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Zymplify Reviews & Product Details

Lisa C.
LC
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Zymplify?

Good platform and repository to host all information in one place and good for gathering data on prospects. The Zymplify support team are very easy to work with, quick to respond and very helpful and knowledgable about the interface. Review collected by and hosted on G2.com.

What do you dislike about Zymplify?

The interface is a bit clunky and hard to build out the assets and automation. Data wasnt always accurate but possibly due to the pool of prospects being smaller Review collected by and hosted on G2.com.

What problems is Zymplify solving and how is that benefiting you?

Zymplify helped gather data and communicate effectivley with customers and prospects Review collected by and hosted on G2.com.

Zymplify Overview

What is Zymplify?

Zymplify is a leading Buyer Intent Activation and Intelligence Platform that transforms multi-source intent data into actionable insights. With 20 sources of validated data, Zymplify empowers businesses to predict and engage high-intent prospects at the right time in their buying journey. The platform’s intelligent activation capabilities seamlessly turn buyer signals into growth opportunities by integrating intent-driven data with sales and marketing efforts. By automating data activation and providing real-time insights, Zymplify helps teams focus on converting the most relevant opportunities, reducing acquisition costs, and driving scalable revenue.

Zymplify Details
Product Website
Languages Supported
English
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Product Description

Zymplify is an all-in-one sales and marketing automation software.

How do you position yourself against your competitors?

Despite the potential to boost conversions by up to 70%, only 29% of businesses fully utilise intent data for actionable insights. That’s where Zymplify comes in.

We go beyond standard intent data offering by capturing advanced insights into buyer behaviours.

Our platform doesn’t just list companies and search topics; it analyses 20 unique intent sources to track activity spikes and research surges, validating each signal to ensure accuracy.

With these robust insights, Zymplify then equips you to activate your data and directly engage potential customers—giving you a distinct edge in the market.


Seller Details
Company Website
Year Founded
2012
HQ Location
Portstewart, Ireland
Twitter
@wearezymplify
1,501 Twitter followers
LinkedIn® Page
www.linkedin.com
28 employees on LinkedIn®
Description

Zymplify Limited is a marketing automation platform that offers businesses tools to streamline their marketing efforts, enhance lead generation, and improve customer engagement. The platform provides features such as email marketing, social media management, and analytics, enabling users to create targeted campaigns and track their performance. Zymplify aims to simplify the marketing process for companies of all sizes, helping them to effectively connect with their audience and drive growth. For more information, visit their website at [zymplify.com](https://www.zymplify.com).


Michael G.
MG
Overview Provided by:
VP, Finance at Zymplify

Recent Zymplify Reviews

Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"Plenty of excellent features and great customer service"
Marketing automation, lead generation, intend feature
Verified User
U
Verified UserMid-Market (51-1000 emp.)
5.0 out of 5
"Powerful platform backed by outstanding support"
Zymplify is a feature-rich platform that streamlines lead generation and marketing automation. The real standout though is the exceptional support ...
Verified User
U
Verified UserMid-Market (51-1000 emp.)
5.0 out of 5
"Experience with John & the Zymplify Platform"
The ability to work smarter when marketing. To receive granular information on companies in the market to potentially use our services. I find th...
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Zymplify Media

Zymplify Demo - Workbenches Screen
Build custom workbenches on key metrics & data. Quickly identify trends and areas for improvement for your sales, marketing and customer success strategies.
Zymplify Demo - Buyer Intent Screen
Unlimited intent data at your fingertips. Your ideal customers are researching solutions to the problems you help them solve.
Zymplify Demo - Contact Search Screen
Target the right prospects with our powerful contact search tool
Zymplify Demo - Smart Assistant ai.mee Screen
AI driven content execution, at scale. Integration with ChatGPT
Zymplify Demo - Marketing Automation Screen
Automate your customer journey. Easily automate and personalise your marketing across the entire customer journey with our automated workflows.
Zymplify Demo - Sales Cadences Screen
Build strategic sales outreach with AI powered sales cadences
Play Zymplify Video
Play Zymplify Video
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Video Reviews

117 out of 118 Total Reviews for Zymplify

4.2 out of 5
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117 out of 118 Total Reviews for Zymplify
4.2 out of 5
117 out of 118 Total Reviews for Zymplify
4.2 out of 5

Zymplify Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for ZymplifyQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
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0 (Difficult)
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Verified User in Outsourcing/Offshoring
UO
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Zymplify?

Zymplify is a feature-rich platform that streamlines lead generation and marketing automation. The real standout though is the exceptional support from John F - his expertise and responsiveness have made a huge impact on our marketing strategy.

The platform’s automation capabilities and data driven insights help us target the right audience efficiently, making our marketing efforts more effective. Review collected by and hosted on G2.com.

What do you dislike about Zymplify?

There’s a bit of a learning curve when getting started, especially when you're a bit of a novice navigating all the available features, however the support from John F meant that any knowledge gaps were quickly addressed, making it a smooth experience for us overall. Review collected by and hosted on G2.com.

What problems is Zymplify solving and how is that benefiting you?

Zymplify has really helped us simplify and automate our lead generation and marketing efforts. It’s saved us a lot of time by streamlining processes, and the data insights it provides let us fine tune our campaigns for better results. The best part has been working with John F - his expertise has been a game changer in getting the most out of the platform. Overall, it’s made our marketing more efficient and effective, with real improvements in engagement and ROI. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Zymplify?

The ability to work smarter when marketing. To receive granular information on companies in the market to potentially use our services.

I find the relationship between our account manager John with our business a great asset. John is accomadating and most importantly, knowledgeable to quickly understand our needs and action them. Review collected by and hosted on G2.com.

What do you dislike about Zymplify?

I find understanding the setup of cadences & workflows challenging, but with John's help my requests have been met.

Once I have practised and used the platform more frequently, I'm sure it will become less challenging. Review collected by and hosted on G2.com.

What problems is Zymplify solving and how is that benefiting you?

I challenged Zymplify to help me work smarter when prospecting. Competitor information, client communication and web intent are the features i'm using. This is benefiting me by funneling leads into a pot where I can prospect with businesses who are in the market for our services. Review collected by and hosted on G2.com.

MP
Systems Administrator
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Zymplify?

I like that Zymplify is able to pinpoint in-market buyers. I was able to reach out consumers who were interested in the product category that I was advertising. It is like using a laser pointer in the umm, qualifying the people you are marketing to, which has improved our conversion rates. Review collected by and hosted on G2.com.

What do you dislike about Zymplify?

It only happens that when I have been using the platform, I have noticed that the actual targeting options are somewhat restricted. There are all sorts of criteria one can filter upon, but I can’t filter very granular by, for instance, the size of the firm. Review collected by and hosted on G2.com.

What problems is Zymplify solving and how is that benefiting you?

Zymplify can therefore be described as a perfect solution to the guesswork regarding lead generation. Thus, instead of spamming profiles of people and companies that in most cases hardly care about my work, I will be focused on those who clearly showed their interest. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Zymplify?

Marketing automation, lead generation, intend feature Review collected by and hosted on G2.com.

What do you dislike about Zymplify?

sometimes hard to navigate, but improves Review collected by and hosted on G2.com.

What problems is Zymplify solving and how is that benefiting you?

Helps monitor/identify website traffice sources and identify/nurture target personas/leads Review collected by and hosted on G2.com.

CD
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Zymplify?

Zymplify has allowed me to collect data at an extremely fast rate, the system has saved my weeks of research and allows me to target audiences, by country, region, service type and all in a simple managabe way Review collected by and hosted on G2.com.

What do you dislike about Zymplify?

I honestly cant think og one down side of the system, I would 110% recommend to anyone in the sales sector Review collected by and hosted on G2.com.

What problems is Zymplify solving and how is that benefiting you?

There are few ways Zimplify is solving problems, main problem is collection of data, I havent coke across another system that gathers data at such speed, but then allow ne to separate in to specific buckets for email send outs and campaigns in bulk, Designing of emails is very simple and allows you to create the content you want. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Zymplify?

First and foremost, when using a new platform, you want personal attention and education. Zymplify does that in spades. Our contact, Rebecca, couldn't be more attentive, kind, or smarter. We truly appreciate her, and her knowledge, advice, and leadership. Review collected by and hosted on G2.com.

What do you dislike about Zymplify?

It's not really a dislike. And it's probably not a fair dislike as we are a small agency and a couple of us use the platform while we perform our full-time executive roles. It would be better for us to have a FT person in this role but we don't. That said, the Zymplify platform is very robust. There's no way to understand the depths of all it offers on Day 1. So sometimes you learn new features or hacks as you go through the process and wish - 'I wish I knew that earlier.' Although they created a custom Playbook which is amazing, what would help would be a Playbook from Day 1 with a structured course, teacher, and assignments. Like a class at a university. Then we could always look back through the PDF course book, and easily remember where we were or what we needed to do again. Review collected by and hosted on G2.com.

What problems is Zymplify solving and how is that benefiting you?

Zymplify really helps us think more strategically about how we approach new business, keeps us on a path to follow-up in a timely and effective manner and helps reveal new insights we would not have otherwise thought of. Review collected by and hosted on G2.com.

AW
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Zymplify?

For data gathering and data unification it is one of the fastest growing and advanced tool. Managing the CRM workflow and business analytics and helping the busienss owners to increase there productivity of services and workflow.

The experiemce of using the platform is amazing and of advance level.

The automation marketing tactics of the platform will be guiding and helping you to enhence the workflow quality and will increase the customer interaction and cmmunication.

I think it is the best and future working platform for all the sales and marketing team members of any organisation, makes the work of marketing team fluent and intuitive. Review collected by and hosted on G2.com.

What do you dislike about Zymplify?

The accuracy of the data collected or gathered from other platform and websites is not that much accurate then other playtforms.

Another issue is that it does not support to work or integrate with the instagram so it is difficult to post and set automation on instagram with this platform. Review collected by and hosted on G2.com.

What problems is Zymplify solving and how is that benefiting you?

The software has been very helpful for us, it is helping me and my team to collect and gatehr the data from multiple sites and systems, and making the proper data report of them. Which we are using for marketing and campaigning. This has made almost all our marketing and upload stuff automated. Made our work easier and time saving. Review collected by and hosted on G2.com.

Verified User in Financial Services
AF
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Seller invite
Incentivized Review
What do you like best about Zymplify?

Zimplify assigned me with a great Account Manager Suzanne, who was always on hand to help with anything we needed. From training, supervising important tasks, to answering support queries and following up, she was always there to ensure Paynetworx was happy.

The platform itself is good as a CRM system, it has a lot of good functionalities and allows you to do automation well. It's ideal for a company that has multiple sales people so the marketing can be streamlined and automated. Review collected by and hosted on G2.com.

What do you dislike about Zymplify?

There is no instagram plugin so I didnt use it for social media scheduling if i cant do everything on it at once.

The quality of the leads, some numbers are invalid, some numbers are missing, and most of the numbers are landline numbers that do not lead to the contact that has been revealed. This means for the leads we wanted access to, the quality we were expecting was not reflected with the data from the third party company. Review collected by and hosted on G2.com.

What problems is Zymplify solving and how is that benefiting you?

Automation and viewing the results in an easy way. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
EM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Zymplify?

We are particularly excited about the "intent" capability that serves up prospects who are showing signs of being active buyers. Through this capability we are not only sending our message to the right titles, but even better, we are messaging the right titles who are actively looking. Review collected by and hosted on G2.com.

What do you dislike about Zymplify?

Like all powerful platforms, you need to plan time for startup... to learn its capabilities, menu logic and terminology. You'll want their internal support getting things set up. Their customer support is OUTSTANDING! Review collected by and hosted on G2.com.

What problems is Zymplify solving and how is that benefiting you?

Continuity of messaging to active prospects. Testing messaging options. Tracking interest across platforms. Review collected by and hosted on G2.com.

AP
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best about Zymplify?

I like the ease of use and implementation for campaigns. The customer support is strong and very helpful to support shapeing campaigns and the cadence required. Review collected by and hosted on G2.com.

What do you dislike about Zymplify?

I like the platform and as a new user it would only be the steps required to create a campaign. Although this is corrected by the super support of the support team! Review collected by and hosted on G2.com.

What problems is Zymplify solving and how is that benefiting you?

Its supporting a single business owner in a sales function and through the targeting of specific businesses, leaders and use of the automated email campaigns is a big help. Review collected by and hosted on G2.com.