Compare HubSpot Marketing Hub and Solitics 
At a Glance
Market Segments
Small-Business (52.5% of reviews)
Mid-Market (73.9% of reviews)
Entry-Level Pricing
$0.00
No pricing available
HubSpot Marketing Hub
Star Rating
(12,352)4.4 out of 5
Market Segments
Small-Business (52.5% of reviews)
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plansSolitics
Star Rating
(23)4.6 out of 5
Market Segments
Mid-Market (73.9% of reviews)
Entry-Level Pricing
No pricing available
Learn more about SoliticsSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that HubSpot Marketing Hub excels in email marketing capabilities, particularly with features like Automated Email Responses and Email Campaigns, which received high ratings of 8.8 and 9.1 respectively. In contrast, Solitics has lower ratings in similar areas, indicating it may not be as robust for email marketing.
- Reviewers mention that Solitics shines in the area of Quality of Support, with a score of 9.5, significantly higher than HubSpot's 8.7. This suggests that users may find more responsive and helpful support when using Solitics.
- G2 users highlight HubSpot's strong performance in Lead Management, particularly in Segmentation and Lead Nurturing, with scores of 8.4 and 8.5. Users on G2 note that Solitics, while competent, does not match the depth of features in this area, particularly in Predictive Scoring, which scored lower at 7.6.
- Reviewers say that HubSpot's platform is more user-friendly, with an Ease of Use score of 8.6 compared to Solitics' 8.4. This suggests that new users may find HubSpot easier to navigate and utilize effectively.
- Users report that Solitics offers superior Data Analytics capabilities, particularly in Custom Reporting, which scored 5.7, indicating a potential gap in HubSpot's reporting features. Reviewers mention that this could be a deciding factor for businesses that rely heavily on data-driven decisions.
- Users on G2 mention that HubSpot's integration capabilities are robust, particularly with CRM Integration scoring 8.7, while Solitics' E-Commerce Integration scored lower at 7.5. This indicates that HubSpot may provide a more seamless experience for businesses looking to integrate their marketing efforts with CRM systems.
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Pricing
Entry-Level Pricing
HubSpot Marketing Hub
Marketing Hub Free
$0.00
For business owners and marketers who want to start generating website leads and tracking contact activity — for free.
- Forms
- Contact activity
- Contact management
Solitics
No pricing availableFree Trial
HubSpot Marketing Hub
Free Trial is available
Solitics
No trial information availableRatings
Meets Requirements
8.5
8,649
9.1
15
Ease of Use
8.6
9,476
8.4
16
Ease of Setup
8.1
5,364
8.0
14
Ease of Admin
8.5
4,506
8.6
12
Quality of Support
8.7
8,195
9.5
16
Has the product been a good partner in doing business?
8.8
4,427
9.9
12
Product Direction (% positive)
8.8
8,308
8.5
16
Features by Category
Email Marketing
8.8
4898
|
Verified
Not enough data
8.9
4768
|
Verified
Not enough data
8.6
4771
|
Verified
Not enough data
8.8
4481
|
Verified
Not enough data
Online Marketing
8.5
4637
|
Verified
Not enough data
8.3
3982
|
Verified
Not enough data
8.1
3702
|
Verified
Not enough data
8.2
4235
|
Verified
Not enough data
8.1
3895
|
Verified
Not enough data
Lead Management
8.6
4423
|
Verified
Not enough data
8.2
4170
|
Verified
Not enough data
8.4
4274
|
Verified
Not enough data
8.0
3789
|
Verified
Not enough data
8.5
4215
|
Verified
Not enough data
8.3
3959
|
Verified
Not enough data
8.4
3938
|
Verified
Not enough data
8.4
3940
|
Verified
Not enough data
Campaign Management
8.2
3548
|
Verified
Not enough data
8.0
3147
|
Verified
Not enough data
8.0
3105
|
Verified
Not enough data
7.3
2263
|
Verified
Not enough data
Social
7.8
3221
|
Verified
Not enough data
8.3
3621
|
Verified
Not enough data
8.2
3590
|
Verified
Not enough data
8.1
3468
|
Verified
Not enough data
7.8
2698
|
Verified
Not enough data
Reporting & Analytics
8.3
4600
|
Verified
Not enough data
8.1
4280
|
Verified
Not enough data
7.6
3445
|
Verified
Not enough data
7.6
3130
|
Verified
Not enough data
7.7
3562
|
Verified
Not enough data
Platform
8.0
2928
|
Verified
Not enough data
8.5
2962
|
Verified
Not enough data
8.7
2928
|
Verified
Not enough data
8.0
1939
|
Verified
Not enough data
7.5
1832
|
Verified
Not enough data
8.6
2766
|
Verified
Not enough data
8.0
2013
|
Verified
Not enough data
Integration
8.4
2939
|
Verified
Not enough data
8.1
2636
|
Verified
Not enough data
8.1
2427
|
Verified
Not enough data
Lead Intelligence
7.8
944
|
Verified
Not enough data
8.0
978
Not enough data
8.1
1024
Not enough data
Lead Management
8.3
1112
Not enough data
7.5
942
Not enough data
8.1
1002
Not enough data
Marketing Campaigns
7.9
962
Not enough data
7.4
853
Not enough data
7.6
908
Not enough data
7.9
900
|
Verified
Not enough data
8.2
1058
Not enough data
Campaign Execution
7.9
947
Not enough data
7.9
882
Not enough data
7.7
829
Not enough data
8.8
1195
Not enough data
Messenger
8.1
1069
|
Verified
Not enough data
7.5
897
|
Verified
Not enough data
8.0
1111
|
Verified
Not enough data
7.8
1036
|
Verified
Not enough data
Channels
8.1
1297
|
Verified
Not enough data
8.2
1276
|
Verified
Not enough data
7.2
700
|
Verified
Not enough data
7.0
600
|
Verified
Not enough data
7.6
662
|
Verified
Not enough data
Customers
8.2
1341
|
Verified
Not enough data
8.3
1326
|
Verified
Not enough data
8.3
1474
|
Verified
Not enough data
8.4
1423
|
Verified
Not enough data
8.2
1331
|
Verified
Not enough data
Data Sourcing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.0
5
Intelligence
Not enough data
6.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Gamification
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Design and Customization
6.7
20
Not enough data
8.2
19
Not enough data
7.6
19
Not enough data
7.9
20
Not enough data
Campaigns
8.1
18
Not enough data
8.0
18
Not enough data
7.6
17
Not enough data
7.7
17
Not enough data
Integrations
8.3
18
Not enough data
7.3
16
Not enough data
7.1
14
Not enough data
7.2
17
Not enough data
Generative AI
6.5
19
Not enough data
Attribution Modeling
8.2
201
8.7
5
8.0
196
Not enough data
7.7
181
Not enough data
7.6
174
Not enough data
7.1
172
Not enough data
7.7
185
Not enough data
Marketing
7.9
173
Not enough data
7.5
160
Not enough data
8.4
199
8.0
5
8.6
204
9.3
5
Reporting
8.5
225
9.0
5
8.3
212
7.3
5
8.2
218
5.7
5
Platform Basics
8.6
197
Not enough data
8.6
200
Not enough data
8.6
200
Not enough data
Platform Data
8.4
196
Not enough data
8.0
191
Not enough data
Platform Additional Functionality
8.5
216
Not enough data
Platform Basics
8.3
471
Not enough data
8.6
554
Not enough data
Platform Reporting
8.5
570
Not enough data
8.7
613
Not enough data
Content & Collaboration
8.4(won by default)
1127
Not enough data
8.4(won by default)
1182
Not enough data
8.2(won by default)
876
Not enough data
8.4(won by default)
949
Not enough data
8.8(won by default)
1254
Not enough data
8.3(won by default)
816
Not enough data
Social Management
8.2(won by default)
2022
Not enough data
8.7(won by default)
2198
Not enough data
8.4(won by default)
1939
Not enough data
8.4(won by default)
2086
Not enough data
8.1(won by default)
1512
Not enough data
8.3(won by default)
788
Not enough data
7.4(won by default)
162
Not enough data
Platform Basics
8.3
276
7.9
7
8.2
290
6.9
7
Platform Data
8.1
283
7.7
8
8.1
285
5.6
6
8.7
328
7.7
8
8.3
291
7.3
8
Platform Additional Functionality
8.2
275
6.9
7
8.4
295
8.1
8
8.4
290
7.4
7
Platform Interoperability
8.1
481
Not enough data
Social Functionality
8.2
1172
Not enough data
Campaign Management
8.4
1186
Not enough data
8.2
1127
Not enough data
8.2
1054
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
948
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
982
Not enough data
8.1
931
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Targeting
8.4
1059
Not enough data
8.2
976
Not enough data
8.0
874
Not enough data
8.0
852
Not enough data
Platform
8.4
1031
Not enough data
8.2
1177
Not enough data
8.8
1201
Not enough data
8.8
1227
Not enough data
8.6
1051
Not enough data
8.4
1172
Not enough data
8.7
1216
Not enough data
8.5
928
Not enough data
8.4
1120
Not enough data
Page Customization
8.5
1187
|
Verified
Not enough data
8.0
1226
|
Verified
Not enough data
7.9
1116
|
Verified
Not enough data
8.2
1157
|
Verified
Not enough data
Page Optimization
8.2
1022
|
Verified
Not enough data
8.1
1134
|
Verified
Not enough data
8.2
1174
|
Verified
Not enough data
7.9
1061
|
Verified
Not enough data
Integrations
7.5
609
|
Verified
Not enough data
8.8
1093
|
Verified
Not enough data
8.6
1088
|
Verified
Not enough data
Generative AI
Feature Not Available
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Predictions
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Lead Intelligence
8.0
637
Not enough data
8.3
668
Not enough data
8.4
686
Not enough data
Lead Management
8.5
752
Not enough data
7.8
630
Not enough data
8.3
701
Not enough data
Marketing Campaigns
8.1
656
Not enough data
7.7
568
Not enough data
8.0
628
Not enough data
8.1
627
Not enough data
8.3
734
Not enough data
8.2
679
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
7.8
1932
|
Verified
Not enough data
8.3
2365
|
Verified
8.3
7
8.1
2141
|
Verified
7.8
6
8.5
2171
|
Verified
8.6
7
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.3
2571
|
Verified
7.6
7
8.4
2809
|
Verified
8.1
7
7.9
2075
|
Verified
8.1
6
8.2
2264
|
Verified
9.3
7
8.1
2102
|
Verified
8.1
6
Feature Not Available
Not enough data
Categories
Categories
Shared Categories
HubSpot Marketing Hub and Solitics are categorized as Customer Journey Analytics, Marketing Analytics, Attribution, and Marketing Automation
Unique Categories
HubSpot Marketing Hub is categorized as Marketing Platforms, Account-Based Web and Content Experiences, Account-Based Orchestration Platforms, Conversational Marketing, Account-Based Analytics, Account Data Management, Landing Page Builders, Social Media Advertising, Social Media Management, and Pop-Up Builder
Solitics is categorized as Proactive Customer Retention, Customer Journey Mapping, Personalization, Customer Data Platform (CDP), and Gamification
Reviews
Reviewers' Company Size
HubSpot Marketing Hub
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Solitics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
16.0%
Marketing and Advertising
13.1%
Information Technology and Services
11.8%
Financial Services
4.7%
Education Management
2.5%
Other
51.9%
Financial Services
47.8%
Gambling & Casinos
21.7%
Marketing and Advertising
4.3%
Information Technology and Services
4.3%
Entertainment
4.3%
Other
17.4%
Most Helpful Reviews
HubSpot Marketing Hub
Most Helpful Favorable Review
Sandra A.
Verified User in Information Technology and Services
In my opinion Hubspot is the best integrated inbound marketing tool in the market. It has all the tools you need to implement an inbound strategy. Moreover is a very dynamic tool that is constantly being updated and enhanced with new features. We have been...
Most Helpful Critical Review
Jeremy F.
Verified User in Information Technology and Services
Like I mentioned above, it's not an seo platform, even though that was one of the things the sales rep mentioned that hubspot could "replace". The metrics are often wrong; for example, new leads for landing pages all say 0%, even though in the Leads...
Solitics
Most Helpful Favorable Review
Verified User in Gambling & Casinos
Real time engagement + personal care and great people
Most Helpful Critical Review
Verified User in Gambling & Casinos
The front end product, basic CRM tool features are still missing or not optimised, reporting capabilities are sub-bar, ability to access and view data in the tool is extremely limited
Sandra A.
Verified User in Information Technology and Services
In my opinion Hubspot is the best integrated inbound marketing tool in the market. It has all the tools you need to implement an inbound strategy. Moreover is a very dynamic tool that is constantly being updated and enhanced with new features. We have been...
Verified User in Gambling & Casinos
Real time engagement + personal care and great people
Jeremy F.
Verified User in Information Technology and Services
Like I mentioned above, it's not an seo platform, even though that was one of the things the sales rep mentioned that hubspot could "replace". The metrics are often wrong; for example, new leads for landing pages all say 0%, even though in the Leads...
Verified User in Gambling & Casinos
The front end product, basic CRM tool features are still missing or not optimised, reporting capabilities are sub-bar, ability to access and view data in the tool is extremely limited
Alternatives
Discussions
What is HubSpot marketing hub?
6 comments
JB
Thorough , user-friendly CRM platform that helps businesses to introduce and implement automation , sales , social media and website management methods in...Read more
How do I easily remove all duplicated contacts?
5 comments
VR
It is also possible to incorporate Google Contacts into your HubSpot ecosystem. By implementing this, you can then utilize mobile applications such as...Read more
What is the best way to use the workflow tool?
4 comments
JS
Workflows are the most powerful (and underutilized) tool in the HubSpot marketing platform! I have so many awesome resources to share with you.
Here's a...Read more
Solitics has no discussions with answers
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