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Compare LinkedIn Premium and LinkedIn Sales Navigator

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At a Glance
LinkedIn Premium
LinkedIn Premium
Star Rating
(244)4.0 out of 5
Market Segments
Small-Business (42.7% of reviews)
Information
Entry-Level Pricing
No pricing available
Learn more about LinkedIn Premium
LinkedIn Sales Navigator
LinkedIn Sales Navigator
Star Rating
(1,969)4.3 out of 5
Market Segments
Mid-Market (49.0% of reviews)
Information
Entry-Level Pricing
Contact Us
Browse all 3 pricing plans

LinkedIn Premium vs LinkedIn Sales Navigator

When assessing the two solutions, reviewers found them equally easy to use. However, LinkedIn Sales Navigator is easier to set up and administer. While LinkedIn Premium is easier to do business with overall.

  • Reviewers felt that LinkedIn Sales Navigator meets the needs of their business better than LinkedIn Premium.
  • When comparing quality of ongoing product support, reviewers felt that LinkedIn Sales Navigator is the preferred option.
  • For feature updates and roadmaps, our reviewers preferred the direction of LinkedIn Sales Navigator over LinkedIn Premium.
Pricing
Entry-Level Pricing
LinkedIn Premium
No pricing available
LinkedIn Sales Navigator
Core
Contact Us
Browse all 3 pricing plans
Free Trial
LinkedIn Premium
No trial information available
LinkedIn Sales Navigator
Free Trial is available
Ratings
Meets Requirements
8.1
206
8.6
1,634
Ease of Use
8.6
208
8.6
1,650
Ease of Setup
8.8
64
8.9
357
Ease of Admin
8.3
54
8.7
259
Quality of Support
7.8
163
8.1
1,319
Has the product been a good partner in doing business?
8.3
50
8.2
256
Product Direction (% positive)
6.9
209
7.8
1,587
Features by Category
Not enough data
8.2
18,174
Data Availability
Not enough data
7.8
1282
Not enough data
8.5
1291
Not enough data
8.2
1238
|
Verified
Not enough data
7.6
77
Data Accuracy
Not enough data
8.1
1278
Not enough data
8.4
1284
Not enough data
7.6
76
Platform
Not enough data
8.5
352
Not enough data
8.5
380
|
Verified
Not enough data
8.7
411
Not enough data
7.7
377
|
Verified
Not enough data
8.0
359
|
Verified
Not enough data
Feature Not Available
Features
Not enough data
8.5
1207
Not enough data
7.7
995
Not enough data
7.9
368
Not enough data
8.2
1147
|
Verified
Not enough data
8.7
1300
|
Verified
Not enough data
8.5
1232
|
Verified
Not enough data
8.9
1277
|
Verified
Not enough data
7.6
991
|
Verified
Not enough data
8.2
1252
|
Verified
Buyer Intent Data ProvidersHide 8 FeaturesShow 8 Features
Not enough data
8.3
761
Data Availability
Not enough data
8.3
98
Not enough data
8.7
99
Not enough data
7.3
89
Platform Additional Functionality
Not enough data
8.6
100
Not enough data
8.2
95
Not enough data
8.2
88
Not enough data
8.7
96
Not enough data
8.5
96
Categories
Categories
Shared Categories
LinkedIn Premium
LinkedIn Premium
LinkedIn Sales Navigator
LinkedIn Sales Navigator
LinkedIn Premium and LinkedIn Sales Navigator share no categories
Unique Categories
LinkedIn Premium
LinkedIn Premium is categorized as Social Networks
LinkedIn Sales Navigator
LinkedIn Sales Navigator is categorized as Sales Intelligence and Buyer Intent Data Providers
Reviews
Reviewers' Company Size
LinkedIn Premium
LinkedIn Premium
Small-Business(50 or fewer emp.)
42.7%
Mid-Market(51-1000 emp.)
36.2%
Enterprise(> 1000 emp.)
21.1%
LinkedIn Sales Navigator
LinkedIn Sales Navigator
Small-Business(50 or fewer emp.)
31.5%
Mid-Market(51-1000 emp.)
49.0%
Enterprise(> 1000 emp.)
19.4%
Reviewers' Industry
LinkedIn Premium
LinkedIn Premium
Computer Software
17.5%
Information Technology and Services
14.6%
Marketing and Advertising
7.9%
Internet
5.8%
Staffing and Recruiting
4.2%
Other
50.0%
LinkedIn Sales Navigator
LinkedIn Sales Navigator
Computer Software
26.9%
Information Technology and Services
19.8%
Marketing and Advertising
8.0%
Internet
6.3%
Financial Services
3.5%
Other
35.5%
Most Helpful Reviews
LinkedIn Premium
LinkedIn Premium
Most Helpful Favorable Review
John H.
JH
John H.
Verified User in Marketing and Advertising

This smacks a little bit of preaching to the choir, since everyone on G2crowd clearly already belongs to Linkedin, but if you are job hunting, you need to buckle down and start whipping your LinkedIn network like a rented mule, beating the bushes, leaving...

Most Helpful Critical Review
Christopher E.
CE
Christopher E.
Verified User

Still doesn´t tell you EVERYONE who viewed your profile; far too expensive for the price; does not include the ability for you to view others´ profiles without detection (which would be a nice feature)

LinkedIn Sales Navigator
LinkedIn Sales Navigator
Most Helpful Favorable Review
Luke C.
LC
Luke C.
Verified User in Marketing and Advertising

Sales Navigator offers me an easy to manage means of nurturing a sales pipeline - not necessarily live leads but all of the interesting folks who I believe align with my companies offer. The fact that you can search by brand, job title or other more drilled...

Most Helpful Critical Review
Paul P.
PP
Paul P.
Verified User in Internet

LinkedIn support is poor at best and non-existent at worst. It's also extremely expensive, and the site itself is still buggy sometimes despite how massively widespread it is. Despite the price tag, I still don't have access to all of the advanced search...

Alternatives
LinkedIn Premium
LinkedIn Premium Alternatives
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LinkedIn Sales Navigator
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Discussions
LinkedIn Premium
LinkedIn Premium Discussions
What is LinkedIn Premium used for?
1 comment
Mohammad Naieem B.
MB
LinkedIn Premium offers additional features such as InMail credits for reaching out to people outside your network, enhanced access to job insights, the...Read more
Monty the Mongoose crying
LinkedIn Premium has no more discussions with answers
LinkedIn Sales Navigator
LinkedIn Sales Navigator Discussions
What is LinkedIn Sales Navigator used for?
5 comments
Madhuri R.
MR
To identify the appropriate group of accounts and create potential clients.Read more
Can you explain how to utilize LinkedIn Sales Navigator's lead recommendation feature for targeted sales outreach?
4 comments
Abdul Qadar S.
AS
Specify the industries, job titles, company sizes, and locations that match your target audience. By saving specific accounts and leads, Sales Navigator can...Read more
InMail Usage
3 comments
Daniel L.
DL
My understanding is that InMail is a way to reach out to someone who is 2 or 3 removed from you, that you cannot message directly. I've been contacted on...Read more