Compare Pendo and UserGuiding 
At a Glance
Market Segments
Mid-Market (63.0% of reviews)
Small-Business (57.7% of reviews)
Entry-Level Pricing
Free
Free Trial
Pendo
Star Rating
(1,484)4.4 out of 5
Market Segments
Mid-Market (63.0% of reviews)
Entry-Level Pricing
Free
Free Trial is available
Browse all 5 pricing plansUserGuiding
Star Rating
(559)4.7 out of 5
Market Segments
Small-Business (57.7% of reviews)
Entry-Level Pricing
Free Trial
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Pendo excels in Click Tracking with a score of 9.7, indicating a robust ability to monitor user interactions, while UserGuiding's performance in this area is not as strong, suggesting a potential gap in detailed user behavior analysis.
- Reviewers mention that UserGuiding offers superior Survey Implementation with a score of 9.0 compared to Pendo's 8.5, highlighting its effectiveness in gathering user feedback and insights directly within the application.
- G2 users note that UserGuiding's Ease of Use is significantly higher at 9.1, while Pendo scores 8.2, suggesting that UserGuiding may provide a more intuitive interface for everyday users.
- Users on G2 report that Pendo's Quality of Support is rated at 8.5, which is lower than UserGuiding's impressive 9.5, indicating that UserGuiding may offer more responsive and helpful customer service.
- Reviewers mention that Pendo's Product Direction is rated at 8.5, while UserGuiding shines with a score of 9.6, suggesting that UserGuiding is perceived as having a clearer and more positive roadmap for future development.
- Users say that Pendo's Real-Time Reporting is rated at 8.4, which is comparable to UserGuiding's performance, but the latter's overall reporting capabilities, including Custom Reports and Dashboards at 8.6, are seen as more versatile and user-friendly.
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Pricing
Entry-Level Pricing
Pendo
Free
Free
Try Pendo for free for up to 500 monthly active users. Includes: product analytics, in-app guides, net promoter score (NPS), roadmaps.
- Product analytics
- In-app guides
- Net Promoter Score (NPS)
UserGuiding
Free Trial
Free Trial
14-day free trial, no credit-card needed!
- All Professional Plan Features are included in the Free Trial
Free Trial
Pendo
Free Trial is available
UserGuiding
Free Trial is available
Ratings
Meets Requirements
8.5
1,131
9.0
498
Ease of Use
8.2
1,145
9.1
511
Ease of Setup
7.9
514
8.9
452
Ease of Admin
8.5
530
9.1
332
Quality of Support
8.5
990
9.6
480
Has the product been a good partner in doing business?
8.9
507
9.4
321
Product Direction (% positive)
8.5
1,047
9.6
499
Features by Category
Metrics
8.7
433
Not enough data
8.7
451
Not enough data
8.4
400
Not enough data
8.8
445
Not enough data
8.4
402
Not enough data
8.2
374
Not enough data
8.2
338
Not enough data
8.2
315
Not enough data
8.2
375
Not enough data
Reporting
8.4
443
Not enough data
8.5
406
Not enough data
8.7
417
Not enough data
8.7
447
Not enough data
7.9
243
Not enough data
8.1
266
Not enough data
8.2
429
Not enough data
Other
8.7
418
Not enough data
8.0
287
Not enough data
7.5
244
Not enough data
7.9
254
Not enough data
7.3
180
Not enough data
8.5
320
Not enough data
8.2
280
Not enough data
Administration
8.1
356
Not enough data
8.0
279
Not enough data
8.7
403
Not enough data
8.5
435
Not enough data
User Identification
7.8
102
Not enough data
8.5
129
Not enough data
7.9
96
Not enough data
Tracking & Reporting
8.4
118
Not enough data
8.4
124
Not enough data
8.2
101
Not enough data
8.4
133
Not enough data
8.5
125
Not enough data
8.6
130
Not enough data
Metrics
8.7
76
Not enough data
8.3
57
Not enough data
8.3
65
Not enough data
8.2
62
Not enough data
8.3
59
Not enough data
User Behavior
9.6
16
Not enough data
6.4
15
Not enough data
8.3
15
Not enough data
8.8
16
Not enough data
A/B Testing
7.7
14
Not enough data
7.3
14
Not enough data
9.2
15
Not enough data
7.3
14
Not enough data
Visitor Information
7.8
15
Not enough data
8.2
14
Not enough data
User Analysis
8.6
324
9.0
273
8.5
369
8.4
279
User Support
8.5
368
8.7
282
7.7
189
8.5
247
8.1
276
8.4
262
Walkthrough Type
8.2
277
8.8
267
8.6
344
9.2
289
Product Analytics
8.6
535
Not enough data
8.7
565
Not enough data
8.6
546
Not enough data
8.1
458
Not enough data
8.0
368
Not enough data
8.2
399
Not enough data
8.0
360
Not enough data
7.9
401
Not enough data
Generative AI
Not enough data
Feature Not Available
Self-Service Experience
Not enough data
8.9
282
Not enough data
8.8
280
Not enough data
7.5
254
Not enough data
Feature Not Available
Not enough data
8.5
270
Self-Service Platform
Not enough data
8.8
275
Not enough data
8.5
112
Not enough data
6.8
96
Not enough data
8.3
268
Communication
8.1
304
Not enough data
7.8
285
Not enough data
8.0
286
Not enough data
Planning
7.2
213
Not enough data
7.2
205
Not enough data
6.7
181
Not enough data
7.7
217
Not enough data
7.3
192
Not enough data
Workflow Management
7.4
225
Not enough data
7.6
233
Not enough data
6.8
180
Not enough data
7.1
192
Not enough data
Metrics
8.7
76
Not enough data
8.3
57
Not enough data
8.3
65
Not enough data
8.2
62
Not enough data
8.3
59
Not enough data
Variation Testing
8.2
49
Not enough data
7.6
50
Not enough data
8.0
54
Not enough data
8.3
61
Not enough data
8.0
58
Not enough data
7.7
51
Not enough data
Reporting
8.5
79
Not enough data
8.6
82
Not enough data
Personalization
8.6
69
Not enough data
8.6
68
Not enough data
8.8
61
Not enough data
Administration
7.9
70
Not enough data
8.0
61
Not enough data
8.4
80
Not enough data
8.5
86
Not enough data
Categories
Categories
Shared Categories
Pendo and UserGuiding are categorized as Digital Adoption Platform
Unique Categories
Pendo is categorized as Product Management, Mobile App Analytics, Mobile App Optimization, Digital Analytics, Product Analytics, and Session Replay
UserGuiding is categorized as Customer Self-Service
Reviews
Reviewers' Company Size
Pendo
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
UserGuiding
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
33.8%
Information Technology and Services
15.3%
Marketing and Advertising
7.3%
Financial Services
4.1%
Hospital & Health Care
3.0%
Other
36.5%
Computer Software
38.1%
Information Technology and Services
17.1%
Marketing and Advertising
5.6%
Financial Services
3.9%
Accounting
3.6%
Other
31.8%
Most Helpful Reviews
Pendo
Most Helpful Favorable Review
Allie J.
Verified User in Computer Software
Pendo allows you to track customer visits and clicks on page elements, pages, or a set of pages. It's been very helpful to find out if customers are following the intended journey, and if not, where they are going astray. This has allowed my team to...
Most Helpful Critical Review
Verified User in Computer Software
Business ethics is weak. Changed terms and understanding to try to make more money. Their web performance is bad sometimes too, impacting user experiences
UserGuiding
Most Helpful Favorable Review
Verified User in Online Media
User Guiding is allowing us a no-code solution for onboarding users onto our website. It allows us to introduce our users to the many things they can to with their membership. The resource centre is our way of offering fast solutions to common problems, and...
Most Helpful Critical Review
Verified User in Computer Software
While UserGuiding is a powerful tool, there are a few areas that could be improved. Sometimes, the customization options feel a bit limited, especially when trying to match our brand’s design perfectly.
Allie J.
Verified User in Computer Software
Pendo allows you to track customer visits and clicks on page elements, pages, or a set of pages. It's been very helpful to find out if customers are following the intended journey, and if not, where they are going astray. This has allowed my team to...
Verified User in Online Media
User Guiding is allowing us a no-code solution for onboarding users onto our website. It allows us to introduce our users to the many things they can to with their membership. The resource centre is our way of offering fast solutions to common problems, and...
Verified User in Computer Software
Business ethics is weak. Changed terms and understanding to try to make more money. Their web performance is bad sometimes too, impacting user experiences
Verified User in Computer Software
While UserGuiding is a powerful tool, there are a few areas that could be improved. Sometimes, the customization options feel a bit limited, especially when trying to match our brand’s design perfectly.
Discussions
Which integrations does Pendo support?
2 comments
SG
Hi there! My name is Stephanie and I'm a research analyst in marketing & advertising at G2. Thanks for posting this question. As of November 2019, Pendo is...Read more
How do I change the badge for the resource center
1 comment
RD
It depends if you are using the Classic Designer or Visual Design Studio. Here's a reference for both:...Read more
How can I participate remotely in a PUG?
1 comment
MW
Now, the PUG meetings are done remotely - just join one of the Pendomonium Slack channels as shown in the Community and join some of the PUGs! Read more
RTL support
2 comments
HV
Hi Medhat! UserGuiding supports RTL text by means of theme customization. You can read more about it here:...Read more
Are there adoption tools for products that change often?
1 comment
TG
For those who understand and can code use CSS elements to tag your location and steps instead of mouse selection this will keep the guides intact firmly.Read more
What is UserGuiding used for?
1 comment
CD
User introduction, product demonstrations, interactive instructions, feature updates, and user learning.Read more
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