G2 reviewers report that ZoomInfo Sales excels in overall user satisfaction, boasting a significantly higher G2 Score compared to HG Insights. Users appreciate its powerful features and intuitive design, which enhance sales efficiency and prospecting accuracy.
Users say that the depth and reliability of data in ZoomInfo Sales are particularly beneficial for mid-market and enterprise accounts. Reviewers highlight its ability to quickly identify the right contacts and understand company structures, making outreach more effective.
According to verified reviews, HG Insights provides valuable insights into B2B technology and intelligence, which users find helpful for targeting and innovation. However, its overall user satisfaction lags behind ZoomInfo Sales, indicating room for improvement in user experience.
Reviewers mention that ZoomInfo Sales has a clean and intuitive interface, making it easy for new users to navigate. This ease of use is a significant advantage, especially when compared to HG Insights, which, while functional, does not receive the same level of praise for its user interface.
Users highlight that HG Insights is particularly useful for understanding which products companies have installed, aiding in targeted campaigns. However, the limited number of recent reviews suggests that user engagement and satisfaction may not be as robust as that of ZoomInfo Sales.
G2 reviewers note that while both platforms offer valuable insights, ZoomInfo Sales stands out for its strong data coverage and powerful search and filtering capabilities, which save users significant time in their prospecting efforts compared to HG Insights.
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Take prospecting to the next level with best in class contact & company data.
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