that translates into tangible growth. For any CMO serious about scaling digital marketing efforts, SEMRush is the ultimate ally. Bewertung gesammelt von und auf G2.com gehostet.

Was gefällt Ihnen nicht? Semrush?

SEMRush is powerful, but it can feel overwhelming at first, especially for new users. The pricing might also be a bit steep for smaller teams. While its data is generally reliable, occasionally, it may need cross-checking for niche markets. Despite these minor drawbacks, its value and impact are undeniable. Bewertung gesammelt von und auf G2.com gehostet.

Was ist ein Problem? Semrush Solving und wie profitieren Sie davon?

Competitive Ananlysis

Content Creation and Analytics

SEO and Keyword Mapping Bewertung gesammelt von und auf G2.com gehostet.

Vanessa S.
VS
CEO &amp; Founder / Content Creator
Kleinunternehmen(50 oder weniger Mitarbeiter)
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Bewertungsquelle: G2-Einladung im Namen des Verkäufers
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Was gefällt dir am besten Semrush?

First of all, I've tried various tools and subscriptions when it comes to content scheduling and social media analytics.

None had the ease of use as Semrush - their dashboard can be a bit overwhelming at first as it includes much more than their content scheduler and analytics - it's just drag and drop, and you can schedule recurring content for years to come (for example, for my job as a content creator I have to post "anniversary/celebration" posts every year but using Semrush I can schedule content well far into the time, helping me taking off a massive weight when it comes to the bore that content scheduling is.

At the same time, it was really easy to implement into my workflow. I already had everything organized on a Notion board and I just took it into Semrush (you can bulk schedule content, which is invaluable).

Other platforms/subscriptions offer the possibility to schedule content on various social media platforms but usually it's limited to 2 or 3 social media accounts. For Semrush you can link up to 10 different ones from X/Twitter, LinkedIn, Pinterest, Instagram, Facebook and Tiktok (one thing I requested to their customer support - I sent an email suggesting it so I was happy to see it implemented a couple of months later).

I use Semrush for a personal project - which has daily posts scheduled there -, my agency, Uzumibi Agency as well as my personal accounts (as I'm an author as a hobby).

I can only say that Semrush priced their product well and offer a ton of valuable things in it that I used daily - scheduler, analytics and even the content ideas tab which is amazing to be up to speed with new content I need to cover.

There's nothing complicated when it comes to the integration of Semrush, the platform is easy to use, the UI is a bit intimidating, I'll admit, but once you get the hang of it, it's an amazing tool for content creators on a budget such as myself. Bewertung gesammelt von und auf G2.com gehostet.

Was gefällt Ihnen nicht? Semrush?

Sometimes, the profiles disconnect or have errors that aren't weird. I've scheduled content on Pinterest and X/Twitter that ended up getting errors before saying it couldn't post and was going to try a different date and the error persisted to the point that I couldn't delete the error mention and had to manually create the post again - which would immediately post to the social media platform in question.

At the same time, I'd say I don't like the ads they put on your UI. I'm using the content scheduler and I don't want to have an ad - which I've closed before - open again to try a new tool (which is expensive). When you pay for a subscription/tool you shouldn't be getting any ads, even if those are upselling. And if someone closes the ad, it should register as that instead of appearing again, one week later, annoying me while occupying so much space in the UI to the point that it is intrusive.

Now, this is less about the tool and more about the company. I'm an individual contractor based in Portugal and I need to list all my work expenses for tax purposes. Semrush doesn't issue invoices with a valid VAT number in Europe and as such, I can't include this as a work expense. That's a massive draw back for me. Bewertung gesammelt von und auf G2.com gehostet.

Was ist ein Problem? Semrush Solving und wie profitieren Sie davon?

I can properly keep track of the performance of all my linked social media accounts in one place. It does so cumulatively as well as individually which is good for when you're preparing a deck to share for a prospective partnership and you get all the data neatly organized there. You can export data in a handy CSV file. You can analyze your posting activity, get content suggestions using their AI features - which helps a lot.

All of this saves me time and the headache of going to each profile and filling those numbers one by one using the native analytics of each platform. For someone doing a lot of content creation, scheduling and management, any time I can save is precious for me and thankfully, Semrush saves me a lot of time that I can relocate to content creation. Bewertung gesammelt von und auf G2.com gehostet.

Joe A.
JA
Marketing Consultant
Kleinunternehmen(50 oder weniger Mitarbeiter)
Bestätigter Bewerter
Verifizierter aktueller Benutzer
Bewertungsquelle: G2-Einladung im Namen des Verkäufers
Anreizbasierte Bewertung
Was gefällt dir am besten Semrush?

I almost exclusively use Semrush social for its post scheduling and analytic capabilities. It's also a huge help to keep the platforms I need to use to a minimum.

Connecting the available platforms to Semrush is straightforward and I've rarely encountered issues with publication. Depending on my workload, I use the feature between once a week and every day. Bewertung gesammelt von und auf G2.com gehostet.

Was gefällt Ihnen nicht? Semrush?

Currently, Semrush social doesn't have YouTube as an integration and along those same lines, the features for the use of video are somewhat limited. Bewertung gesammelt von und auf G2.com gehostet.

Was ist ein Problem? Semrush Solving und wie profitieren Sie davon?

Semrush social helps to keep my work streamlined by reducing the number of platforms needed to accomplish my daily tasks on social. The AI assisted features are getting better and better and it's a huge help when I need a little speed boost to get content out and I find myself at a loss.

The analytic features also ensure I can grab KPIs at any time for quick reference or monthly reports. Bewertung gesammelt von und auf G2.com gehostet.

Mikyeila C.
MC
Marketing Consultant
Kleinunternehmen(50 oder weniger Mitarbeiter)
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Bewertungsquelle: G2-Einladung im Namen des Verkäufers
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Was gefällt dir am besten Semrush?

Semrush has become an indispensable tool for my social media analytics and overall digital marketing strategy. It offers robust features that make it easy to analyze social media performance, track competitors, and optimize content for better engagement.

What I love most about Semrush is its Social Media Toolkit, which allows me to:

• Schedule and publish posts across multiple platforms effortlessly.

• Track audience engagement metrics, such as likes, shares, and comments, to identify what’s resonating with my audience.

• Monitor competitor performance and discover trending topics to stay ahead.

• Generate detailed reports that help me refine my strategy and communicate results effectively to stakeholders.

The data is comprehensive yet easy to digest, making it perfect for marketers of all experience levels. Whether you’re managing one account or multiple, Semrush streamlines the process and saves you countless hours.

I’d highly recommend Semrush for anyone looking to take their social media analytics to the next level. It’s not just a tool; it’s a game-changer for businesses aiming to grow their online presence! Bewertung gesammelt von und auf G2.com gehostet.

Was gefällt Ihnen nicht? Semrush?

I wish there was better guidance on how to adjust content or posts to get more engagement. Bewertung gesammelt von und auf G2.com gehostet.

Was ist ein Problem? Semrush Solving und wie profitieren Sie davon?

One stop shop for managing multiple platforms that is better than meta business tools Bewertung gesammelt von und auf G2.com gehostet.