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Compare CAKE and impact.com 
Featured Products
At a Glance
Market Segments
Small-Business (71.2% of reviews)
Small-Business (74.7% of reviews)
Entry-Level Pricing
Contact CAKE
No pricing available
CAKE
Star Rating
(59)4.5 out of 5
Market Segments
Small-Business (71.2% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
Contact CAKE
Browse all 3 pricing plansimpact.com
Star Rating
(1,787)4.5 out of 5
Market Segments
Small-Business (74.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about impact.comSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that impact.com excels in overall user satisfaction, reflected in its higher G2 Score compared to CAKE. Users appreciate the platform's modern design and easy navigation, which simplifies complex tasks, making it a preferred choice for managing influencer campaigns.
- Users say that CAKE stands out for its exceptional customer support, with many praising the team's responsiveness and willingness to assist with troubleshooting and custom processes. This level of support can be crucial for businesses needing tailored solutions.
- Reviewers mention that impact.com offers a comprehensive solution for managing campaigns, allowing users to handle everything from communication to reporting in one platform. This integration helps streamline workflows and saves time, a significant advantage for busy marketers.
- According to verified reviews, CAKE provides strong features for affiliate tracking and revenue generation, with users highlighting the platform's ability to help affiliates easily start generating commissions. This focus on affiliate success can be a key differentiator for businesses in affiliate marketing.
- G2 reviewers report that impact.com’s flexible attribution model is a standout feature, addressing common issues found in other systems. Users appreciate how it allows for better tracking of customer interactions across different channels, enhancing the overall effectiveness of their marketing efforts.
- Users say that while CAKE has a solid reputation for quality support, it faces challenges in market presence, as evidenced by its significantly lower number of reviews compared to impact.com. This disparity may indicate a smaller user base, which could affect the breadth of community support and shared experiences.
Pricing
Entry-Level Pricing
CAKE
Affiliate Marketing Software
Contact CAKE
Manage and measure partner marketing programs, optimize performance for the highest profitability and attract valuable partners.
impact.com
No pricing availableFree Trial
CAKE
No trial information availableimpact.com
No trial information availableRatings
Meets Requirements
8.4
43
8.6
987
Ease of Use
8.4
44
8.2
1,155
Ease of Setup
8.3
28
8.1
891
Ease of Admin
8.2
27
8.3
454
Quality of Support
9.7
40
8.4
918
Has the product been a good partner in doing business?
9.2
28
8.7
450
Product Direction (% positive)
8.6
41
8.6
955
Features by Category
Metrics
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.4
6
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.8
7
Not enough data
Feature Not Available
Not enough data
Reporting
9.0
7
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
6.9
6
Not enough data
Feature Not Available
Not enough data
9.2
6
Not enough data
Other
8.6
6
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.3
7
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
8.1
7
Not enough data
Agentic AI - Digital Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
8.3
9
Not enough data
8.8
8
Not enough data
9.3
9
Not enough data
10.0
8
Not enough data
Social Analytics
Not enough data
Feature Not Available
Not enough data
8.4(won by default)
20
Not enough data
8.8(won by default)
19
Not enough data
8.7(won by default)
19
Not enough data
8.9(won by default)
19
Not enough data
Feature Not Available
Not enough data
8.3(won by default)
20
Reports & Dashboards
Not enough data
8.7(won by default)
20
Not enough data
8.8(won by default)
20
Not enough data
9.0(won by default)
20
Not enough data
8.3(won by default)
20
Agentic AI - Social Media Analytics
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.0(won by default)
8
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Link Options
9.3
15
8.7
761
8.6
15
8.7
734
8.7
9
8.1
631
Agentic AI - Affiliate Marketing
Not enough data
6.8
262
Not enough data
7.1
257
Not enough data
7.1
256
Not enough data
7.0
255
Not enough data
7.1
257
Not enough data
Feature Not Available
Tracking Options
9.1
11
7.9
706
9.7
15
8.7
758
8.8
16
8.1
681
Affiliate Management
Not enough data
8.6
625
9.3
15
8.6
638
8.8
13
8.1
618
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Value Selling Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Control
Not enough data
8.8
96
|
Verified
Not enough data
7.9
93
|
Verified
Not enough data
7.8
87
|
Verified
Platform - Partner Relationship Management (PRM)
Not enough data
8.2
94
|
Verified
Not enough data
7.8
91
|
Verified
Not enough data
8.0
15
Not enough data
7.7
15
Not enough data
7.4
15
Not enough data
6.7
16
Not enough data
8.4
15
Not enough data
7.9
14
Not enough data
8.1
14
Not enough data
7.4
13
Not enough data
8.0
15
Not enough data
7.7
15
Not enough data
7.7
14
Agentic AI - Partner Relationship Management (PRM)
Not enough data
6.9
15
Not enough data
Feature Not Available
Not enough data
7.1
15
Not enough data
6.7
15
Attribution Modeling
Not enough data
8.6
69
|
Verified
Not enough data
7.9
68
|
Verified
Not enough data
6.7
60
|
Verified
Not enough data
7.5
68
|
Verified
Not enough data
7.1
65
Not enough data
7.6
67
Agentic AI - Attribution
Not enough data
7.4
24
Not enough data
7.7
25
Not enough data
Feature Not Available
Not enough data
7.4
24
Marketing
Not enough data
7.4
58
|
Verified
Not enough data
8.2
63
|
Verified
Not enough data
7.7
64
|
Verified
Not enough data
8.0
62
|
Verified
Reporting
8.6
6
|
Verified
8.8
73
|
Verified
8.3
5
8.5
71
|
Verified
7.3
5
|
Verified
8.7
72
|
Verified
Platform Basics
Not enough data
7.4
41
|
Verified
Not enough data
7.4
41
|
Verified
Platform Data
Not enough data
7.7
43
|
Verified
Not enough data
7.7
42
|
Verified
Not enough data
8.1
44
|
Verified
Not enough data
8.0
44
|
Verified
Platform Additional Functionality
Not enough data
Feature Not Available
Not enough data
7.5
40
|
Verified
Not enough data
Feature Not Available
Agentic AI - Customer Journey Analytics
Not enough data
Feature Not Available
Not enough data
7.2
19
Not enough data
7.1
19
Not enough data
7.0
18
Monitoring & Listening
Not enough data
8.9
12
Not enough data
7.5
12
Not enough data
7.8
12
Not enough data
7.9
12
Not enough data
7.9
12
Not enough data
7.8
12
Agentic AI - Social Media Listening Tools
Not enough data
7.7
8
Not enough data
8.5
8
Not enough data
8.1
8
Not enough data
9.3
7
Not enough data
8.6
7
Data Management & Analysis
Not enough data
9.0
12
Not enough data
9.2
12
Not enough data
9.3
12
Not enough data
9.5
11
Loyalty Experience
Not enough data
8.6
34
Not enough data
8.9
35
Not enough data
8.2
29
Not enough data
8.4
32
Not enough data
7.6
29
Not enough data
Feature Not Available
Loyalty Platform
Not enough data
8.2
29
Not enough data
8.1
31
Not enough data
8.5
31
Not enough data
8.5
28
Not enough data
8.1
30
Agentic AI - Loyalty Management
Not enough data
Feature Not Available
Not enough data
7.9
8
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Account Mapping
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Partner Discovery
Not enough data
7.2
23
Not enough data
7.2
24
Not enough data
7.0
23
Partner Collaboration
Not enough data
8.5
25
Not enough data
8.4
22
Not enough data
8.3
23
Analytics
Not enough data
8.2
23
Not enough data
8.0
23
Not enough data
8.1
24
Integrations
Not enough data
Feature Not Available
Not enough data
6.9
22
Not enough data
Feature Not Available
Influencer Marketing
Not enough data
7.6
178
|
Verified
Not enough data
Feature Not Available
Not enough data
7.5
174
|
Verified
Not enough data
7.5
169
|
Verified
Not enough data
7.7
176
|
Verified
Not enough data
7.5
164
|
Verified
Not enough data
7.7
173
|
Verified
Not enough data
8.0
165
|
Verified
Not enough data
8.3
182
|
Verified
Not enough data
8.0
174
|
Verified
Not enough data
Feature Not Available
Not enough data
7.9
139
|
Verified
Not enough data
Feature Not Available
Not enough data
7.9
35
Agentic AI - Influencer Marketing Platforms
Not enough data
7.0
48
Not enough data
Feature Not Available
Not enough data
7.3
49
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Customer Advocacy
Not enough data
7.8
6
Not enough data
8.1
6
Not enough data
Feature Not Available
Agentic AI - Cross-Channel Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Database
Not enough data
7.9
35
Not enough data
8.0
35
Not enough data
Feature Not Available
Outreach
Not enough data
7.6
33
Not enough data
Feature Not Available
Not enough data
7.4
33
Reporting
Not enough data
8.2
32
Not enough data
7.2
32
Not enough data
7.6
32
Agentic AI - Media and Influencer Targeting
Not enough data
Feature Not Available
Not enough data
7.4
20
Not enough data
7.3
20
Not enough data
7.3
20
Not enough data
7.3
20
User Rights/Roles
Not enough data
7.4
31
Not enough data
7.5
30
Discovery
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Insight
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
9.0
8
|
Verified
8.2
118
|
Verified
8.9
6
|
Verified
8.6
128
|
Verified
Not enough data
7.6
119
|
Verified
8.1
9
|
Verified
8.4
123
|
Verified
Feature Not Available
7.9
94
|
Verified
Not enough data
Feature Not Available
Campaign Activity
8.6
6
|
Verified
8.5
127
|
Verified
8.5
9
|
Verified
8.7
131
|
Verified
8.0
5
|
Verified
7.7
110
|
Verified
8.6
6
|
Verified
7.9
116
|
Verified
Not enough data
7.9
114
|
Verified
Feature Not Available
6.4
17
Agentic AI - Marketing Analytics
Not enough data
7.1
29
Not enough data
7.2
29
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
CAKE and impact.com are categorized as Affiliate Marketing, Marketing Analytics, and Attribution
Unique Categories
CAKE is categorized as E-Commerce Analytics, Cross-Channel Advertising, Digital Analytics, and Mobile Attribution
impact.com is categorized as Influencer Marketing Platforms, Customer Advocacy, Partner Relationship Management (PRM), Partner Ecosystem Platforms, Media and Influencer Targeting, Loyalty Management, Tag Management Systems, Customer Journey Analytics, Social Media Analytics, and Social Media Listening Tools
Reviews
Reviewers' Company Size
CAKE
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
impact.com
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
42.4%
Financial Services
28.8%
Internet
8.5%
Health, Wellness and Fitness
3.4%
Education Management
3.4%
Other
13.6%
Marketing and Advertising
21.9%
Computer Software
6.4%
Retail
5.0%
Information Technology and Services
4.9%
Financial Services
4.7%
Other
57.1%
Alternatives
Discussions
CAKE has no discussions with answers
Does SaaSquatch integrate with 3rd-party tools?
2 Comments
ST
SaaSquatch natively integrates with many of the tools you already use so that you can get the most out of your referral and loyalty programs. Whether it’s...Read more
What is impact.com used for?
2 Comments
א
impact.com is intended to be used as a partnership management platformRead more
How many dashboars out there for Impact.com?
2 Comments
SO
You can not use more than one account on impact,it's only one account you need to have to avoid being ban.Read more
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