- Home
- ...
- Customer Data Platforms (CDP)
- SAP Customer Data Platform
- Segment
- SAP Customer Data Platform-vs-Segment
Compare SAP Customer Data Platform and Segment 
At a Glance
Market Segments
Enterprise (45.8% of reviews)
Mid-Market (47.2% of reviews)
Entry-Level Pricing
No pricing available
$120 Per month
SAP Customer Data Platform
Star Rating
(65)4.4 out of 5
Market Segments
Enterprise (45.8% of reviews)
Entry-Level Pricing
No pricing available
Learn more about SAP Customer Data PlatformSegment
Star Rating
(555)4.5 out of 5
Market Segments
Mid-Market (47.2% of reviews)
Entry-Level Pricing
$120 Per month
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Segment excels in Data Enrichment with a score of 8.6, while SAP Customer Data Platform shines even brighter with a score of 9.3, indicating a more robust capability in enhancing customer data.
- Reviewers mention that Segment's Ease of Setup is rated at 8.5, which is significantly higher than SAP Customer Data Platform's 7.3, suggesting that Segment may be more user-friendly for initial implementation.
- G2 users highlight that SAP Customer Data Platform offers superior Expandability with a score of 9.1 compared to Segment's 8.8, making it a better choice for businesses looking to scale their data operations.
- Users on G2 report that Segment has a strong performance in Data Subject Access Requests with a score of 9.1, which is crucial for compliance, while SAP Customer Data Platform does not have a comparable score in this area.
- Reviewers say that SAP Customer Data Platform's Predictive Modeling feature is rated at 9.1, significantly outperforming Segment's 7.0, indicating a more advanced capability for forecasting customer behavior.
- Users report that Segment's Quality of Support is rated at 8.6, slightly lower than SAP Customer Data Platform's 8.7, suggesting that both platforms provide good support, but SAP may have a slight edge in customer service responsiveness.
Featured Products
Sponsored
Sourcepoint Dialogue
(40)
E-Commerce Data Integration
Visit Website
Sponsored
iubenda
(18)
E-Commerce Data Integration
Visit Website
Sponsored
PrivIQ - Data Privacy and Protection compliance management
(15)
E-Commerce Data Integration
Visit Website
Pricing
Entry-Level Pricing
SAP Customer Data Platform
No pricing availableSegment
Team
$120
Per month
- Base includes 10,000 MTU
- Unlimited Sources
- Unlimited Destinations
Free Trial
SAP Customer Data Platform
No trial information availableSegment
Free Trial is available
Ratings
Meets Requirements
9.0
52
8.9
420
Ease of Use
8.8
53
8.8
421
Ease of Setup
7.3
13
8.5
239
Ease of Admin
7.9
13
9.0
234
Quality of Support
8.7
51
8.6
361
Has the product been a good partner in doing business?
9.1
13
8.8
223
Product Direction (% positive)
9.1
53
8.3
380
Features by Category
Administration
Not enough data
8.6
85
Not enough data
8.2
67
Not enough data
8.7
76
Not enough data
8.0
84
Management
Not enough data
8.2
42
Not enough data
8.5
51
Not enough data
8.6
48
Not enough data
8.0
47
Not enough data
8.6
45
Compliance
Not enough data
8.9
95
Not enough data
8.7
79
Not enough data
8.8
84
Not enough data
8.7
82
Security
Not enough data
9.0
55
Not enough data
8.4
53
Not enough data
8.9
49
Data Quality
Not enough data
8.7
98
Not enough data
9.1
97
Not enough data
9.3
97
Maintainence
Not enough data
9.0
52
Not enough data
8.7
45
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Data Sourcing
9.3
35
8.6
137
|
Verified
9.1
31
8.8
140
|
Verified
8.8
33
Feature Not Available
9.0
33
8.8
132
|
Verified
Intelligence
9.1
27
8.1
119
|
Verified
9.1
32
7.0
81
|
Verified
9.1
31
Feature Not Available
Functionality
Not enough data
9.1
27
Not enough data
8.4
18
Not enough data
8.8
26
Not enough data
9.0
24
Not enough data
8.7
25
Not enough data
9.1
25
Not enough data
9.0
26
Not enough data
8.7
25
Not enough data
8.6
24
Not enough data
8.7
29
Not enough data
9.0
27
Not enough data
9.0
28
Functionality
Not enough data
9.0
20
Not enough data
8.6
20
Not enough data
9.1
23
Not enough data
8.3
20
Not enough data
8.4
17
Not enough data
8.5
22
Not enough data
8.6
19
Not enough data
8.2
14
Not enough data
8.6
17
Development
Not enough data
8.9
47
Not enough data
8.1
39
Management
Not enough data
8.0
46
Not enough data
8.6
43
Integration Options
Not enough data
8.4
23
Not enough data
8.4
23
Not enough data
8.8
39
Not enough data
8.5
20
Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Feature Not Available
Functionality
Not enough data
8.4
18
Not enough data
8.6
13
Not enough data
8.6
11
Not enough data
8.8
12
Categories
Categories
Shared Categories
SAP Customer Data Platform and Segment are categorized as Customer Data Platform (CDP)
Unique Categories
SAP Customer Data Platform has no unique categories
Segment is categorized as Consent Management Platform (CMP), Data Subject Access Request (DSAR), Data Privacy Management, Data Governance, E-Commerce Data Integration, and Reverse ETL
Reviews
Reviewers' Company Size
SAP Customer Data Platform
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Segment
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
18.6%
Higher Education
8.5%
Computer Software
8.5%
Business Supplies and Equipment
6.8%
Pharmaceuticals
5.1%
Other
52.5%
Computer Software
21.7%
Information Technology and Services
12.9%
Financial Services
8.8%
Internet
7.4%
Marketing and Advertising
5.3%
Other
43.9%
Most Helpful Reviews
SAP Customer Data Platform
Most Helpful Favorable Review
Verified User in Computer Software
SAP CDP helps a lot with data understanding. Helps a lot with finding the solution. Owns a different way of thinking about how and what an org. Can give to their customer.
Most Helpful Critical Review
Sharon C.
Verified User in Furniture
Implementation has been difficult, it's more of a DIY approach. We had some challenges early on and we now have a new implementation manager who is a lot more effective.
Segment
Most Helpful Favorable Review
Jack M.
Verified User in Information Technology and Services
Huge fan of the ability to send product event data everywhere (including sales tools)
Most Helpful Critical Review
Verified User in Computer Software
There are other other tools as well in the market provioding the same thing at a very much lower rate and much better docs and support
Verified User in Computer Software
SAP CDP helps a lot with data understanding. Helps a lot with finding the solution. Owns a different way of thinking about how and what an org. Can give to their customer.
Jack M.
Verified User in Information Technology and Services
Huge fan of the ability to send product event data everywhere (including sales tools)
Sharon C.
Verified User in Furniture
Implementation has been difficult, it's more of a DIY approach. We had some challenges early on and we now have a new implementation manager who is a lot more effective.
Verified User in Computer Software
There are other other tools as well in the market provioding the same thing at a very much lower rate and much better docs and support
Alternatives
Discussions
SAP Customer Data Platform has no discussions with answers
What is the best way to do QA of tracking implementation?
1 comment
CR
My experience tells me that I always need to do end-to-end testing, just relying on that whenever an event ends up in segment, it will also end up in the...Read more
I used segment in different organizations as I was the one suggesting it, but then
1 comment
AB
There is if you become a referral partner, but is an involved process with approval....Read more
Hunting for software insights?
With over 2.5 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
or continue with
Gmail.com addresses not permitted. A business domain using Google is allowed.
By proceeding, you agree to our Terms of Use and Privacy Policy
