Introducing G2.ai, the future of software buying.Try now
Compare Amazon Simple Email Service (Amazon SES) and Zoho Campaigns 
Featured Products
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
Text-Em-All
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
TextUs
Visit Website
Sponsored
You’re seeing this ad based on the product’s relevance to this page. Sponsored content does not receive preferential treatment in any of G2’s ratings.
GetResponse
Visit Website
At a Glance
Market Segments
Small-Business (47.5% of reviews)
Small-Business (79.6% of reviews)
Entry-Level Pricing
$0.10 per 1,000 email
Free
Amazon Simple Email Service (Amazon SES)
Star Rating
(187)4.3 out of 5
Market Segments
Small-Business (47.5% of reviews)
Pros & Cons
Entry-Level Pricing
$0.10 per 1,000 email
Browse all 4 pricing plansZoho Campaigns
Star Rating
(1,013)4.3 out of 5
Market Segments
Small-Business (79.6% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Zoho Campaigns excels in Email and Mobile Preview with a score of 8.4, allowing for better visualization of campaigns before sending. In contrast, Amazon SES received a lower score of 7.7, indicating less robust preview capabilities.
- Reviewers mention that Zoho Campaigns offers superior Template Creation features, scoring 8.5, which facilitates easier design and customization of emails. Amazon SES, however, scored only 6.8, suggesting a more limited template creation experience.
- G2 users highlight that Zoho Campaigns provides better Automated Email Responses with a score of 8.4, enhancing user engagement through timely follow-ups. Amazon SES, on the other hand, scored 7.4, indicating a less effective automation feature.
- Users on G2 report that Zoho Campaigns has a more user-friendly Email Segmentation feature, scoring 8.4, which allows for targeted marketing efforts. Amazon SES scored 7.5, suggesting it may not be as intuitive for segmenting email lists.
- Reviewers mention that Zoho Campaigns shines in Manage Email Deliverability with a score of 8.3, helping users ensure their emails reach inboxes. Amazon SES scored slightly higher at 8.4, but the difference is minimal, indicating both platforms are effective in this area.
- Users say that Zoho Campaigns provides a more comprehensive Reporting & Analytics feature, scoring 8.6, which helps users track campaign performance effectively. In comparison, Amazon SES scored 7.4, suggesting it may lack some depth in analytics capabilities.
Pricing
Entry-Level Pricing
Amazon Simple Email Service (Amazon SES)
Email Messages
$0.10
per 1,000 email
*An outbound message is defined as a single email communication sent to a single email address. A single email communication sent to multiple recipients is considered to be a unique message to each recipient.
Zoho Campaigns
Forever free
Free
Get started with the free version of Zoho Campaigns. This version has all the right features required to get your email marketing plan started. You can then choose other plans as your business needs grow.
- 6000 emails per month to 2000 contacts
- Admin + 4 users
- Signup and popup forms
Free Trial
Amazon Simple Email Service (Amazon SES)
Free Trial is available
Zoho Campaigns
Free Trial is available
Ratings
Meets Requirements
8.8
158
8.7
794
Ease of Use
8.5
159
8.5
799
Ease of Setup
8.1
87
8.5
506
Ease of Admin
8.6
78
8.6
481
Quality of Support
7.9
145
8.3
739
Has the product been a good partner in doing business?
8.7
77
8.6
470
Product Direction (% positive)
8.5
154
8.5
775
Features by Category
Email Marketing
Not enough data
8.4
613
|
Verified
Not enough data
8.5
644
|
Verified
Not enough data
8.6
570
|
Verified
Not enough data
8.5
634
|
Verified
Not enough data
8.7
626
|
Verified
Not enough data
8.3
615
|
Verified
Not enough data
8.4
524
|
Verified
Not enough data
8.5
294
|
Verified
Not enough data
8.3
280
Reporting & Analytics
Not enough data
8.3
431
|
Verified
Not enough data
8.7
584
|
Verified
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Email Marketing
Not enough data
7.9
15
Not enough data
7.7
15
Not enough data
7.7
15
Not enough data
8.1
15
Not enough data
7.9
15
Integration
Not enough data
8.7
401
|
Verified
Not enough data
8.4
302
|
Verified
Not enough data
8.4
298
|
Verified
Not enough data
8.7
212
|
Verified
Not enough data
8.7
200
|
Verified
Not enough data
8.4
150
|
Verified
Administration
6.8
84
Not enough data
6.2
78
Not enough data
7.5
85
Not enough data
7.5
81
Not enough data
7.5
95
Not enough data
8.2
103
Not enough data
Integrations
8.3
76
Not enough data
8.1
75
Not enough data
9.1
104
Not enough data
7.7
79
Not enough data
Platform
8.3
75
Not enough data
8.5
81
Not enough data
8.2
66
Not enough data
8.1
101
Not enough data
8.6
85
Not enough data
7.5
99
Not enough data
8.9
101
Not enough data
9.1
109
Not enough data
Templates
Not enough data
8.3
204
|
Verified
Not enough data
7.7
179
|
Verified
Not enough data
8.1
187
|
Verified
Not enough data
7.9
78
Edit
Not enough data
8.0
196
|
Verified
Not enough data
8.2
100
Not enough data
8.3
188
|
Verified
Logistics
Not enough data
8.6
192
|
Verified
Not enough data
7.6
175
|
Verified
Not enough data
8.4
173
|
Verified
Not enough data
8.2
73
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Agentic AI - Email Template Builder
Not enough data
7.7
5
Not enough data
7.7
5
Text Messaging
Not enough data
9.1
13
Not enough data
Feature Not Available
Not enough data
9.1
13
Not enough data
8.3
12
Not enough data
7.6
12
Not enough data
Feature Not Available
Not enough data
9.2
12
Not enough data
Feature Not Available
SMS Platform
Not enough data
8.8
13
Not enough data
9.3
12
Not enough data
8.9
12
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.3
12
Agentic AI - SMS Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Amazon Simple Email Service (Amazon SES) and Zoho Campaigns share no categories
Reviews
Reviewers' Company Size
Amazon Simple Email Service (Amazon SES)
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Zoho Campaigns
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Information Technology and Services
21.5%
Computer Software
17.5%
Marketing and Advertising
10.2%
Internet
6.8%
Higher Education
4.0%
Other
40.1%
Information Technology and Services
12.0%
Marketing and Advertising
9.9%
Computer Software
7.2%
Retail
3.8%
Education Management
3.6%
Other
63.5%
Alternatives
Discussions
What is AWS in Cloud Computing?
3 Comments
AB
aws classes in pune
aws course in pune
aws training in pune
An AWS Certification is a credential issued by using AWS to men and women who exhibit they...Read more
What are the basic features of Software Testing?
2 Comments
SB
A Software Testing Course is not only the one source telling aspiring professionals that there is continuous evolution. One sees that IoT devices are...Read more
How do I send bulk emails through Amazon SES?
2 Comments
JM
you integrate it with a CRM like Mautic and it works really wellRead more
How can I make my campaigns disappear in spam folders?
2 Comments
CP
Have you enabled a DMARC policy for your domain ?
You must set up DKIM and SPF records in order to send emails and do a better deliverability result. Read more
Can you implement the SURVEYS directly into the email that is sent?
2 Comments
JM
Yes you can. Read more
Should contacts be managed within zoho camaign or zoho crm once a campaign is launched?
2 Comments
GP
Hi Angelo,
It depends on your needs. Both CRM and Campigns can be the master database.
Scenario 1. If you receive leads on CRM. You can sync those...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
