Best Publisher Ad Server Software - Page 4

Yukta Rustagi
YR
Researched and written by Yukta Rustagi

Publisher ad servers, commonly referred to as ad servers, help website publishers earn money from their websites through online advertising. It allows publishers to generate revenue from their content by selling ads on their site while keeping that content free for their audiences.

Publishers use ad servers to manage ad operations such as creating ad units, setting inventory price minimums, trafficking ads, and tracking conversions and advertisers’ budgets.

Ad servers are complemented by advertiser campaign management software that marketers use to buy the ad inventory made available by publishers. Publisher ad servers make inventory available to sell through ad networks software, which packages ad units from multiple publishers together to sell to advertisers.

Publisher ad servers commonly function as supply side platforms (SSP) as well, and many products in the ad server category are also in the SSP category. Ad servers may also provide functionalities otherwise found in mobile app monetization software.

To qualify for inclusion in the Publisher Ad Server category, a product must:

Be able to create and manage ad units on websites
Integrate with third-party ad networks and exchanges, and offer access to its own proprietary ad inventory offerings
Automate processes for trafficking and managing ads
Track ad conversion and audience demographic information

Best Publisher Ad Server Software At A Glance

Best for Small Businesses:
Best for Mid-Market:
Highest User Satisfaction:
Best Free Software:
Show LessShow More
Highest User Satisfaction:
Best Free Software:

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

No filters applied
120 Listings in Publisher Ad Server Available
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    DecenterAds is a company that operates in programmatic advertising. We have our own Supply-Side Platform (SSP) for publishers (website owners and app developers) and own Demand-Side Platform (for dir

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 50% Mid-Market
    • 50% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • DecenterAds SSP features and usability ratings that predict user satisfaction
    10.0
    Ease of Admin
    Average: 8.7
    8.3
    Has the product been a good partner in doing business?
    Average: 8.7
    10.0
    Ease of Use
    Average: 8.8
    6.7
    Ease of Setup
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2017
    HQ Location
    Singapore, Singapore
    Twitter
    @decenterads
    258 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    18 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

DecenterAds is a company that operates in programmatic advertising. We have our own Supply-Side Platform (SSP) for publishers (website owners and app developers) and own Demand-Side Platform (for dir

Users
No information available
Industries
No information available
Market Segment
  • 50% Mid-Market
  • 50% Small-Business
DecenterAds SSP features and usability ratings that predict user satisfaction
10.0
Ease of Admin
Average: 8.7
8.3
Has the product been a good partner in doing business?
Average: 8.7
10.0
Ease of Use
Average: 8.8
6.7
Ease of Setup
Average: 8.6
Seller Details
Year Founded
2017
HQ Location
Singapore, Singapore
Twitter
@decenterads
258 Twitter followers
LinkedIn® Page
www.linkedin.com
18 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    DistroScale, through its video platform, works directly with publishers to create & deliver the most highly customized, highly viewable and engaging rich video experiences across all device platfo

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 100% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Distroscale features and usability ratings that predict user satisfaction
    0.0
    No information available
    0.0
    No information available
    10.0
    Ease of Use
    Average: 8.8
    0.0
    No information available
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2013
    HQ Location
    San Bruno, CA
    Twitter
    @DistroScale
    164 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    14 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

DistroScale, through its video platform, works directly with publishers to create & deliver the most highly customized, highly viewable and engaging rich video experiences across all device platfo

Users
No information available
Industries
No information available
Market Segment
  • 100% Small-Business
Distroscale features and usability ratings that predict user satisfaction
0.0
No information available
0.0
No information available
10.0
Ease of Use
Average: 8.8
0.0
No information available
Seller Details
Year Founded
2013
HQ Location
San Bruno, CA
Twitter
@DistroScale
164 Twitter followers
LinkedIn® Page
www.linkedin.com
14 employees on LinkedIn®

This is how G2 Deals can help you:

  • Easily shop for curated – and trusted – software
  • Own your own software buying journey
  • Discover exclusive deals on software
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    NitroPay is a managed data-driven platform for publishers. Boost your revenue with our industry leading ad technology.

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 100% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • NitroPay features and usability ratings that predict user satisfaction
    7.5
    Ease of Admin
    Average: 8.7
    8.3
    Has the product been a good partner in doing business?
    Average: 8.7
    9.2
    Ease of Use
    Average: 8.8
    8.3
    Ease of Setup
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2010
    HQ Location
    Tel Aviv, IL
    LinkedIn® Page
    www.linkedin.com
    189 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

NitroPay is a managed data-driven platform for publishers. Boost your revenue with our industry leading ad technology.

Users
No information available
Industries
No information available
Market Segment
  • 100% Small-Business
NitroPay features and usability ratings that predict user satisfaction
7.5
Ease of Admin
Average: 8.7
8.3
Has the product been a good partner in doing business?
Average: 8.7
9.2
Ease of Use
Average: 8.8
8.3
Ease of Setup
Average: 8.6
Seller Details
Year Founded
2010
HQ Location
Tel Aviv, IL
LinkedIn® Page
www.linkedin.com
189 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    PubGalaxy is a 360° Ad Revenue Optimization Platform We help publishers in maximizing ad revenue and streamlining all their advertising operations under a single platform, designed by professionals wi

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 50% Enterprise
    • 50% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • PubGalaxy features and usability ratings that predict user satisfaction
    8.3
    Ease of Admin
    Average: 8.7
    6.7
    Has the product been a good partner in doing business?
    Average: 8.7
    9.2
    Ease of Use
    Average: 8.8
    8.3
    Ease of Setup
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    PubGalaxy
    Year Founded
    2013
    HQ Location
    Varna, BG
    LinkedIn® Page
    www.linkedin.com
    31 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

PubGalaxy is a 360° Ad Revenue Optimization Platform We help publishers in maximizing ad revenue and streamlining all their advertising operations under a single platform, designed by professionals wi

Users
No information available
Industries
No information available
Market Segment
  • 50% Enterprise
  • 50% Small-Business
PubGalaxy features and usability ratings that predict user satisfaction
8.3
Ease of Admin
Average: 8.7
6.7
Has the product been a good partner in doing business?
Average: 8.7
9.2
Ease of Use
Average: 8.8
8.3
Ease of Setup
Average: 8.6
Seller Details
Seller
PubGalaxy
Year Founded
2013
HQ Location
Varna, BG
LinkedIn® Page
www.linkedin.com
31 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    VASTify.io is a VAST Video Ad Server for Advertisers and Publishers (2023). It handles decisioning, event tracking, transcoding, targeting, budget capping and realtime reporting. A fully featured vide

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 100% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • VASTify features and usability ratings that predict user satisfaction
    0.0
    No information available
    0.0
    No information available
    10.0
    Ease of Use
    Average: 8.8
    0.0
    No information available
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    VASTify
Product Description
How are these determined?Information
This description is provided by the seller.

VASTify.io is a VAST Video Ad Server for Advertisers and Publishers (2023). It handles decisioning, event tracking, transcoding, targeting, budget capping and realtime reporting. A fully featured vide

Users
No information available
Industries
No information available
Market Segment
  • 100% Small-Business
VASTify features and usability ratings that predict user satisfaction
0.0
No information available
0.0
No information available
10.0
Ease of Use
Average: 8.8
0.0
No information available
Seller Details
Seller
VASTify
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Vibrant Media, the leaders of contextual marketing, enables brands to deliver digital experiences that are relevant to what people care about in that very moment. Vibrant's products lead the industry

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 100% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Vibrant Media features and usability ratings that predict user satisfaction
    0.0
    No information available
    0.0
    No information available
    8.3
    Ease of Use
    Average: 8.8
    0.0
    No information available
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    HQ Location
    New York, NY
    Twitter
    @VibrantMedia
    1,654 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    161 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Vibrant Media, the leaders of contextual marketing, enables brands to deliver digital experiences that are relevant to what people care about in that very moment. Vibrant's products lead the industry

Users
No information available
Industries
No information available
Market Segment
  • 100% Small-Business
Vibrant Media features and usability ratings that predict user satisfaction
0.0
No information available
0.0
No information available
8.3
Ease of Use
Average: 8.8
0.0
No information available
Seller Details
HQ Location
New York, NY
Twitter
@VibrantMedia
1,654 Twitter followers
LinkedIn® Page
www.linkedin.com
161 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    YuktaOne is the Media industry's first ERP to enable end-to-end automation of Ad and Revenue Operations across Display, Mobile, Video, OOH, OTT, CTV, and Social. Publishers, Brands, Ad Networks, SSP's

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 50% Mid-Market
    • 50% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • YuktaOne Media ERP features and usability ratings that predict user satisfaction
    6.7
    Ease of Admin
    Average: 8.7
    5.0
    Has the product been a good partner in doing business?
    Average: 8.7
    6.7
    Ease of Use
    Average: 8.8
    6.7
    Ease of Setup
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2014
    HQ Location
    Fremont, US
    LinkedIn® Page
    www.linkedin.com
    59 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

YuktaOne is the Media industry's first ERP to enable end-to-end automation of Ad and Revenue Operations across Display, Mobile, Video, OOH, OTT, CTV, and Social. Publishers, Brands, Ad Networks, SSP's

Users
No information available
Industries
No information available
Market Segment
  • 50% Mid-Market
  • 50% Small-Business
YuktaOne Media ERP features and usability ratings that predict user satisfaction
6.7
Ease of Admin
Average: 8.7
5.0
Has the product been a good partner in doing business?
Average: 8.7
6.7
Ease of Use
Average: 8.8
6.7
Ease of Setup
Average: 8.6
Seller Details
Year Founded
2014
HQ Location
Fremont, US
LinkedIn® Page
www.linkedin.com
59 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Ad6 Media is an advertising network offering publisher networking and advertisement optimization solutions.

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 100% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Ad6 Media features and usability ratings that predict user satisfaction
    10.0
    Ease of Admin
    Average: 8.7
    8.3
    Has the product been a good partner in doing business?
    Average: 8.7
    10.0
    Ease of Use
    Average: 8.8
    10.0
    Ease of Setup
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Ad6 Media
    Twitter
    @ad6media
    862 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    9 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Ad6 Media is an advertising network offering publisher networking and advertisement optimization solutions.

Users
No information available
Industries
No information available
Market Segment
  • 100% Small-Business
Ad6 Media features and usability ratings that predict user satisfaction
10.0
Ease of Admin
Average: 8.7
8.3
Has the product been a good partner in doing business?
Average: 8.7
10.0
Ease of Use
Average: 8.8
10.0
Ease of Setup
Average: 8.6
Seller Details
Seller
Ad6 Media
Twitter
@ad6media
862 Twitter followers
LinkedIn® Page
www.linkedin.com
9 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Content-Style Ad Platform

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 100% Enterprise
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Adblade for Publishers features and usability ratings that predict user satisfaction
    10.0
    Ease of Admin
    Average: 8.7
    10.0
    Has the product been a good partner in doing business?
    Average: 8.7
    10.0
    Ease of Use
    Average: 8.8
    10.0
    Ease of Setup
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Adiant
    Year Founded
    2008
    HQ Location
    Somerville, NJ
    Twitter
    @AdiantMedia
    4,123 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    30 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Content-Style Ad Platform

Users
No information available
Industries
No information available
Market Segment
  • 100% Enterprise
Adblade for Publishers features and usability ratings that predict user satisfaction
10.0
Ease of Admin
Average: 8.7
10.0
Has the product been a good partner in doing business?
Average: 8.7
10.0
Ease of Use
Average: 8.8
10.0
Ease of Setup
Average: 8.6
Seller Details
Seller
Adiant
Year Founded
2008
HQ Location
Somerville, NJ
Twitter
@AdiantMedia
4,123 Twitter followers
LinkedIn® Page
www.linkedin.com
30 employees on LinkedIn®
(1)4.5 out of 5
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Adhese is an independent ad server for publishers.

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 100% Enterprise
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Adhese features and usability ratings that predict user satisfaction
    0.0
    No information available
    0.0
    No information available
    10.0
    Ease of Use
    Average: 8.8
    0.0
    No information available
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Adhese
    Twitter
    @adhese
    172 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    10 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Adhese is an independent ad server for publishers.

Users
No information available
Industries
No information available
Market Segment
  • 100% Enterprise
Adhese features and usability ratings that predict user satisfaction
0.0
No information available
0.0
No information available
10.0
Ease of Use
Average: 8.8
0.0
No information available
Seller Details
Seller
Adhese
Twitter
@adhese
172 Twitter followers
LinkedIn® Page
www.linkedin.com
10 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Adition unified adserving platform provides advertisers, agencies and publishers/marketers with individual, custom-fit solutions.

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 100% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Adition features and usability ratings that predict user satisfaction
    0.0
    No information available
    0.0
    No information available
    8.3
    Ease of Use
    Average: 8.8
    0.0
    No information available
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
Product Description
How are these determined?Information
This description is provided by the seller.

Adition unified adserving platform provides advertisers, agencies and publishers/marketers with individual, custom-fit solutions.

Users
No information available
Industries
No information available
Market Segment
  • 100% Mid-Market
Adition features and usability ratings that predict user satisfaction
0.0
No information available
0.0
No information available
8.3
Ease of Use
Average: 8.8
0.0
No information available
Seller Details
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Admixer.Publisher is a full-scale ad serving solution for publishers of all sizes looking for ad serving, ad campaign management, and revenue optimization. Admixer.Publisher helps publishers monetize

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 100% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Admixer.Publisher features and usability ratings that predict user satisfaction
    0.0
    No information available
    0.0
    No information available
    0.0
    No information available
    0.0
    No information available
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Admixer
    Year Founded
    2008
    HQ Location
    London, GB
    Twitter
    @admixer
    145 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    113 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Admixer.Publisher is a full-scale ad serving solution for publishers of all sizes looking for ad serving, ad campaign management, and revenue optimization. Admixer.Publisher helps publishers monetize

Users
No information available
Industries
No information available
Market Segment
  • 100% Small-Business
Admixer.Publisher features and usability ratings that predict user satisfaction
0.0
No information available
0.0
No information available
0.0
No information available
0.0
No information available
Seller Details
Seller
Admixer
Year Founded
2008
HQ Location
London, GB
Twitter
@admixer
145 Twitter followers
LinkedIn® Page
www.linkedin.com
113 employees on LinkedIn®
(1)4.5 out of 5
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Adomik helps digital publishers by improving programmatic and RTB yield management.

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 100% Mid-Market
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Adomik features and usability ratings that predict user satisfaction
    0.0
    No information available
    0.0
    No information available
    0.0
    No information available
    0.0
    No information available
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Adomik
    Twitter
    @adomik1
    758 Twitter followers
Product Description
How are these determined?Information
This description is provided by the seller.

Adomik helps digital publishers by improving programmatic and RTB yield management.

Users
No information available
Industries
No information available
Market Segment
  • 100% Mid-Market
Adomik features and usability ratings that predict user satisfaction
0.0
No information available
0.0
No information available
0.0
No information available
0.0
No information available
Seller Details
Seller
Adomik
Twitter
@adomik1
758 Twitter followers
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    AdSparc is a decade-old ad tech company that empowers publishers by fostering partnerships and encouraging meaningful interaction between advertisers and consumers. AdSparc is a Google MCM partner and

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 100% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Adsparc features and usability ratings that predict user satisfaction
    0.0
    No information available
    0.0
    No information available
    0.0
    No information available
    0.0
    No information available
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Adsparc
Product Description
How are these determined?Information
This description is provided by the seller.

AdSparc is a decade-old ad tech company that empowers publishers by fostering partnerships and encouraging meaningful interaction between advertisers and consumers. AdSparc is a Google MCM partner and

Users
No information available
Industries
No information available
Market Segment
  • 100% Small-Business
Adsparc features and usability ratings that predict user satisfaction
0.0
No information available
0.0
No information available
0.0
No information available
0.0
No information available
Seller Details
Seller
Adsparc
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    AdSpirit offers an ad serving system that allows flexible and efficient ad management.

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 100% Small-Business
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • AdSpirit features and usability ratings that predict user satisfaction
    0.0
    No information available
    0.0
    No information available
    10.0
    Ease of Use
    Average: 8.8
    10.0
    Ease of Setup
    Average: 8.6
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Adspirit
Product Description
How are these determined?Information
This description is provided by the seller.

AdSpirit offers an ad serving system that allows flexible and efficient ad management.

Users
No information available
Industries
No information available
Market Segment
  • 100% Small-Business
AdSpirit features and usability ratings that predict user satisfaction
0.0
No information available
0.0
No information available
10.0
Ease of Use
Average: 8.8
10.0
Ease of Setup
Average: 8.6
Seller Details
Seller
Adspirit