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Best Design Systems Software for for Small Business

Marina Schlosser
MS
Researched and written by Marina Schlosser

Products classified in the overall Design Systems category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Design Systems to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Design Systems category.

In addition to qualifying for inclusion in the Design Systems Software category, to qualify for inclusion in the Small Business Design Systems Software category, a product must have at least 10 reviews left by a reviewer from a small business.

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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6 Listings in Small Business Design Systems Available

(4,433)4.7 out of 5
1st Easiest To Use in Design Systems software
View top Consulting Services for Canva
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Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Canva is an end-to-end AI-powered visual communication and collaboration platform empowering everyone in the world to design everything from presentations to infographics, videos, documents, websites,

    Users
    • Owner
    • Marketing Manager
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 74% Small-Business
    • 26% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Canva Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    868
    Templates
    571
    Features
    542
    Template Availability
    516
    Useful
    497
    Cons
    Limited Features
    281
    Limited Options
    279
    Expensive
    229
    Limited Templates
    228
    Not Free
    185
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Canva features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 9.0
    9.3
    Template Usage
    Average: 8.7
    8.9
    Educational Resources
    Average: 8.7
    9.5
    Design Templates
    Average: 8.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Canva
    Company Website
    Year Founded
    2012
    HQ Location
    Sydney
    Twitter
    @canva
    316,280 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    9,557 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Canva is an end-to-end AI-powered visual communication and collaboration platform empowering everyone in the world to design everything from presentations to infographics, videos, documents, websites,

Users
  • Owner
  • Marketing Manager
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 74% Small-Business
  • 26% Mid-Market
Canva Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
868
Templates
571
Features
542
Template Availability
516
Useful
497
Cons
Limited Features
281
Limited Options
279
Expensive
229
Limited Templates
228
Not Free
185
Canva features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 9.0
9.3
Template Usage
Average: 8.7
8.9
Educational Resources
Average: 8.7
9.5
Design Templates
Average: 8.9
Seller Details
Seller
Canva
Company Website
Year Founded
2012
HQ Location
Sydney
Twitter
@canva
316,280 Twitter followers
LinkedIn® Page
www.linkedin.com
9,557 employees on LinkedIn®
(443)4.5 out of 5
3rd Easiest To Use in Design Systems software
View top Consulting Services for Visme
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Visme makes it easy and affordable for anyone to create impactful, original, interactive experiences. Visme's all-in-one platform allows non-design professionals to transform the way they create, shar

    Users
    • CEO
    • Founder
    Industries
    • Marketing and Advertising
    • Education Management
    Market Segment
    • 69% Small-Business
    • 24% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Visme Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    83
    Templates
    49
    Features
    48
    Simple
    48
    Intuitive
    47
    Cons
    Missing Features
    24
    Expensive
    17
    Limited Features
    17
    Interface Issues
    15
    Limited Customization
    15
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Visme features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.0
    9.4
    Template Usage
    Average: 8.7
    8.7
    Educational Resources
    Average: 8.7
    9.4
    Design Templates
    Average: 8.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Visme
    Year Founded
    2014
    HQ Location
    Rockville, Maryland
    Twitter
    @VismeApp
    65,280 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    98 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Visme makes it easy and affordable for anyone to create impactful, original, interactive experiences. Visme's all-in-one platform allows non-design professionals to transform the way they create, shar

Users
  • CEO
  • Founder
Industries
  • Marketing and Advertising
  • Education Management
Market Segment
  • 69% Small-Business
  • 24% Mid-Market
Visme Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
83
Templates
49
Features
48
Simple
48
Intuitive
47
Cons
Missing Features
24
Expensive
17
Limited Features
17
Interface Issues
15
Limited Customization
15
Visme features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.0
9.4
Template Usage
Average: 8.7
8.7
Educational Resources
Average: 8.7
9.4
Design Templates
Average: 8.9
Seller Details
Seller
Visme
Year Founded
2014
HQ Location
Rockville, Maryland
Twitter
@VismeApp
65,280 Twitter followers
LinkedIn® Page
www.linkedin.com
98 employees on LinkedIn®

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(681)4.4 out of 5
4th Easiest To Use in Design Systems software
Save to My Lists
Entry Level Price:$0
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    InVision is the visual collaboration platform powering the world’s smartest companies. We exist to make every kind of work more collaborative, inclusive and impactful. Between our platform, our practi

    Users
    • UX Designer
    • Designer
    Industries
    • Design
    • Marketing and Advertising
    Market Segment
    • 49% Small-Business
    • 33% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • InVision Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    5
    Ease of Learning
    3
    Intuitive
    3
    Prototyping
    2
    Sharing
    2
    Cons
    Complexity
    2
    Prototyping Limitations
    2
    Billing Issues
    1
    Complex Design
    1
    Confusion
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • InVision features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.0
    8.3
    Template Usage
    Average: 8.7
    6.7
    Educational Resources
    Average: 8.7
    8.3
    Design Templates
    Average: 8.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    InVision
    Year Founded
    2011
    HQ Location
    New York
    Twitter
    @freehandapp
    50 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    2 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

InVision is the visual collaboration platform powering the world’s smartest companies. We exist to make every kind of work more collaborative, inclusive and impactful. Between our platform, our practi

Users
  • UX Designer
  • Designer
Industries
  • Design
  • Marketing and Advertising
Market Segment
  • 49% Small-Business
  • 33% Mid-Market
InVision Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
5
Ease of Learning
3
Intuitive
3
Prototyping
2
Sharing
2
Cons
Complexity
2
Prototyping Limitations
2
Billing Issues
1
Complex Design
1
Confusion
1
InVision features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.0
8.3
Template Usage
Average: 8.7
6.7
Educational Resources
Average: 8.7
8.3
Design Templates
Average: 8.9
Seller Details
Seller
InVision
Year Founded
2011
HQ Location
New York
Twitter
@freehandapp
50 Twitter followers
LinkedIn® Page
www.linkedin.com
2 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Baseline is an easy to use Brand Management Platform that unifies brand management, digital asset management (DAM), and content creation in one seamless ecosystem. Designed for businesses of all sizes

    Users
    No information available
    Industries
    • Design
    • Marketing and Advertising
    Market Segment
    • 93% Small-Business
    • 17% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Baseline Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    13
    Templates
    9
    Features
    8
    Branding Management
    7
    Customization
    6
    Cons
    Expensive
    6
    Interface Issues
    6
    Slow Loading
    6
    Limited Options
    3
    Poor Usability
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Baseline features and usability ratings that predict user satisfaction
    9.6
    Has the product been a good partner in doing business?
    Average: 9.0
    9.4
    Template Usage
    Average: 8.7
    9.4
    Educational Resources
    Average: 8.7
    9.3
    Design Templates
    Average: 8.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Baseline
    Year Founded
    2020
    HQ Location
    Reykjavik, IS
    Twitter
    @baselineis
    361 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    3 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Baseline is an easy to use Brand Management Platform that unifies brand management, digital asset management (DAM), and content creation in one seamless ecosystem. Designed for businesses of all sizes

Users
No information available
Industries
  • Design
  • Marketing and Advertising
Market Segment
  • 93% Small-Business
  • 17% Mid-Market
Baseline Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
13
Templates
9
Features
8
Branding Management
7
Customization
6
Cons
Expensive
6
Interface Issues
6
Slow Loading
6
Limited Options
3
Poor Usability
3
Baseline features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 9.0
9.4
Template Usage
Average: 8.7
9.4
Educational Resources
Average: 8.7
9.3
Design Templates
Average: 8.9
Seller Details
Seller
Baseline
Year Founded
2020
HQ Location
Reykjavik, IS
Twitter
@baselineis
361 Twitter followers
LinkedIn® Page
www.linkedin.com
3 employees on LinkedIn®
(204)4.5 out of 5
Optimized for quick response
5th Easiest To Use in Design Systems software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Frontify is a brand-building platform where a user-friendly DAM meets customized portals. With Frontify, you can: - Give context to your assets, enabling everyone to use them correctly. - Simplif

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Financial Services
    Market Segment
    • 39% Enterprise
    • 38% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Frontify Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    26
    Customer Support
    21
    Asset Management
    12
    Branding Management
    10
    Content Management
    9
    Cons
    Missing Features
    10
    Limited Customization
    8
    Poor Interface Design
    7
    Poor Customization
    6
    Template Issues
    6
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Frontify features and usability ratings that predict user satisfaction
    9.3
    Has the product been a good partner in doing business?
    Average: 9.0
    7.7
    Template Usage
    Average: 8.7
    8.0
    Educational Resources
    Average: 8.7
    7.8
    Design Templates
    Average: 8.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2013
    HQ Location
    St.Gallen, Switzerland
    Twitter
    @Frontify
    2,835 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    298 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Frontify is a brand-building platform where a user-friendly DAM meets customized portals. With Frontify, you can: - Give context to your assets, enabling everyone to use them correctly. - Simplif

Users
No information available
Industries
  • Marketing and Advertising
  • Financial Services
Market Segment
  • 39% Enterprise
  • 38% Mid-Market
Frontify Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
26
Customer Support
21
Asset Management
12
Branding Management
10
Content Management
9
Cons
Missing Features
10
Limited Customization
8
Poor Interface Design
7
Poor Customization
6
Template Issues
6
Frontify features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 9.0
7.7
Template Usage
Average: 8.7
8.0
Educational Resources
Average: 8.7
7.8
Design Templates
Average: 8.9
Seller Details
Company Website
Year Founded
2013
HQ Location
St.Gallen, Switzerland
Twitter
@Frontify
2,835 Twitter followers
LinkedIn® Page
www.linkedin.com
298 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Founded in 2018 and headquartered in Portland, Oregon, Design Huddle is an embeddable, white-label graphic design & video creation platform. A leader in the B2B graphic design software space, Desi

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 77% Small-Business
    • 17% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Design Huddle Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    4
    Customer Support
    3
    Design Quality
    3
    Helpfulness
    3
    Team Collaboration
    3
    Cons
    Feature Deficiency
    2
    Feature Limitations
    2
    AI Limitations
    1
    Design Limitations
    1
    Difficulty
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Design Huddle features and usability ratings that predict user satisfaction
    9.8
    Has the product been a good partner in doing business?
    Average: 9.0
    10.0
    Template Usage
    Average: 8.7
    10.0
    Educational Resources
    Average: 8.7
    10.0
    Design Templates
    Average: 8.9
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2018
    HQ Location
    Portland, US
    Twitter
    @designhuddle_
    3 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    9 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Founded in 2018 and headquartered in Portland, Oregon, Design Huddle is an embeddable, white-label graphic design & video creation platform. A leader in the B2B graphic design software space, Desi

Users
No information available
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 77% Small-Business
  • 17% Mid-Market
Design Huddle Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
4
Customer Support
3
Design Quality
3
Helpfulness
3
Team Collaboration
3
Cons
Feature Deficiency
2
Feature Limitations
2
AI Limitations
1
Design Limitations
1
Difficulty
1
Design Huddle features and usability ratings that predict user satisfaction
9.8
Has the product been a good partner in doing business?
Average: 9.0
10.0
Template Usage
Average: 8.7
10.0
Educational Resources
Average: 8.7
10.0
Design Templates
Average: 8.9
Seller Details
Year Founded
2018
HQ Location
Portland, US
Twitter
@designhuddle_
3 Twitter followers
LinkedIn® Page
www.linkedin.com
9 employees on LinkedIn®