Compare Buffer and Zoho Social

Save
    Log in to your account
    to save comparisons,
    products and more.
At a Glance
Buffer
Buffer
Star Rating
(1,009)4.3 out of 5
Market Segments
Small-Business (70.8% of reviews)
Information
Entry-Level Pricing
Free
Browse all 4 pricing plans
Zoho Social
Zoho Social
Star Rating
(2,702)4.6 out of 5
Market Segments
Small-Business (87.4% of reviews)
Information
Entry-Level Pricing
$0.00
Browse all 6 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Buffer excels in its Social Publishing feature, achieving a high score of 9.3, which allows for seamless scheduling and posting across multiple platforms. In contrast, Zoho Social, while still strong, scores slightly lower at 9.1, indicating that Buffer may offer a more intuitive experience for users focused on publishing.
  • Reviewers mention that Zoho Social provides superior Social Engagement capabilities, scoring 8.8 compared to Buffer's 8.3. This suggests that users may find Zoho Social more effective for interacting with their audience and managing responses.
  • G2 users highlight Buffer's Content Calendar feature, which received a score of 9.2, making it a favorite for users who prioritize planning and visualizing their content strategy. Zoho Social's Content Calendar, while still effective at 9.1, may not offer the same level of user satisfaction.
  • Users on G2 report that Zoho Social's Shared Inbox feature, scoring 8.8, is particularly beneficial for teams, allowing for better collaboration and management of social interactions. Buffer's Shared Inbox scored lower at 8.2, indicating a potential area for improvement.
  • Reviewers mention that both platforms offer solid Approval Workflows, scoring equally at 8.6. However, users suggest that Zoho Social's implementation may feel more integrated within the overall workflow, enhancing team collaboration.
  • Users say that while both platforms provide valuable Social Analytics, Buffer's score of 7.9 indicates it may not be as robust as Zoho Social's 8.7. This difference suggests that users looking for in-depth analytics and insights might prefer Zoho Social for its more comprehensive reporting capabilities.
Featured Products
Pricing
Entry-Level Pricing
Buffer
Free
Free
Browse all 4 pricing plans
Zoho Social
FREE
$0.00
Browse all 6 pricing plans
Free Trial
Buffer
Free Trial is available
Zoho Social
Free Trial is available
Ratings
Meets Requirements
8.6
887
8.8
2,248
Ease of Use
9.2
893
9.2
2,258
Ease of Setup
9.2
312
9.2
1,512
Ease of Admin
9.1
307
9.2
1,442
Quality of Support
8.5
634
8.7
1,825
Has the product been a good partner in doing business?
8.8
267
9.0
1,330
Product Direction (% positive)
8.1
867
9.3
2,180
Features by Category
Social Media AnalyticsHide 11 FeaturesShow 11 Features
Not enough data
8.5
1,125
Social Analytics
Not enough data
8.2
660
Not enough data
8.5
854
Not enough data
8.8
895
Not enough data
Feature Not Available
Not enough data
8.5
728
Not enough data
8.4
150
Not enough data
8.1
144
Reports & Dashboards
Not enough data
8.5
775
Not enough data
8.8
765
Not enough data
8.8
806
Not enough data
7.9
143
Social Media ManagementHide 13 FeaturesShow 13 Features
8.6
804
8.7
457
Content & Collaboration
9.2
129
9.1
412
8.7
112
8.5
376
8.2
92
8.8
359
8.6
93
8.6
322
8.8
102
8.9
344
8.5
86
8.5
280
Social Management
7.8
653
Feature Not Available
9.3
774
Feature Not Available
8.4
629
Feature Not Available
8.4
680
Feature Not Available
Feature Not Available
Feature Not Available
8.6
86
8.9
274
8.5
12
8.6
129
Categories
Categories
Shared Categories
Buffer
Buffer
Zoho Social
Zoho Social
Buffer and Zoho Social are categorized as Social Media Management
Unique Categories
Buffer
Buffer has no unique categories
Zoho Social
Zoho Social is categorized as Social Media Analytics and Social Media Suites
Reviews
Reviewers' Company Size
Buffer
Buffer
Small-Business(50 or fewer emp.)
70.8%
Mid-Market(51-1000 emp.)
22.8%
Enterprise(> 1000 emp.)
6.4%
Zoho Social
Zoho Social
Small-Business(50 or fewer emp.)
87.4%
Mid-Market(51-1000 emp.)
10.1%
Enterprise(> 1000 emp.)
2.5%
Reviewers' Industry
Buffer
Buffer
Marketing and Advertising
23.2%
Computer Software
7.4%
Information Technology and Services
6.0%
Internet
5.3%
Non-Profit Organization Management
4.2%
Other
53.8%
Zoho Social
Zoho Social
Marketing and Advertising
14.3%
Information Technology and Services
7.1%
Real Estate
3.5%
Education Management
3.2%
Health, Wellness and Fitness
3.2%
Other
68.7%
Most Helpful Reviews
Buffer
Buffer
Most Helpful Favorable Review
AM
Andrew M.
Verified User in Information Technology and Services

I think the integration with chrome plus the scheduling based on when my networks are most active is the bast aspect. With integration with platforms like tweriod and socialbro to determine what the best time to engage a network is, it's pretty much...

Most Helpful Critical Review
Verified User
G
Verified User in Design

- they send way too many emails (sure you can unsubscribe, but this is annoying) - you can't directly connect Instagram with Buffer (you have to IFTTT to do this) - can't view Twitter feed - pricing is expensive

Zoho Social
Zoho Social
Most Helpful Favorable Review
RR
Rahul R.
Verified User in Entertainment

Zoho social is helpful to connect multiple social media accounts and manage them using their platform. I can publish content on all social media platforms from the Zoho social app. Not just publishing, it allows to monitor the growth of brand and let your...

Most Helpful Critical Review
Verified User
G
Verified User in Information Technology and Services

Can't add Instagram stories and Facebook stories. When adding all the social media channels, it makes into a single brand which is quite confusing. Can't post carousel posts.

Alternatives
Buffer
Buffer Alternatives
HubSpot Marketing Hub
HubSpot Marketing Hub
Add HubSpot Marketing Hub
Hootsuite
Hootsuite
Add Hootsuite
Sprout Social
Sprout Social
Add Sprout Social
Loomly
Loomly
Add Loomly
Zoho Social
Zoho Social Alternatives
Hootsuite
Hootsuite
Add Hootsuite
Sprout Social
Sprout Social
Add Sprout Social
Semrush
Semrush
Add Semrush
Meltwater
Meltwater
Add Meltwater
Discussions
Buffer
Buffer Discussions
Can I have tabs open for multiple companies at a time?
4 comments
MM
I have one Buffer account with multiple clients on that one account, so I just click on which platform/client I want to work on within that (so just one...Read more
Which platforms are next on the Buffer integration roadmap?
2 comments
GP
Buffer has a new feature to offer: Shop Grid. It is a landing page made specifically for your Instagram profile, where you can direct people back to your...Read more
LinkedIn workarounds
2 comments
ED
When a data source like Facebook or LinkedIn removes an API (the way the data is shared from their warehouse to someone else’s, like Buffer’s, and the way...Read more
Zoho Social
Zoho Social Discussions
How do I use the repeat post option?
2 comments
PE
Hi Salman, you can enable and use the Repeat Scheduler when scheduling your posts from 'New Post' publishing window in Zoho Social. This feature will allow...Read more
Better Reporting Please
2 comments
PE
Hi Andy, the Reports in Zoho Social can only be generated for up to 95 days in the past. We already have plans to increase the date-range to generate...Read more
How do I make the most of Reporting and sharing Analytics with clients?
2 comments
BN
The Zoho reports are easy to understand + look great. You can download them as PDF. As long as you're performing, your clients will have a clear picture of...Read more