Best Customer Journey Analytics Software for Medium-Sized Businesses

Alanna Iwuh
A
Researched and written by Alanna Iwuh

Products classified in the overall Customer Journey Analytics category are similar in many regards and help companies of all sizes solve their business problems. However, medium-sized business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Medium-Sized Business Customer Journey Analytics to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Medium-Sized Business Customer Journey Analytics category.

In addition to qualifying for inclusion in the Customer Journey Analytics Software category, to qualify for inclusion in the Medium-Sized Business Customer Journey Analytics Software category, a product must have at least 10 reviews left by a reviewer from a medium-sized business.

Show More
Show Less

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

1 filter applied
Clear All
49 Listings in Customer Journey Analytics Available
(14,555)4.4 out of 5
Optimized for quick response
View top Consulting Services for HubSpot Marketing Hub
20% Off
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Marketing Hub consolidates marketing tools and customer data into a unified platform, eliminating scattered point solutions and simplifying software management for modern marketing teams. Core Valu

    Users
    • Marketing Manager
    • Marketing Coordinator
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 52% Small-Business
    • 41% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • HubSpot Marketing Hub is a marketing automation platform that integrates CRM, email marketing, and automation workflows, aiming to centralize marketing efforts and actions.
    • Users like the platform's ease of use, robust CRM, automation features, and the ability to track data from emails, which helps in understanding clients better and delivering the right content.
    • Reviewers noted that the platform can be complex with too many settings and options, and the pricing structure can be steep as the contact database grows, making it challenging for smaller businesses.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • HubSpot Marketing Hub Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    2,525
    Email Marketing
    1,111
    Features
    1,103
    Intuitive
    1,099
    Automation
    1,076
    Cons
    Learning Curve
    808
    Missing Features
    786
    Limited Features
    730
    Expensive
    667
    High Pricing
    527
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • HubSpot Marketing Hub features and usability ratings that predict user satisfaction
    8.7
    Has the product been a good partner in doing business?
    Average: 9.2
    8.0
    Journey Reporting
    Average: 8.4
    8.2
    Integrations
    Average: 8.3
    7.9
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    HubSpot
    Company Website
    Year Founded
    2006
    HQ Location
    Cambridge, MA
    Twitter
    @HubSpot
    786,179 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    11,675 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Marketing Hub consolidates marketing tools and customer data into a unified platform, eliminating scattered point solutions and simplifying software management for modern marketing teams. Core Valu

Users
  • Marketing Manager
  • Marketing Coordinator
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 52% Small-Business
  • 41% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • HubSpot Marketing Hub is a marketing automation platform that integrates CRM, email marketing, and automation workflows, aiming to centralize marketing efforts and actions.
  • Users like the platform's ease of use, robust CRM, automation features, and the ability to track data from emails, which helps in understanding clients better and delivering the right content.
  • Reviewers noted that the platform can be complex with too many settings and options, and the pricing structure can be steep as the contact database grows, making it challenging for smaller businesses.
HubSpot Marketing Hub Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
2,525
Email Marketing
1,111
Features
1,103
Intuitive
1,099
Automation
1,076
Cons
Learning Curve
808
Missing Features
786
Limited Features
730
Expensive
667
High Pricing
527
HubSpot Marketing Hub features and usability ratings that predict user satisfaction
8.7
Has the product been a good partner in doing business?
Average: 9.2
8.0
Journey Reporting
Average: 8.4
8.2
Integrations
Average: 8.3
7.9
Trends Reporting
Average: 8.2
Seller Details
Seller
HubSpot
Company Website
Year Founded
2006
HQ Location
Cambridge, MA
Twitter
@HubSpot
786,179 Twitter followers
LinkedIn® Page
www.linkedin.com
11,675 employees on LinkedIn®
(1,327)4.8 out of 5
Optimized for quick response
2nd Easiest To Use in Customer Journey Analytics software
View top Consulting Services for Insider One
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. With AI at its core a

    Users
    • Digital Marketing Specialist
    • Marketing Manager
    Industries
    • Retail
    • Apparel & Fashion
    Market Segment
    • 46% Mid-Market
    • 28% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Insider One Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    222
    Customer Engagement
    205
    Personalization
    181
    Engagement
    169
    Customer Support
    162
    Cons
    Learning Curve
    81
    Difficult Learning
    38
    Time-Consuming
    37
    High Learning Curve
    31
    Integration Issues
    29
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Insider One features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 9.2
    9.4
    Journey Reporting
    Average: 8.4
    9.5
    Integrations
    Average: 8.3
    9.4
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2012
    HQ Location
    Global
    Twitter
    @insiderone
    1 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,525 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. With AI at its core a

Users
  • Digital Marketing Specialist
  • Marketing Manager
Industries
  • Retail
  • Apparel & Fashion
Market Segment
  • 46% Mid-Market
  • 28% Small-Business
Insider One Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
222
Customer Engagement
205
Personalization
181
Engagement
169
Customer Support
162
Cons
Learning Curve
81
Difficult Learning
38
Time-Consuming
37
High Learning Curve
31
Integration Issues
29
Insider One features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 9.2
9.4
Journey Reporting
Average: 8.4
9.5
Integrations
Average: 8.3
9.4
Trends Reporting
Average: 8.2
Seller Details
Company Website
Year Founded
2012
HQ Location
Global
Twitter
@insiderone
1 Twitter followers
LinkedIn® Page
www.linkedin.com
1,525 employees on LinkedIn®
G2 Advertising
Sponsored
G2 Advertising
Get 2x conversion than Google Ads with G2 Advertising!
G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments.
(1,492)4.5 out of 5
Optimized for quick response
View top Consulting Services for Braze
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging.™ Braze helps brands deliver great customer experiences that drive value both for consumers and for

    Users
    • CRM Manager
    • Marketing Manager
    Industries
    • Financial Services
    • Marketing and Advertising
    Market Segment
    • 55% Mid-Market
    • 25% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Braze Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    364
    Intuitive
    188
    Helpful
    148
    Customer Support
    142
    Features
    138
    Cons
    Missing Features
    140
    Learning Curve
    139
    Limitations
    91
    Limited Features
    81
    Steep Learning Curve
    79
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Braze features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.2
    7.6
    Journey Reporting
    Average: 8.4
    7.6
    Integrations
    Average: 8.3
    7.4
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Braze
    Company Website
    Year Founded
    2011
    HQ Location
    New York
    Twitter
    @Braze
    16,342 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    2,275 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging.™ Braze helps brands deliver great customer experiences that drive value both for consumers and for

Users
  • CRM Manager
  • Marketing Manager
Industries
  • Financial Services
  • Marketing and Advertising
Market Segment
  • 55% Mid-Market
  • 25% Enterprise
Braze Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
364
Intuitive
188
Helpful
148
Customer Support
142
Features
138
Cons
Missing Features
140
Learning Curve
139
Limitations
91
Limited Features
81
Steep Learning Curve
79
Braze features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.2
7.6
Journey Reporting
Average: 8.4
7.6
Integrations
Average: 8.3
7.4
Trends Reporting
Average: 8.2
Seller Details
Seller
Braze
Company Website
Year Founded
2011
HQ Location
New York
Twitter
@Braze
16,342 Twitter followers
LinkedIn® Page
www.linkedin.com
2,275 employees on LinkedIn®
(524)4.5 out of 5
Optimized for quick response
13th Easiest To Use in Customer Journey Analytics software
View top Consulting Services for MoEngage
Entry Level Price:Free Upto 10,000 Month...
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    MoEngage is an insights-led customer engagement platform trusted by 1,350+ global consumer brands, including Edelweiss, Samsung, McAfee, Flipkart, Domino’s, Nestle, Deutsche Telekom, OYO, and more.

    Users
    • Product Manager
    • Digital Marketing Manager
    Industries
    • Financial Services
    • Online Media
    Market Segment
    • 55% Mid-Market
    • 24% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • MoEngage Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    54
    Features
    38
    Analytics
    32
    Helpful
    32
    Campaign Management
    30
    Cons
    Missing Features
    16
    Learning Curve
    14
    Limitations
    12
    Complexity
    10
    Difficult Learning
    9
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • MoEngage features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.2
    8.8
    Journey Reporting
    Average: 8.4
    8.7
    Integrations
    Average: 8.3
    8.7
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    MoEngage
    Company Website
    Year Founded
    2014
    HQ Location
    San Francisco, California
    Twitter
    @moengage
    2,553 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    901 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

MoEngage is an insights-led customer engagement platform trusted by 1,350+ global consumer brands, including Edelweiss, Samsung, McAfee, Flipkart, Domino’s, Nestle, Deutsche Telekom, OYO, and more.

Users
  • Product Manager
  • Digital Marketing Manager
Industries
  • Financial Services
  • Online Media
Market Segment
  • 55% Mid-Market
  • 24% Small-Business
MoEngage Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
54
Features
38
Analytics
32
Helpful
32
Campaign Management
30
Cons
Missing Features
16
Learning Curve
14
Limitations
12
Complexity
10
Difficult Learning
9
MoEngage features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.2
8.8
Journey Reporting
Average: 8.4
8.7
Integrations
Average: 8.3
8.7
Trends Reporting
Average: 8.2
Seller Details
Seller
MoEngage
Company Website
Year Founded
2014
HQ Location
San Francisco, California
Twitter
@moengage
2,553 Twitter followers
LinkedIn® Page
www.linkedin.com
901 employees on LinkedIn®
(1,301)4.6 out of 5
Optimized for quick response
5th Easiest To Use in Customer Journey Analytics software
View top Consulting Services for Klaviyo
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Klaviyo is the all-in-one platform that helps B2C businesses grow by integrating marketing, analytics, and customer service in one solution. Powered by unified data and built-in AI , Klaviyo empowe

    Users
    • Owner
    • CEO
    Industries
    • Retail
    • Marketing and Advertising
    Market Segment
    • 80% Small-Business
    • 16% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Klaviyo Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    160
    Email Marketing
    123
    Easy Integration
    81
    Integrations
    81
    Automation
    79
    Cons
    Expensive
    69
    Missing Features
    56
    Learning Curve
    55
    Poor Customer Support
    40
    Limited Features
    37
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Klaviyo features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.2
    8.5
    Journey Reporting
    Average: 8.4
    9.2
    Integrations
    Average: 8.3
    8.3
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Klaviyo
    Company Website
    Year Founded
    2012
    HQ Location
    Boston, Massachusetts
    Twitter
    @klaviyo
    21,801 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    2,866 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Klaviyo is the all-in-one platform that helps B2C businesses grow by integrating marketing, analytics, and customer service in one solution. Powered by unified data and built-in AI , Klaviyo empowe

Users
  • Owner
  • CEO
Industries
  • Retail
  • Marketing and Advertising
Market Segment
  • 80% Small-Business
  • 16% Mid-Market
Klaviyo Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
160
Email Marketing
123
Easy Integration
81
Integrations
81
Automation
79
Cons
Expensive
69
Missing Features
56
Learning Curve
55
Poor Customer Support
40
Limited Features
37
Klaviyo features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.2
8.5
Journey Reporting
Average: 8.4
9.2
Integrations
Average: 8.3
8.3
Trends Reporting
Average: 8.2
Seller Details
Seller
Klaviyo
Company Website
Year Founded
2012
HQ Location
Boston, Massachusetts
Twitter
@klaviyo
21,801 Twitter followers
LinkedIn® Page
www.linkedin.com
2,866 employees on LinkedIn®
(1,567)4.7 out of 5
Optimized for quick response
9th Easiest To Use in Customer Journey Analytics software
View top Consulting Services for ChurnZero
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    ChurnZero is the AI platform and partner for customer growth. Customer teams use ChurnZero to drive revenue and retention, work more efficiently, and deliver the best possible customer experience.

    Users
    • Customer Success Manager
    • Director of Customer Success
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 62% Mid-Market
    • 27% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • ChurnZero Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    165
    Helpful
    110
    Automation
    96
    Customer Support
    93
    Efficiency
    89
    Cons
    Learning Curve
    58
    Complexity
    44
    Not Intuitive
    44
    Missing Features
    41
    Steep Learning Curve
    35
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • ChurnZero features and usability ratings that predict user satisfaction
    9.6
    Has the product been a good partner in doing business?
    Average: 9.2
    8.6
    Journey Reporting
    Average: 8.4
    8.6
    Integrations
    Average: 8.3
    8.5
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    ChurnZero
    Company Website
    Year Founded
    2015
    HQ Location
    Washington, District of Columbia
    Twitter
    @churnzero
    1,830 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    138 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

ChurnZero is the AI platform and partner for customer growth. Customer teams use ChurnZero to drive revenue and retention, work more efficiently, and deliver the best possible customer experience.

Users
  • Customer Success Manager
  • Director of Customer Success
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 62% Mid-Market
  • 27% Small-Business
ChurnZero Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
165
Helpful
110
Automation
96
Customer Support
93
Efficiency
89
Cons
Learning Curve
58
Complexity
44
Not Intuitive
44
Missing Features
41
Steep Learning Curve
35
ChurnZero features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 9.2
8.6
Journey Reporting
Average: 8.4
8.6
Integrations
Average: 8.3
8.5
Trends Reporting
Average: 8.2
Seller Details
Seller
ChurnZero
Company Website
Year Founded
2015
HQ Location
Washington, District of Columbia
Twitter
@churnzero
1,830 Twitter followers
LinkedIn® Page
www.linkedin.com
138 employees on LinkedIn®
(746)4.5 out of 5
Optimized for quick response
10th Easiest To Use in Customer Journey Analytics software
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    WebEngage is a full-stack Retention OS that simplifies customer engagement for 800+ brands across the globe. The platform enables businesses to build personalized and meaningful relationships with the

    Users
    • Product Manager
    • Digital Marketing Manager
    Industries
    • Financial Services
    • Education Management
    Market Segment
    • 55% Mid-Market
    • 27% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • WebEngage Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    101
    Helpful
    71
    Journey Creation
    69
    Analytics
    65
    Customer Support
    65
    Cons
    Learning Curve
    33
    Slow Performance
    30
    Missing Features
    29
    Poor Customer Support
    24
    Time-Consuming
    24
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • WebEngage features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.2
    8.7
    Journey Reporting
    Average: 8.4
    8.7
    Integrations
    Average: 8.3
    8.4
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    WebEngage
    Company Website
    Year Founded
    2011
    HQ Location
    Mumbai
    Twitter
    @webengage
    5,089 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    373 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

WebEngage is a full-stack Retention OS that simplifies customer engagement for 800+ brands across the globe. The platform enables businesses to build personalized and meaningful relationships with the

Users
  • Product Manager
  • Digital Marketing Manager
Industries
  • Financial Services
  • Education Management
Market Segment
  • 55% Mid-Market
  • 27% Small-Business
WebEngage Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
101
Helpful
71
Journey Creation
69
Analytics
65
Customer Support
65
Cons
Learning Curve
33
Slow Performance
30
Missing Features
29
Poor Customer Support
24
Time-Consuming
24
WebEngage features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.2
8.7
Journey Reporting
Average: 8.4
8.7
Integrations
Average: 8.3
8.4
Trends Reporting
Average: 8.2
Seller Details
Seller
WebEngage
Company Website
Year Founded
2011
HQ Location
Mumbai
Twitter
@webengage
5,089 Twitter followers
LinkedIn® Page
www.linkedin.com
373 employees on LinkedIn®
(556)4.5 out of 5
Optimized for quick response
7th Easiest To Use in Customer Journey Analytics software
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    With over 25+ years of experience and a global presence across Asia, Europe, and the USA, Netcore is an AI-powered platform designed to transform customer experience and personalization in the world o

    Users
    • Marketing Manager
    • Digital Marketing Manager
    Industries
    • Financial Services
    • Insurance
    Market Segment
    • 49% Mid-Market
    • 34% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Netcore Customer Engagement Platform Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    166
    Customer Support
    120
    Helpful
    119
    Features
    116
    Customer Engagement
    114
    Cons
    Missing Features
    49
    Slow Performance
    43
    Slow Loading
    39
    Learning Curve
    38
    Limited Features
    32
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Netcore Customer Engagement Platform features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.2
    8.7
    Journey Reporting
    Average: 8.4
    8.5
    Integrations
    Average: 8.3
    8.4
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    1998
    HQ Location
    Mumbai, Maharashtra
    Twitter
    @netcore_cloud
    1,836 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,253 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

With over 25+ years of experience and a global presence across Asia, Europe, and the USA, Netcore is an AI-powered platform designed to transform customer experience and personalization in the world o

Users
  • Marketing Manager
  • Digital Marketing Manager
Industries
  • Financial Services
  • Insurance
Market Segment
  • 49% Mid-Market
  • 34% Enterprise
Netcore Customer Engagement Platform Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
166
Customer Support
120
Helpful
119
Features
116
Customer Engagement
114
Cons
Missing Features
49
Slow Performance
43
Slow Loading
39
Learning Curve
38
Limited Features
32
Netcore Customer Engagement Platform features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.2
8.7
Journey Reporting
Average: 8.4
8.5
Integrations
Average: 8.3
8.4
Trends Reporting
Average: 8.2
Seller Details
Company Website
Year Founded
1998
HQ Location
Mumbai, Maharashtra
Twitter
@netcore_cloud
1,836 Twitter followers
LinkedIn® Page
www.linkedin.com
1,253 employees on LinkedIn®
(1,177)4.4 out of 5
Optimized for quick response
8th Easiest To Use in Customer Journey Analytics software
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Dotdigital is a global customer engagement, marketing automation, and data platform that helps you and your marketing teams create connected, personalized experiences across every channel. You can bri

    Users
    • Marketing Manager
    • Marketing Executive
    Industries
    • Retail
    • Marketing and Advertising
    Market Segment
    • 45% Mid-Market
    • 40% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Dotdigital Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    296
    Customer Support
    245
    Helpful
    220
    Email Marketing
    166
    Features
    151
    Cons
    Missing Features
    99
    Learning Curve
    67
    Limited Features
    65
    Limitations
    54
    Email Issues
    41
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Dotdigital features and usability ratings that predict user satisfaction
    8.6
    Has the product been a good partner in doing business?
    Average: 9.2
    8.3
    Journey Reporting
    Average: 8.4
    8.1
    Integrations
    Average: 8.3
    8.0
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    1999
    HQ Location
    London Bridge, London
    Twitter
    @dotdigital
    15,962 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    470 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Dotdigital is a global customer engagement, marketing automation, and data platform that helps you and your marketing teams create connected, personalized experiences across every channel. You can bri

Users
  • Marketing Manager
  • Marketing Executive
Industries
  • Retail
  • Marketing and Advertising
Market Segment
  • 45% Mid-Market
  • 40% Small-Business
Dotdigital Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
296
Customer Support
245
Helpful
220
Email Marketing
166
Features
151
Cons
Missing Features
99
Learning Curve
67
Limited Features
65
Limitations
54
Email Issues
41
Dotdigital features and usability ratings that predict user satisfaction
8.6
Has the product been a good partner in doing business?
Average: 9.2
8.3
Journey Reporting
Average: 8.4
8.1
Integrations
Average: 8.3
8.0
Trends Reporting
Average: 8.2
Seller Details
Company Website
Year Founded
1999
HQ Location
London Bridge, London
Twitter
@dotdigital
15,962 Twitter followers
LinkedIn® Page
www.linkedin.com
470 employees on LinkedIn®
(211)4.8 out of 5
Optimized for quick response
3rd Easiest To Use in Customer Journey Analytics software
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Evam is a leading technology company that provides comprehensive solutions and products for real-time, cross-channel customer experiences. Our cutting-edge continuous intelligence technology leverages

    Users
    No information available
    Industries
    • Banking
    • Telecommunications
    Market Segment
    • 36% Enterprise
    • 34% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Evam Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    102
    Helpful
    75
    Intuitive
    66
    Automation
    60
    Flexibility
    56
    Cons
    Learning Curve
    40
    Difficult Learning
    18
    Steep Learning Curve
    18
    Complex Features
    15
    Not Intuitive
    15
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Evam features and usability ratings that predict user satisfaction
    9.8
    Has the product been a good partner in doing business?
    Average: 9.2
    9.8
    Journey Reporting
    Average: 8.4
    9.8
    Integrations
    Average: 8.3
    9.7
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    EVAM
    Company Website
    Year Founded
    2015
    HQ Location
    London
    LinkedIn® Page
    www.linkedin.com
    138 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Evam is a leading technology company that provides comprehensive solutions and products for real-time, cross-channel customer experiences. Our cutting-edge continuous intelligence technology leverages

Users
No information available
Industries
  • Banking
  • Telecommunications
Market Segment
  • 36% Enterprise
  • 34% Mid-Market
Evam Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
102
Helpful
75
Intuitive
66
Automation
60
Flexibility
56
Cons
Learning Curve
40
Difficult Learning
18
Steep Learning Curve
18
Complex Features
15
Not Intuitive
15
Evam features and usability ratings that predict user satisfaction
9.8
Has the product been a good partner in doing business?
Average: 9.2
9.8
Journey Reporting
Average: 8.4
9.8
Integrations
Average: 8.3
9.7
Trends Reporting
Average: 8.2
Seller Details
Seller
EVAM
Company Website
Year Founded
2015
HQ Location
London
LinkedIn® Page
www.linkedin.com
138 employees on LinkedIn®
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Contentsquare is the AI-powered, all-in-one experience intelligence platform that helps teams understand why customers engage or abandon—and what to do about it. Trusted by 2,000+ enterprise brands

    Users
    • Digital Analyst
    • Digital Experience Manager
    Industries
    • Retail
    • Apparel & Fashion
    Market Segment
    • 45% Enterprise
    • 32% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Contentsquare Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Insights
    40
    Analytics
    32
    Ease of Use
    32
    Customer Understanding
    22
    Journey Analysis
    20
    Cons
    Complex Features
    11
    Missing Features
    11
    Complexity
    10
    Improvements Needed
    10
    Learning Curve
    10
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Contentsquare features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.2
    8.9
    Journey Reporting
    Average: 8.4
    8.4
    Integrations
    Average: 8.3
    8.6
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2012
    HQ Location
    Paris
    Twitter
    @Contentsquare
    6,584 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,715 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Contentsquare is the AI-powered, all-in-one experience intelligence platform that helps teams understand why customers engage or abandon—and what to do about it. Trusted by 2,000+ enterprise brands

Users
  • Digital Analyst
  • Digital Experience Manager
Industries
  • Retail
  • Apparel & Fashion
Market Segment
  • 45% Enterprise
  • 32% Mid-Market
Contentsquare Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Insights
40
Analytics
32
Ease of Use
32
Customer Understanding
22
Journey Analysis
20
Cons
Complex Features
11
Missing Features
11
Complexity
10
Improvements Needed
10
Learning Curve
10
Contentsquare features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.2
8.9
Journey Reporting
Average: 8.4
8.4
Integrations
Average: 8.3
8.6
Trends Reporting
Average: 8.2
Seller Details
Company Website
Year Founded
2012
HQ Location
Paris
Twitter
@Contentsquare
6,584 Twitter followers
LinkedIn® Page
www.linkedin.com
1,715 employees on LinkedIn®
(138)4.3 out of 5
Optimized for quick response
View top Consulting Services for Adobe Customer Journey Analytics
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Adobe Customer Journey Analytics connects customer identities and interactions across channels, devices, and time for fast, holistic analyses that deliver accessible and precise customer insights. Wit

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Consulting
    Market Segment
    • 32% Enterprise
    • 30% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Adobe Customer Journey Analytics Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Analytics
    73
    Insights
    66
    Journey Management
    52
    Ease of Use
    43
    Integrations
    38
    Cons
    Learning Curve
    73
    Difficult Setup
    36
    Expensive
    34
    Complexity
    27
    High Complexity
    24
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Adobe Customer Journey Analytics features and usability ratings that predict user satisfaction
    8.2
    Has the product been a good partner in doing business?
    Average: 9.2
    8.8
    Journey Reporting
    Average: 8.4
    8.2
    Integrations
    Average: 8.3
    8.5
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Adobe
    Company Website
    Year Founded
    1982
    HQ Location
    San Jose, CA
    Twitter
    @Adobe
    957,057 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    41,406 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Adobe Customer Journey Analytics connects customer identities and interactions across channels, devices, and time for fast, holistic analyses that deliver accessible and precise customer insights. Wit

Users
No information available
Industries
  • Marketing and Advertising
  • Consulting
Market Segment
  • 32% Enterprise
  • 30% Mid-Market
Adobe Customer Journey Analytics Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Analytics
73
Insights
66
Journey Management
52
Ease of Use
43
Integrations
38
Cons
Learning Curve
73
Difficult Setup
36
Expensive
34
Complexity
27
High Complexity
24
Adobe Customer Journey Analytics features and usability ratings that predict user satisfaction
8.2
Has the product been a good partner in doing business?
Average: 9.2
8.8
Journey Reporting
Average: 8.4
8.2
Integrations
Average: 8.3
8.5
Trends Reporting
Average: 8.2
Seller Details
Seller
Adobe
Company Website
Year Founded
1982
HQ Location
San Jose, CA
Twitter
@Adobe
957,057 Twitter followers
LinkedIn® Page
www.linkedin.com
41,406 employees on LinkedIn®
(142)4.3 out of 5
Optimized for quick response
View top Consulting Services for Adobe Journey Optimizer
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Adobe Journey Optimizer is a leading customer engagement solution, enabling brands to orchestrate and deliver personalized customer engagement across all channels — including email, web, app, mobile,

    Users
    No information available
    Industries
    • Information Technology and Services
    • Marketing and Advertising
    Market Segment
    • 39% Small-Business
    • 32% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Adobe Journey Optimizer Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    62
    Journey Management
    61
    Personalization Services
    57
    Personalization
    56
    Automation
    53
    Cons
    Learning Curve
    77
    Steep Learning Curve
    52
    Difficult Learning
    34
    Complexity
    29
    Difficult Setup
    28
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Adobe Journey Optimizer features and usability ratings that predict user satisfaction
    8.0
    Has the product been a good partner in doing business?
    Average: 9.2
    8.5
    Journey Reporting
    Average: 8.4
    8.2
    Integrations
    Average: 8.3
    8.2
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Adobe
    Company Website
    Year Founded
    1982
    HQ Location
    San Jose, CA
    Twitter
    @Adobe
    957,057 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    41,406 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Adobe Journey Optimizer is a leading customer engagement solution, enabling brands to orchestrate and deliver personalized customer engagement across all channels — including email, web, app, mobile,

Users
No information available
Industries
  • Information Technology and Services
  • Marketing and Advertising
Market Segment
  • 39% Small-Business
  • 32% Mid-Market
Adobe Journey Optimizer Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
62
Journey Management
61
Personalization Services
57
Personalization
56
Automation
53
Cons
Learning Curve
77
Steep Learning Curve
52
Difficult Learning
34
Complexity
29
Difficult Setup
28
Adobe Journey Optimizer features and usability ratings that predict user satisfaction
8.0
Has the product been a good partner in doing business?
Average: 9.2
8.5
Journey Reporting
Average: 8.4
8.2
Integrations
Average: 8.3
8.2
Trends Reporting
Average: 8.2
Seller Details
Seller
Adobe
Company Website
Year Founded
1982
HQ Location
San Jose, CA
Twitter
@Adobe
957,057 Twitter followers
LinkedIn® Page
www.linkedin.com
41,406 employees on LinkedIn®
(235)4.6 out of 5
Optimized for quick response
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Optimove, the creator of Positionless Marketing, frees marketing teams from the limitations of fixed roles, giving every marketer the power to execute any marketing task instantly and independently. P

    Users
    • CRM Manager
    • CRM Specialist
    Industries
    • Gambling & Casinos
    • Marketing and Advertising
    Market Segment
    • 51% Mid-Market
    • 31% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Optimove Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    58
    Customer Support
    54
    Helpful
    42
    Analytics
    41
    Segmentation
    36
    Cons
    Learning Curve
    19
    Slow Performance
    16
    Campaign Issues
    13
    Missing Features
    13
    Data Management
    12
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Optimove features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.2
    8.9
    Journey Reporting
    Average: 8.4
    8.4
    Integrations
    Average: 8.3
    8.6
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Optimove
    Company Website
    Year Founded
    2012
    HQ Location
    New York
    Twitter
    @Optimove
    5,493 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    586 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Optimove, the creator of Positionless Marketing, frees marketing teams from the limitations of fixed roles, giving every marketer the power to execute any marketing task instantly and independently. P

Users
  • CRM Manager
  • CRM Specialist
Industries
  • Gambling & Casinos
  • Marketing and Advertising
Market Segment
  • 51% Mid-Market
  • 31% Small-Business
Optimove Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
58
Customer Support
54
Helpful
42
Analytics
41
Segmentation
36
Cons
Learning Curve
19
Slow Performance
16
Campaign Issues
13
Missing Features
13
Data Management
12
Optimove features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.2
8.9
Journey Reporting
Average: 8.4
8.4
Integrations
Average: 8.3
8.6
Trends Reporting
Average: 8.2
Seller Details
Seller
Optimove
Company Website
Year Founded
2012
HQ Location
New York
Twitter
@Optimove
5,493 Twitter followers
LinkedIn® Page
www.linkedin.com
586 employees on LinkedIn®
(2,023)4.5 out of 5
Optimized for quick response
View top Consulting Services for impact.com
100% Off
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Managing partnerships across multiple platforms kills efficiency and growth potential. impact.com eliminates this friction with the only comprehensive platform that unifies affiliate, creator, and

    Users
    • CEO
    • Owner
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 63% Small-Business
    • 17% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Impact.com is a platform that allows users to manage affiliate and brand partnerships, track performance, and discover new opportunities.
    • Users frequently mention the ease of use, detailed reporting, and the wide variety of partnerships available on the platform.
    • Users mentioned that the platform can feel complex for new users, there are occasional bugs, and the support quality isn’t great.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • impact.com Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    690
    Features
    407
    User Interface
    373
    Affiliate Marketing
    346
    Helpful
    328
    Cons
    Not Intuitive
    224
    Learning Curve
    208
    Complexity
    191
    Poor Usability
    187
    Technical Issues
    166
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • impact.com features and usability ratings that predict user satisfaction
    8.6
    Has the product been a good partner in doing business?
    Average: 9.2
    7.7
    Journey Reporting
    Average: 8.4
    7.5
    Integrations
    Average: 8.3
    7.8
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Impact
    Company Website
    Year Founded
    2008
    HQ Location
    Santa Barbara, CA
    Twitter
    @impactdotcom
    7,738 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    3,332 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Managing partnerships across multiple platforms kills efficiency and growth potential. impact.com eliminates this friction with the only comprehensive platform that unifies affiliate, creator, and

Users
  • CEO
  • Owner
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 63% Small-Business
  • 17% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Impact.com is a platform that allows users to manage affiliate and brand partnerships, track performance, and discover new opportunities.
  • Users frequently mention the ease of use, detailed reporting, and the wide variety of partnerships available on the platform.
  • Users mentioned that the platform can feel complex for new users, there are occasional bugs, and the support quality isn’t great.
impact.com Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
690
Features
407
User Interface
373
Affiliate Marketing
346
Helpful
328
Cons
Not Intuitive
224
Learning Curve
208
Complexity
191
Poor Usability
187
Technical Issues
166
impact.com features and usability ratings that predict user satisfaction
8.6
Has the product been a good partner in doing business?
Average: 9.2
7.7
Journey Reporting
Average: 8.4
7.5
Integrations
Average: 8.3
7.8
Trends Reporting
Average: 8.2
Seller Details
Seller
Impact
Company Website
Year Founded
2008
HQ Location
Santa Barbara, CA
Twitter
@impactdotcom
7,738 Twitter followers
LinkedIn® Page
www.linkedin.com
3,332 employees on LinkedIn®