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The Top 20 Easiest To Use Marketing Account Intelligence Software

See the top Marketing Account Intelligence Software products based on usability ratings. A product’s usability score is calculated by a proprietary algorithm that factors in real user satisfaction ratings of how easy the product is to administer, as well as how well the product meets business requirements, among other ratings. Compare products according to their usability scores to streamline the buying process and quickly identify the best products based on real user experiences.

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Usability Score

Compare

BookYourData

9.3

Overall Usability Score

9.3

Usability Score Breakdown

Ease of Admin

Average: 9.0

9.8

Ease of Use

Average: 9.1

9.9

Meets Requirements

Average: 9.0

9.8

Customer Segment Breakdown

Small Business

52%

Mid Market

39%

Enterprise

FlashIntel

9.2

Overall Usability Score

9.2

Usability Score Breakdown

Ease of Admin

Average: 9.0

9.4

Ease of Use

Average: 9.1

9.4

Meets Requirements

Average: 9.0

9.6

Customer Segment Breakdown

Small Business

37%

Mid Market

57%

Enterprise

Apollo.io

9.1

Overall Usability Score

9.1

Usability Score Breakdown

Ease of Admin

Average: 9.0

9.1

Ease of Use

Average: 9.1

9.2

Meets Requirements

Average: 9.0

9.3

Customer Segment Breakdown

Small Business

68%

Mid Market

28%

Enterprise

ZoomInfo Sales

9.1

Overall Usability Score

9.1

Usability Score Breakdown

Ease of Admin

Average: 9.0

9.2

Ease of Use

Average: 9.1

9.1

Meets Requirements

Average: 9.0

9.2

Customer Segment Breakdown

Small Business

26%

Mid Market

48%

Enterprise

26%

Cognism

9.0

Overall Usability Score

9.0

Usability Score Breakdown

Ease of Admin

Average: 9.0

9.4

Ease of Use

Average: 9.1

9.1

Meets Requirements

Average: 9.0

8.6

Customer Segment Breakdown

Small Business

34%

Mid Market

50%

Enterprise

16%

Keyplay

8.8

Overall Usability Score

8.8

Usability Score Breakdown

Ease of Admin

Average: 9.0

9.6

Ease of Use

Average: 9.1

9.8

Meets Requirements

Average: 9.0

9.3

Customer Segment Breakdown

Small Business

52%

Mid Market

48%

Lead Forensics

8.8

Overall Usability Score

8.8

Usability Score Breakdown

Ease of Admin

Average: 9.0

8.8

Ease of Use

Average: 9.1

8.6

Meets Requirements

Average: 9.0

8.7

Customer Segment Breakdown

Small Business

63%

Mid Market

35%

Enterprise

Adapt

8.7

Overall Usability Score

8.7

Usability Score Breakdown

Ease of Admin

Average: 9.0

9.0

Ease of Use

Average: 9.1

9.1

Meets Requirements

Average: 9.0

8.8

Customer Segment Breakdown

Small Business

64%

Mid Market

28%

Enterprise

UpLead

8.7

Overall Usability Score

8.7

Usability Score Breakdown

Ease of Admin

Average: 9.0

9.2

Ease of Use

Average: 9.1

9.3

Meets Requirements

Average: 9.0

9.4

Customer Segment Breakdown

Small Business

77%

Mid Market

19%

Enterprise

#10

Demandbase One

8.6

Overall Usability Score

8.6

Usability Score Breakdown

Ease of Admin

Average: 9.0

8.6

Ease of Use

Average: 9.1

8.3

Meets Requirements

Average: 9.0

8.8

Customer Segment Breakdown

Small Business

18%

Mid Market

51%

Enterprise

31%

#11

CloudLead

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 9.0

9.6

Ease of Use

Average: 9.1

9.6

Meets Requirements

Average: 9.0

9.7

Customer Segment Breakdown

Small Business

75%

Mid Market

22%

Enterprise

#12

SalesIntel

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 9.0

8.5

Ease of Use

Average: 9.1

9.0

Meets Requirements

Average: 9.0

8.9

Customer Segment Breakdown

Small Business

41%

Mid Market

52%

Enterprise

#13

Foundry Intent

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 9.0

8.8

Ease of Use

Average: 9.1

9.7

Meets Requirements

Average: 9.0

9.2

Customer Segment Breakdown

Small Business

53%

Mid Market

40%

Enterprise

#14

Snovio

8.4

Overall Usability Score

8.4

Usability Score Breakdown

Ease of Admin

Average: 9.0

8.9

Ease of Use

Average: 9.1

9.0

Meets Requirements

Average: 9.0

9.3

Customer Segment Breakdown

Small Business

73%

Mid Market

25%

Enterprise

#15

DemandScience

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 9.0

8.3

Ease of Use

Average: 9.1

8.8

Meets Requirements

Average: 9.0

8.8

Customer Segment Breakdown

Small Business

20%

Mid Market

59%

Enterprise

22%

#16

RocketReach

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 9.0

8.6

Ease of Use

Average: 9.1

8.7

Meets Requirements

Average: 9.0

8.3

Customer Segment Breakdown

Small Business

72%

Mid Market

23%

Enterprise

#17

D&B Connect

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 9.0

9.0

Ease of Use

Average: 9.1

9.4

Meets Requirements

Average: 9.0

9.6

Customer Segment Breakdown

Small Business

31%

Mid Market

46%

Enterprise

23%

#18

Owler

8.3

Overall Usability Score

8.3

Usability Score Breakdown

Ease of Admin

Average: 9.0

8.8

Ease of Use

Average: 9.1

8.8

Meets Requirements

Average: 9.0

8.4

Customer Segment Breakdown

Small Business

38%

Mid Market

35%

Enterprise

27%

#19

RollWorks Account-Based Platform

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 9.0

8.9

Ease of Use

Average: 9.1

8.9

Meets Requirements

Average: 9.0

8.8

Customer Segment Breakdown

Small Business

30%

Mid Market

55%

Enterprise

15%

#20

6sense Revenue AI for Marketing

8.2

Overall Usability Score

8.2

Usability Score Breakdown

Ease of Admin

Average: 9.0

8.1

Ease of Use

Average: 9.1

7.8

Meets Requirements

Average: 9.0

8.3

Customer Segment Breakdown

Small Business

Mid Market

58%

Enterprise

34%