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At a Glance
Market Segments
Small-Business (81.1% of reviews)
Small-Business (83.0% of reviews)
Entry-Level Pricing
No pricing available
Free Per Month
Klaviyo
Star Rating
(1,137)4.6 out of 5
Market Segments
Small-Business (81.1% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about KlaviyoOptiMonk
Star Rating
(157)4.8 out of 5
Market Segments
Small-Business (83.0% of reviews)
Pros & Cons
Entry-Level Pricing
Free Per Month
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Reviews say that OptiMonk excels in its Quality of Support, scoring 9.7, with users highlighting the responsiveness and helpfulness of the support team, especially when using features like the Exit Intent Popups.
- Users report that OptiMonk has a higher Ease of Use score (8.9) compared to Klaviyo (8.7), with many mentioning that the drag-and-drop editor for creating campaigns is intuitive and user-friendly.
- Reviewers mention that OptiMonk's Ease of Setup (8.9) is superior to Klaviyo's (8.6), with users appreciating the straightforward onboarding process and the availability of templates for quick campaign launches.
- G2 users highlight that OptiMonk has a higher Meets Requirements score (9.3) than Klaviyo (9.1), indicating that users feel OptiMonk better fulfills their specific needs, particularly in terms of customization options for popups and forms.
- Users on G2 report that while both products serve small businesses well, OptiMonk has a slightly larger market segment share (82.8% of reviews) compared to Klaviyo (82.2% of reviews), suggesting a strong preference among small business users for OptiMonk.
- Reviewers mention that OptiMonk's Product Direction score (9.4) is higher than Klaviyo's (9.0), with users expressing confidence in OptiMonk's commitment to continuous improvement and feature updates, particularly in enhancing their A/B testing capabilities.
Pricing
Entry-Level Pricing
Klaviyo
No pricing availableOptiMonk
Free
Free
Per Month
- Max 10,000 pageviews / month
- Max 1 domain
- All features
Free Trial
Klaviyo
Free Trial is available
OptiMonk
Free Trial is available
Ratings
Meets Requirements
9.0
868
9.2
102
Ease of Use
8.7
872
8.9
107
Ease of Setup
8.5
525
8.9
52
Ease of Admin
8.9
481
9.1
48
Quality of Support
8.4
830
9.7
104
Has the product been a good partner in doing business?
9.0
484
9.5
48
Product Direction (% positive)
9.0
816
9.4
95
Features by Category
Email Marketing
9.0
516
|
Verified
Not enough data
9.2
507
|
Verified
Not enough data
8.9
491
|
Verified
Not enough data
8.9
452
|
Verified
Not enough data
Online Marketing
7.8
371
|
Verified
Not enough data
8.3
396
|
Verified
Not enough data
8.7
425
|
Verified
Not enough data
8.7
441
Not enough data
8.2
248
Not enough data
Lead Management
8.5
342
Not enough data
8.4
270
Not enough data
9.0
461
|
Verified
Not enough data
7.8
217
Not enough data
8.5
350
|
Verified
Not enough data
8.5
392
|
Verified
Not enough data
8.4
331
|
Verified
Not enough data
8.2
281
|
Verified
Not enough data
Campaign Management
8.7
346
|
Verified
Not enough data
8.0
198
Not enough data
8.1
288
|
Verified
Not enough data
7.6
198
Not enough data
Social
Feature Not Available
Not enough data
7.8
195
Not enough data
7.8
188
Not enough data
7.4
183
Not enough data
7.8
258
|
Verified
Not enough data
Reporting & Analytics
8.5
464
|
Verified
Not enough data
8.3
414
|
Verified
Not enough data
8.3
423
|
Verified
Not enough data
8.4
434
|
Verified
Not enough data
7.6
200
Not enough data
Platform
8.5
322
|
Verified
Not enough data
8.7
302
|
Verified
Not enough data
8.9
313
|
Verified
Not enough data
8.3
206
|
Verified
Not enough data
7.8
193
|
Verified
Not enough data
8.9
314
|
Verified
Not enough data
8.0
159
Not enough data
Agentic AI - Marketing Automation
6.9
25
Not enough data
6.9
24
Not enough data
7.3
23
Not enough data
7.1
23
Not enough data
7.0
24
Not enough data
7.5
25
Not enough data
Integration
8.4
316
|
Verified
Not enough data
8.6
310
|
Verified
Not enough data
8.4
260
|
Verified
Not enough data
Messenger
7.4
13
Not enough data
6.4
13
Not enough data
6.3
13
Not enough data
6.0
12
Not enough data
Channels
6.1
12
Not enough data
7.2
13
Not enough data
6.3
13
Not enough data
6.0
12
Not enough data
6.7
12
Not enough data
Customers
8.2
13
Not enough data
7.6
13
Not enough data
7.1
12
Not enough data
6.7
12
Not enough data
7.1
12
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Diagnosis
8.2
28
Not enough data
8.5
28
Not enough data
8.2
29
Not enough data
8.4
29
Not enough data
Tracking
8.2
26
Not enough data
7.8
27
Not enough data
8.8
30
Not enough data
8.6
28
Not enough data
8.5
27
Not enough data
Reporting
9.0
29
Not enough data
8.7
28
Not enough data
8.6
28
Not enough data
8.4
27
Not enough data
Agentic AI - Email Deliverability
8.2
14
Not enough data
8.1
15
Not enough data
8.0
14
Not enough data
7.3
14
Not enough data
8.0
14
Not enough data
Visitor Behavior
Not enough data
8.1
8
Not enough data
9.2
8
Not enough data
9.2
8
Templates
Not enough data
9.5
7
Not enough data
9.4
9
Not enough data
9.3
9
Personalization
Not enough data
9.4
9
Not enough data
9.4
9
Not enough data
9.4
6
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.3
7
Not enough data
9.4
8
Not enough data
9.5
7
Multichannel
Not enough data
9.4
9
Not enough data
Feature Not Available
Not enough data
9.0
8
Administration
Not enough data
9.4
6
Not enough data
7.9
7
Not enough data
9.4
6
Not enough data
8.1
7
Agentic AI - E-Commerce Personalization
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Triggered Content
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Personalized Content
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Retargeting
Not enough data
9.2
20
Not enough data
8.9
22
Not enough data
9.6
18
Not enough data
8.8
23
Not enough data
9.1
17
Not enough data
8.4
17
Not enough data
9.0
22
Agentic AI - Retargeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Templates
8.5
425
|
Verified
Not enough data
Feature Not Available
Not enough data
8.4
348
|
Verified
Not enough data
8.8
256
Not enough data
Edit
8.4
354
|
Verified
Not enough data
8.8
416
|
Verified
Not enough data
8.3
332
|
Verified
Not enough data
Logistics
8.7
419
|
Verified
Not enough data
7.9
340
|
Verified
Not enough data
8.8
394
|
Verified
Not enough data
8.4
195
Not enough data
Generative AI
7.5
64
Not enough data
7.4
51
Not enough data
Agentic AI - Email Template Builder
6.4
19
Not enough data
7.0
19
Not enough data
Text Messaging
8.6
137
Not enough data
8.0
100
Not enough data
8.8
133
|
Verified
Not enough data
8.3
116
|
Verified
Not enough data
8.7
125
|
Verified
Not enough data
8.5
107
Not enough data
8.8
130
|
Verified
Not enough data
8.6
53
Not enough data
SMS Platform
8.6
135
|
Verified
Not enough data
8.9
133
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
62
Not enough data
8.8
112
|
Verified
Not enough data
Agentic AI - SMS Marketing
6.8
11
Not enough data
6.7
10
Not enough data
6.8
10
Not enough data
6.7
10
Not enough data
6.8
10
Not enough data
7.0
10
Not enough data
Data Sourcing
8.4
75
Not enough data
8.3
67
Not enough data
8.5
95
Not enough data
8.5
90
Not enough data
Intelligence
8.6
104
Not enough data
8.1
72
Not enough data
8.0
67
Not enough data
Design and Customization
8.8
20
8.7
51
8.7
21
8.5
54
9.0
21
9.0
50
8.9
21
8.7
51
Campaigns
8.7
22
8.9
45
8.8
20
8.9
44
8.6
22
9.0
36
8.6
22
8.5
43
Integrations
9.0
21
8.6
34
8.0
18
8.6
24
8.9
21
8.8
32
8.4
19
8.9
25
Generative AI
7.5
20
Feature Not Available
Agentic AI - Vulnerability Scanner
6.8
10
Not enough data
7.5
10
Not enough data
Platform Basics
9.2
14
Not enough data
8.8
14
Not enough data
Platform Data
8.4
15
Not enough data
8.2
14
Not enough data
8.7
14
Not enough data
8.3
13
Not enough data
Platform Additional Functionality
8.3
15
Not enough data
9.1
13
Not enough data
8.3
14
Not enough data
Agentic AI - Customer Journey Analytics
6.0
5
Not enough data
7.0
5
Not enough data
6.3
5
Not enough data
6.9
6
Not enough data
Lead Monitoring
Not enough data
9.0
23
|
Verified
Not enough data
9.0
25
|
Verified
Not enough data
8.9
22
|
Verified
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
9.5
23
|
Verified
Not enough data
9.6
27
|
Verified
Not enough data
8.8
18
|
Verified
Not enough data
8.9
20
|
Verified
Analytics
Not enough data
9.5
18
|
Verified
Not enough data
9.1
19
|
Verified
Customization
Not enough data
9.5
20
|
Verified
Not enough data
9.5
24
|
Verified
Not enough data
9.6
26
|
Verified
Not enough data
9.3
25
|
Verified
Collection
6.9
6
Not enough data
8.6
6
Not enough data
8.6
6
Not enough data
8.6
6
Not enough data
7.2
6
Not enough data
Agentic AI - Review Management
Not enough data
Not enough data
Not enough data
Not enough data
Moderation
9.4
6
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
Use Cases
9.8
7
Not enough data
8.9
6
Not enough data
9.7
5
Not enough data
Administration
9.3
7
Not enough data
8.6
6
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
Display Options
8.6
6
Not enough data
8.1
6
Not enough data
8.3
6
Not enough data
7.7
5
Not enough data
Generative AI
7.8
6
Not enough data
Customization
Not enough data
Not enough data
8.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Additional Functionality
Not enough data
Not enough data
7.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Computing
Not enough data
8.0
5
Not enough data
Not enough data
Not enough data
8.1
6
Experimental Design
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
8.7
5
Not enough data
Feature Not Available
Agentic AI - A/B Testing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Messaging - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
6.9
14
Not enough data
7.0
14
Not enough data
6.9
15
Not enough data
6.8
14
Not enough data
6.3
14
Not enough data
7.2
15
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Marketing Operations
8.2
16
Not enough data
8.3
17
Not enough data
8.5
17
Not enough data
8.8
16
Not enough data
7.1
15
Not enough data
7.4
14
Not enough data
Campaign Activity
7.9
17
Not enough data
8.3
18
Not enough data
8.0
16
Not enough data
7.3
16
Not enough data
8.0
16
Not enough data
8.0
15
Not enough data
Agentic AI - Marketing Analytics
7.6
7
Not enough data
7.6
7
Not enough data
7.9
8
Not enough data
Categories
Categories
Shared Categories
Klaviyo and OptiMonk are categorized as Pop-Up Builder
Unique Categories
Klaviyo is categorized as SMS Marketing, Email Template Builder, Personalization, Email Deliverability, Conversational Marketing, Customer Journey Analytics, Customer Data Platform (CDP), Marketing Analytics, Review Management, Marketing Automation, Online Form Builder, WhatsApp Marketing, and RCS Business Messaging
OptiMonk is categorized as Retargeting, Lead Capture, A/B Testing, Personalization Engines, and E-Commerce Personalization
Reviews
Reviewers' Company Size
Klaviyo
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
OptiMonk
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
19.3%
Marketing and Advertising
12.6%
Apparel & Fashion
12.6%
Consumer Goods
12.0%
Health, Wellness and Fitness
7.4%
Other
36.1%
Marketing and Advertising
13.7%
Retail
10.5%
Health, Wellness and Fitness
7.2%
Consumer Goods
6.5%
Information Technology and Services
4.6%
Other
57.5%
Alternatives
Discussions
how can i know the language for my clients
3 Comments
AJ
You need to add a dynamic in your website when collecting data then use a segmentatino of your data into language preferences based on the tick...Read more
What is UTM tracking Klaviyo?
3 Comments
CC
You can add Google Analytics utm tracking data to your emails sent in Klayvio. This can be automated.Read more
Are their pre-built flows available?
2 Comments
AJ
You can set up any combination of new flows and even run split tests on those in a flow. They also have video tutorials to do this.Read more
What’s required to use OptiMonk?
1 Comment
Official Response from OptiMonk
OptiMonk is compatible with any kind of sites, you will only need to insert a short Javascript to the source code of your site. For Shopify, Shopify Plus,...Read more
How does the Free plan work?
1 Comment
Official Response from OptiMonk
With the Free plan you are going to have an OptiMonk account in which you can manage all your campaigns. Pro features and A/B testing are not available in...Read more
What if I reach my monthly quota of unique visitors?
1 Comment
Official Response from OptiMonk
First of all, we’ll send you a notification via e-mail when you reach 80% of your limit, so you’ll be noticed in time (we’ll send you another one when you...Read more
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