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DemandTools
DemandTools
(269)
4.5 out of 5
DemandTools
By Validity Inc
Get a quote
Optimized for quick response
ZoomInfo Operations
ZoomInfo Operations
(309)
4.3 out of 5
ZoomInfo Operations
By ZoomInfo
Get a quote
At a Glance
DemandTools
DemandTools
Star Rating
(269)4.5 out of 5
Market Segments
Mid-Market (49.0% of reviews)
Information
Entry-Level Pricing
Free
Browse all 3 pricing plans
ZoomInfo Operations
ZoomInfo Operations
Star Rating
(309)4.3 out of 5
Market Segments
Mid-Market (66.1% of reviews)
Information
Entry-Level Pricing
No pricing available
Learn more about ZoomInfo Operations
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that DemandTools excels in data management capabilities, particularly with its "Segmentation" feature, which received a high score of 9.5. Reviewers mention that this allows for precise targeting and organization of leads, making it easier to manage large datasets effectively.
  • Reviewers mention that ZoomInfo Operations shines in its "Lead Generation" capabilities, particularly with its "Lead Builder" feature, scoring 8.9. Users appreciate the ease of creating targeted lists, which enhances their lead generation efforts significantly.
  • G2 users highlight that DemandTools has superior "Data Quality and Cleansing" features, scoring 9.5. Reviewers say that the platform's ability to maintain clean and accurate data is a game-changer for their marketing efforts, ensuring that they reach the right audience.
  • Users on G2 report that ZoomInfo Operations offers robust "CRM Integration" with a score of 9.2, which reviewers say facilitates seamless data flow between systems, enhancing overall productivity and efficiency in managing customer relationships.
  • Reviewers mention that DemandTools provides excellent "Lead Validation" features, scoring 8.8, which users say helps in ensuring that the leads generated are of high quality and relevance, thus improving conversion rates.
  • Users say that ZoomInfo Operations has a strong advantage in "Data Availability," particularly with "Contact Data Availability" scoring 8.2. Reviewers appreciate the extensive database that allows them to access a wide range of contact information, which is crucial for their outreach efforts.
Featured Products
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Marketing Account Intelligence
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Marketing Account Intelligence
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Marketing Account Intelligence
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Pricing
Entry-Level Pricing
DemandTools
Free
Free
Browse all 3 pricing plans
ZoomInfo Operations
No pricing available
Free Trial
DemandTools
No trial information available
ZoomInfo Operations
Free Trial is available
Ratings
Meets Requirements
9.1
200
8.7
254
Ease of Use
8.3
201
8.3
255
Ease of Setup
8.7
149
8.4
177
Ease of Admin
8.9
142
8.6
149
Quality of Support
8.7
176
8.6
240
Has the product been a good partner in doing business?
8.8
138
9.0
147
Product Direction (% positive)
7.6
178
8.3
243
Features by Category
Account Data ManagementHide 15 FeaturesShow 15 Features
Not enough data
8.4
49
Lead Intelligence
Not enough data
8.7
24
|
Verified
Not enough data
7.9
26
Not enough data
8.5
26
Lead Management
Not enough data
9.5
31
Not enough data
8.4
24
Not enough data
9.0
30
Marketing Campaigns
Not enough data
8.0
25
Not enough data
8.0
25
Not enough data
7.7
25
Not enough data
8.3
22
Not enough data
8.5
27
Campaign Execution
Not enough data
8.1
21
Not enough data
8.6
25
Not enough data
8.5
24
Not enough data
8.1
24
Lead GenerationHide 5 FeaturesShow 5 Features
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data PreparationHide 15 FeaturesShow 15 Features
9.0
14
Not enough data
Data Source Access
8.3
14
Not enough data
9.3
14
Not enough data
9.5
13
Not enough data
Data Interaction
8.7
14
Not enough data
9.0
13
Not enough data
8.6
14
Not enough data
9.2
14
Not enough data
9.1
13
Not enough data
9.6
14
Not enough data
9.2
14
Not enough data
9.5
13
Not enough data
Data Exporting
9.3
12
Not enough data
9.2
12
Not enough data
9.0
13
Not enough data
Generative AI
Feature Not Available
Not enough data
Buyer Intent Data ProvidersHide 8 FeaturesShow 8 Features
Not enough data
8.0
11
Data Availability
Not enough data
8.2
10
Not enough data
8.3
11
Not enough data
7.7
10
Platform Additional Functionality
Not enough data
8.3
9
Not enough data
8.0
11
Not enough data
Feature Not Available
Not enough data
7.7
10
Not enough data
8.0
11
Account-Based Orchestration PlatformsHide 6 FeaturesShow 6 Features
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
9.3
5
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Lead IntelligenceHide 5 FeaturesShow 5 Features
Not enough data
8.8
32
Lead Intelligence
Not enough data
8.8
28
|
Verified
Not enough data
8.8
27
|
Verified
Not enough data
8.9
25
|
Verified
Not enough data
8.9
22
|
Verified
Not enough data
8.7
22
Lead-to-Account Matching and RoutingHide 13 FeaturesShow 13 Features
Not enough data
8.9
37
Matching
Not enough data
9.2
26
Not enough data
8.5
24
Not enough data
8.4
32
Routing
Not enough data
8.8
27
Not enough data
8.7
26
Not enough data
9.2
22
Not enough data
8.9
23
Platform Operations
Not enough data
8.9
22
Not enough data
8.4
22
Not enough data
9.0
35
Not enough data
8.7
22
Not enough data
9.1
27
Not enough data
9.0
32
Data as a Service (DaaS)Hide 7 FeaturesShow 7 Features
Not enough data
Not enough data
Data Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data as a Service
Not enough data
Not enough data
Not enough data
Not enough data
Architecture
Not enough data
Not enough data
Not enough data
Not enough data
Account-Based AnalyticsHide 12 FeaturesShow 12 Features
Not enough data
6.2
7
Lead Intelligence
Not enough data
6.4
6
Not enough data
6.2
7
Not enough data
7.8
6
Lead Management
Not enough data
7.5
6
Not enough data
5.8
6
Not enough data
7.1
7
Marketing Campaigns
Not enough data
7.8
6
Not enough data
5.3
6
Not enough data
5.7
7
Not enough data
5.7
7
Not enough data
8.1
7
Not enough data
7.1
7
Marketing Account IntelligenceHide 13 FeaturesShow 13 Features
Not enough data
7.8
41
Lead Intelligence
Not enough data
8.2
38
Not enough data
8.6
38
Not enough data
7.7
34
|
Verified
Lead Management
Not enough data
8.8
35
Not enough data
8.0
37
Not enough data
8.9
36
Marketing Campaigns
Not enough data
7.3
19
Not enough data
6.8
19
Not enough data
7.0
18
Not enough data
7.4
20
Not enough data
7.9
21
Data Availability - Marketing Account Intelligence
Not enough data
7.1
14
Data Accuracy - Marketing Account Intelligence
Not enough data
8.8
13
Lead ScoringHide 10 FeaturesShow 10 Features
Not enough data
9.2
30
Attribution
Not enough data
9.5
10
|
Verified
Not enough data
8.9
20
|
Verified
Not enough data
9.3
10
|
Verified
Discovery
Not enough data
9.5
10
Not enough data
9.3
23
|
Verified
Not enough data
9.2
25
|
Verified
Management
Not enough data
9.3
10
Not enough data
8.8
21
|
Verified
Platform
Not enough data
8.8
25
|
Verified
Not enough data
9.1
23
Data QualityHide 12 FeaturesShow 12 Features
8.5
106
8.8
93
Functionality
9.1
95
9.1
76
9.1
96
9.1
79
9.0
87
9.0
77
8.8
85
8.9
77
9.0
75
8.9
53
Management
8.5
66
8.5
63
8.2
67
8.9
73
8.8
46
8.9
40
7.2
33
8.7
42
8.1
36
8.5
39
Generative AI
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Categories
Categories
Shared Categories
DemandTools
DemandTools
ZoomInfo Operations
ZoomInfo Operations
DemandTools and ZoomInfo Operations are categorized as Data Quality
Unique Categories
DemandTools
DemandTools is categorized as Data Preparation and Salesforce AppExchange Apps
ZoomInfo Operations
Reviews
Reviewers' Company Size
DemandTools
DemandTools
Small-Business(50 or fewer emp.)
17.3%
Mid-Market(51-1000 emp.)
49.0%
Enterprise(> 1000 emp.)
33.7%
ZoomInfo Operations
ZoomInfo Operations
Small-Business(50 or fewer emp.)
19.5%
Mid-Market(51-1000 emp.)
66.1%
Enterprise(> 1000 emp.)
14.4%
Reviewers' Industry
DemandTools
DemandTools
Computer Software
18.9%
Information Technology and Services
13.5%
Financial Services
7.7%
Non-Profit Organization Management
6.6%
Higher Education
5.8%
Other
47.5%
ZoomInfo Operations
ZoomInfo Operations
Computer Software
34.7%
Information Technology and Services
18.7%
Marketing and Advertising
5.7%
Financial Services
5.3%
Market Research
3.3%
Other
32.3%
Most Helpful Reviews
DemandTools
DemandTools
Most Helpful Favorable Review
ED
Emily D.
Verified User in Computer Software

It's very easy to use and so well integrated with Salesforce and all your objects. Plus, you can see what you changes are going to happen before you make them. The main use I have for DemandTools is the De-Dupe functionality - which is amazing! The other...

Most Helpful Critical Review
Verified User
G
Verified User in Biotechnology

The new upgraded version does not have adequate trainings and the customer support is not as robust. There is no way to get on a call with support to debug the error messages. I am hopeful once my issues are resolved , it will be fun to use the new DT too :)

ZoomInfo Operations
ZoomInfo Operations
Most Helpful Favorable Review
CP
Chris P.
Verified User in Human Resources

Unique uploads - mass import of contacts and accounts to Salesforce that are checked for duplicates (Better and cleaner than the salesforce import). You are also allowed to import a higher limit than salesforce or other tools allow. The Marketo integration...

Most Helpful Critical Review
Verified User
G
Verified User in Marketing and Advertising

TL:DR - The features you get aren't worth the price, tool is not as sophisticated as demandtools.Lots of capital is required to have features equivalent to competitors. Look into a demandtools distribution engine or lean data combo. Don't make my...

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Discussions
DemandTools
DemandTools Discussions
Is there a Pricing Change in 2019 you dont reflect in your profile
1 comment
LT
Based on our 2019 renewal discussions, I asked essentially the same questions and was told that they now bundle the product and no longer offer DemandTools...Read more
Monty the Mongoose crying
DemandTools has no more discussions with answers
See all discussions
ZoomInfo Operations
ZoomInfo Operations Discussions
Monty the Mongoose crying
ZoomInfo Operations has no discussions with answers
See all discussions
Ask DemandTools a QuestionContact DemandTools
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DemandTools
DemandTools
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ZoomInfo Operations
ZoomInfo Operations
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