Best Trade Promotion Management Software
Trade promotion management (TPM) software helps companies plan, execute, and optimize trade promotion campaigns to improve sales and revenue. TPM is used by retailers and manufacturers to increase product demand in retail stores by leveraging marketing techniques such as special pricing, product display, or incentives (gifts, coupons, etc.). This type of software is implemented by the team responsible for demand planning and management, which can span across multiple departments such as sales, operations, and finance.:
TPM is usually deployed as a standalone product, but can also be part of a retail management system. When delivered separately, TPM integrates with retail software and supply chain & logistics software. Some TPM vendors also provide modules or separate solutions for Trade Promotion Optimization (TPO).
To qualify for inclusion in the Trade Promotion Management category, a product must:
Best Trade Promotion Management Software At A Glance
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- Overview
- User Satisfaction
- Seller Details
Vividly offers a comprehensive Trade Promotion and Deduction Management platform designed specifically for the CPG industry. Our platform enhances trade spend efficiency through automated deduction ma
- Food & Beverages
- Consumer Goods
- 63% Small-Business
- 37% Mid-Market
34 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
LEAFIO AI Retail Platform empowering retailers, distributors, and CPG manufacturers with comprehensive supply chain and retail planning and automation solutions in Inventory management, Demand planni
- Retail
- 79% Mid-Market
- 14% Enterprise
268 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Promomash helps CPG brands run their business better with CPGenius™ - the Trade Everything Management platform that handles Trade Promotion Management, Deduction Management, and so much more. Our soft
- Food & Beverages
- Marketing and Advertising
- 56% Small-Business
- 33% Mid-Market
59 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Oracle's Demantra is a best-in-class provider of demand management, sales & operations planning, and trade promotions management solutions.
- Information Technology and Services
- Consumer Goods
- 71% Enterprise
- 25% Mid-Market
824,139 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Blacksmith Applications is a SaaS technology company offering end-to-end trade promotion management (TPM), sales planning, trade promotion optimization (TPO), and advanced analytics solutions to consu
- Food Production
- 53% Mid-Market
- 27% Enterprise
91 Twitter followers
- Overview
- User Satisfaction
- Seller Details
Eversight's Offer Innovation Suite is built to leverage automation and artificial intelligence to uncover better performing promotions in current market dynamics via real-world experimentation, unlock
- Consumer Goods
- 54% Enterprise
- 38% Small-Business
582 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
The CPGvision platform enables consumer goods companies to generate proiftable revenue growth through optimizing trade promotions, managing deductions, generating accurate forecasts, and optimizing pr
- Consumer Goods
- 64% Mid-Market
- 18% Enterprise
26 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Vistex solutions help businesses take control of their mission critical processes. With a multitude of programs covering pricing, trade, royalties and incentives, it can be complicated to see where al
- 51% Enterprise
- 24% Mid-Market
1,363 Twitter followers
- Overview
- User Satisfaction
- Seller Details
IRI's Price and Trade Advantage solution delivers key insights to CPG manufacturers on price and trade activity, so that your investments in these areas are far more effective.
- 60% Enterprise
- 40% Mid-Market
7,599 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Repsly’s retail execution platform is the driving force behind the world’s most effective merchandising and field sales teams. From brands to brokers, Repsly empowers RetEx teams with the data and too
- Food & Beverages
- 44% Small-Business
- 35% Mid-Market
4,001 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
UpClear makes BluePlanner, Revenue Management software for Consumer Goods companies. Our platform facilitates collaboration, efficiency, and holistic business analysis across customer management proce
- 100% Mid-Market
125 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Wiser Solutions® is the global leader in Commerce Execution SaaS products. Our Commerce Execution Suite provides brands, retailers, brokers, and distributors with the intelligence needed to make bette
- Retail
- Consumer Goods
- 45% Small-Business
- 34% Mid-Market
776 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
eLeader Mobile Visit is a solution for companies with field employees (e.g. salespeople, merchandisers, service specialists, promoters). The system reflects the processes conducted outside the office
- 50% Small-Business
- 50% Mid-Market
- Overview
- User Satisfaction
- Seller Details
Adesso AI: Innovating Retail Trade since 2002. The only TPM Platform with a powerful AI engine, accurate real time data, and supported by the most experienced team in the industry. Adesso AI is a lea
- 75% Enterprise
- 25% Small-Business
82 Twitter followers
- Overview
- User Satisfaction
- Seller Details
C-Smart is a brand management software that is used in brand management to track effects of promotions and new product launches.
- 100% Mid-Market
723,142 Twitter followers
