Compare Insider and Segmentify

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At a Glance
Insider
Insider
Star Rating
(1,095)4.8 out of 5
Market Segments
Mid-Market (45.1% of reviews)
Information
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about Insider
Segmentify
Segmentify
Star Rating
(71)4.6 out of 5
Market Segments
Small-Business (53.0% of reviews)
Information
Entry-Level Pricing
749 £
Browse all 3 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Segmentify excels in personalization features, particularly with its Recommendation Engine, which received a score of 9.0. In contrast, Insider's Recommendation Engine scored higher at 9.7, indicating a more robust capability in delivering tailored content.
  • Reviewers mention that Segmentify's email marketing capabilities, such as Automated Email Responses and Manage Email Deliverability, are rated at 9.7, showcasing its strength in this area. However, Insider also matches this with similar high scores, indicating both platforms are competitive in email marketing.
  • G2 users highlight that Segmentify's visitor behavior monitoring scored 8.7, which is lower than Insider's impressive 9.5. This suggests that Insider provides more comprehensive tools for tracking and analyzing user interactions on websites.
  • Users on G2 report that Segmentify's campaign customization features, such as Triggered Notifications, scored 8.3, while Insider's similar features received a higher score of 9.6, indicating a more flexible and user-friendly approach to campaign management.
  • Reviewers mention that Segmentify's analytics capabilities, particularly in Campaign Tracking, scored 8.5, which is notably lower than Insider's 9.5. This suggests that Insider offers more advanced analytics tools for measuring campaign effectiveness.
  • Users say that while Segmentify has a solid data sourcing feature with a score of 9.5, Insider's capabilities in Data Enrichment and Expandability also scored 9.5, indicating that both platforms are equally strong in this area, but Insider may offer more extensive integrations.
Featured Products
Pricing
Entry-Level Pricing
Insider
No pricing available
Segmentify
Entry
749
£
Browse all 3 pricing plans
Free Trial
Insider
Free Trial is available
Segmentify
Free Trial is available
Ratings
Meets Requirements
9.5
983
8.7
49
Ease of Use
9.5
989
9.2
50
Ease of Setup
9.1
447
9.0
29
Ease of Admin
9.2
248
8.6
23
Quality of Support
9.6
983
9.7
50
Has the product been a good partner in doing business?
9.5
249
9.3
23
Product Direction (% positive)
9.7
936
9.0
45
Features by Category
9.6
527
Not enough data
Email Marketing
9.7
439
Not enough data
9.7
417
Not enough data
9.7
419
Not enough data
9.7
362
Not enough data
Online Marketing
Feature Not Available
Not enough data
9.6
453
Not enough data
9.6
468
Not enough data
9.6
458
Not enough data
Feature Not Available
Not enough data
Lead Management
9.6
435
Not enough data
9.5
435
Not enough data
9.6
468
Not enough data
Feature Not Available
Not enough data
9.6
410
Not enough data
9.6
374
Not enough data
9.6
419
Not enough data
9.6
406
Not enough data
Campaign Management
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Social
Feature Not Available
Not enough data
9.4
377
Not enough data
9.5
386
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Reporting & Analytics
9.5
461
Not enough data
9.5
460
Not enough data
9.5
454
Not enough data
9.5
453
Not enough data
9.3
359
Not enough data
Platform
9.6
448
Not enough data
Feature Not Available
Not enough data
9.6
433
Not enough data
9.6
372
Not enough data
9.5
382
Not enough data
9.6
416
Not enough data
9.5
358
Not enough data
Integration
9.4
418
Not enough data
9.4
419
Not enough data
9.5
390
Not enough data
E-Commerce PersonalizationHide 21 FeaturesShow 21 Features
9.6
605
8.8
28
Visitor Behavior
9.5
536
8.7
24
|
Verified
9.6
554
8.6
26
|
Verified
9.5
505
8.6
22
|
Verified
Templates
9.5
515
8.2
19
|
Verified
9.6
558
8.1
21
|
Verified
9.6
553
8.7
21
|
Verified
Personalization
9.6
540
9.2
24
|
Verified
9.6
531
8.8
20
|
Verified
9.6
543
9.0
17
|
Verified
9.5
479
8.3
20
|
Verified
9.6
526
9.0
24
|
Verified
9.6
526
9.2
24
|
Verified
9.6
555
9.0
18
|
Verified
9.6
543
9.4
13
|
Verified
Multichannel
9.7
545
8.8
19
|
Verified
9.5
483
8.3
9
|
Verified
9.6
546
8.6
21
|
Verified
Administration
9.6
544
9.2
13
|
Verified
9.4
559
8.3
21
|
Verified
9.5
538
8.7
18
|
Verified
9.4
538
8.7
20
|
Verified
Not enough data
8.5
11
Campaigns
Not enough data
8.7
10
Not enough data
8.0
11
Not enough data
7.8
10
Not enough data
8.9
6
Not enough data
8.3
9
Analytics
Not enough data
8.0
9
Not enough data
8.6
7
Optimization
Not enough data
9.2
6
Not enough data
8.6
7
Not enough data
7.8
6
Not enough data
9.2
6
Not enough data
8.2
14
Analytics
Not enough data
8.1
14
Not enough data
8.8
13
Not enough data
8.8
13
Not enough data
8.5
13
Not enough data
8.1
12
Not enough data
8.2
12
Administration
Not enough data
7.9
12
Not enough data
7.7
11
Not enough data
7.6
9
Generative AI
Not enough data
Feature Not Available
Personalization EnginesHide 10 FeaturesShow 10 Features
9.6
602
Not enough data
Segmentation
9.7
569
Not enough data
9.6
547
Not enough data
Targeting
9.7
563
Not enough data
9.6
538
Not enough data
Triggered Content
9.5
477
Not enough data
9.6
472
Not enough data
9.7
525
Not enough data
Personalized Content
9.7
514
Not enough data
9.7
494
Not enough data
9.6
550
Not enough data
9.6
58
Not enough data
Text Messaging
9.8
50
Not enough data
9.6
49
Not enough data
9.7
48
Not enough data
9.6
48
Not enough data
9.6
50
Not enough data
9.6
49
Not enough data
9.8
48
Not enough data
9.5
49
Not enough data
SMS Platform
9.6
49
Not enough data
9.6
49
Not enough data
9.7
47
Not enough data
Feature Not Available
Not enough data
9.6
52
Not enough data
9.4
51
Not enough data
Customer Data Platform (CDP)Hide 7 FeaturesShow 7 Features
9.5
602
Not enough data
Data Sourcing
9.5
544
|
Verified
Not enough data
9.5
533
|
Verified
Not enough data
9.6
337
Not enough data
9.6
561
|
Verified
Not enough data
Intelligence
9.5
566
|
Verified
Not enough data
9.5
540
|
Verified
Not enough data
9.6
532
|
Verified
Not enough data
Customer Journey AnalyticsHide 9 FeaturesShow 9 Features
9.5
640
Not enough data
Platform Basics
9.5
593
|
Verified
Not enough data
9.5
593
|
Verified
Not enough data
Platform Data
9.5
578
|
Verified
Not enough data
9.5
561
|
Verified
Not enough data
9.4
594
|
Verified
Not enough data
9.4
564
Not enough data
Platform Additional Functionality
9.5
568
|
Verified
Not enough data
9.5
566
|
Verified
Not enough data
9.5
553
Not enough data
9.7
45
8.7
17
Proactive NotificationHide 8 FeaturesShow 8 Features
Not enough data
Not enough data
Messaging Channels
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.4
16
Not enough data
WhatsApp Messaging - WhatsApp Marketing
9.4
15
Not enough data
9.4
16
Not enough data
9.3
14
Not enough data
9.3
14
Not enough data
9.6
14
Not enough data
9.6
14
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
9.8
14
Not enough data
9.8
14
Not enough data
9.6
13
Not enough data
9.7
13
Not enough data
9.5
684
Not enough data
Analysis
9.3
563
Not enough data
9.5
627
Not enough data
9.3
497
|
Verified
Not enough data
9.5
537
|
Verified
Not enough data
Campaigns
9.4
521
|
Verified
Not enough data
9.7
630
|
Verified
Not enough data
9.5
427
Not enough data
9.3
430
Not enough data
9.6
505
|
Verified
Not enough data
9.6
591
|
Verified
Not enough data
Engagement
9.6
567
Not enough data
Platform
9.6
608
Not enough data
9.5
563
|
Verified
Not enough data
9.5
483
Not enough data
Categories
Categories
Shared Categories
Insider
Insider
Segmentify
Segmentify
Insider and Segmentify are categorized as E-Commerce Search and E-Commerce Personalization
Reviews
Reviewers' Company Size
Insider
Insider
Small-Business(50 or fewer emp.)
28.9%
Mid-Market(51-1000 emp.)
45.1%
Enterprise(> 1000 emp.)
26.0%
Segmentify
Segmentify
Small-Business(50 or fewer emp.)
53.0%
Mid-Market(51-1000 emp.)
34.8%
Enterprise(> 1000 emp.)
12.1%
Reviewers' Industry
Insider
Insider
Retail
26.9%
Apparel & Fashion
9.9%
Marketing and Advertising
3.9%
Cosmetics
3.9%
Food & Beverages
3.7%
Other
51.6%
Segmentify
Segmentify
Retail
39.4%
Apparel & Fashion
18.2%
Food & Beverages
7.6%
Sports
3.0%
Luxury Goods & Jewelry
3.0%
Other
28.8%
Most Helpful Reviews
Insider
Insider
Most Helpful Favorable Review
MV
Maria Paula V.
Verified User in Furniture

We’ve been working with Insider for more than a year now. What we really liked most about them is their team who supported us throughout the integration and implementation process. Their team has consistently provided us with the support that we needed....

Most Helpful Critical Review
Verified User
G
Verified User in Retail

**Expensive.(Insurmountable in the early stages) **In Taiwan, e-commerce is an industry that places great emphasis on efficiency, which means it must be fast. However, it is obvious that Insider is a foreign company in the local area. Many services...

Segmentify
Segmentify
Most Helpful Favorable Review
A
Anıl Can .
Verified User in Retail

People oriented management, Easy to use control panel, Fast & amazing service

Most Helpful Critical Review
Verified User
G
Verified User in Retail

It needs more detailed documentation. Also I didn't like the customer support.

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Insider
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Segmentify
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Discussions
Insider
Insider Discussions
How effective is the tool at new acquisition and driving traffic to website?
3 comments
CS
Very effective with the direct integration into Ad Managers, like Facebook & Google. Using AI to create powerful segments to find new users. Awesome work. Read more
Is it possible for insider future development to reduce the setup process?
1 comment
DM
We are constantly aiming to make the setup easier and faster for our customers. Based on our user's ratings on G2, we offer the fastest time to value and...Read more
how do i experiment using insider with internal RFM analytic?
1 comment
NM
Hello Imam, Insider's RFM Analytic method enables you to analyze a user's past transaction data and create different segment groups based on their purchase...Read more
Segmentify
Segmentify Discussions
Monty the Mongoose crying
Segmentify has no discussions with answers