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Compare HubSpot Sales Hub and Keap 
Featured Products
At a Glance
Market Segments
Small-Business (60.9% of reviews)
Small-Business (100.0% of reviews)
Entry-Level Pricing
$0.00
Starting at $249.00 1500 Contacts Per Month
HubSpot Sales Hub
Star Rating
(13,476)4.4 out of 5
Market Segments
Small-Business (60.9% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plansKeap
Star Rating
(9)4.0 out of 5
Market Segments
Small-Business (100.0% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $249.00 1500 Contacts Per Month
Learn more about KeapSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Keap excels in its Contact & Account Management with a score of 8.4, while HubSpot Sales Hub offers a slightly higher score of 8.7. Reviewers mention that HubSpot's interface is more intuitive, making it easier to manage contacts effectively.
- Reviewers mention that Keap's Ease of Setup is rated at 6.6, which is significantly lower than HubSpot Sales Hub's score of 8.4. Users on G2 highlight that HubSpot provides a more streamlined onboarding process, allowing for quicker implementation.
- G2 users indicate that Keap's Email Marketing features, particularly in Automated Email Responses, score 8.7, matching HubSpot's performance. However, users report that HubSpot offers more advanced analytics and tracking capabilities, enhancing overall email campaign effectiveness.
- Users say that HubSpot Sales Hub shines in Lead Management with a score of 8.8, compared to Keap's 8.5. Reviewers mention that HubSpot's Lead Scoring and Grading features are particularly robust, allowing for better prioritization of leads.
- Reviewers mention that Keap's Quality of Support is rated at 8.3, which is on par with HubSpot's 8.6. However, users report that HubSpot's support resources, including a more comprehensive Knowledge Base, provide quicker resolutions to issues.
- Users on G2 highlight that HubSpot's CRM Integration scores 8.9, outperforming Keap's 8.4. Reviewers say that HubSpot's seamless integration with various third-party applications enhances its functionality, making it a more versatile choice for businesses.
Pricing
Entry-Level Pricing
HubSpot Sales Hub
Free HubSpot CRM
$0.00
A foundational CRM that helps businesses organize their interactions, and create great experiences for their customers.
- Contact management
- Contact website activity
- Companies
Keap
Keap
Starting at $249.00
1500 Contacts Per Month
Say goodbye to feature-based plans. Get the entire Keap software platform starting at one low price — because serious growth requires serious software.
- 1,500 Contacts
- 2 Users
- 5 Proven Automations
Free Trial
HubSpot Sales Hub
Free Trial is available
Keap
Free Trial is available
Ratings
Meets Requirements
8.6
9,819
9.0
7
Ease of Use
8.7
10,706
7.4
7
Ease of Setup
8.3
4,681
8.1
7
Ease of Admin
8.6
3,141
Not enough data
Quality of Support
8.6
8,842
8.6
6
Has the product been a good partner in doing business?
8.7
3,093
Not enough data
Product Direction (% positive)
8.7
9,399
5.0
7
Features by Category
Sales Force Automation
8.7
6071
|
Verified
8.7
5
|
Verified
Feature Not Available
Feature Not Available
8.5
5925
|
Verified
8.3
5
|
Verified
8.5
6110
|
Verified
Not enough data
7.8
4198
|
Verified
Feature Not Available
8.5
5062
|
Verified
Not enough data
7.8
3255
|
Verified
Not enough data
7.8
3160
|
Verified
Not enough data
8.2
2454
Not enough data
Marketing Automation
8.7
5388
|
Verified
8.7
5
|
Verified
8.5
5051
|
Verified
8.7
5
|
Verified
8.7
5205
|
Verified
8.7
5
|
Verified
8.1
4439
|
Verified
Not enough data
Customer Support
8.3
3633
|
Verified
Not enough data
8.1
2461
Not enough data
8.4
3296
|
Verified
Not enough data
8.0
3277
|
Verified
Not enough data
8.2
3509
|
Verified
Not enough data
Reporting & Analytics
8.2
5777
|
Verified
Not enough data
8.4
6116
|
Verified
8.3
5
|
Verified
7.9
4286
|
Verified
Not enough data
Mobile & Social
8.0
3807
|
Verified
Not enough data
8.1
2457
|
Verified
Not enough data
7.7
4125
|
Verified
Not enough data
Platform
8.1
2910
|
Verified
Not enough data
8.3
2535
|
Verified
Not enough data
8.5
2978
|
Verified
Not enough data
8.1
2280
|
Verified
Not enough data
7.5
1974
Not enough data
8.0
2575
|
Verified
Not enough data
8.6
2978
|
Verified
Not enough data
8.0
1664
Not enough data
Integration
8.4
2262
|
Verified
Not enough data
8.2
2368
|
Verified
Not enough data
8.1
2226
|
Verified
Not enough data
Generative AI
7.4
677
Not enough data
Agentic AI - CRM
7.2
216
Not enough data
7.1
213
Not enough data
7.3
212
Not enough data
7.1
214
Not enough data
7.0
213
Not enough data
7.1
213
Not enough data
7.2
213
Not enough data
Email Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Online Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Social
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reporting & Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Automation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
8.4
527
Not enough data
8.6
624
Not enough data
8.8
651
Not enough data
8.9
658
Not enough data
Organization
9.0
680
Not enough data
8.8
666
Not enough data
8.7
604
Not enough data
Performance Analysis
8.3
558
Not enough data
8.8
668
Not enough data
Sales Analysis
Feature Not Available
Not enough data
8.7
619
Not enough data
Generative AI
8.2
157
Not enough data
8.3
157
Not enough data
Agentic AI - AI Sales Assistant
7.8
21
Not enough data
8.0
20
Not enough data
8.0
21
Not enough data
8.0
21
Not enough data
8.1
21
Not enough data
8.1
21
Not enough data
8.3
21
Not enough data
Integrated Workflows
8.8
1632
Not enough data
9.0
1679
Not enough data
8.3
1438
Not enough data
8.2
1336
Not enough data
8.8
1523
Not enough data
8.7
1384
Not enough data
8.5
1303
Not enough data
Repeatability and Reportability
8.6
1478
Not enough data
8.7
1547
Not enough data
8.6
1518
Not enough data
8.1
1394
Not enough data
Feature Not Available
Not enough data
AI and Automation
8.2
1244
Not enough data
8.1
1211
Not enough data
8.1
1202
Not enough data
7.8
1083
Not enough data
7.7
1030
Not enough data
Generative AI
7.3
494
Not enough data
Agentic AI - Sales Engagement
7.0
180
Not enough data
7.1
180
Not enough data
7.1
181
Not enough data
7.3
180
Not enough data
7.1
181
Not enough data
7.2
181
Not enough data
7.1
183
Not enough data
Call Analytics
8.2
302
Not enough data
8.0
270
Not enough data
8.0
279
Not enough data
Feature Not Available
Not enough data
Agent Performance Management
Feature Not Available
Not enough data
7.5
244
Not enough data
7.7
254
Not enough data
Generative AI
7.7
113
Not enough data
Agentic AI - Conversation Intelligence
7.5
26
Not enough data
7.6
26
Not enough data
7.8
26
Not enough data
7.4
26
Not enough data
7.8
25
Not enough data
7.4
25
Not enough data
7.5
25
Not enough data
Templates
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Edit
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Email Template Builder
Not enough data
Not enough data
Not enough data
Not enough data
Customer Requirements
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Contracts
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Revenue
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Text Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SMS Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Invoice Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Invoice Processing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Invoice Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Responses
8.3
10
Not enough data
8.5
10
Not enough data
7.7
10
Not enough data
Automation - AI Agents
8.9
9
Not enough data
9.1
9
Not enough data
8.7
9
Not enough data
8.5
9
Not enough data
8.8
8
Not enough data
Platform
8.2
10
Not enough data
8.3
10
Not enough data
8.9
9
Not enough data
Autonomy - AI Agents
7.8
9
Not enough data
7.8
9
Not enough data
8.0
9
Not enough data
7.6
9
Not enough data
Generative AI
9.1
9
Not enough data
9.1
9
Not enough data
Page Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Page Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - Landing Page Builders
Not enough data
Not enough data
Lead Monitoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Capture
Not enough data
Not enough data
Not enough data
Not enough data
Data Capture
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Customization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
8.3
524
Not enough data
9.0
720
Not enough data
8.3
589
Not enough data
8.4
578
Not enough data
7.7
489
Not enough data
Branding & Customizatio
8.6
629
Not enough data
8.7
649
Not enough data
8.4
571
Not enough data
Automatic Rules & Configurations
8.7
623
Not enough data
8.9
632
Not enough data
8.5
589
Not enough data
Agentic AI - Business Scheduling
7.7
48
Not enough data
7.6
47
Not enough data
Agentic AI - Visitor Identification
6.0
17
Not enough data
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Sales Performance Management
6.6
82
Not enough data
6.8
82
Not enough data
6.6
82
Not enough data
Incentives
7.8
771
Not enough data
8.1
848
|
Verified
Not enough data
7.5
719
|
Verified
Not enough data
8.3
944
Not enough data
Personalization
8.4
968
Not enough data
8.5
1099
|
Verified
Not enough data
8.8
1197
|
Verified
Not enough data
8.5
989
|
Verified
Not enough data
Administrative
8.6
1022
|
Verified
Not enough data
8.4
903
|
Verified
Not enough data
8.3
858
Not enough data
Agentic AI - Email Tracking
6.9
118
Not enough data
6.9
118
Not enough data
6.9
118
Not enough data
6.9
118
Not enough data
6.9
117
Not enough data
6.8
118
Not enough data
6.9
119
Not enough data
Analytics
8.7
2094
Not enough data
8.8
2082
Not enough data
Feature Not Available
Not enough data
Customizations
8.8
2134
Not enough data
8.9
2133
Not enough data
8.8
2229
Not enough data
Feature Not Available
Not enough data
8.9
2206
Not enough data
Generative AI
7.5
485
Not enough data
Agentic AI - Sales Analytics
7.0
107
Not enough data
7.1
105
Not enough data
7.3
103
Not enough data
7.3
105
Not enough data
7.2
104
Not enough data
Data Sourcing
8.3
1355
Not enough data
8.4
1424
Not enough data
8.2
1292
Not enough data
8.6
1544
Not enough data
8.4
1388
Not enough data
Predictive Analytics
8.1
1346
Not enough data
8.2
1304
Not enough data
7.8
1133
Not enough data
7.9
1264
Not enough data
Sales Management
8.8
1553
Not enough data
7.9
1246
Not enough data
8.4
1408
Not enough data
8.9
1619
Not enough data
Agentic AI - Outbound Call Tracking
7.5
63
Not enough data
7.1
61
Not enough data
Calling
8.6
1192
Not enough data
8.1
984
Not enough data
8.6
1152
Not enough data
8.7
1183
Not enough data
7.9
71
Not enough data
Contacts
8.7
1258
Not enough data
8.4
1100
Not enough data
8.6
1160
Not enough data
Insights
9.0
1347
Not enough data
8.7
1188
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
1092
Not enough data
7.6
67
Not enough data
Agentic AI - Sales Enablement
7.0
63
Not enough data
7.0
62
Not enough data
6.9
61
Not enough data
Content Management
8.4
803
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
812
Not enough data
8.4
798
Not enough data
Analytics
8.4
882
Not enough data
8.4
883
Not enough data
8.4
827
Not enough data
8.3
801
Not enough data
Learning Management - Sales Enablement
7.5
40
Not enough data
7.4
39
Not enough data
7.8
41
Not enough data
Revenue Enablement - Sales Enablement
7.4
39
Not enough data
7.2
39
Not enough data
7.5
40
Not enough data
Agentic AI - Accounting & Finance
Not enough data
Not enough data
Relationship Management - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Follow up Automation - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Document Management - Insurance CRM
Not enough data
Not enough data
Integrations & Reports - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
HubSpot Sales Hub and Keap are categorized as Sales Analytics, Email Tracking, CRM, and Insurance CRM
Unique Categories
HubSpot Sales Hub is categorized as Conversation Intelligence, Business Scheduling, Sales Engagement, AI Sales Assistant, Sales Enablement, Outbound Call Tracking, Visitor Identification, Sales Performance Management, and AI Agents For Business Operations
Keap is categorized as SMS Marketing, Quote-to-Cash, Email Template Builder, Invoice Management, Landing Page Builders, Lead Scoring, Lead Capture, and Marketing Automation
Reviews
Reviewers' Company Size
HubSpot Sales Hub
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Keap
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
15.9%
Information Technology and Services
12.2%
Marketing and Advertising
9.9%
Financial Services
4.3%
Education Management
3.2%
Other
54.5%
Consulting
28.6%
Marketing and Advertising
28.6%
Professional Training & Coaching
14.3%
Leisure, Travel & Tourism
14.3%
Health, Wellness and Fitness
14.3%
Other
0.0%
Alternatives
Discussions
Can I automate multiple scheduled sales email sends based on the suggested optimized send times?
6 Comments
JF
Yes, you can schedule automated emails at suggested optimized times. You can send single emails or sequences.Read more
Will Hubspot connect well with variety of accounting softwares?
5 Comments
CM
There aren’t any native integrations that I’m aware of. There are a few you can set up through Zapier. A word of caution: HubSpot isn’t currently compliant...Read more
Is there any way to email and add a call task on the same day in sequences?
4 Comments
KH
yes you can use sequences for email and then make a workflow for adding task same day .Read more
Keap has no discussions with answers
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