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Compare Localo and Semrush

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Localo
Localo
(120)
4.9 out of 5
Localo
By Localo
Semrush
Semrush
(2,441)
4.5 out of 5
Semrush
By Semrush
At a Glance
Localo
Localo
Star Rating
(120)4.9 out of 5
Market Segments
Small-Business (98.3% of reviews)
Information
Entry-Level Pricing
$0.00 1 Local Rank Checker
Browse all 4 pricing plans
Semrush
Semrush
Star Rating
(2,441)4.5 out of 5
Market Segments
Small-Business (66.5% of reviews)
Information
Entry-Level Pricing
$0.00 Per Month
Free Trial is available
Browse all 5 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Semrush excels in its SEO Auditing & Monitoring features, particularly with its SEO Alerting and SEO Change Tracking, which are rated at 9.2 and 9.1 respectively. In contrast, Localo's SEO capabilities, while strong, do not reach the same level of user satisfaction, particularly in areas like SEO Auditing where it scores lower.
  • Reviewers mention that Localo shines in Local Search Optimization, especially with its Google My Business management, which received a high score of 9.7. Users on G2 appreciate how Localo simplifies the process of managing local listings, whereas Semrush's local features are not as robust, scoring lower in this category.
  • G2 users highlight that Semrush offers superior Competitor Analysis tools, scoring 9.0, which allows users to gain insights into their competition effectively. Localo, while providing some competitive insights, does not match this level of detail and user satisfaction.
  • Users say that Localo's ease of use is a significant advantage, with a score of 9.6 for Ease of Use, making it particularly appealing for small businesses. In comparison, Semrush, while powerful, has a slightly lower score of 8.4, indicating a steeper learning curve for new users.
  • Reviewers mention that Semrush's Content Creation Tools are rated at 8.3, which is beneficial for users looking to enhance their content marketing strategies. However, Localo's content management features, while effective, do not provide the same level of comprehensive tools, leading to a less favorable comparison.
  • Users report that Localo's Customer Support is highly rated at 9.6, with many praising the responsiveness and helpfulness of the support team. In contrast, Semrush's support, while adequate, scores lower at 8.6, indicating that users may not receive the same level of assistance when issues arise.
Featured Products
Cloud Campaign
Sponsored
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Cloud Campaign
(131)
Market Intelligence
Visit WebsiteVisit Website
Reaktion
Sponsored
You’re seeing this ad based on the product’s relevance to your search. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Reaktion
(2)
Market Intelligence
Visit WebsiteVisit Website
Typewise
Sponsored
You’re seeing this ad based on the product’s relevance to your search. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Typewise
(26)
Market Intelligence
Visit WebsiteVisit Website
Pricing
Entry-Level Pricing
Localo
Free Tool - Local Rank Checker
$0.00
1 Local Rank Checker
Browse all 4 pricing plans
Semrush
Free
$0.00
Per Month
Browse all 5 pricing plans
Free Trial
Localo
Free Trial is available
Semrush
Free Trial is available
Ratings
Meets Requirements
9.4
96
8.9
1,935
Ease of Use
9.6
101
8.4
1,949
Ease of Setup
9.6
52
8.6
1,167
Ease of Admin
9.7
47
8.6
1,000
Quality of Support
9.7
91
8.6
1,672
Has the product been a good partner in doing business?
9.4
46
8.8
983
Product Direction (% positive)
9.8
94
8.9
1,845
Features by Category
Digital AnalyticsHide 27 FeaturesShow 27 Features
Not enough data
7.8
7,287
Metrics
Not enough data
8.3
310
Not enough data
8.2
305
Not enough data
7.9
292
Not enough data
7.7
266
Not enough data
7.4
255
Not enough data
7.6
253
Not enough data
7.5
254
Not enough data
7.6
264
Not enough data
7.1
248
Reporting
Not enough data
8.1
303
Not enough data
8.2
291
Not enough data
7.9
276
Not enough data
7.8
279
Not enough data
7.8
275
Not enough data
7.7
255
Not enough data
8.2
291
Other
Not enough data
7.9
267
Not enough data
8.1
281
Not enough data
7.8
271
Not enough data
8.1
273
Not enough data
7.6
242
Not enough data
7.2
224
Not enough data
7.7
242
Administration
Not enough data
7.7
250
Not enough data
7.5
242
Not enough data
8.5
293
Not enough data
8.3
285
Social Media AnalyticsHide 11 FeaturesShow 11 Features
Not enough data
8.5
2,072
Social Analytics
Not enough data
8.9
242
Not enough data
8.5
224
Not enough data
8.8
229
Not enough data
8.2
198
Not enough data
Feature Not Available
Not enough data
8.1
168
Not enough data
8.1
165
Reports & Dashboards
Not enough data
8.4
228
Not enough data
8.9
235
Not enough data
8.7
222
Not enough data
8.0
161
Content MarketingHide 16 FeaturesShow 16 Features
Not enough data
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI Writing AssistantHide 13 FeaturesShow 13 Features
7.8
110
8.3
900
Grammar
8.6
11
8.8
85
7.7
11
8.5
86
8.8
11
8.7
84
Formatting
5.7
10
8.4
84
6.3
9
8.2
79
6.2
10
8.0
76
Content
8.8
10
8.6
93
9.8
10
8.4
85
8.0
9
7.7
71
Product Type
8.5
10
8.5
79
7.4
9
8.0
78
Generative AI
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Local Listing ManagementHide 6 FeaturesShow 6 Features
Not enough data
8.4
1,082
Listing Management
Not enough data
8.6
173
|
Verified
Not enough data
8.2
169
|
Verified
Not enough data
8.3
172
|
Verified
Not enough data
8.5
184
|
Verified
Performance
Not enough data
8.2
190
|
Verified
Not enough data
8.8
194
|
Verified
Local SEOHide 6 FeaturesShow 6 Features
9.4
419
8.5
2,341
Local Search Optimization
9.5
88
8.9
428
|
Verified
9.1
72
8.4
392
|
Verified
9.7
88
8.5
363
|
Verified
9.4
86
8.4
374
|
Verified
Feature Not Available
8.1
364
|
Verified
9.4
85
8.9
420
|
Verified
Competitive IntelligenceHide 8 FeaturesShow 8 Features
Not enough data
8.3
2,236
Platform Basics
Not enough data
8.5
390
Not enough data
8.7
406
Platform Data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
365
Platform Content
Not enough data
7.5
309
Platform Reporting
Not enough data
8.1
378
Not enough data
8.5
388
Marketing CalendarHide 13 FeaturesShow 13 Features
Not enough data
8.5
789
Platform Basics
Not enough data
8.7
86
Not enough data
8.2
83
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
75
Not enough data
8.5
86
Content Planning
Not enough data
Feature Not Available
Not enough data
8.3
79
Not enough data
8.8
90
Marketing Campaign Performance
Not enough data
8.4
64
Not enough data
8.7
66
Other Features
Not enough data
8.5
87
Not enough data
8.9
73
SEO ToolsHide 15 FeaturesShow 15 Features
Not enough data
8.7
9,820
SEO Auditing & Monitoring
Not enough data
8.8
667
Not enough data
9.2
518
Not enough data
9.0
504
Not enough data
9.0
505
SEO Content & Rankings
Not enough data
8.2
1137
Not enough data
9.1
1236
Not enough data
8.8
1163
Not enough data
8.4
586
Not enough data
8.6
496
SEO Reporting
Not enough data
8.9
1213
Not enough data
8.7
666
Not enough data
8.4
622
Not enough data
8.0
507
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Social Media ManagementHide 13 FeaturesShow 13 Features
Not enough data
8.3
1,424
Content & Collaboration
Not enough data
8.8
163
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
150
Not enough data
Feature Not Available
Not enough data
8.3
132
Social Management
Not enough data
8.8
195
Not enough data
8.8
189
Not enough data
Feature Not Available
Not enough data
8.5
186
Not enough data
7.9
163
Not enough data
8.0
137
Not enough data
7.6
109
Media MonitoringHide 12 FeaturesShow 12 Features
Not enough data
8.7
572
Media Channels
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.6
95
Geographic Coverage
Not enough data
Feature Not Available
Not enough data
8.3
81
Not enough data
8.2
73
Reporting
Not enough data
9.0
112
Not enough data
Feature Not Available
Not enough data
9.0
101
Not enough data
9.2
110
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Social Media AdvertisingHide 28 FeaturesShow 28 Features
Not enough data
8.6
2,097
Platform Interoperability
Not enough data
8.5
68
Social Functionality
Not enough data
8.8
80
Campaign Management
Not enough data
9.1
79
Not enough data
8.8
78
Not enough data
8.7
79
Not enough data
8.6
72
Not enough data
8.6
73
Not enough data
8.5
74
Not enough data
8.5
72
Not enough data
8.4
74
Not enough data
8.3
73
Not enough data
8.6
77
Not enough data
8.4
73
Not enough data
8.1
71
Not enough data
8.3
74
Targeting
Not enough data
8.6
76
Not enough data
8.4
73
Not enough data
8.5
71
Not enough data
8.7
71
Platform
Not enough data
8.4
74
Not enough data
8.7
81
Not enough data
9.0
80
Not enough data
9.0
81
Not enough data
8.7
77
Not enough data
8.6
76
Not enough data
8.4
71
Not enough data
8.5
73
Not enough data
8.5
76
ProofreadingHide 13 FeaturesShow 13 Features
Not enough data
7.9
159
Grammar Tools
Not enough data
8.4
16
Not enough data
9.1
18
Not enough data
8.0
15
Writing Support
Not enough data
7.1
16
Not enough data
8.1
15
Not enough data
7.1
16
Not enough data
7.5
16
Software Availability
Not enough data
8.4
16
Not enough data
8.1
15
Not enough data
7.0
16
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Landing Page BuildersHide 12 FeaturesShow 12 Features
Not enough data
Not enough data
Page Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Feature Not Available
Not enough data
Market IntelligenceHide 18 FeaturesShow 18 Features
Not enough data
8.3
2,986
Data collection
Not enough data
7.8
138
Not enough data
8.3
165
|
Verified
Not enough data
8.4
156
|
Verified
Not enough data
7.7
138
|
Verified
Not enough data
8.2
156
Segment Trending
Not enough data
8.8
186
|
Verified
Not enough data
8.2
176
|
Verified
Not enough data
8.4
181
|
Verified
Not enough data
7.6
144
Analysis
Not enough data
8.4
176
Not enough data
8.7
198
|
Verified
Not enough data
8.3
159
|
Verified
Platform
Not enough data
8.8
199
|
Verified
Not enough data
8.4
179
|
Verified
Not enough data
7.7
155
|
Verified
Not enough data
8.4
178
|
Verified
Not enough data
8.1
153
|
Verified
Not enough data
8.3
149
Paid Search IntelligenceHide 7 FeaturesShow 7 Features
Not enough data
8.4
691
Synthetic MediaHide 22 FeaturesShow 22 Features
Not enough data
Not enough data
Audio
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Video
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Image
Not enough data
Not enough data
Not enough data
Not enough data
Text
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content CreationHide 9 FeaturesShow 9 Features
Not enough data
7.8
696
Planning
Not enough data
7.8
142
Publishing
Not enough data
7.7
145
Social Media
Not enough data
7.7
145
Planning
Not enough data
8.0
264
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Online Reputation ManagementHide 12 FeaturesShow 12 Features
7.9
167
Not enough data
Consumer Intelligence
9.3
16
Not enough data
9.2
16
Not enough data
9.3
15
Not enough data
Reporting
6.6
15
Not enough data
7.4
15
Not enough data
8.9
15
Not enough data
Media Monitoring
7.1
16
Not enough data
6.9
15
Not enough data
6.7
15
Not enough data
In-House Management
7.7
15
Not enough data
7.9
14
Not enough data
Generative AI
Feature Not Available
Not enough data
Content AnalyticsHide 9 FeaturesShow 9 Features
Not enough data
8.3
3,039
Tools
Not enough data
Feature Not Available
Not enough data
8.2
529
Not enough data
Feature Not Available
Metrics
Not enough data
Feature Not Available
Not enough data
8.2
521
Not enough data
8.3
509
Not enough data
8.1
451
Not enough data
7.9
447
Not enough data
9.0
582
Marketing AnalyticsHide 12 FeaturesShow 12 Features
Not enough data
8.3
2,660
Marketing Operations
Not enough data
7.9
264
|
Verified
Not enough data
8.5
281
|
Verified
Not enough data
8.2
276
|
Verified
Not enough data
8.0
253
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.5
267
|
Verified
Not enough data
8.8
303
|
Verified
Not enough data
8.0
244
|
Verified
Not enough data
8.3
258
|
Verified
Not enough data
8.4
280
|
Verified
Not enough data
8.1
234
|
Verified
Website BuilderHide 14 FeaturesShow 14 Features
Not enough data
Not enough data
Customizations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Growth
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Support
Not enough data
Not enough data
Local MarketingHide 5 FeaturesShow 5 Features
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Localo
Localo
Semrush
Semrush
Localo and Semrush are categorized as Local SEO and AI Writing Assistant
Unique Categories
Localo
Semrush
Reviews
Reviewers' Company Size
Localo
Localo
Small-Business(50 or fewer emp.)
98.3%
Mid-Market(51-1000 emp.)
1.7%
Enterprise(> 1000 emp.)
0%
Semrush
Semrush
Small-Business(50 or fewer emp.)
66.5%
Mid-Market(51-1000 emp.)
28.2%
Enterprise(> 1000 emp.)
5.4%
Reviewers' Industry
Localo
Localo
Marketing and Advertising
21.6%
Construction
7.8%
Real Estate
5.2%
Automotive
5.2%
Consumer Services
4.3%
Other
56.0%
Semrush
Semrush
Marketing and Advertising
30.4%
Information Technology and Services
8.7%
Computer Software
8.0%
Internet
4.6%
Retail
3.5%
Other
44.8%
Most Helpful Reviews
Localo
Localo
Most Helpful Favorable Review
MS
Moira S.
Verified User in Marketing and Advertising

The best thing about using surfer local is that I can easily track and monitor local rankings for both my clients and my own business. The biggest advantage of surfer local is the ability to visualise rankings on the map, and the hyper local level of detail...

Most Helpful Critical Review
Semrush
Semrush
Most Helpful Favorable Review
Paul B.
PB
Paul B.
Verified User in Education Management

What I enjoy the most about this tool is how the dashboard is constructed. It's put together in a logical sequence of how you would most likely use the tool. Just like someone searching the web, you start with a broad term to see what results you get....

Most Helpful Critical Review
Cort T.
CT
Cort T.
Verified User in Marketing and Advertising

All of the estimates and analytics. I've plugged in multiple clients to this tool and it's definitely not accurate.

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Discussions
Localo
Localo Discussions
Monty the Mongoose crying
Localo has no discussions with answers
See all discussions
Semrush
Semrush Discussions
Nuclear Power & Lighting Electrical Engineers Ltd
3 comments
Hillary M.
HM
Nuclear Power Lighting Electrical EngineeringRead more
What can SEMrush do?
3 comments
Sayed Sayeedur R.
SR
SEMrush can help you to optimize your website for search engines, including keyword research, site audits, and link building. It offers a variety of features...Read more
Does SEMrush have a free plan?
3 comments
Bhabishya B.
BB
Yes they have a free plan where you can add 1 website.Read more
See all discussions
Ask Localo a QuestionContact Localo
Ask Semrush a QuestionContact Semrush

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